Micro Seminars provides online sales and leadership training programs through short video seminars. Their programs cover topics like the basic sales process, effective follow up, negotiation, and sales management. Their founder, John Ace Underwood, has a background in international business and marketing. They also have executive coaches on staff to help participants improve their leadership skills. The seminars are delivered in short instructional and implementation videos over 12 weeks. Micro Seminars aims to help subscribers achieve maximum marketing penetration through their training programs.

2. About Micro Seminars
Our primary purpose is to ensure that our subscribers achieve maximum
marketing penetration through sales process development, management
development and leadership development
JohnAce Underwood, Founder, Micro Seminars
Mr. Underwood was primarily raised and
educated in Europe and the US. In the US he
attended Christopher Newport College and The
College of William and Mary, both in Virginia.
His education focused on International Business
Administration, International Culture and
Commerce and Marketing and Sales with
additional work in Psychology and Consumer
Behavior. He has lived and worked in various
countries throughout the world.

3. ReginaH. Erhart-Fasold –
MBA, Psychologist,Global Sr. Executive Coach
Mrs. Fasold is a seasoned Executive Coach and
Leadership Expert. Her extensive professional
background and 13 years experience as a
global performance coach have allowed her to
guide over 400 senior executives to enhanced
executive disposition, performance and
leadership success!
Mrs. Fasold has designed and delivered 360°
feedbacks and executive coaching programs
addressing topics such as:
Difficult personalities, emotional intelligence,
reading people, effective communication,
staying calm, & collected in difficult times,
engaging & motivating others, active listening,
conflict resolution, assertiveness, hard & soft
skills, giving praise & recognition, tough
conversations, on-boarding with a new team,
team formation, inspiring innovation,

4. Micro Seminars On Line Programs
• The Basic Sales Process
• Effective Follow-up (Pursuit)
• Telephone Effectiveness
• The Basics of Effective Negotiation
• The Art of Critical and Creative
Thinking
• Sales Mastery; The Psychology of
Buying
• Sales Management Mastery

5. The Basic Sales Process
Length of Program: 12 Weeks
Sessions per week: 2 (Monday and Wednesday)
Instructor: John Ace Underwood
Requirements: NONE
Who should participate: Anyone connected to Sales and Sales
Management
Price: $ 795.00 per person
Micro Seminar Subscribers: INCLUDED
Program Overview:
This program serves as the foundational program and covers the
fundamental sales process. Starting with RAPPORT BUILDING,
INTERVIEWING, SOLVING, OBTAINING A COMMITMENT and FOLLOW-
UP.
As is the case in ALL of our programs, this program is delivered
Mondays with an INSTRUCTIONAL video of 15 minutes or less, followed
on Wednesday with an IMPLEMENTATIONAL video and worksheet. On
Fridays, each person receives a “Check-in” form via e-mail to
determine if the material was understood and to give the opportunity
for questions and comments.

6. Effective Follow-up (Pursuit)
Length of Program: 8 Weeks
Sessions per week: 2 (Monday and Wednesday)
Instructor: John Ace Underwood
Requirements: Completion of: 101 – The Basic Sales Process
Who should participate: Anyone connected to Sales and Sales Management
Price: $ 795.00 per person
Micro Seminar Subscribers: INCLUDED
Program Overview:
One of the greatest causes for lost sales opportunities is nonexistent or
ineffective follow-up activities, also known as pursuit activities. This is the
pursuit of prospects that have already engaged with a sales person, have been
identified as able buyers, but were not YET ready to commit.
In that too many salespeople see pursuit as ineffective and a waste of time, in
this program we present a very strong argument that pursuit activities are
actually significantly more productive than working with brand new prospects.
We will teach your salespeople how to not only be more committed to pursuit
activities, but also how to implement an effective and efficient pursuit STRATEGY
with each and every prospect.

7. Free Videos Provide by Micro Seminars
Free Video: Instructions
Free Video: Opportunities Lost
Free Video: The Solution
Free Video: Micro Tips
Micro TIPS
Where our Micro Seminars are designed to be instructional and educational, Micro
TIPS are inspirational and motivational in nature. These short 3-5 minute videos are
sent out FREE to anyone who signs up for them, twice per month on Monday morning.
Between what our salespeople watch on television, read in print, or just as part of the
nature of their job, they are exposed to a lot of negative input. A sales person that
closes 20% of all of their prospects, still has to deal with a “rejection rate” of 80%. That
means that 80% of the time they are unsuccessful.
That said, truly effective sales people still manage to rebound quickly and move on to
the next prospect with enthusiasm. That skill alone makes them unique in every sense
of the word. Our intent with Micro TIPS is to provide a positive, motivational and
inspirational message every other Monday with the idea that this will start their week
on a highly positive note.
These MicroTIPS are ABSOLUTELY FREE to anyone who wishes to receive them.

8. Thank You for visiting us
Micro Seminars
Selling Edge LLC
25013 Peacock Lane
Suite 201
Naples, FL 34114
Email:
info@microseminars.com
Phone: 520-241-9907