3. The Origin of Material
Design > 33
First appearance
The 2014 Google I/O conference on June 25, 2014
4. The Origin of Material
Design > 44
Why a new design language
?
5. The Origin of Material
Design > 55
Evolution of Android OS
design
Before and after Material Design
6. The Origin of Material
Design > 66
Evolution Gmail app design
Before and after Material Design
7. The Origin of Material
Design > 77
Inspiration
What is the inspiration behind Material Design ?
8. The Origin of Material
Design > 88
Idea
« Unlike real paper, our digital material can expand and reform intelligently. Material has
physical surfaces and edges. Seams and shadows provide meaning about what you can
touch. »
[Matias Durate, Google's director of Android user experience]
The material is a smart paper that can split,
combine and reshape. It also casts shadows
Answer : Material Design was
inspired by Paper and Ink but
with additional rules
14. The Style of Material
Design >
Typographie
1
4
1
4
Font size measured in
SP (Scale-independent
Pixels)
15. The Style of Material
Design >
Icons
1
5
1
5
Flat, bold, symmetrical (when possible) action
icons
App icon
16. The Style of Material
Design >
Lignt, Shadow & Elevation
1
6
1
6
17. The Style of Material
Design >
Lignt, Shadow & Elevation
1
7
1
7
18. The Style of Material
Design >
Writing
1
8
1
8
• Be concise
• Use simple word forms
• Try to write in the present
• Write simply and directly
• Omit unnecessary phrases : [Are you sure you want to] delete this photo?
• Use consistent verbs across the arc of an action : remove / delete