One of the documents discusses key aspects of marketing including the Three V's Approach, core business processes, levels of marketing plans, competitive spheres, dimensions that define a business, Porter's generic strategies, categories of marketing alliances, Ansoff's product market expansion grid, and elements of a marketing plan. However, one item is listed in each document that does not properly belong or is not a standard part of the marketing topic being discussed.

1. ____One of this does not belong to The Three V’s Approach to Marketing__________________________Define the Value PropositionDefine the Value SegmentDefine the Value AddsDefine the Value Network

2. ___One of this is not Core business Processes _______________________________Marketing sensing processNew Offering realization processCustomer acquisition processCustomer relationship management processFulfillment management processInventory management process

3. _____One of this does not belong in Two levels of Marketing plan _______________________________StrategicTacticalFeasible

4. _____Major competitive Spheres does not include?_______________________________IndustryGeographicalVertical ChannelsMarket SegmentsCompetenceProductsMarket share

5. ______In the Dimensions that define a business which one is on top?_______________________________Customer needsTechnologyCustomer groups

6. ______In Porters Generic Strategies which occupies the biggest space?_______________________________Overall cost leadershipDifferentiationFocus

7. ______Which is not a category of Marketing Alliances?_____________________________Product service alliancePromotional alliancesLogistic alliancesPricing collaborationsMarketing plan

8. _____Which does not belong to Ansoff’s product market expansion grid____________________________Current products-current marketsNew products –new marketsCustomer groups-customer needs

9. _____One of this is not a marketing plan content?_______________________________Executive summaryTable of contentsSituation analysisMarketing strategyFinancial projectionsImplementation controlsLogistics planning

10. _____Product orientation VS Market orientation, which does not belong here?__________________________CompanyProductMarketPrice