The document discusses MetrixLab's mission to leverage the internet and online methodologies to deliver better data quality and deeper insights through continuous consumer engagement. It introduces Connect©, MetrixLab's online community platform, as a structured way to establish an effective dialogue with consumers across all stages of new product development, from insight discovery to post-launch tracking, as well as both exploration and validation. Connect© allows building client-specific online panels for inspiration as well as higher-quality, faster decision making through iterative and globally scalable consumer feedback.