The task was to present a 15 slides strategy document for a declining company to present relevant innovative solutions that could potentially disrupt its industry and refine the whole brand experience.
02 marketing plan nintendo disruptive strategy - cosimo gualanoNevion
We learn from Apple and Nintendo’s Wii is that design-driven innovations do not come from the market, simply they create new markets. In Nov. 2006 Nintendo introduced to the market the Wii motion sensor technology carving a new lucrative gaming market segment. Nintendo has introduced a disruptive technology as an innovator that used disruptive strategy to overturned customer’s understanding of what a video game means. The market did not ask for these new meanings, but once they experienced them, it was love at first sight.
The interactive entertainment software market is characterized by short product life cycles and frequent introductions of new products. While Nintendo has not introduced any new product in the last year, SONY and Microsoft with their recent products have clearly moved into the motion sensor technology market owned by Nintendo Wii. They have also expanded customer’s experience adding broadband for game-sharing-downloading and streaming of movies.
These slides use ideas from my class to develop a business model for Oculus Rift’s headset. This headset creates the perception among users that they are in a different reality as they play video games. It has much higher resolution and faster response time than do previous headsets. Although Oculus hopes to develop its own console, these slides recommend that Oculus partner with a console maker such as Sony, Microsoft, or Nintendo in order to reduce development cost and gain access to existing users and game software. Hopefully it can receive a portion of hardware and game software revenues as its headset enables console makers to increase their market share and charge more for game software.
The State and Future of Mobile Esports in Asia and the WestNewzoo
Over the past two years, the global esports market grew by 102% to reach $655 million in 2017. While mobile has quickly grown as the biggest gaming screen worldwide, its esports scene is largely lagging that of PC and console.sing data from our esports solutions we examine the role of mobile in esports, the top performing titles, trends, and the differences between Asia and the West.
02 marketing plan nintendo disruptive strategy - cosimo gualanoNevion
We learn from Apple and Nintendo’s Wii is that design-driven innovations do not come from the market, simply they create new markets. In Nov. 2006 Nintendo introduced to the market the Wii motion sensor technology carving a new lucrative gaming market segment. Nintendo has introduced a disruptive technology as an innovator that used disruptive strategy to overturned customer’s understanding of what a video game means. The market did not ask for these new meanings, but once they experienced them, it was love at first sight.
The interactive entertainment software market is characterized by short product life cycles and frequent introductions of new products. While Nintendo has not introduced any new product in the last year, SONY and Microsoft with their recent products have clearly moved into the motion sensor technology market owned by Nintendo Wii. They have also expanded customer’s experience adding broadband for game-sharing-downloading and streaming of movies.
These slides use ideas from my class to develop a business model for Oculus Rift’s headset. This headset creates the perception among users that they are in a different reality as they play video games. It has much higher resolution and faster response time than do previous headsets. Although Oculus hopes to develop its own console, these slides recommend that Oculus partner with a console maker such as Sony, Microsoft, or Nintendo in order to reduce development cost and gain access to existing users and game software. Hopefully it can receive a portion of hardware and game software revenues as its headset enables console makers to increase their market share and charge more for game software.
The State and Future of Mobile Esports in Asia and the WestNewzoo
Over the past two years, the global esports market grew by 102% to reach $655 million in 2017. While mobile has quickly grown as the biggest gaming screen worldwide, its esports scene is largely lagging that of PC and console.sing data from our esports solutions we examine the role of mobile in esports, the top performing titles, trends, and the differences between Asia and the West.
Card Game Development, Dice Game Development, Web & Desktop Games Development, Mobile / PDA Games Development, I-phone Game Development, Flash Game Development, Interactive TV Game Development, Game Engine Development, Game Testing and Analysis,
Console Based Games
Learn how to design a game with Seth Sivak, CEO of Proletariat. This deck covers Basic game design skills, how to analyze an entertainment experience, and tips on how to leverage common user behaviors.
GDC2017 - Epic AND Interactive Music in 'Final Fantasy XV'Sho Iwamoto
Interactive music is common in AAA games, but in games like 'Final Fantasy' that always have a strong melody line and musical progression, it doesn't go well in the same way. Square Enix worked to make an intelligent music system called "MAGI", that allows composers to create music in any tempo or measures and has customized sync points to make it interactive while remaining epic. In this talk, the sound team behind 'Final Fantasy XV' will share how they created actual music data in their proprietary authoring tools, and issues they faced during implementing them such as synchronization with game scene and looping, fading, etc.
Presenter: Richard A. Carey, Managing Director, Richard Carey Digital Media
In this session Richard introduces the “Game Design Canvas,” his lean approach to defining the essential components of games for learning and change. Part case study and part hands-on workshop, you’ll leave with new insights, tools and approaches to game and experience design.
A case for change for Nintendo: switch to consumer focus or lose your audience.
This was an individual research project done for the Strategy & Innovation module of Hyper Island's Digital Media Management course.
A comprehensive strategic analysis on Nintendo's software division in interaction to its hardware business and its competitiveness in the face of disruptive technologies and industry competitors.
Card Game Development, Dice Game Development, Web & Desktop Games Development, Mobile / PDA Games Development, I-phone Game Development, Flash Game Development, Interactive TV Game Development, Game Engine Development, Game Testing and Analysis,
Console Based Games
Learn how to design a game with Seth Sivak, CEO of Proletariat. This deck covers Basic game design skills, how to analyze an entertainment experience, and tips on how to leverage common user behaviors.
GDC2017 - Epic AND Interactive Music in 'Final Fantasy XV'Sho Iwamoto
Interactive music is common in AAA games, but in games like 'Final Fantasy' that always have a strong melody line and musical progression, it doesn't go well in the same way. Square Enix worked to make an intelligent music system called "MAGI", that allows composers to create music in any tempo or measures and has customized sync points to make it interactive while remaining epic. In this talk, the sound team behind 'Final Fantasy XV' will share how they created actual music data in their proprietary authoring tools, and issues they faced during implementing them such as synchronization with game scene and looping, fading, etc.
Presenter: Richard A. Carey, Managing Director, Richard Carey Digital Media
In this session Richard introduces the “Game Design Canvas,” his lean approach to defining the essential components of games for learning and change. Part case study and part hands-on workshop, you’ll leave with new insights, tools and approaches to game and experience design.
A case for change for Nintendo: switch to consumer focus or lose your audience.
This was an individual research project done for the Strategy & Innovation module of Hyper Island's Digital Media Management course.
A comprehensive strategic analysis on Nintendo's software division in interaction to its hardware business and its competitiveness in the face of disruptive technologies and industry competitors.
Developed a marketing plan for Nintendo's fading Wii U game console. Our assignment was to develop a plan to re-invigorate the product and return it to growth. The purpose of the project was to take an existing product and change the strategy so it is more relevant, more appealing, more popular, and more profitable than it currently is.
Gaming a blast to technology, economy and globalization Soumo Dhali
Gaming a blast to technology, economy and globalization .
Gaming, this part of the technology been a part of our life, even before we get to know the word “Technology”. So as our group presentation, we decided to highlight the point of technology that always been here.
Shinra at Columbia Business School: A Seminar from Yoichi WadaShinra_Technologies
On October 22, President Yoichi Wada delivered this seminar to Columbia Business School students entitled, “How will Shinra build the next game industry ecosystem?”
Console gaming offers immersive experiences with top-notch graphics and gameplay. Discover the latest trends and tech innovations in the gaming world at https://game2techzone.com/. Explore diverse gaming consoles, titles, and much more to level up your gaming journey.
Create a Seamless Viewing Experience with Your Own Custom OTT Player.pdfGenny Knight
As the popularity of online streaming continues to rise, the significance of providing outstanding viewing experiences cannot be emphasized enough. Tailored OTT players present a robust solution for service providers aiming to enhance their offerings and engage audiences in a competitive market. Through embracing customization, companies can craft immersive, individualized experiences that effectively hold viewers' attention, entertain them, and encourage repeat usage.
From Slave to Scourge: The Existential Choice of Django Unchained. The Philos...Rodney Thomas Jr
#SSAPhilosophy #DjangoUnchained #DjangoFreeman #ExistentialPhilosophy #Freedom #Identity #Justice #Courage #Rebellion #Transformation
Welcome to SSA Philosophy, your ultimate destination for diving deep into the profound philosophies of iconic characters from video games, movies, and TV shows. In this episode, we explore the powerful journey and existential philosophy of Django Freeman from Quentin Tarantino’s masterful film, "Django Unchained," in our video titled, "From Slave to Scourge: The Existential Choice of Django Unchained. The Philosophy of Django Freeman!"
From Slave to Scourge: The Existential Choice of Django Unchained – The Philosophy of Django Freeman!
Join me as we delve into the existential philosophy of Django Freeman, uncovering the profound lessons and timeless wisdom his character offers. Through his story, we find inspiration in the power of choice, the quest for justice, and the courage to defy oppression. Django Freeman’s philosophy is a testament to the human spirit’s unyielding drive for freedom and justice.
Don’t forget to like, comment, and subscribe to SSA Philosophy for more in-depth explorations of the philosophies behind your favorite characters. Hit the notification bell to stay updated on our latest videos. Let’s discover the principles that shape these icons and the profound lessons they offer.
Django Freeman’s story is one of the most compelling narratives of transformation and empowerment in cinema. A former slave turned relentless bounty hunter, Django’s journey is not just a physical liberation but an existential quest for identity, justice, and retribution. This video delves into the core philosophical elements that define Django’s character and the profound choices he makes throughout his journey.
Link to video: https://youtu.be/GszqrXk38qk
Tom Selleck Net Worth: A Comprehensive Analysisgreendigital
Over several decades, Tom Selleck, a name synonymous with charisma. From his iconic role as Thomas Magnum in the television series "Magnum, P.I." to his enduring presence in "Blue Bloods," Selleck has captivated audiences with his versatility and charm. As a result, "Tom Selleck net worth" has become a topic of great interest among fans. and financial enthusiasts alike. This article delves deep into Tom Selleck's wealth, exploring his career, assets, endorsements. and business ventures that contribute to his impressive economic standing.
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Early Life and Career Beginnings
The Foundation of Tom Selleck's Wealth
Born on January 29, 1945, in Detroit, Michigan, Tom Selleck grew up in Sherman Oaks, California. His journey towards building a large net worth began with humble origins. , Selleck pursued a business administration degree at the University of Southern California (USC) on a basketball scholarship. But, his interest shifted towards acting. leading him to study at the Hills Playhouse under Milton Katselas.
Minor roles in television and films marked Selleck's early career. He appeared in commercials and took on small parts in T.V. series such as "The Dating Game" and "Lancer." These initial steps, although modest. laid the groundwork for his future success and the growth of Tom Selleck net worth. Breakthrough with "Magnum, P.I."
The Role that Defined Tom Selleck's Career
Tom Selleck's breakthrough came with the role of Thomas Magnum in the CBS television series "Magnum, P.I." (1980-1988). This role made him a household name and boosted his net worth. The series' popularity resulted in Selleck earning large salaries. leading to financial stability and increased recognition in Hollywood.
"Magnum P.I." garnered high ratings and critical acclaim during its run. Selleck's portrayal of the charming and resourceful private investigator resonated with audiences. making him one of the most beloved television actors of the 1980s. The success of "Magnum P.I." played a pivotal role in shaping Tom Selleck net worth, establishing him as a major star.
Film Career and Diversification
Expanding Tom Selleck's Financial Portfolio
While "Magnum, P.I." was a cornerstone of Selleck's career, he did not limit himself to television. He ventured into films, further enhancing Tom Selleck net worth. His filmography includes notable movies such as "Three Men and a Baby" (1987). which became the highest-grossing film of the year, and its sequel, "Three Men and a Little Lady" (1990). These box office successes contributed to his wealth.
Selleck's versatility allowed him to transition between genres. from comedies like "Mr. Baseball" (1992) to westerns such as "Quigley Down Under" (1990). This diversification showcased his acting range. and provided many income streams, reinforcing Tom Selleck net worth.
Television Resurgence with "Blue Bloods"
Sustaining Wealth through Consistent Success
In 2010, Tom Selleck began starring as Frank Reagan i
Experience the thrill of Progressive Puzzle Adventures, like Scavenger Hunt Games and Escape Room Activities combined Solve Treasure Hunt Puzzles online.
Skeem Saam in June 2024 available on ForumIsaac More
Monday, June 3, 2024 - Episode 241: Sergeant Rathebe nabs a top scammer in Turfloop. Meikie is furious at her uncle's reaction to the truth about Ntswaki.
Tuesday, June 4, 2024 - Episode 242: Babeile uncovers the truth behind Rathebe’s latest actions. Leeto's announcement shocks his employees, and Ntswaki’s ordeal haunts her family.
Wednesday, June 5, 2024 - Episode 243: Rathebe blocks Babeile from investigating further. Melita warns Eunice to stay clear of Mr. Kgomo.
Thursday, June 6, 2024 - Episode 244: Tbose surrenders to the police while an intruder meddles in his affairs. Rathebe's secret mission faces a setback.
Friday, June 7, 2024 - Episode 245: Rathebe’s antics reach Kganyago. Tbose dodges a bullet, but a nightmare looms. Mr. Kgomo accuses Melita of witchcraft.
Monday, June 10, 2024 - Episode 246: Ntswaki struggles on her first day back at school. Babeile is stunned by Rathebe’s romance with Bullet Mabuza.
Tuesday, June 11, 2024 - Episode 247: An unexpected turn halts Rathebe’s investigation. The press discovers Mr. Kgomo’s affair with a young employee.
Wednesday, June 12, 2024 - Episode 248: Rathebe chases a criminal, resorting to gunfire. Turf High is rife with tension and transfer threats.
Thursday, June 13, 2024 - Episode 249: Rathebe traps Kganyago. John warns Toby to stop harassing Ntswaki.
Friday, June 14, 2024 - Episode 250: Babeile is cleared to investigate Rathebe. Melita gains Mr. Kgomo’s trust, and Jacobeth devises a financial solution.
Monday, June 17, 2024 - Episode 251: Rathebe feels the pressure as Babeile closes in. Mr. Kgomo and Eunice clash. Jacobeth risks her safety in pursuit of Kganyago.
Tuesday, June 18, 2024 - Episode 252: Bullet Mabuza retaliates against Jacobeth. Pitsi inadvertently reveals his parents’ plans. Nkosi is shocked by Khwezi’s decision on LJ’s future.
Wednesday, June 19, 2024 - Episode 253: Jacobeth is ensnared in deceit. Evelyn is stressed over Toby’s case, and Letetswe reveals shocking academic results.
Thursday, June 20, 2024 - Episode 254: Elizabeth learns Jacobeth is in Mpumalanga. Kganyago's past is exposed, and Lehasa discovers his son is in KZN.
Friday, June 21, 2024 - Episode 255: Elizabeth confirms Jacobeth’s dubious activities in Mpumalanga. Rathebe lies about her relationship with Bullet, and Jacobeth faces theft accusations.
Monday, June 24, 2024 - Episode 256: Rathebe spies on Kganyago. Lehasa plans to retrieve his son from KZN, fearing what awaits.
Tuesday, June 25, 2024 - Episode 257: MaNtuli fears for Kwaito’s safety in Mpumalanga. Mr. Kgomo and Melita reconcile.
Wednesday, June 26, 2024 - Episode 258: Kganyago makes a bold escape. Elizabeth receives a shocking message from Kwaito. Mrs. Khoza defends her husband against scam accusations.
Thursday, June 27, 2024 - Episode 259: Babeile's skillful arrest changes the game. Tbose and Kwaito face a hostage crisis.
Friday, June 28, 2024 - Episode 260: Two women face the reality of being scammed. Turf is rocked by breaking
240529_Teleprotection Global Market Report 2024.pdfMadhura TBRC
The teleprotection market size has grown
exponentially in recent years. It will grow from
$21.92 billion in 2023 to $28.11 billion in 2024 at a
compound annual growth rate (CAGR) of 28.2%. The
teleprotection market size is expected to see
exponential growth in the next few years. It will grow
to $70.77 billion in 2028 at a compound annual
growth rate (CAGR) of 26.0%.
Scandal! Teasers June 2024 on etv Forum.co.zaIsaac More
Monday, 3 June 2024
Episode 47
A friend is compelled to expose a manipulative scheme to prevent another from making a grave mistake. In a frantic bid to save Jojo, Phakamile agrees to a meeting that unbeknownst to her, will seal her fate.
Tuesday, 4 June 2024
Episode 48
A mother, with her son's best interests at heart, finds him unready to heed her advice. Motshabi finds herself in an unmanageable situation, sinking fast like in quicksand.
Wednesday, 5 June 2024
Episode 49
A woman fabricates a diabolical lie to cover up an indiscretion. Overwhelmed by guilt, she makes a spontaneous confession that could be devastating to another heart.
Thursday, 6 June 2024
Episode 50
Linda unwittingly discloses damning information. Nhlamulo and Vuvu try to guide their friend towards the right decision.
Friday, 7 June 2024
Episode 51
Jojo's life continues to spiral out of control. Dintle weaves a web of lies to conceal that she is not as successful as everyone believes.
Monday, 10 June 2024
Episode 52
A heated confrontation between lovers leads to a devastating admission of guilt. Dintle's desperation takes a new turn, leaving her with dwindling options.
Tuesday, 11 June 2024
Episode 53
Unable to resort to violence, Taps issues a verbal threat, leaving Mdala unsettled. A sister must explain her life choices to regain her brother's trust.
Wednesday, 12 June 2024
Episode 54
Winnie makes a very troubling discovery. Taps follows through on his threat, leaving a woman reeling. Layla, oblivious to the truth, offers an incentive.
Thursday, 13 June 2024
Episode 55
A nosy relative arrives just in time to thwart a man's fatal decision. Dintle manipulates Khanyi to tug at Mo's heartstrings and get what she wants.
Friday, 14 June 2024
Episode 56
Tlhogi is shocked by Mdala's reaction following the revelation of their indiscretion. Jojo is in disbelief when the punishment for his crime is revealed.
Monday, 17 June 2024
Episode 57
A woman reprimands another to stay in her lane, leading to a damning revelation. A man decides to leave his broken life behind.
Tuesday, 18 June 2024
Episode 58
Nhlamulo learns that due to his actions, his worst fears have come true. Caiphus' extravagant promises to suppliers get him into trouble with Ndu.
Wednesday, 19 June 2024
Episode 59
A woman manages to kill two birds with one stone. Business doom looms over Chillax. A sobering incident makes a woman realize how far she's fallen.
Thursday, 20 June 2024
Episode 60
Taps' offer to help Nhlamulo comes with hidden motives. Caiphus' new ideas for Chillax have MaHilda excited. A blast from the past recognizes Dintle, not for her newfound fame.
Friday, 21 June 2024
Episode 61
Taps is hungry for revenge and finds a rope to hang Mdala with. Chillax's new job opportunity elicits mixed reactions from the public. Roommates' initial meeting starts off on the wrong foot.
Monday, 24 June 2024
Episode 62
Taps seizes new information and recruits someone on the inside. Mary's new job
As a film director, I have always been awestruck by the magic of animation. Animation, a medium once considered solely for the amusement of children, has undergone a significant transformation over the years. Its evolution from a rudimentary form of entertainment to a sophisticated form of storytelling has stirred my creativity and expanded my vision, offering limitless possibilities in the realm of cinematic storytelling.
Young Tom Selleck: A Journey Through His Early Years and Rise to Stardomgreendigital
Introduction
When one thinks of Hollywood legends, Tom Selleck is a name that comes to mind. Known for his charming smile, rugged good looks. and the iconic mustache that has become synonymous with his persona. Tom Selleck has had a prolific career spanning decades. But, the journey of young Tom Selleck, from his early years to becoming a household name. is a story filled with determination, talent, and a touch of luck. This article delves into young Tom Selleck's life, background, early struggles. and pivotal moments that led to his rise in Hollywood.
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Early Life and Background
Family Roots and Childhood
Thomas William Selleck was born in Detroit, Michigan, on January 29, 1945. He was the second of four children in a close-knit family. His father, Robert Dean Selleck, was a real estate investor and executive. while his mother, Martha Selleck, was a homemaker. The Selleck family relocated to Sherman Oaks, California. when Tom was a child, setting the stage for his future in the entertainment industry.
Education and Early Interests
Growing up, young Tom Selleck was an active and athletic child. He attended Grant High School in Van Nuys, California. where he excelled in sports, particularly basketball. His tall and athletic build made him a standout player, and he earned a basketball scholarship to the University of Southern California (U.S.C.). While at U.S.C., Selleck studied business administration. but his interests shifted toward acting.
Discovery of Acting Passion
Tom Selleck's journey into acting was serendipitous. During his time at U.S.C., a drama coach encouraged him to try acting. This nudge led him to join the Hills Playhouse, where he began honing his craft. Transitioning from an aspiring athlete to an actor took time. but young Tom Selleck became drawn to the performance world.
Early Career Struggles
Breaking Into the Industry
The path to stardom was a challenging one for young Tom Selleck. Like many aspiring actors, he faced many rejections and struggled to find steady work. A series of minor roles and guest appearances on television shows marked his early career. In 1965, he debuted on the syndicated show "The Dating Game." which gave him some exposure but did not lead to immediate success.
The Commercial Breakthrough
During the late 1960s and early 1970s, Selleck began appearing in television commercials. His rugged good looks and charismatic presence made him a popular brand choice. He starred in advertisements for Pepsi-Cola, Revlon, and Close-Up toothpaste. These commercials provided financial stability and helped him gain visibility in the industry.
Struggling Actor in Hollywood
Despite his success in commercials. breaking into large acting roles remained a challenge for young Tom Selleck. He auditioned and took on small parts in T.V. shows and movies. Some of his early television appearances included roles in popular series like Lancer, The F.B.I., and Bracken's World. But, it would take a
From the Editor's Desk: 115th Father's day Celebration - When we see Father's day in Hindu context, Nanda Baba is the most vivid figure which comes to the mind. Nanda Baba who was the foster father of Lord Krishna is known to provide love, care and affection to Lord Krishna and Balarama along with his wife Yashoda; Letter’s to the Editor: Mother's Day - Mother is a precious life for their children. Mother is life breath for her children. Mother's lap is the world happiness whose debt can never be paid.
Meet Dinah Mattingly – Larry Bird’s Partner in Life and Loveget joys
Get an intimate look at Dinah Mattingly’s life alongside NBA icon Larry Bird. From their humble beginnings to their life today, discover the love and partnership that have defined their relationship.
Meet Crazyjamjam - A TikTok Sensation | Blog EternalBlog Eternal
Crazyjamjam, the TikTok star everyone's talking about! Uncover her secrets to success, viral trends, and more in this exclusive feature on Blog Eternal.
Source: https://blogeternal.com/celebrity/crazyjamjam-leaks/
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Matt Rife Cancels Shows Due to Health Concerns, Reschedules Tour Dates.pdfAzura Everhart
Matt Rife's comedy tour took an unexpected turn. He had to cancel his Bloomington show due to a last-minute medical emergency. Fans in Chicago will also have to wait a bit longer for their laughs, as his shows there are postponed. Rife apologized and assured fans he'd be back on stage soon.
https://www.theurbancrews.com/celeb/matt-rife-cancels-bloomington-show/
In the vast landscape of cinema, stories have been told, retold, and reimagined in countless ways. At the heart of this narrative evolution lies the concept of a "remake". A successful remake allows us to revisit cherished tales through a fresh lens, often reflecting a different era's perspective or harnessing the power of advanced technology. Yet, the question remains, what makes a remake successful? Today, we will delve deeper into this subject, identifying the key ingredients that contribute to the success of a remake.
Reimagining Classics - What Makes a Remake a Success
Strategy and Innovation for Nintendo
1. - A Case for Change
By Mathieu Lacaze
June 19th 2013
2. Through its history, Nintendo never stopped to amaze its customers. It introduced new ways of playing and
created legendary characters that lived along every console generation.
A historic disruptor
1
Zelda Mario Pokemon Nintendo 64
Wii Wii FitGameboyNintendo NESDonkey KongGame & Watch
80 85 90 1000
3. A supremacy in decline
Nintendo is currently loosing two battles at the same time
Consequence:
The company lost $366 million over 2012
Its portable market is being eaten
by Smartphone gaming.
It failed to engage customers with
its anticipated next-gen console launch.
2
Source: Flurry Analytics
Bob Summerwill’s tweet - Electronic Arts developper
4. An obsolete business model
3
Nintendo carries very harmful beliefs that don't allow to make a quick shift to wealth.
They still think their competitors are only Microsoft and Sony.
They still think that innovation is only about graphics and game controllers.
They still bet on a new generation of console to bring innovation and new incomes.
They rely on old and dusty cash-cow games (Mario, Zelda…) but don’t create new licenses.
They think their customers are the same while these grow up and new ones come.
They still think that video games are stored on CDs and bough in physical shops.
They still apply the same methods of the past because it worked like that and not otherwise.
5. Gaming is now universal
4
Gaming is part of our society. People play at any age, everywhere, any time, on any device.
«Computer and video games have reached
a critical mass. Today, nearly every device with
a screen plays games, providing online and
offline interactive entertainment experiences
for a wide and diverse population Michael D. gallagher, President
Entertainment Software Association»
The average of US household
owns at least one
dedicated game console, PC or Smartphone
Gender
of game players
30is the average gamer age
Entertainment Software Association - 2012 Report
6. The future is already here
5
The industry's disruption has already started in different parts of the value chain.
The development process
It is more opened to new entrants.
The game consumption
From one physical product only to digital on-demand downloads.
The gaming experience
It now interacts with your body’s reaction.
7. The development process
6
Creating a game has never been as accessible as today. Open source and crowdsourced platforms allow you to
create your own game or your own gaming device.
Funder
Kickstarter
A service to raise
funds for creative
projects that has
already pledged
100$ million for
games.
System
Android
An opened ope-
rating system al-
lowing you to
create games for
portable devices.
Device
Ouya
An opened video
game console for
Indie developers
running with An-
droid operating
system.
Controller
Makey Makey
An invention kit
that transforms
any object into a
touchpad.
8. The game consumption
7
We don't buy games the same way as 10 years ago. Today more purshases happen
online and broadband internet helps to increase new ways consumption.
Freemium consumption:
Those games in the cloud allow people to
have forfeited consumption. Gamers try for
free and pay if they want to discover more.
Streaming distribution:
Games are stored in the cloud and people
order them through online streaming plat-
forms. So do we still need to buy a console ?
Entertainment Software Association - 2011 Report
9. Gaming experience
8
Video games aren't anymore about a controller and a box.
The interaction they offer with people become closer to real-life movements and allow a unique experience
You are part of the story:
Via augmented reality,
You are now directly in-
tegrated in the story and
the reproduction of your
movements on the screen
makes it even more real.
It is more than a game:
Thanks to the accuracy of
the gaming devices, edi-
tors now use them also to
improve the way we inte-
ract with our entire world.
(click on the video)
10. Move or die: Worst scenario
9
So if it doesn’t embrace the change
Nintendo will disappear soon
A disruptive example that will make Nintendo’s devices obsolete:
Imagine that fiber
connection and 5G
become mainstream
thanks to Google.
The Samsung Smart
Tv replaces our old
LED screens.
In order to play,
gamers will connect
their Android phone
to the TV
Theywillstreamagameonthe
screen that will be controlled
thanks to the touch screen of
their Smartphone and their
body moves on the camera.
11. A case for change is needed
10
Nintendo needs to focus its strategy on their customer experience in order provide them a unique added value.
From...
“We sell
consoles/games”
(product focused)
To...
“We enable
an infinite amount
of interactive experiences”
(Customer experience focused)
To fullfill this new strategy, some parts of the Nintendo’s value chain need to be redefined.
Development Consumption Interaction
12. Redefine the developing process
11
Waste:
Game console are closed to indie developers and risk-takers. Introduce a complete game development kit opened
for every creative mind and let the customers create their games.
Recommendation #1:
Open Your World
What:
- Nintendo opens its doors to indie developers with an
open-source console.
How:
- By partnering with Android and let everyone
develop games using Nintendo’s characters or others.
Goals:
- Make Nintendo the most indie-friendly platform for de-
velopers and allow game editors to come up with new
innovation and take fewer risks.
- Increase gaming innovation and let people create inte-
grated gaming experiences thanks to Google products.
(maps, youtube, music...)
Recommendation #2:
Everyone is creative
What:
Make it easy for everyone to come up with a nice ga-
ming concept and develop it quickly.
How:
- Create a simple programming platform that doesn’t re-
quire to be a coding expert to come up with a nice result.
- People can also modify existing games.
Goal:
Don’t restrain the creativity to an elite and let the world
express their creativity. (from 0 to 99 years old.)
13. Redefine the consumption
12
Waste:
Paying 50£ for a game today is ridiculous. Don’t let people make long-term investments in your games but instead
let them pay as they play.
Recommendation #3:
Snack gaming
What:
Nintendo allows customers to play all of their games through a monthly paid suscription. Then, it lets them dig into the
ones they prefer with free or paying upgrades. The game is graduated according to your involvement into it.
How:
Nintendo introduce an online streaming platform where all of their games are available with a light version. Extended
content is dowloaded for free or through micro-transactions. It lets developers decide where the free barrier stops.
Goal:
Games become like snacks that you pick as you prefer. It lets the choice for customers to determine what’s the best
experience they want to live.
14. Redefine the interactive exp.
13
Waste:
The way we play and interact with gaming devices hasn’t changed since 30 years. Go beyond this system of
gamepad and console and open the gaming kingdom to the world.
Recommendation #4:
Your environment is your controller
What:
Nintendo partners with Samsung to create connected sensors/objects that Interact with your environment and make
it more connected.
How:
Introduce some Nintendo controllers that can be connected everywhere to any device. (smartphone, TV...)
Example: A foldable controller/sensors that can be stuck to any object (clothes, lamp, ball, Sword...) or person.
Goal:
Your environment becomes the controller. People will start not only interacting with these controllers for games but
they will start using them for other purpose. (Education, Medicine)
15. A Redefined value model
14
The experience will be redesigned to get customers closer to Nintendo's new desired outcome.
Customer
experience
Development :
Customers can create their
own gaming experience
and share it to the world.
Consumption:
Customers try and select
which games are most
suited for them.
Interaction:
Customers interact with
their environment thanks to
connected sensors/objects.
16. A Redefined business model
Development :
Customers can create their
own gaming experience
and share it to the world.
Consumption:
Customers try and select
which games are most
suited for them.
Interaction:
Customers interact with
their environment thanks to
connected sensors/objects.
15
Nintendo will take a
percentage to editors
on every paid upgrade
bought by customers.
Nintendo will collect
money though the mon-
thly paid subscription.
Nintendo will sell de-
vices that will be used
by general public for
multiple purposes.
With new customers added value, Nintendo will drag more profit from their new services.
18. References:
Entertainment Software Association - 2012 Sales and demographic and usage data:
http://www.theesa.com/facts/pdfs/ESA_EF_2012.pdf
Entertainment Software Association - 2011 Sales and demographic and usage data:
http://www.theesa.com/facts/pdfs/ESA_EF_2011.pdf
Flurry Analytics and estimates, The NPD Group:
http://news.cnet.com/8301-13506_3-57322190-17/nintendo-sony-down-to-their-last-lives-
in-portable-gaming/