The document discusses how information and communication technologies (ICT) can help save energy through three main ways: 1) Enabling more energy efficient industrial processes through technologies like weather information for route planning. 2) Developing more energy efficient ICT devices themselves. 3) Raising awareness of energy usage through ambient intelligence and smart metering technologies which can provide feedback and flexibility in energy prices. The document estimates that 20-30% of energy savings are possible in households and offices through these approaches. It advocates for living lab methodologies to test new ICT and feedback systems in real-life contexts to better understand how to influence energy usage behaviors.
ZBiz is a company that has generated over 80,000 Facebook likes in the past 12 months. The presentation discusses why Facebook is a better platform than traditional marketing methods for connecting with customers. It explains the problems with traditional methods like automation, affiliate marketing, and providing accurate information. The solution is to go beyond buzz, target better buyers, and use bold branding. The method presented is to collaborate with influencers, captivate users to generate viral leads, and convert users from likes to leads. FanGrower is introduced as an automated software solution to run future Facebook campaigns.
The document discusses educating parents about internet safety for their children. It covers different generations' use of technology, what children do online, types of internet content and programs, tips for parents and children, and technology solutions for parental controls and filtering software.
The document discusses how information and communication technologies (ICT) can help save energy through three main ways: 1) Enabling more energy efficient industrial processes through technologies like weather information for route planning. 2) Developing more energy efficient ICT devices themselves. 3) Raising awareness of energy usage through ambient intelligence and smart metering technologies which can provide feedback and flexibility in energy prices. The document estimates that 20-30% of energy savings are possible in households and offices through these approaches. It advocates for living lab methodologies to test new ICT and feedback systems in real-life contexts to better understand how to influence energy usage behaviors.
ZBiz is a company that has generated over 80,000 Facebook likes in the past 12 months. The presentation discusses why Facebook is a better platform than traditional marketing methods for connecting with customers. It explains the problems with traditional methods like automation, affiliate marketing, and providing accurate information. The solution is to go beyond buzz, target better buyers, and use bold branding. The method presented is to collaborate with influencers, captivate users to generate viral leads, and convert users from likes to leads. FanGrower is introduced as an automated software solution to run future Facebook campaigns.
The document discusses educating parents about internet safety for their children. It covers different generations' use of technology, what children do online, types of internet content and programs, tips for parents and children, and technology solutions for parental controls and filtering software.
- In the first round of the French presidential election, François Hollande received 28.63% of the vote to incumbent Nicolas Sarkozy's 27.18%, marking the first time an incumbent president failed to make it to the second round.
- Marine Le Pen of the far-right National Front received 17.9% of the vote, the highest percentage ever for her party, putting pressure on Sarkozy to move further right to attract her voters for the runoff.
- Opinion polls indicate Hollande is in a strong position to defeat Sarkozy in the second round in two weeks, having secured support from other left-wing candidates, while Sarkozy will aim to win over National Front supporters
search engine management workshop in bangalorevinuthna58
search engine management workshop in bangalore
Course Topics:
1. Introduction to Digital Marketing
2. Developing a Digital Plan
3. eCommerce/Websites Marketing Strategies (SEO, SEM, SMM)
This document summarizes Sirma Solutions' cloud portfolio and expertise. It offers cloud business applications and services combined with tailored solutions, leveraging partnerships and over 10 years of experience developing complex solutions on Azure, Amazon, and private/public clouds. Sirma's cloud development department consists of certified Azure and Amazon developers who have delivered large-scale projects for US clients, mastering architectures using various Azure and Amazon services. Sirma can assist partners with cloud migrations, custom solution development, and mobile push services.
Πανελλαδική τηλεφωνική έρευνα της Public Issue, σε δείγμα 1.017 ατόμων, ηλικίας 18 ετών και άνω, 17-19/12/2008. Πραγματοποιήθηκε για λογαριασμό της εφημερίδας Η ΚΑΘΗΜΕΡΙΝΗ. Δημοσιεύθηκε στην εφημερίδα Η ΚΑΘΗΜΕΡΙΝΗ: 28/12/2008.
Cultural content, cultural repositories and the changing role of learning thr...MEDEA Awards
Eirini Sifaki presented this presentation during the scientific meeting 'Using media to support learning from pre-school through to University' on 31 May 2013 in Greece.
In recent years, the educational role of Museums has turned out to be (emerged) as one of the main directions of their communication strategy, through the diffusion of their cultural inventory to natural or non visitors and school communities. At the same time, developments in information technology and the extension of open access of scientific knowledge has led museums to provide their knowledge and collections online.In this presentation we will sketch some digital repositories emphasizing on the participation of Greek museums. The analysis of the main features and their potential intends to highlight the main prospects and challenges that are opened on the dissemination of knowledge. Finally we will explore the possibilities that exist to support modern educational needs and challenges presented to today's teachers.
Voor u ligt een beknopte presentatie van onze ontwerpen van creatieve bouwwerken voor projectmatige- en particuliere woningbouw, bedrijfspanden, kantoren, winkelgebouwen en utiliteitsbouw.
Melpo Solar is the FIRST Greek manufacturing company that produces Electric Water Heaters (Boilers), Kitchen Hoods, Electro-boilers and then Solar Thermal Heaters, since 1949.
The company is a member of G.S.I.A, GREEK SOLAR INDUSTRY ASSOCIATION and simultaneously of E.S.T.I.F, EUROPEAN SOLAR THERMAL INDUSTRY FEDERATION.
- In the first round of the French presidential election, François Hollande received 28.63% of the vote to incumbent Nicolas Sarkozy's 27.18%, marking the first time an incumbent president failed to make it to the second round.
- Marine Le Pen of the far-right National Front received 17.9% of the vote, the highest percentage ever for her party, putting pressure on Sarkozy to move further right to attract her voters for the runoff.
- Opinion polls indicate Hollande is in a strong position to defeat Sarkozy in the second round in two weeks, having secured support from other left-wing candidates, while Sarkozy will aim to win over National Front supporters
search engine management workshop in bangalorevinuthna58
search engine management workshop in bangalore
Course Topics:
1. Introduction to Digital Marketing
2. Developing a Digital Plan
3. eCommerce/Websites Marketing Strategies (SEO, SEM, SMM)
This document summarizes Sirma Solutions' cloud portfolio and expertise. It offers cloud business applications and services combined with tailored solutions, leveraging partnerships and over 10 years of experience developing complex solutions on Azure, Amazon, and private/public clouds. Sirma's cloud development department consists of certified Azure and Amazon developers who have delivered large-scale projects for US clients, mastering architectures using various Azure and Amazon services. Sirma can assist partners with cloud migrations, custom solution development, and mobile push services.
Πανελλαδική τηλεφωνική έρευνα της Public Issue, σε δείγμα 1.017 ατόμων, ηλικίας 18 ετών και άνω, 17-19/12/2008. Πραγματοποιήθηκε για λογαριασμό της εφημερίδας Η ΚΑΘΗΜΕΡΙΝΗ. Δημοσιεύθηκε στην εφημερίδα Η ΚΑΘΗΜΕΡΙΝΗ: 28/12/2008.
Cultural content, cultural repositories and the changing role of learning thr...MEDEA Awards
Eirini Sifaki presented this presentation during the scientific meeting 'Using media to support learning from pre-school through to University' on 31 May 2013 in Greece.
In recent years, the educational role of Museums has turned out to be (emerged) as one of the main directions of their communication strategy, through the diffusion of their cultural inventory to natural or non visitors and school communities. At the same time, developments in information technology and the extension of open access of scientific knowledge has led museums to provide their knowledge and collections online.In this presentation we will sketch some digital repositories emphasizing on the participation of Greek museums. The analysis of the main features and their potential intends to highlight the main prospects and challenges that are opened on the dissemination of knowledge. Finally we will explore the possibilities that exist to support modern educational needs and challenges presented to today's teachers.
Voor u ligt een beknopte presentatie van onze ontwerpen van creatieve bouwwerken voor projectmatige- en particuliere woningbouw, bedrijfspanden, kantoren, winkelgebouwen en utiliteitsbouw.
Melpo Solar is the FIRST Greek manufacturing company that produces Electric Water Heaters (Boilers), Kitchen Hoods, Electro-boilers and then Solar Thermal Heaters, since 1949.
The company is a member of G.S.I.A, GREEK SOLAR INDUSTRY ASSOCIATION and simultaneously of E.S.T.I.F, EUROPEAN SOLAR THERMAL INDUSTRY FEDERATION.
This document provides an overview of a university workshop on social media and business held by the Department of Media and Culture. It discusses the concept of gamification and how applying game design techniques can make non-game activities more fun and engaging. Several examples are given of how gamification has been used in industries like travel and tourism. The document also lists some key game dynamics and mechanics that can be utilized.
This document provides a case study of how Hilton Hotels effectively uses Twitter for business purposes. It discusses how Hilton Hotels uses Twitter to directly connect with customers, advertise special offers and locations, and quickly address any customer issues. The case study also analyzes Hilton's goals for their Twitter campaign, such as increasing publicity and promoting offers. It notes that through Twitter, Hilton Hotels has gained over 33,000 followers and a huge number of tweets and retweets.
The document discusses the use of gamification in social media, advertising, and public relations. It provides examples of brands like Aldo and Net-a-Porter that have used games to promote products and engage customers. Game mechanics aim to meet human psychological needs and reward behaviors. Different types of gamers are identified and various rewards used in applications are outlined. Maslow's hierarchy of needs is discussed in relation to how it can be applied in games.
The document discusses the use of gamification in social media, advertising, and public relations. It provides examples of brands like Aldo and Net-a-Porter that have used games to promote products and engage customers. Game mechanics aim to satisfy human needs and rewards through behavioral, feedback, and progression elements. Different gamer types are identified and Maslow's hierarchy is discussed as applied to games. The goal of using games is to make positive change as easy in real life as in online games.
This document provides information about a lab on advertising and public relations at Panteion University in Greece. It discusses the course "Social Media and Entrepreneurship" and covers topics like gamification, how games can affect people's lives, examples of gamification in travel and tourism, and game dynamics. It also lists some forbidden students and instructors.
2. Mc donald’s
29 εστιατόρια στην Έλλάδα
προσθέτει στο μενού της προϊόντα προσαρμοσμένα σε
ελληνικές παραδόσεις και διατροφικές συνήθειες
Βασική ιδέα : άριστη ποιότητα, χαμηλές τιμές και γρήγορη
εξυπηρέτηση.
Στόχοι :Φαγητό εξαιρετικής ποιότητας, σε καθαρό και
φιλικό περιβάλλον, σερβιρισμένο φρέσκο και ζεστό, με
ταχύτητα και ακρίβεια.
ενημερώνει για τη διατροφική αξία των προϊόντων
της(θερμίδες, πρωτεΐνες, λιπαρά, υδατάνθρακες και αλάτι)
3. H καρδιά της στρατηγικής της : α) σεβασμός στον
πελάτη και β) έλεγχος και αναβάθμιση της ποιότητας
των προϊόντων
Αφετηρία της κοινωνικής ευθύνης της εταιρείας είναι ο
σεβασμός στον πελάτη με τα ισορροπημένα ,
επιλεκτικά και ποιοτικά μενού
Πρόγραμμα Διασφάλισης Ελέγχου της Πρωτογενούς
Παραγωγής της McDonald’s (McDonald’s Agricultural
Assurance Program – MAAP). Eλέγχονται όλες οι
πρώτες ύλες σε όλο τον κύκλο παραγωγής τους και
εξασφαλίζεται ότι τηρούνται οι κανόνες υγιεινής
παραγωγής και οι ορθές πρακτικές διατροφής και
διαβίωσης των ζώων σε κάθε στάδιο, από τις φάρμες
ως τις ζωοτροφές.
Ιδρύει το Hamburger University με στόχο την
αναβάθμιση της ποιότητας των προϊόντων αλλά και
την άριστη εργασιακή κατάρτηση των εργαζομένων
της
4. Ίδρυση του Συμβουλίου Ενεργοποίησης
Αξιών, το οποίο περιλαμβάνει
αντιπροσώπους από 15 αγορές των Mc
Donald’s από όλο τον κόσμο,
Η στρατηγική που ακολουθεί έχει σαν στόχο
να αναδείξει και την οικολογική και
περιβαντολλογική της πτυχή
Συνεργασία , εδώ και 2 δεκαετίες, με το
Ταμείο Προστασίας του Περιβάλλοντος
Το 2010 συνεργάζεται με την WWF
Επίσης το 2010 η εταιρία ίδρυσε το
Παγκόσμιο Συμβούλιο Ενέργειας
5. Μεριμνά και για την κοινωνία με
φιλανθρωπίες, δωρεές κ.α
Λειτουργία του Φιλανθρωπικού
ιδρύματος Ronald Mc Doland
Τα McDonald’s δημιούργησαν το
πρόγραμμα Player Escort
Στην πρόσληψη 50.000
υπαλλήλων σχεδιάζει να
προχωρήσει η McDonald’s
6. Η McDonald's στηρίζει το
έργο της ΕΛΕΠΑΠ
Μια τεράστια αγκαλιά
αγάπης από τα McDonalds
Κύπρου στα παιδιά στο
πλαίσιο του προγράμματος
McHappy Day των
McDonalds
«Από Καρδιάς»
λέγεται το θέμα του
Προγράμματος
Εταιρικής Κοινωνικής
Ευθύνης για την
περίοδο των
Χριστουγέννων
7. Το προγραμμα TLG ξεκινα
ουσιαστικα το 1972 όταν η
Ελληνίστρια Marianne Mc Donald
δωρισε ενα εκατομμυριο δολαρια
Μέσω του προγράμματος
Παγκόσμια Ημέρα του Παιδιού,
από το 2002 και σε περισσότερες
από 100 χώρες του κόσμου, η
McDonald’s έχει προσφέρει 150
εκατ. δολ. υπέρ των δράσεων
διάφορων οργανισμών που
ασχολούνται με τα παιδιά.
Η MC DONALD’S
HELLAS συμμετείχε στην
υπογραφή του
Πρωτοκόλλου
Συνεργασίας μεταξύ του
ΣΕΒ και της Γενικής
Γραμματείας Ισότητας
σχετικά με την
εξασφάλιση ίσων
ευκαιριών στους
επαγγελματικούς χώρους
8. Είναι από τους βασικούς χορηγούς
των Ολυμπιακών Αγώνων
Η εταιρεία Mc donald’s Κύπρου
απέσπασε το βραβείο της
Κοινωνικής Εταιρικής Ευθύνης για
το 2010.
Στο εδώλιο του κατηγορουμένου
βρέθηκε η Mc Donald’s Hellas
ύστερα από μήνυση ομάδας τέως
franchisees της πολυεθνικής.
Ένα ντοκυμαντέρ ακτιβιστών που
έσπασε ταμεία στις ΗΠΑ είναι το
Super Size Me που θέλει να
περάσει το μήνυμα ότι το πολύ
φαγητό και η λίγη άσκηση κάνουν
κακό.