Marketing In the Era of Crisis : Best Practices For Long-Term Success
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Marketers often talk about the flexible ways in which they can focus on changing market dynamics. But the pandemic had a drastic effect on consumer behavior. All the existing marketing theories went in vain. Businesses have struggled to capture a substantial market share, and business owners have struggled to find a possible solution to this crisis. Watch our informative webinar : https://bit.ly/3yUpG6W
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Marketing In the Era of Crisis : Best Practices For Long-Term Success
- 1. Marketing In The Era of Crisis hello@propelguru.com +1-604-256-0821 Long-Term Success Best Practices For
- 2. Today’s Agenda hello@propelguru.com +1-604-256-0821 Digital marketing strategies Effective marketing tips at a glance Master growth hacking techniques for leading sales productivity Digital marketing strategic planning for boosting business growth Drive more sales using a well-defined marketing plan
- 3. Propel Guru is a full-fledged sales and digital marketing agency that helps customers generate revenue by helping them improve their SEO, PPC, email marketing, lead generation, and social media marketing results. We offer a wide range of services, including Creative Development, SEO & Content Strategy, Digital Marketing, Strategy, Analytics & Auditing, Social Media Marketing, SEM & SEO, Email Marketing, and Lead Generation. About Propel Guru hello@propelguru.com +1-604-256-0821
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- 5. ➢ Start selling on social ➢ Prepare for the end of third-party cookies ➢ In-email purchases and super- sophisticated targeting ➢ Focus on customer retention ➢ Tap into micro-influencers Marketing Strategy hello@propelguru.com +1-604-256-0821
- 6. Steps involved in SEO Practices Improve User Experience Across Your Entire Site - poor-quality sites are less likely to rank. - high bounce rates result from poor usability and an awkward user experience - Know Your Target Audience Focus on Topic Clusters Instead of Keywords >> Pillar page >>Cluster page Keyword Research Write Longer Content (Most of the Time) - Establish content on Youtube hello@propelguru.com +1-604-256-0821
- 7. ➢ Really Work on Your SEO ➢ Create Perfect YouTube thumbnails Limit Videos to Under 5 Minutes Treat Your Videos as Part of Your Content Strategy ➢ Create Video Editorial Calendar YouTube Marketing hello@propelguru.com +1-604-256-0821
- 8. Facebook And Instagram Marketing ➢ Paid Marketing Strategies ➢ Brands Must Humanize ➢ Instagram Visibility Through SEO Practices hello@propelguru.com +1-604-256-0821
- 9. Mistakes that should be Avoided ➔ Publish content regularly that is based on concepts such as your ideal buyer persona or buyer’s journey ➔ Placing too many keywords throughout a website, leaving readers – and Google – confused and unwilling to continue reading ➔ Not Using Analytics to See What Converts ➔ Not Using Anchor Text for Internal Links ➔ Skipping Title Tags & Meta Descriptions and Forgetting to Provide Context with Schema hello@propelguru.com +1-604-256-0821
- 10. Top 5 Marketing Errors ➔ Lack of Research and Testing ➔ Improper Focus and Positioning ➔ Marketing Without a USP ➔ Failing to Capture Repeat Customers ➔ Lack of Focus on Potential Customers' Needs hello@propelguru.com +1-604-256-0821