Our mission at MaxAudience is to guide our clients through the tidal changes of 21st century marketing. We have been able to increase our clients' revenue as much as 400% in six months. MaxAudience can do that for you!
Earned Media Value (EMV); The new social media performance metricFinn McAleer
For the first time, marketers can see the impact of their social media efforts using a metric that everyone can understand: cold, hard cash.
This allows marketers to tweak their content and dialogue to generate the most earned media value – and, also for the first time, to see how social performs in an overall marketing mix.
Performly is an automated tool that pulls your brands’ Facebook, Twitter, LinkedIn and YouTube data through APIs, examines your social activity and related earned media, prices it based on your paid media pricing and industry benchmarks, and aggregates that value in terms of local currency.
LinkedIn: The Hidden Champion? Learn how to measure the value of your brand's...Finn McAleer
For most brands, social media marketing is happening on Facebook. But there is a hidden champion that becomes more and more relevant - especially for B2B campaigns or for employer branding campaigns: LinkedIn.
Many of our clients have a dedicated content strategy for LinkedIn, supported by growing media budgets. On the other hand LinkedIn users are overwhelmed by all the content, group activities and direct marketing that is happening in their timeline. So the question is: is there something like organic reach on LinkedIn? What is the earned media value of our content and do I really need to spend media budget on my posts?
Running a high-performing brand campaign on LinkedIn requires a new look at process, tools and measurement – an approach that provides financial impact metrics that justify costs.
Performly's Social Performance Champion, Finn McAleer, shows real-world examples of what is happening to brand's social efforts, discusses practical approaches to process, and examines new tools that show the fiscal impact of being a social brand.
Spread your Faith! How to Leverage Eventbrite for Faith-based EventsEventbrite
Whether you’re in charge of planning an annual conference, a community fundraising event, mission trips, or adult retreats, organizing an event can be very time consuming. We'd like to share with you how Eventbrite can streamline your planning process, centralize your data all in one place, and help you share your faith with a broader audience!
The Event Marketer's Toolkit: Important Strategies to Implement Now with Tama...Eventbrite
With new forms of digital marketing coming to life every day, it’s important to make sure your company’s brand and voice is consistently represented, that messages are straightforward and that each endeavor stays true to your company’s vision. From social media and email marketing, to public relations and digital communications, it’s vital to create a marketing plan and track your performance while maintaining a consistent message that’s on par with your brand.
Facebook: Proving the True Value of your Social Media EffortsFinn McAleer
Organic reach has crashed. Content isn’t being seen. Facebook has become a paid channel. And brand social teams are struggling to justify bigger budgets to overcome these issues. But CFOs are no longer happy with soft metrics like Likes and Retweets. Despite their belief in the power of social as an impact channel, CMOs and social teams are beginning to question their efforts – and investments.
Running a high-performing brand social department requires a new look at process, tools and measurement – an approach that provides financial impact metrics that justify costs.
Mediabrands’ Head of Social Strategy, Roland Fiege, will show real-world examples of what is happening to brand social efforts, discuss practical approaches to process, and examine new tools that show the fiscal impact of being a social brand. Attendees will walk away with new approaches and tools to consider for 2016.
Earned Media Value (EMV); The new social media performance metricFinn McAleer
For the first time, marketers can see the impact of their social media efforts using a metric that everyone can understand: cold, hard cash.
This allows marketers to tweak their content and dialogue to generate the most earned media value – and, also for the first time, to see how social performs in an overall marketing mix.
Performly is an automated tool that pulls your brands’ Facebook, Twitter, LinkedIn and YouTube data through APIs, examines your social activity and related earned media, prices it based on your paid media pricing and industry benchmarks, and aggregates that value in terms of local currency.
LinkedIn: The Hidden Champion? Learn how to measure the value of your brand's...Finn McAleer
For most brands, social media marketing is happening on Facebook. But there is a hidden champion that becomes more and more relevant - especially for B2B campaigns or for employer branding campaigns: LinkedIn.
Many of our clients have a dedicated content strategy for LinkedIn, supported by growing media budgets. On the other hand LinkedIn users are overwhelmed by all the content, group activities and direct marketing that is happening in their timeline. So the question is: is there something like organic reach on LinkedIn? What is the earned media value of our content and do I really need to spend media budget on my posts?
Running a high-performing brand campaign on LinkedIn requires a new look at process, tools and measurement – an approach that provides financial impact metrics that justify costs.
Performly's Social Performance Champion, Finn McAleer, shows real-world examples of what is happening to brand's social efforts, discusses practical approaches to process, and examines new tools that show the fiscal impact of being a social brand.
Spread your Faith! How to Leverage Eventbrite for Faith-based EventsEventbrite
Whether you’re in charge of planning an annual conference, a community fundraising event, mission trips, or adult retreats, organizing an event can be very time consuming. We'd like to share with you how Eventbrite can streamline your planning process, centralize your data all in one place, and help you share your faith with a broader audience!
The Event Marketer's Toolkit: Important Strategies to Implement Now with Tama...Eventbrite
With new forms of digital marketing coming to life every day, it’s important to make sure your company’s brand and voice is consistently represented, that messages are straightforward and that each endeavor stays true to your company’s vision. From social media and email marketing, to public relations and digital communications, it’s vital to create a marketing plan and track your performance while maintaining a consistent message that’s on par with your brand.
Facebook: Proving the True Value of your Social Media EffortsFinn McAleer
Organic reach has crashed. Content isn’t being seen. Facebook has become a paid channel. And brand social teams are struggling to justify bigger budgets to overcome these issues. But CFOs are no longer happy with soft metrics like Likes and Retweets. Despite their belief in the power of social as an impact channel, CMOs and social teams are beginning to question their efforts – and investments.
Running a high-performing brand social department requires a new look at process, tools and measurement – an approach that provides financial impact metrics that justify costs.
Mediabrands’ Head of Social Strategy, Roland Fiege, will show real-world examples of what is happening to brand social efforts, discuss practical approaches to process, and examine new tools that show the fiscal impact of being a social brand. Attendees will walk away with new approaches and tools to consider for 2016.
Helpful advice on how to grow your business using social media marketing. Covering planning, defining your audience, creating content and some useful time hacks and time saving tips.
Helpful advice on how to grow your business using social media marketing. Covering planning, defining your audience, creating content and some useful time hacks and time saving tips.
Social Media Metrics - What Really Matters for Recruitment and HRNAS Recruitment
So, you’ve implemented your social media strategy and you’ve been networking and tweeting and blogging every which way. But are you doing all that you need todo to reach your audience? How do you know?
•Discover why traditional Web metrics won’t work with social media
•Learn the two crucial dimensions of social media measurement
•Discover how to set and measure meaningful metrics
Presentation at the International Economic Development Council (IEDC) annual conference in September 2010 by Jennifer Wakefield of the Metro Orlando Economic Development Commission, Andy Levine of DCI Marketing, Ben Wright of Atlas Advertising and Anatalio Ubalde of ZoomProspector and GIS Planning.
There are many marketing tools to pick from: Search Optimisation, Social Media, Paid Ads, Email and Blogging for small and mid sized businesses.
Learn from a seasoned pro the pitfalls of marketing in the digital age and how you can implement real solutions within your budget.
What you'll learn:
• The major marketing errors made by small business
• Practical solutions to implement
• How to figure out what is important and what is not
• Action steps to develop a marketing plan
Facebook lead generation ads | Conversion CampaignsKarim Karoud
Know how to increase the chance of getting more conversions of your leads. Qualify your marketing leads even before you make the first contact down your sales pipeline.
Erica Paczkowski, Social Media Strategist at Design & Promote, presented how to build a social media strategy that is manageable and cohesive with your branding. Here's everything you need to know.
In the digital age, businesses are inundated with tools promising to streamline operations, enhance creativity, and boost productivity. Yet, the true key to digital transformation lies not in the accumulation of tools but in strategically integrating the right AI solutions to revolutionize workflows. Join Jordache, an experienced entrepreneur, tech strategist and AI consultant, as he explores essential AI tools across three critical categories—Ideation, Creation, and Operations—that can reshape the way your business creates, operates, and scales.This talk will guide you through the practicalities of selecting and effectively using AI tools that go beyond the basics of today’s popular tools like ChatGPT, Claude, Gemini, Midjourney, or Dall-E. For each category of tools, Jordache will address three crucial questions: What is each tool? Why is each one valuable to you as a business leader? How can you start using it in your workflow? This approach will not only clarify the role of these tools but also highlight their strategic value, making it perfect for business leaders ready to make informed decisions about integrating AI into their workflows.
Key Takeaways:
>> Strategic Selection and Integration: Understand how to select AI tools that align with your business goals and how to conceptually integrate them into your workflows to enhance efficiency and innovation.
>> Understanding AI Tool Categories: Gain a deeper understanding of how AI tools can be leveraged in the areas of ideation, creation, and operation—transforming each aspect of your business.
>> Practical Starting Points: Learn how you can start using these tools in your business with practical tips on initial steps and integration ideas.
>> Future-Proofing Your Business: Discover how staying informed about and utilizing the latest AI tools and strategies can keep your business competitive in a rapidly evolving digital landscape.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Exploring the Top Digital Marketing Company in CanadaSolomo Media
Choosing Solomo Media as your digital marketing company in Canada can propel your business to new heights. With their expertise, innovative solutions, and client-centric approach, they are well-equipped to help you achieve your digital marketing goals. By focusing on strategic planning, leveraging cutting-edge tools, and delivering measurable results, Solomo Media proves to be a valuable partner in navigating the complex world of digital marketing.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Elevate your trade show game with our comprehensive guide on creating an interactive booth that captures attention and drives engagement! In this presentation, Blue Atlas Marketing shares practical tips and creative strategies to transform your trade show presence. Learn how to use digital displays, interactive demos, and engaging activities to attract visitors and make lasting impressions. Whether you're a trade show veteran or a newcomer, these insights will help you stand out from the crowd and maximize your event success. Dive into our slides to discover how to turn your booth into a dynamic and interactive experience!
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
As the call for for skilled experts continues to develop, investing in quality education and education from a reputable https://www.safalta.com/online-digital-marketing/best-digital-marketing-institute-in-noida Digital advertising institute in Noida can lead to a a success career on this eve
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
Search Engine Optimization Strategies for Local Businesses.pdfseodigitalbraino
Maximize your online presence and drive growth with Digital Braino, your go-to for digital marketing services in Indore. Our expert team specializes in a wide range of services including SEO, social media marketing, content creation, and online advertising. With our innovative strategies and client-focused approach, we help businesses enhance their online presence and achieve their marketing objectives. Let Digital Braino propel your business to new heights.
Enhancing a Luxury Furniture E-commerce Store with Expert Shopify ManagementSunTec India
SunTec India's expertise in Shopify store management has been a game-changer for a luxury furniture e-commerce business. Through meticulous optimization of product listings, strategic SEO practices, and an enhanced user experience, this case study details the successful outcomes of their collaboration, including increased traffic, higher conversion rates, and stronger brand presence.
Read more- https://shorturl.at/yl3MU
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
3. ”You provided far more information that we
expected and clearly showed what we need to
do to grow our business.
ANDREA P.
“I wanted to share some good news
about your lead quality.
Quality with Quicken is very good, is there
an opportunity to increase volume?”
MATT S.
4. “We love what you’re doing with our social
media. We could have never done this without you.”
DANIELLE P.
“This was exactly what I wanted to see. Now I have
to get our Executive Committee to see this. Can
you show it to them, as well?”
JANE S.
5. “The information you shared with me was a real
eye opener, I thought we were a lot better off”
NICK M.
“The quality of your leads are very good,
as always”
MATT S.
6. “Everything looks great, thanks so much”
BOB S.
“I love the tagline, ‘Military grade optics without
the military grade price.’”
DALE L.
8. “I shared it with Rose and she is happy that you
were able to provide what she was looking for
regarding tracking of new sales!
Also, thank you for taking the time to go through
all the information and making it easy to
understand it.”
CHAROLOTTE C.
“ I finally found a SEO company that did what it
said it would do, my last quarter sales is up 26%”
WOLFGANG K.
13. #1 KEYWORD RANKING HOSPICE, IN HOME
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AND ELDERLY CARE
REBUILT ENTIRE WEB PRESENCE
FOR INTERNATIONAL MANUFACTURER OF
RED DOT SCOPES
14. 44% INCREASE IN NEW VISITORS
TO WEBSITE
BUILT OUT ENTIRE SALES AND MARKETING
AUTOMATION SYSTEM FOR ONE OF
THE LARGEST SOFTWARE ESCROW
COMPANIES IN THE WORLD
15. 70% INCREASE IN NEW LIKES
IN ONE MONTH
53% INCREASE IN WEB TRAFFIC
IN THE FIRST 60 DAYS
16. 200% INCREASE IN SOCIAL MEDIA
INTERACTIONS, FOLLOWERS AND
UNIQUE IMPRESSIONS
RECRUITING SEARCH CAMPAIGN BOOSTED
JOB PAGE TRAFFIC FROM ZERO TO
2739 DAILY UNIQUE VISITORS IN 60 DAYS