Enhancing Worker Digital Experience: A Hands-on Workshop for Partners
Media on demand and infotainment system on buses
1. MEDIA ON DEMAND AND
INFOTAINMENT SYSTEM ON BUSES
AND TRAINS PRODUCT BLUEPRINT
Thanarung Thanathiti (Bob)
ธนรุ่ ง ธนธิติ (บ็อบ)
Mobile: +66-86-3003288
bob@thanarung.com
2. Media On Demand Device System
• System Architect is based on MOST (Media Oriented
System Transport System)
• Minimum Speed is 150 MBps to every Display Terminal.
The MOST150 Server has to perform multimedia
distribution in interactive manner to every Display
Terminal in the speed consistently and evenly.
• Network Cable; Plastic Optical Fibre (POF), No LAN cable
is needed.
3. MOST150 MBps Server
• One server unit of
MOST150 is responsible
for 60 Display Terminals.
There is no any network
hub required.
• 60 concurrent users per
one server unit.
4. MOST 150 System, specification details
Component Spec Function
CPU Freescale i.MX35
Reserved for GPS Transmits the multimedia contents, such as
AV-in
MOD input movie, music, travel info, radio, navigation info
server 2 tuners to support and TV to the ring network.
Satellite TV
Thailand channels Updates the multimedia contents by flash card.
Storage Flash storage
Receives the multimedia contents from the ring
CPU Fujitsu MB86
network and let passengers to select their
preferred programs.
Terminal Shows the advertisement contents on the
Display 9” digital touch panel horizontal and vertical bars from time to time.
Pop-ups the advertisement contents on the main
window at pre-defined timing.
Standard MOST150
Connects the server and the terminals by the
ring architecture.
Network Bandwidth 150Mbps
Provides stable signal transmission even when
POF (Plastic Optics one or more terminals fail.
Connectivity
Fibre)
5. MOST 150 System Standards
The MOST 150 System have to meet the
automotive industry grade tests as below.
• vibration tests (ISO 16750-2)
• temperature tests (ISO 16750-4)
• electro-magnetic emission tests (IEC
CISPR25)
• transient immunity tests (ISO 7637-2)
6. MOST 150 System Infrastructure
System Infrastructure
External
device
Server
7. MOST 150 Network Specifications
• Plastic Optical Fibre (POF), It has to be at least a Japanese
Manufacture Quality Standard, since the quality of the POF will affect
the data/media transfer rate. Toshiba plastic optical fiber transmission
cable & connector, TOCP155 for single token ring network, and
TOCP200 for double-loop token ring network.
Migrate from single loop token
ring network to double-loop token
ring network.
• Bypass system, when a terminal is down.
• No Interference/Noise from the Vehicle power systems.
• No EMI to Vehicle’s Electronic Safety Related Devices.
8. MOST 150 Network Installation.
• Since the network is a token ring type, to prevent connection lost, below
are the check list of network integration.
• Solid cables pipes on the side panels of the bus body, no points to penetrate the
cables inside without using special tools.
• A breaker circuit/fuse for every display terminal.
• Switching panel in driver console with a circuit breaker.
• Double-loop token ring network should be applied.
• Display’s swing arm connection with passenger seat must be solid, no penetrating
points.
• Thief protection for Display Terminals.
• Display screen protection.
• Conditions to be considered when designing system installation.
• Heat from the vehicle
• Vibration of the vehicle
• Noise and interference from the vehicle
• Moisture from the air-conditioning, big vary temperature during the vehicle is
operating, and stop.
• Fluctuation of Voltages in the Vehicle, and sufficient and independent power supply.
• Behaviour of the passenger.
• Bus Operator practices.
9. MOST 150 Server System basic functions
• MOST 150 System comes with 2 TV Receiver/Tuner
Modules. Each Module is able to received 10 television
channels. Total of 20 TV Channels will be provided in the
System.
• A Satellite Radio Receiver/Tuner
• 5 AV inputs to the MOST 150 Server for the following:
• Front of the bus/train
Video Camera, hence the
passengers will see the
traffic situations.
• 2 AV Inputs for Satellite
Set Top Boxes.
• 1 Spare AV Input for any
composite video source.
• 1 for GPS system input
10. MOST 150 Server System basic functions cont.1
• 2 USB inputs (USB 3.0) :
• 1 is for data transferring/updating. USB 3.0
• 2 is for 3G/4G Wifi Modem for in bus internet access, and wireless
updating
3G Wi-Fi Vehicle Routers
• 1 SDHC Slot for Media On Demand content update,
minimum capacity is 32 GB, and would be upgradable to
64 GB
• 1 SSD (A solid-state drive (SSD) Hard Disk), minimum of
128 GB.
11. MOST 150 Server System basic functions cont.2
• Independent Media On Demand Content of the servers:
• MP3, MP4 Contents
• Music Video On Demand
• Movie/Video On Demand
• Photograph Viewer
• Games
• Other Media Capabilities of the Servers:
• Live Television Channels
• Live Radio Channels
• Internet Access
• Message Display and Media from the bus driver console
12. MOST 150 Sever Data and Content Updating
• Cloud Computing Resource Centre for Content and
Software Updating
• USB Cable
• SDHC Card
13. In Vehicle Display Terminal Specifications
• HD LCD Touch Screen Display Terminals, 9” and 10.2”
• Full Media On Demand Functions; play, forward, backward, pause, no
lacking time for the same content played by other passengers. Direct
control media playback by individual passenger.
• Every passenger can play MOD content independently.
• 2AV outputs for eye-phone speaker and headrest speakers.
• 1 AV input for passenger to watch and listen their own media contents.
• Sufficient Display Terminal’s buffer memory to enhance speed/performance.
• Display Terminal represents the seat number and the
passenger on demand attendant calls button.
14. In Vehicles entertainment system features
• Able to receive basic Thailand Television Channels; 3, 5,
7, 9, TPBS, NBT.
• Wi-Fi for Cloud Center Updates,
• Wi-Fi for in vehicle passengers usage,
• In vehicle between display terminals communication
features, the passengers can communicate to each other
and play games together in the vehicle
15. In Vehicles entertainment system features Cont. 1
• Survey Forms for Marketing and Customer Research.
• Advertising and Sponsorship Opportunities.
• Side Bar Quick Information
• Bottom Bar Pop Up Information
• Commercial During the Movie on Demand
• Pop Up and Emergency Announcement from the bus driver
console.
16. In Vehicles entertainment system features Cont. 2
• Movies on Demand Service; PPV, pay per view
• Music on Demand
18. In Vehicles entertainment system features Cont. 4
• Language Selections
At least three languages for passenger
selections
Thai
English
Chinese
• Android UI
19. Other Value Added Systems that come on the top of
Multimedia System for Buses & Trains
• RFID Payment System: Fix at the Bus Entrance, and Handhelds
• Ticketing
• In Vehicle Shopping; in vehicle purchasing such as drinks, snack, order
and pick up goods/souvenir at the destination.
• PPV, Pay Per View
• Download contents, magazines, music, movies, games.
• Accommodation booking
• Buses rest station shopping
• AEC Asean Economic Community, Special Contents.