The document discusses 12 key marketing strategies for fashion brands in 2023 presented by Andri Hanryansyah from Bodypack. The strategies include maximizing social media marketing, trying new media placements like native advertising and podcasts, optimizing SEO, managing first-party data, maximizing influencer marketing, enhancing video marketing with a focus on short-form videos, being adaptable to changes post-pandemic by relying on digital agencies, optimizing customer experiences through conversational marketing and loyalty programs, creating more engaging content like user-generated content, and enhancing efforts with new technologies like augmented reality.
Top Social Media Marketing Trends to Follow in 2023Jomer Gregorio
2023 is here and it's time to take your social media marketing strategy to new heights. From Tiktok's domination to the growing popularity of live videos, our article covers the top social media marketing trends you need to know to stand out in this crowded space. Keep your brand ahead of the curve by checking this presentation.
Full blog here - https://whitelabelseoagency.net/top-social-media-marketing-trends-to-follow-in-2023-infographic/
Social media marketing plan template 2023Fraser Hay
This social media marketing plan template 2023 contains an outline strategy for your social media marketing. Written by Fraser Hay of http://www.itstacksup.com
Social Media Marketing Plan Template 2023
Social Media marketing plan template
Social Media Marketing Plan 2023
Marketing Plan 2017
Marketing Plan Checklist 2023
Social Media Marketing Plan Checklist
Social Media Marketing Checklist
marketing checklist
social media strategy checklist
social media checklist
social media marketing strategy 2023
Knowcrunch graduates of the Professional Diploma in Digital & Social Media in Athens (September '21), worked for three months and presented a complete digital & social media marketing strategy for a brand.
Learn more about this awesome course: http://bit.ly/2SE4EFl
Compiled by Kurio & thenetworkone
The contributing experts and agencies are : Michał Kaliściak, Head of Content & Moderation, 180heartbeats +JUNG v MATT (PL), Kevin Fernandez, Social Media Producer, Adolescent Content (USA), Mar Camps, Digital Director, Atrevia (ES), Emily Ostrowska, Social Strategist, Culture (NZ), Adaobi Ugoago, Senior Creative Strategist, Day One Agency (USA), Silvia Tasso, Senior Digital Strategist & Francesca Trevisan, Digital Strategist, Different (IT), Jemma Parkin, Senior Account Manager, The Hallway (AU), Monika James, General Manager, Healthy Thinking Group Asia (SG), James Hebbert, Managing Director, Hylink UK (CH/UK), Lukas Hardy, Social Media Manager & Pancho González, Chief Creative Officer, Inbrax (CL), Oana Oprea, Head of Digital Planning, Jam Session (RO), Megan Perks, Executive Creative Director, Joe Public United (SA), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Rajesh Mehta, Chief Strategy Officer & Dhruv Gaur, Consultant, Digital Marketing, Medulla Communications (IN), Shannon Osborne, Head of Digital, Osaka Labs (UK), Lucas Florian, Unit Director, PIABO (DE), Kei Obusan, Senior Data and Insights Manager, Radarr (SG), Carol Chan, Managing Director, Comms8 (UK/HK), Presh Hunder, Social Media Manager & Jide Agbana, Product Marketing Manager, Enterfive (US / UK / NRA), Christopher Dimmock, SVP Integrated Strategy, Abelson Taylor (USA)
Top Social Media Marketing Trends to Follow in 2023Jomer Gregorio
2023 is here and it's time to take your social media marketing strategy to new heights. From Tiktok's domination to the growing popularity of live videos, our article covers the top social media marketing trends you need to know to stand out in this crowded space. Keep your brand ahead of the curve by checking this presentation.
Full blog here - https://whitelabelseoagency.net/top-social-media-marketing-trends-to-follow-in-2023-infographic/
Social media marketing plan template 2023Fraser Hay
This social media marketing plan template 2023 contains an outline strategy for your social media marketing. Written by Fraser Hay of http://www.itstacksup.com
Social Media Marketing Plan Template 2023
Social Media marketing plan template
Social Media Marketing Plan 2023
Marketing Plan 2017
Marketing Plan Checklist 2023
Social Media Marketing Plan Checklist
Social Media Marketing Checklist
marketing checklist
social media strategy checklist
social media checklist
social media marketing strategy 2023
Knowcrunch graduates of the Professional Diploma in Digital & Social Media in Athens (September '21), worked for three months and presented a complete digital & social media marketing strategy for a brand.
Learn more about this awesome course: http://bit.ly/2SE4EFl
Compiled by Kurio & thenetworkone
The contributing experts and agencies are : Michał Kaliściak, Head of Content & Moderation, 180heartbeats +JUNG v MATT (PL), Kevin Fernandez, Social Media Producer, Adolescent Content (USA), Mar Camps, Digital Director, Atrevia (ES), Emily Ostrowska, Social Strategist, Culture (NZ), Adaobi Ugoago, Senior Creative Strategist, Day One Agency (USA), Silvia Tasso, Senior Digital Strategist & Francesca Trevisan, Digital Strategist, Different (IT), Jemma Parkin, Senior Account Manager, The Hallway (AU), Monika James, General Manager, Healthy Thinking Group Asia (SG), James Hebbert, Managing Director, Hylink UK (CH/UK), Lukas Hardy, Social Media Manager & Pancho González, Chief Creative Officer, Inbrax (CL), Oana Oprea, Head of Digital Planning, Jam Session (RO), Megan Perks, Executive Creative Director, Joe Public United (SA), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Rajesh Mehta, Chief Strategy Officer & Dhruv Gaur, Consultant, Digital Marketing, Medulla Communications (IN), Shannon Osborne, Head of Digital, Osaka Labs (UK), Lucas Florian, Unit Director, PIABO (DE), Kei Obusan, Senior Data and Insights Manager, Radarr (SG), Carol Chan, Managing Director, Comms8 (UK/HK), Presh Hunder, Social Media Manager & Jide Agbana, Product Marketing Manager, Enterfive (US / UK / NRA), Christopher Dimmock, SVP Integrated Strategy, Abelson Taylor (USA)
Key Elements of a Digital Marketing Proposal - margari.netPaolo Margari
What elements a client expect to see in a digital marketing agency proposal for a campaign aimed at promoting a certain product? Find out the essential elements in 12 slides.
You will get a better idea about wuestions should be answered by the proposal, an ideal structure to adopt and some details that you might want to outline.
Here's the deck from my Performance Marketing Session at Upgrad Exchange in Bangalore. Please leave your queries /feedback below.
(Link to plan in deck seems expired, here is the link - https://docs.google.com/spreadsheets/d/10c3ITcbOEWOUbFOyTuHlK1M5wJlMQBdZ2QfP3Fss1RU/edit#gid=752459564)
Well, Performance Marketing is quite a buzz word today. But for many marketers or entrepreneurs, it's easy to get lost in jargons and not catch the real essence. My goal was to simplify the concepts in performance marketing with examples everyone can relate to.
The deck also covers a performance mindset, and a spend management strategy that can help brands optimize their spends towards metrics that matter.
To deck covers
- The Marketing funnel & How most marketing teams are structured today.
- Performance marketing with a case-study, where I have detailed a spend strategy with channels & metrics
- Wrapping up, the deck talks about growth engines & growth hacks - with some inspiring examples.
Digital Marketing Strategy for Cedars Sinai Knowcrunch
Knowcrunch graduates of the Masterclass in Digital & Social Media in Thessaloniki (January '22), worked for three months and presented a complete digital & social media marketing strategy for a brand.
Learn more about this awesome course: http://bit.ly/2SE4EFl
Digital Marketing Strategy for Cedars Sinai Knowcrunch
Knowcrunch graduates of the Masterclass in Digital & Social Media in Athens (January '22), worked for three months and presented a complete digital & social media marketing strategy for a brand.
Learn more about this awesome course: http://bit.ly/2SE4EFl
Digital Marketing Agency Business Plan Exampleupmetrics.co
If you are planning to start a new digital marketing business, the first thing you will need is a business plan. Use our sample Web Spice Consultancy - Digital Marketing Business Plan created using upmetrics business plan software to start writing your business plan in no time.
Before you start writing your business plan for your new digital marketing agency, spend as much time as you can reading through some examples of service-related business plans.
Reading sample business plans will give you a good idea of what you’re aiming for and also it will show you the different sections that different entrepreneurs include and the language they use to write about themselves and their business plans.
We have created this sample Web Spice Consultancy - Digital Marketing Agency Business Plan for you to get a good idea about how a perfect digital marketing company's business plan should look like and what details you will need to include in your stunning business plan.
After getting started with upmetrics, you can copy this sample business plan into your business plan and modify the required information and download your digital marketing agency business plan pdf and doc file. It's the fastest and easiest way to start writing your business plan.
Source: https://upmetrics.co/template/digital-marketing-agency-business-plan-example
Digital Content Marketing Proposal Powerpoint Presentation SlidesSlideTeam
"You can download this product from SlideTeam.net"
Display your search engine rankings and impress your clients by using our topic-specific Digital Content Marketing Proposal PowerPoint Presentation Slides. With the help of this interactive digital content marketing proposal PPT layout, you can showcase the various digital marketing services you offer that hold the interest of the customers. Use the online marketing presentation template to highlight your content services that consist of video production, graphic design, multi-language content, digital content strategy, and content production. This template includes a table of contents that contains topics such as project context and goals, services schedule, timeframe and investment, client testimonials, terms and conditions, etc. Take advantage of this reliable and engaging content marketing proposal PowerPoint presentation slides to mention your company’s goals and objectives that create a positive impact on your clients. With the help of our online content marketing proposal PPT theme, you can portray the different phases of service schedule that includes buyer personas, keyword search estimates, content management systems, editorial calendar, key metrics & performance indicators, and many more. Take the assistance of this visually appealing digital content marketing proposal PowerPoint layout to explain how you design and implement the content marketing solution. By using our attractive online marketing proposal presentation slides, you can grab the attention of your clients by discussing how you monitor and analyze the content marketing matrix for a specific period of time. Talk about your experience as an online content creator and publisher to create a first great impression on the client with the aid of digital content marketing PPT theme. Employ this eye-catchy digital media marketing proposal PPT theme to illustrate the timeframe and investment table of digital content services. You can show your past work samples and turn your prospects into clients by downloading our ready to use digital content marketing PowerPoint presentation templates. https://bit.ly/3oQF3dR
Real Estate Digital Marketing Pitch Deck, on how you can convert a real estate client.
The deck comprises details of what needs to be addressed and what one needs to do. Hope you like it... Leave a comment below....
This strategy used a company for a year. I'm sharing this strategy combined with a case study. You can reach every single detail about technological B2B Digital Marketing Strategy.
Data Driven Digital Marketing Strategy Wecomex Ltd
In today’s modern global retail environment, customers and businesses alike are increasingly empowered by the new digital technologies and channels available right at their fingertips.
But, this explosion in increased connectivity has meant an overwhelming wave of data and information.
Businesses are challenged more than ever before to adopt a Data-Driven Digital Marketing Strategy and solutions to better manage that data deluge, understand their customers from every angle and surpass customers’ growing expectations for service.
A free and in-depth planner for your social media strategy in 2020
Establish Goals
Social Media Audit
Establish Your Target Audience
Competitive Analysis
Establish Brand Voice & Tone
Build Your Social Media Content Strategy
Social Media Marketing Measurement
Plan your digital Marketing strategy
Website Optimization Tips
Learn how to advertise online on Google, Facebook, Instagram, Linkedin
Analyze your data and know what's working
Test and improvise for result
Case Studies
=======
People are on more than 1 platform. So you need to be where they are.
Their time is spent on multiple apps. Their Attention span is decreasing
In UAE, there are 3.1 connected devices per person
30% of searches happening are with location keywords
88% in UAE access the internet daily ( Source google consumer barometer )
96% of UAE use internet via Mobile.
Means, they want quick information. They want it NOW
People expect to get products and services immediately
======
Google Search - If they are searching for you. They are looking for you
Youtube Ads - Good place to share your story with video and be in their minds
Display Ads - Banner ads on multiple websites, good for awareness
Mobile Click to call ads are good for direct response ads
High Qualified Leads, if done right.
======
Google My Business - Local Business.
User Google Keyword Planner, uber suggest tools to find what people are searching about your services.
If there is high amount of search happening, then blog about it.
Create fresh, relevant & useful content / blog once a week.
Make sure to have Good Title of your blog ( Meta Tags )
Build Backlinks using Buzz Sumo
Check your website strengths & weakness using the free tools
======
Blog every week once. Research your topics in demand and blog
Content form = Text, Infographics, Video.
Republish that content on social media.
Get your friends and staff to share the content.
Email the valuable content to your email list.
Measure the engagement and boost post good ones on social media
Repeat
=====
Which audience worked - Age, Gender, City, Job Title, Interest, custom audiences
Which Placement type worked - Facebook / Instagram / Audience Networks
Which Ad creative worked - Single Image / Carousel / Video
Which Device type worked - Mobile / Desktop / iOS / Android
What time of day or day of the week worked.
Which landing page worked better. Or was it the offer
Analyze the above and optimize
Leads Dubai is a Lead generation company in UAE. We try to learn more about digital marketing and help our clients win.
http://leadsdubai.com/digital-marketing-strategy-budget/
Ways Marketing and Advertising will Change for the Better - SG Analytics.pdfSG Analytics
The future of the digital marketing world is continuing to transition at a faster pace. The next phase of advertising will offer access to flexible testing.
Visit:
https://www.sganalytics.com/blog/the-future-of-marketing-and-advertising/
With the increasing advancements in marketing, it is safe to say that the digital marketing trends in 2023 will continue to transform the digital landscape.
Key Elements of a Digital Marketing Proposal - margari.netPaolo Margari
What elements a client expect to see in a digital marketing agency proposal for a campaign aimed at promoting a certain product? Find out the essential elements in 12 slides.
You will get a better idea about wuestions should be answered by the proposal, an ideal structure to adopt and some details that you might want to outline.
Here's the deck from my Performance Marketing Session at Upgrad Exchange in Bangalore. Please leave your queries /feedback below.
(Link to plan in deck seems expired, here is the link - https://docs.google.com/spreadsheets/d/10c3ITcbOEWOUbFOyTuHlK1M5wJlMQBdZ2QfP3Fss1RU/edit#gid=752459564)
Well, Performance Marketing is quite a buzz word today. But for many marketers or entrepreneurs, it's easy to get lost in jargons and not catch the real essence. My goal was to simplify the concepts in performance marketing with examples everyone can relate to.
The deck also covers a performance mindset, and a spend management strategy that can help brands optimize their spends towards metrics that matter.
To deck covers
- The Marketing funnel & How most marketing teams are structured today.
- Performance marketing with a case-study, where I have detailed a spend strategy with channels & metrics
- Wrapping up, the deck talks about growth engines & growth hacks - with some inspiring examples.
Digital Marketing Strategy for Cedars Sinai Knowcrunch
Knowcrunch graduates of the Masterclass in Digital & Social Media in Thessaloniki (January '22), worked for three months and presented a complete digital & social media marketing strategy for a brand.
Learn more about this awesome course: http://bit.ly/2SE4EFl
Digital Marketing Strategy for Cedars Sinai Knowcrunch
Knowcrunch graduates of the Masterclass in Digital & Social Media in Athens (January '22), worked for three months and presented a complete digital & social media marketing strategy for a brand.
Learn more about this awesome course: http://bit.ly/2SE4EFl
Digital Marketing Agency Business Plan Exampleupmetrics.co
If you are planning to start a new digital marketing business, the first thing you will need is a business plan. Use our sample Web Spice Consultancy - Digital Marketing Business Plan created using upmetrics business plan software to start writing your business plan in no time.
Before you start writing your business plan for your new digital marketing agency, spend as much time as you can reading through some examples of service-related business plans.
Reading sample business plans will give you a good idea of what you’re aiming for and also it will show you the different sections that different entrepreneurs include and the language they use to write about themselves and their business plans.
We have created this sample Web Spice Consultancy - Digital Marketing Agency Business Plan for you to get a good idea about how a perfect digital marketing company's business plan should look like and what details you will need to include in your stunning business plan.
After getting started with upmetrics, you can copy this sample business plan into your business plan and modify the required information and download your digital marketing agency business plan pdf and doc file. It's the fastest and easiest way to start writing your business plan.
Source: https://upmetrics.co/template/digital-marketing-agency-business-plan-example
Digital Content Marketing Proposal Powerpoint Presentation SlidesSlideTeam
"You can download this product from SlideTeam.net"
Display your search engine rankings and impress your clients by using our topic-specific Digital Content Marketing Proposal PowerPoint Presentation Slides. With the help of this interactive digital content marketing proposal PPT layout, you can showcase the various digital marketing services you offer that hold the interest of the customers. Use the online marketing presentation template to highlight your content services that consist of video production, graphic design, multi-language content, digital content strategy, and content production. This template includes a table of contents that contains topics such as project context and goals, services schedule, timeframe and investment, client testimonials, terms and conditions, etc. Take advantage of this reliable and engaging content marketing proposal PowerPoint presentation slides to mention your company’s goals and objectives that create a positive impact on your clients. With the help of our online content marketing proposal PPT theme, you can portray the different phases of service schedule that includes buyer personas, keyword search estimates, content management systems, editorial calendar, key metrics & performance indicators, and many more. Take the assistance of this visually appealing digital content marketing proposal PowerPoint layout to explain how you design and implement the content marketing solution. By using our attractive online marketing proposal presentation slides, you can grab the attention of your clients by discussing how you monitor and analyze the content marketing matrix for a specific period of time. Talk about your experience as an online content creator and publisher to create a first great impression on the client with the aid of digital content marketing PPT theme. Employ this eye-catchy digital media marketing proposal PPT theme to illustrate the timeframe and investment table of digital content services. You can show your past work samples and turn your prospects into clients by downloading our ready to use digital content marketing PowerPoint presentation templates. https://bit.ly/3oQF3dR
Real Estate Digital Marketing Pitch Deck, on how you can convert a real estate client.
The deck comprises details of what needs to be addressed and what one needs to do. Hope you like it... Leave a comment below....
This strategy used a company for a year. I'm sharing this strategy combined with a case study. You can reach every single detail about technological B2B Digital Marketing Strategy.
Data Driven Digital Marketing Strategy Wecomex Ltd
In today’s modern global retail environment, customers and businesses alike are increasingly empowered by the new digital technologies and channels available right at their fingertips.
But, this explosion in increased connectivity has meant an overwhelming wave of data and information.
Businesses are challenged more than ever before to adopt a Data-Driven Digital Marketing Strategy and solutions to better manage that data deluge, understand their customers from every angle and surpass customers’ growing expectations for service.
A free and in-depth planner for your social media strategy in 2020
Establish Goals
Social Media Audit
Establish Your Target Audience
Competitive Analysis
Establish Brand Voice & Tone
Build Your Social Media Content Strategy
Social Media Marketing Measurement
Plan your digital Marketing strategy
Website Optimization Tips
Learn how to advertise online on Google, Facebook, Instagram, Linkedin
Analyze your data and know what's working
Test and improvise for result
Case Studies
=======
People are on more than 1 platform. So you need to be where they are.
Their time is spent on multiple apps. Their Attention span is decreasing
In UAE, there are 3.1 connected devices per person
30% of searches happening are with location keywords
88% in UAE access the internet daily ( Source google consumer barometer )
96% of UAE use internet via Mobile.
Means, they want quick information. They want it NOW
People expect to get products and services immediately
======
Google Search - If they are searching for you. They are looking for you
Youtube Ads - Good place to share your story with video and be in their minds
Display Ads - Banner ads on multiple websites, good for awareness
Mobile Click to call ads are good for direct response ads
High Qualified Leads, if done right.
======
Google My Business - Local Business.
User Google Keyword Planner, uber suggest tools to find what people are searching about your services.
If there is high amount of search happening, then blog about it.
Create fresh, relevant & useful content / blog once a week.
Make sure to have Good Title of your blog ( Meta Tags )
Build Backlinks using Buzz Sumo
Check your website strengths & weakness using the free tools
======
Blog every week once. Research your topics in demand and blog
Content form = Text, Infographics, Video.
Republish that content on social media.
Get your friends and staff to share the content.
Email the valuable content to your email list.
Measure the engagement and boost post good ones on social media
Repeat
=====
Which audience worked - Age, Gender, City, Job Title, Interest, custom audiences
Which Placement type worked - Facebook / Instagram / Audience Networks
Which Ad creative worked - Single Image / Carousel / Video
Which Device type worked - Mobile / Desktop / iOS / Android
What time of day or day of the week worked.
Which landing page worked better. Or was it the offer
Analyze the above and optimize
Leads Dubai is a Lead generation company in UAE. We try to learn more about digital marketing and help our clients win.
http://leadsdubai.com/digital-marketing-strategy-budget/
Ways Marketing and Advertising will Change for the Better - SG Analytics.pdfSG Analytics
The future of the digital marketing world is continuing to transition at a faster pace. The next phase of advertising will offer access to flexible testing.
Visit:
https://www.sganalytics.com/blog/the-future-of-marketing-and-advertising/
With the increasing advancements in marketing, it is safe to say that the digital marketing trends in 2023 will continue to transform the digital landscape.
Digital Marketing Beyond Facebook & GoogleDigital Vidya
With Google & Facebook taking up a large percentage of the digital advertising investment in India, often marketers tend to focus only on these two platforms. But there are a lot more platforms out there today that can be leveraged to build a brand and to acquire more customers. Be it LinkedIn, Native, Platforms like Quora, Industry specific platforms like 99 Acres, CarDekho etc, multilingual platforms and publishers, audio apps and programmatic to name a few. Learn how these can be leveraged to achieve different marketing goals.
Key Takeaways:
1. Understand key platforms outside of the Google-FB ecosystem
2. Reasons why over-reliance on Google-FB ecosystem is not ideal
3. Best case practices for key platforms
4. Learn how Native & Content will play a key role in the future
5. See case studies of brands who have got ROI via these newer channels
As we move into 2023, the need for effective digital marketing strategies has never been greater. With digital marketing constantly evolving, B2B enterprises
Digital marketing involves the promotion of products and services through a variety of digital channels, using the internet and mobile technology. Push and pull marketing techniques are applied, targeting consumers both directly and indirectly
28 ways your digital marketing consultant can rock your 2017 effortsKarolin Bierbrauer
Digital marketing consultants are multi-talents in promoting your business. Here are some ideas how they can push your business even more.
Check out the full blog post here:
https://www.searchoptimization.ninja/28-ways-digital-marketing-consultant-can-rock-your-2017-efforts
Digital marketing trends to follow in 2023 (2).pdfWoospers
The most important digital marketing trends for 2023, include Artificial Intelligence and influencer marketing the both aspect can help you to build your brand on good scale.
A look at the trends that will dominate the 2019 marketing campaignsAldon Richards
According to an Esources review, “This portal has added muscle by being UK’s largest directory of verified wholesale suppliers and trade leads. A great resource for companies to identify and focus on their target audience”.
In the rapidly evolving digital landscape, maintaining brand resilience amidst fierce competition is imperative for sustained success. As presented by Andri Hanryansyah, Head of Online Marketing at Bodypack, during the BODYPACK DIGITAL BUSINESS 2024 MEET & GREET, the overview highlights the challenges and opportunities faced in the Indonesian e-commerce market. Through an insightful analysis of digital marketing trends, including the shift towards D2C strategies and the impact of evolving privacy regulations, the session underscored the importance of adapting to emerging technologies. With a focus on leveraging first-party data and building personalized customer experiences, Andri outlined how the implementation of a Digital Tech Stack can drive business growth, enhance customer engagement, and optimize conversion rates. Looking ahead, the discussion explores the integration of mobile applications, AI-assisted shopping experiences, and online-to-offline marketing strategies as the next steps in shaping the future of digital commerce.
DIGITAL MARKETING TRAINING INSTITUTE IN BANGALOREKeerthiNaidu20
NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education Which We Provide. Our Curriculum/ Courses Are Designed with Practical knowledge and Fully For Job Orientation Bases. For more details visit https://nidmindia.com/
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
Similar to MARKETING STRATEGY FOR FASHION BRAND IN 2023~.pdf (15)
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
1. ANDRI HANRYANSYAH
SENIOR DIGITAL MARKETING EXECUTIVE
BODYPACK
MARKETING
STRATEGY
FOR FASHION BRAND
IN 2023
STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR
PARTIPOST X BODYPACK, 20 JANUARI 2023
2. PRESENTATION
WELCOME TO
POST PANDEMIC ERA
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
3. PRESENTATION
WHAT’S NEXT ?
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
5. PRESENTATION
HOW TO DEAL WITH
THOSE CHALLENGES?
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
6. PRESENTATION
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
7. 12 KEY MARKETING STRATEGY FOR FASHION BRAND IN 2023
👪 Maximize Social Media Marketing
🆕 Try New Media Placement
📑 SEO Marketing
📊 Manage Your Own Data
👸 Maximize the Influencer Marketing
📼 Enhance Video Marketing
🏃 Be Adapt & Agile
🎭 Optimize Customer Experiences
🎮 Create More Engage Content
🤖 Enhance with New Technology
🤟 Approach Gen Z ASAP
📲 Invest more on Tiktok
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
8. Tell some info about your company
1. Maximize Social Media Marketing
1.a. Socio Commerce
Socio commerce is on the precipice of a ‘return to basics’ for
advertising and a major shift for search and plays a key role for
purchase decision
1.b. Authentic Social Media Post
Social commerce is on the precipice of a ‘return to basics’ for
advertising and a major shift for search and plays a key role for
purchase decision
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
9. Tell some info about your company
1. Maximize Social Media Marketing
1.c. Linkedin
Linkedin audience is growing year by year, and you can find a lot of potential
customers on this platform in 2023 especially for B2B Customer and also this
channel could become a front line for PR marketing
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
10. Tell some info about your company
2. Try New Media Placement
2.a. Native Advertising
Native advertising will be a more compelling form of digital
advertising and less intrusive than other forms of advertising
2.b. Podcast
Podcasting will be one of the main approaches used by marketers
as Podcast become one of the popular media for youth
generation.
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
11. Tell some info about your company
2. Try New Media Placement
2.c. Ecommerce On Platform Ads
Ecommerce ads on platform such as Tokopedia, Shopee & Lazada are one of
most effective tools to drive online traffic and deliver sales.
2.d. Utilize Google Ads
Try to put advertisement on Google Ads using Google Smart
Bidding strategies in order to reach certain objectives. Also brand
can enhance the reach and improve the ROI by using Youtube Ads.
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
12. Tell some info about your company
2. Try New Media Placement
2.e. Geo Fencing
Geo-fencing allows users to be targeted in real time based on their location.
When a user reaches or departs a target region, such as within a mile of store,
they receive a push notification, text message, or digital ads.
2.f. Mobile Gaming Placement
Along with typical banner ads, there are interstitial ads and “reward” ads on mobile
gaming apps. Users said they’re twice as likely to pay attention to in-game display
ads than they are to ads on the internet. Reward ads offer users game points,
currency, or another gaming-related benefit for watching the entire video ad.
Searches for “mobile gaming” surged during the early months of
the pandemic and have grown 185% over the past 5 years.
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
13. Tell some info about your company
3. SEO Marketing
3.a. Local Business SEO
Local Business SEO is the process of improving search engine visibility for
local businesses, primarily those with multiple store locations. By following
local SEO best practices, businesses can improve organic traffic from searches
performed by customers in nearby areas.
3.b. SERP Position Zero
What is Position Zero in Search Results? Position zero sits between the paid
search and organic search results on the SERP page. These results within position
zero can come in the form of Featured Snippets, Knowledge Panel results, and
multi-media results.
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
14. 4. Manage Your Own Data
Tell some info about your company
2023 will finally bring the long-delayed end of third-party cookies. Almost.
Maybe. Google has once again delayed the end of cookies until 2024 to allow
testing and uptake of its Privacy Sandbox APIs. While consumers are
concerned about the lack of privacy these cookies bring, 70% of advertisers feel
that digital advertising overall will take a step backward because of their
removal. The clock is ticking, and new alternatives must be activated sooner
rather than later. (Talkwalker)
While it’s true that consumers are a lot more hesitant to give away their data,
hope isn’t lost; it’s just become a two-way street. Consumers know that their
data is valuable, so it’s all about finding the right compensation. It may be a
while before a single solution emerges (if ever). In addition to the patchwork of
technologies mentioned above, marketers should focus on building out their
first-party data strategy. (Insider Intelligence)
When we manage the first party data, you should focus on these things
1. Secure
2. Private
3. Integrated
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
15. 5. Maximize the Influencer Marketing
Tell some info about your company
One of the most effective marketing strategies is
word-of-mouth marketing. People are more likely to try a
product, service, or solution if someone they trust
recommends it. That’s why influencer marketing became
increasingly popular in 2022 and why it will continue to grow
in 2023.
If influencer marketing is too costly for your 2023 budget,
consider working with Nano-influencers instead.
Nano-influencers are social media promoters that have a
smaller following–ranging from thousands to tens of
thousands of followers–but a higher level of engagement.
These nano-influencers are the industry leaders within their
field, so they have a larger sphere of influence, which can help
you convert leads, connect with your target audience, and
increase your brand awareness. From a customer’s
perspective, Nano Influencers are regarded as more
trustworthy, since they are considered “everyday” people
within their community and can deliver more authentic,
humanized branded content.
Influencer marketing spend is
projected to grow 23.4% and 15.9%
YoY in 2023 and 2024.
23%
Marketers have used influencer for
their campaigns and now consider it
as a key advertising strategy
93%
Marketers are investing in influencer
marketing for the first time in 2023.
17%
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
16. 6. Enhance Video Marketing
Tell some info about your company
6.a. Invest More on Short-form Video
One video turns into another, and then bam! It’s 3am. Short-form videos have certainly taken the
world by storm. In fact, 90% of marketers will increase their investment on short-form videos,
while 1 in 5 marketers plan to leverage short-form video for the first time in 2023. Short-form
videos can be very powerful, if leveraged correctly. Not only take less time to create a short-form
video, but also able to keep up with the fast-paced attention spans of online audiences.
6.b. Video Live Streaming Event
Live streaming helps brands connect with their audience in new and innovative
ways. It's a powerful, cost-effective way to enhance your enterprise marketing
strategy, connect with potential leads, and nurture your loyal customers.
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
17. 7. Post Pandemic Adapt
Tell some info about your company
7.a. Marketing teams will need to become agile
Being Agile, in a marketing context, means using data and analytics to continuously find
promising solutions in real-time, deploy tests quickly, evaluate the results, and rapidly iterate.
Ideally, a high-functioning agile team can simultaneously run hundreds of campaigns and
multiple new ideas every week.In order to achieve it, there needs to be real-time collaboration
between every department. This, as a result, will help marketers easily respond to change.
7.b. Brands Will Rely more on Digital Agencies
2023 is a prelude into what’s to come. As the market continues to grow, the demand for rapid
results will increase. With these growing expectations, marketers need to ensure that their
brand is ready for successful acceleration. However, it’s not possible to complete a plethora of
work without having a mile-long backlog haunting your every step. Therefore, outsourcing is
the best way to get things done.
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
18. 8. Optimize Customer Experiences
Tell some info about your company
8.a. Conversational Marketing
People are becoming increasingly more autonomous when it comes to their online interactions.
In the past, a marketer would simply set up a lead capture form as a point of contact. In today’s
world, consumers are looking to receive the answers to their questions ASAP. That’s why brand
should consider integrating targeting messaging
8.b. Maximize Loyalty Program
Formal fashion brands need to diversify their offerings to meet new client needs. Customers
expect digital experiences and for brands to know them as individuals. Personalized product
offers and upselling increase CLV, brand loyalty, and purchase intent.Your loyalty strategy
should focus on the same foundation: stay relevant, recognize the need states of your
customer, and solve for them
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
19. 8. Optimize Customer Experiences
Tell some info about your company
8.c. Buy Now Pay Later
Buy now, pay later is that consumers can get the things they need immediately—while also
getting a little extra time to pay for them. Buy now, pay later financing may seem appealing if you
can't or don't want to foot the bill for something all at once.
8.d. Omnichannel Customer Service
What is omnichannel customer service? Omnichannel customer service is a strategy that
involves providing customer support across many different channels and touchpoints. This
differentiates it from traditional support where teams focus primarily on a single channel, like
phone, email, or chat support.
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
20. 8. Optimize Customer Experiences
Tell some info about your company
8.e. Mobile First Design & Content
Mobile-first design & content means that web developers & designer start the product design &
content from the mobile end, which exists with more restrictions. They then expand its features
and translate them towards a tablet and desktop version or other devices that may need a
different set of dimensions.
8.f. Personalization
Personalization, also known as personalized marketing or one-to-one marketing, is the practice
of using data to deliver brand messages targeted to an individual prospect. This method
differs from traditional marketing, which mostly relied on casting a wide net to earn a small
number of customers. With billboards, cold calls, mailings, and more, traditional marketing
emphasized quantity of messages over their relevance.
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
21. 9. Create More Engage Content
Tell some info about your company
9.a. User Generated Content
User-generated content (also known as UGC or consumer-generated content) is original,
brand-specific content created by customers and published on social media or other channels.
UGC comes in many forms, including images, videos, reviews, a testimonial, or even a podcast.
9.b. Experiential Content Marketing using New Tech
Create an experiential content marketing using new tech like AR for example could drive
consumers able to shop and experience products virtually and use filters to interact with their
favorite brands in fun and novel ways, by applying this customer could recognize and engage
and also connect with brand.
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
22. 9. Create More Engage Content
Tell some info about your company
9.c. Content that Inclusive, Diverse, and has Social Message
Harvard Business School found that 90% of the consumers surveyed are more likely to trust and be
loyal to socially responsible businesses, while 85% of consumers have a more positive image of a
product or company when it supports a cause they care about. The demand is evident: social
responsibility, transparency, and ethics matter to consumers.
9.d. Authentic & Humanized Branded Content
Authentic and humanized content connects with the emotions and values of your customers,
while humanized content speaks to the individual customer’s needs and wants. This type of
content is more likely to be shared and remembered. Authentic content should be created with
the customer in mind. It should be relatable and genuine. When customers feel that a brand is
speaking to them directly, they are more likely to build a connection with that brand.
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
23. 10. Enhance with New Technology
Tell some info about your company
10.a. Marketers will need to implement Google 4.0
Google Analytics 4 gives you the tools needed to track and stitch together user journeys more
accurately. As well as being able to collect and aggregate more data, Google has made it more
intuitive for marketers and analysts to dig into user centric reports, by aligning report menu sections
with the customer journey.
10.b. Marketing Automation
Automating the many steps between marketing and sales gives your team more time to focus
on overall strategy and nurturing the leads that show real promise. That means more
prospects, and more customers. Marketing automation can also give you a richer, more
detailed picture of potential customer behaviour. (Salesforce)
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
24. 10. Enhance with New Technology
Tell some info about your company
10.c. Moving to Cloud
Cloud marketing, then, is an efficient way to boost productivity, processes, and security. Cloud
computing, and the tools and applications integrated into it, are accessible from anywhere, meaning
that data storage and distribution can be conducted with ease. Some of the benefit from moving to
cloud technology are, Secure, Easy to Collaborate, and Better to Understand Customer Data through
powerful analytic tool.
10.d. Try to Implement CDP & CRM
CDP is a customer data platform—software that collects and unifies customer data, linking it
from many sources to build unified customer profiles. Customer relationship management, or
CRM, is a technology for managing all business relationships and interactions with existing
and potential clients within a company. This system helps you stay connected to customers,
streamline work processes, and boost revenues.
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
25. 11. Approach Gen Z ASAP
Tell some info about your company
Gen Z isn’t just the ‘next generation’ of consumers. They’re the current
generation, with $143 billion in purchasing power under their belt, they
made up over 40% of US consumers in 2021.
On top of their impressive power as consumers, Gen Zers are trail-blazing
how we view and interact with brands, largely through youth-dominated
platforms like TikTok.
They choose to connect only with the brands that truly appeal to their
interests and the way they communicate. Gen Zers want companies to be
honest, transparent, down-to-earth, and authentic.
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
26. 12. Invest more on Tiktok
Tell some info about your company
TikTok is providing less expensive ad rates than competing platforms:
2022 data from marketing agency VaynerMedia and reported by FT
shows the CPM on TikTok is almost half that of Instagram Reels, a third
less than Twitter, and 62% less than Snapchat.
Four in 10 US users ages 18 to 24 start their searches on TikTok or
Instagram, according to internal Google data.
Tiktok expected to surpass Instagram in social buyer penetration and
reach parity with Facebook.
TikTok shows us that we must be prepared for any new platform that
may appear on the market. Young people (Gen Z and the next generation)
are particularly likely to jump ship to the new thing and never look back.
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
27. PRESENTATION
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
28. PRESENTATION
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
29. PRESENTATION
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
PARTIPOSTJAN2
Ketentuan :
Coupon Period : 20 January - 15 February 2023
Nilai Potongan Diskon senilai 50.000 IDR
untuk Min pembelian 400.000 IDR di Bodypack.co.id
Voucher hanya berlaku untuk pembelian di Bodypack.co.id
Tidak bisa digabung dengan promo lainnya
1 Kode voucher hanya untuk 1 User
Customer wajib login ke website Bodypack.co.id
30. PRESENTATION
ANDRI HANRYANSYAH - SENIOR DIGITAL MARKETING EXECUTIVE BODYPACK STRATEGI MARKETING UNTUK BRAND FASHION DI TAHUN 2023 WEBINAR | PARTIPOST X BODYPACK, 20 JANUARI 2023
GIVEAWAY
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