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Explore Valuable Opportunities You Don't Know You're Missing.
With the demand for talent holding strong and steady, many IT and engineering staffing firms are focused so much on recruiting, they are overlooking critical marketing steps they can and should be taking to compete even better and succeed even more. How do you know what you’ve never had or measure opportunities you don’t know you’re missing? It’s time to check your marketing blind spot and identify where holes in your branding, communication, messaging and retention strategies are weakening your competitive edge and limiting market opportunities.
Leslie Vickrey, CEO of ClearEdge Marketing, surprises staffing leaders and professionals with insider knowledge on the critical market processes and tools staffing businesses most often overlook or underfund. Find out which critical marketing efforts effectively boost long-term performance and why under spending leads to missed opportunities. The presentation examines:
- How internal communications and contests spark competition and increased performance
- Why developing compelling brand stories and company messaging fuels a stronger sales performance and brand recognition
- The power of a smart and engaging online presence that attracts candidates, potential managers, sales reps and recruiters