In this presentation, I am explaining about the Digital Marketing Funnel in the simplest way yet practical and fruitful.
Go through this ppt and I am sure you will learn and understand it thoroughly.
Internet Vidya is a Global Education & Technology Solution Company of Central India , Having its presence in Nagpur (HO) & Delhi. We provide high quality education & training with world class trainers & technology solutions for marketing & branding for organizations, products & services.
Our Courses & Services:
Digital Marketing Training & Services
Media Advertising, Concept Creation & Branding.
Website Development & E-Commerce Portals.
Mobile Apps Development & Marketing
Corporate Training & Workshops
5 Market Drivers Digital Transformation Must AddressMike Connor
Building a successful digital strategy and transformation program requires more than just bringing new technology on board. It requires establishing your company's ability to understand, track and address the forces shaping the digital future. This presentation helps you bring those into the discussions that shape your digital transformation strategy. It includes Digital technologies, Digital ecosystems, Digital Innovation and culture, Visionary customers, and Industry value chain transformation. The presentation also includes a link to free 50 + question management discussion guide from our Digital Leadership Program "Competing for the Digital Future".
5 Steps to Define Digital Transformation RequirementsMike Connor
Developing a winning digital strategy and transformation program starts by understanding your customers, the market trends being driven by digital innovation, and translating those into requirements for your company.
This presentation describes 5 steps to help you develop those requirements. Identifying high value customer outcomes, Profiling industry value chains, processes, and jobs, Actively participating in digital visionaries strategies, Defining and developing a digitally enabled customer journey, and Digitally re-visioning and re-aligning your products, marketing, and operations.
Includes a link to a free 50 question discussion guide from our Strategic Digital Leadership "Competing for the Digital Future Leadership Program"
Internet Vidya is a Global Education & Technology Solution Company of Central India , Having its presence in Nagpur (HO) & Delhi. We provide high quality education & training with world class trainers & technology solutions for marketing & branding for organizations, products & services.
Our Courses & Services:
Digital Marketing Training & Services
Media Advertising, Concept Creation & Branding.
Website Development & E-Commerce Portals.
Mobile Apps Development & Marketing
Corporate Training & Workshops
5 Market Drivers Digital Transformation Must AddressMike Connor
Building a successful digital strategy and transformation program requires more than just bringing new technology on board. It requires establishing your company's ability to understand, track and address the forces shaping the digital future. This presentation helps you bring those into the discussions that shape your digital transformation strategy. It includes Digital technologies, Digital ecosystems, Digital Innovation and culture, Visionary customers, and Industry value chain transformation. The presentation also includes a link to free 50 + question management discussion guide from our Digital Leadership Program "Competing for the Digital Future".
5 Steps to Define Digital Transformation RequirementsMike Connor
Developing a winning digital strategy and transformation program starts by understanding your customers, the market trends being driven by digital innovation, and translating those into requirements for your company.
This presentation describes 5 steps to help you develop those requirements. Identifying high value customer outcomes, Profiling industry value chains, processes, and jobs, Actively participating in digital visionaries strategies, Defining and developing a digitally enabled customer journey, and Digitally re-visioning and re-aligning your products, marketing, and operations.
Includes a link to a free 50 question discussion guide from our Strategic Digital Leadership "Competing for the Digital Future Leadership Program"
The IDMI (International Digital Marketing Institute)
Is a platform for continuous professional development through training & education in the areas of Digital marketing in India.
web designing development seo and digital marketing course in uttam nagar. we are proven to be the best in Uttam nagar, Janakpuri, Dwarka, Najafgarh, Nawada
Contact us
Sithub
Add :- Sit Hub, First floor of bikaner sweet,
Main Matiyala Road Uttam Nagar,
Nearby Nawada Metro Station, pillar no-722.
Phone :- +91-11-65178885 / 7210018919
Email :- info@sithub.in/ counsellor@sithub.in
More info :- http://www.sithub.in/
Digital Marketing Training, Course, Institute in Uttam Nagar, Janakpuri, Dwar...varsharefracrtories
Welcome to SIT Hub run by the SOFT INFO TECHNOLOGY PVT. LTD, which is established in 2005.SIT Hub is a Delhi based Training Centre and having no any other branch. In terms of computer education and training SIT is known for excellence in quality and for consistently delivering result. SIT does'nt provide only computer knowledge, it develops personality as well. We offers Industrial and Summer Training in PHP/MYSQL,Web Designing,Web Development for B.Tech, BA, MCA, BCA, B.E. Students.Here, students get knowledge about computer through programmer and trainings through IT experts and we provide guideline as well so that students can take right decision for their carrier. SIT offers professional and specialised IT Training in Delhi.
Web Development Training, Course, Institute in Uttam Nagar, Janakpuri, Dwarka...varsharefracrtories
Welcome to SIT Hub run by the SOFT INFO TECHNOLOGY PVT. LTD, which is established in 2005.SIT Hub is a Delhi based Training Centre and having no any other branch. In terms of computer education and training SIT is known for excellence in quality and for consistently delivering result. SIT does'nt provide only computer knowledge, it develops personality as well. We offers Industrial and Summer Training in PHP/MYSQL,Web Designing,Web Development for B.Tech, BA, MCA, BCA, B.E. Students.Here, students get knowledge about computer through programmer and trainings through IT experts and we provide guideline as well so that students can take right decision for their carrier. SIT offers professional and specialised IT Training in Delhi.
The world is filled with only 2 kinds of people. Proactives and Reactives.
Reactives are those who care because they need to.
Proactives are those who care because they want to.
As a customer, you are defined by the need. It’s ok to be reactive.
As a creator, you are defined by the want. Be Proactive. Customer Obsession is the Science and Art of being proactive with your customer. Anticipating their needs and innovating on their behalf.
“Our job is to figure out what customers are going to want before they do.” - Steve Jobs.
It’s about listening to their verbal and nonverbal feedback. grasping their unpredictable behavior, identifying outlier patterns and eradicating friction in their activities.
All companies claim to be customer obsessed. Reality is different. Aspiration is good. Sustained customer centric Action is the only way to a higher share of revenues.
Roman Rossov: Product manager evolution in a high growth startupLviv Startup Club
Roman Rossov: Product manager evolution in a high growth startup
UA Online PMDay 2021
Website - https://pmday.org/online
Youtube - https://www.youtube.com/startuplviv
FB - https://www.facebook.com/pmdayconference
The “Business Model Canvas” has been designed to visualize the essential ingredients of a business model as a future business scenario, on one page. The left part focusses on external components, in order to understand the ways in which you reach and serve your customers and users. The right part comprises internal components to describe how your organisation works to create and deliver high value. The “Business DNA” is the very essence of your business model, which is key to building your initial market offerings in later stages. It is explained in detail on the following page. Think of different scenarios when designing new business models. There are always many ways to create your offerings, to serve your customers and users, and to charge them. Be as clear as possible and avoid nonsensical jargon. Whilst it is so easy just to scratch the surface, try to imagine how your new business model really works.
Download the Business Design workshop templates here: http://blog.orangehills.de/#bml_en
To find out more about Orange Hills visit http://www.orangehills.de.
We are committed to providing SEO training in Mohali with a right approach that helps students/ trainees to understand the concept in an easier way. Do SEO training in Mohali with latest technologies which help to lead in the path of success. Learn SEO basics, on page, off page, SMM, search engine marketing, reputation building etc or much more things related to SEO based on live projects. For more details visit website http://www.windowit.in/seo-training-in-chandigarh/
99 DIGITAL ACADEMY | ADVANCED DIGITAL MARKETING INSTITUTE IN GURGAONFida India
99 Digital Academy is an Advanced Digital Marketing Institute in Gurgaon. Designed and established in the year 2015, It was founded with an Objective to Facilitate the digital Industry with skillful professionals. Unlike others our Digital Marketing courses are customizable as per the requirement of the student. We believe in a deep understanding of the subject and ready to devote our time to the students if they want to learn and grow.
As digital continues to grow, and become an even greater part of our everyday lives we feel there are some common trends emerging in 2015.
The focus on customer driven technologies, and outcomes, which are shaped around people, coupled with real digital innovation will be some of the key trends to watch out for in 2015.
To register for Courses CALL NOW +91.9986246932
IIDM offers Certification & iploma courses in digital media.Courses include certified digital officer (CDO), certified search engine optimizer, certified social media manager, certified analytics manager and many more.
To know more details visit www.iidm.edu.in
Best Social media & digital marketing course currilculum by Digital myclass. Digital Myclass is the Flagship Institution situated in Kota (Rajasthan) to provide quality practical education for exclusive & best digital marketing courses.
Best Digital Marketing Courses for Students & Professionals and Best Digital Marketing Services for Entrepreneurs including Fundamentals of Digital Marketing, Website Designing & Development, Social Media Marketing (SMM), Search Engine Marketing (SEM or PPC Ads or Google Ads), Search Engine Optimization (SEO), Affiliate Marketing, Blogging, Content marketing, E mail Marketing, Google Analytics and many more other modules.
Digital Myclass also providing Internships as well as 100% assistance to get the best jobs in the domain of Digital Marketing.
The IDMI (International Digital Marketing Institute)
Is a platform for continuous professional development through training & education in the areas of Digital marketing in India.
web designing development seo and digital marketing course in uttam nagar. we are proven to be the best in Uttam nagar, Janakpuri, Dwarka, Najafgarh, Nawada
Contact us
Sithub
Add :- Sit Hub, First floor of bikaner sweet,
Main Matiyala Road Uttam Nagar,
Nearby Nawada Metro Station, pillar no-722.
Phone :- +91-11-65178885 / 7210018919
Email :- info@sithub.in/ counsellor@sithub.in
More info :- http://www.sithub.in/
Digital Marketing Training, Course, Institute in Uttam Nagar, Janakpuri, Dwar...varsharefracrtories
Welcome to SIT Hub run by the SOFT INFO TECHNOLOGY PVT. LTD, which is established in 2005.SIT Hub is a Delhi based Training Centre and having no any other branch. In terms of computer education and training SIT is known for excellence in quality and for consistently delivering result. SIT does'nt provide only computer knowledge, it develops personality as well. We offers Industrial and Summer Training in PHP/MYSQL,Web Designing,Web Development for B.Tech, BA, MCA, BCA, B.E. Students.Here, students get knowledge about computer through programmer and trainings through IT experts and we provide guideline as well so that students can take right decision for their carrier. SIT offers professional and specialised IT Training in Delhi.
Web Development Training, Course, Institute in Uttam Nagar, Janakpuri, Dwarka...varsharefracrtories
Welcome to SIT Hub run by the SOFT INFO TECHNOLOGY PVT. LTD, which is established in 2005.SIT Hub is a Delhi based Training Centre and having no any other branch. In terms of computer education and training SIT is known for excellence in quality and for consistently delivering result. SIT does'nt provide only computer knowledge, it develops personality as well. We offers Industrial and Summer Training in PHP/MYSQL,Web Designing,Web Development for B.Tech, BA, MCA, BCA, B.E. Students.Here, students get knowledge about computer through programmer and trainings through IT experts and we provide guideline as well so that students can take right decision for their carrier. SIT offers professional and specialised IT Training in Delhi.
The world is filled with only 2 kinds of people. Proactives and Reactives.
Reactives are those who care because they need to.
Proactives are those who care because they want to.
As a customer, you are defined by the need. It’s ok to be reactive.
As a creator, you are defined by the want. Be Proactive. Customer Obsession is the Science and Art of being proactive with your customer. Anticipating their needs and innovating on their behalf.
“Our job is to figure out what customers are going to want before they do.” - Steve Jobs.
It’s about listening to their verbal and nonverbal feedback. grasping their unpredictable behavior, identifying outlier patterns and eradicating friction in their activities.
All companies claim to be customer obsessed. Reality is different. Aspiration is good. Sustained customer centric Action is the only way to a higher share of revenues.
Roman Rossov: Product manager evolution in a high growth startupLviv Startup Club
Roman Rossov: Product manager evolution in a high growth startup
UA Online PMDay 2021
Website - https://pmday.org/online
Youtube - https://www.youtube.com/startuplviv
FB - https://www.facebook.com/pmdayconference
The “Business Model Canvas” has been designed to visualize the essential ingredients of a business model as a future business scenario, on one page. The left part focusses on external components, in order to understand the ways in which you reach and serve your customers and users. The right part comprises internal components to describe how your organisation works to create and deliver high value. The “Business DNA” is the very essence of your business model, which is key to building your initial market offerings in later stages. It is explained in detail on the following page. Think of different scenarios when designing new business models. There are always many ways to create your offerings, to serve your customers and users, and to charge them. Be as clear as possible and avoid nonsensical jargon. Whilst it is so easy just to scratch the surface, try to imagine how your new business model really works.
Download the Business Design workshop templates here: http://blog.orangehills.de/#bml_en
To find out more about Orange Hills visit http://www.orangehills.de.
We are committed to providing SEO training in Mohali with a right approach that helps students/ trainees to understand the concept in an easier way. Do SEO training in Mohali with latest technologies which help to lead in the path of success. Learn SEO basics, on page, off page, SMM, search engine marketing, reputation building etc or much more things related to SEO based on live projects. For more details visit website http://www.windowit.in/seo-training-in-chandigarh/
99 DIGITAL ACADEMY | ADVANCED DIGITAL MARKETING INSTITUTE IN GURGAONFida India
99 Digital Academy is an Advanced Digital Marketing Institute in Gurgaon. Designed and established in the year 2015, It was founded with an Objective to Facilitate the digital Industry with skillful professionals. Unlike others our Digital Marketing courses are customizable as per the requirement of the student. We believe in a deep understanding of the subject and ready to devote our time to the students if they want to learn and grow.
As digital continues to grow, and become an even greater part of our everyday lives we feel there are some common trends emerging in 2015.
The focus on customer driven technologies, and outcomes, which are shaped around people, coupled with real digital innovation will be some of the key trends to watch out for in 2015.
To register for Courses CALL NOW +91.9986246932
IIDM offers Certification & iploma courses in digital media.Courses include certified digital officer (CDO), certified search engine optimizer, certified social media manager, certified analytics manager and many more.
To know more details visit www.iidm.edu.in
Best Social media & digital marketing course currilculum by Digital myclass. Digital Myclass is the Flagship Institution situated in Kota (Rajasthan) to provide quality practical education for exclusive & best digital marketing courses.
Best Digital Marketing Courses for Students & Professionals and Best Digital Marketing Services for Entrepreneurs including Fundamentals of Digital Marketing, Website Designing & Development, Social Media Marketing (SMM), Search Engine Marketing (SEM or PPC Ads or Google Ads), Search Engine Optimization (SEO), Affiliate Marketing, Blogging, Content marketing, E mail Marketing, Google Analytics and many more other modules.
Digital Myclass also providing Internships as well as 100% assistance to get the best jobs in the domain of Digital Marketing.
Master In Advance Digital Marketing ! Be A Successful Digital MarketerMPrabhakar3
Digital Marketing Training Company & Consultancy – DIGITALKAL. Its headquartered in Delhi-NCR and also the presence in UP, Rajasthan, Haryana, Rajasthan, Chandigarh and growing in other states. We Offer E-commerce & Digital marketing Course and training to students, Professional, Entrepreneurs, Corporate & Freelancers. Our aim is to help everyone in Learning and make capable to implement on Digital Platforms.
Ultimate guide to digital marketing in noidaDigiperform
Digital marketing and what does it encompass? Basically, it’s a collective term which is used where marketing meets internet technology and other forms of new media.
Step into one of the trendiest job roles of the decade – the Digital Marketer. Career seekers interested in the field of digital marketing, look no further. Explore essential skills required as a digital marketer, browse the latest digital marketing job listings, gain insight into the average salary and career progression of a digital marketer, and much more here.
Get a head-start to a high-growth industry of Digital Marketing with this handbook. It is a collection of digital marketing trivia and it reveals skills, salaries, career advancement and many others because you want to be successful.
Digital Marketing for Data Centers in Indonesia.pdfIgen D
Finding and forming a digital marketing team for the data center, apart from scarce talent, will also take time. For this reason, it is faster to enter the market for data center providers in Indonesia by partnering with KiosMaya, which has experience in digital marketing for data centers in Indonesia with a proven track record of supporting client business growth.
But that doesn't mean you can't form an in-house team to run digital marketing. Here, we provide a brief guideline for digital data center marketing in Indonesia.
Best wishes always,
R. Igen
KiosMaya.Com
Digital Marketing is necessary to connect today’s marketplace and digital marketing is currently the most lucrative career. In today’s blog, we will bring you 5 high salary jobs in digital marketing. IMAI report of 2018 states that the online advertising domain in India is set to grow by 30% year-on-year.
If you want to get a high-paying job in digital marketing in India, you need to focus on other factors like career growth, reputation, and job security other than salary alone.With the emergence of ‘Digital India’ by the Indian government, it provides a push to many digital startups and this results in boosting the digital ecosystem to a higher level. So, let’s discuss our main topic 5 high salary jobs in digital marketing that will help you in choosing a suitable career direction.According to the advisory and global research firm, Gartner digital marketing is an online advertising method that involves applying the set of information and techniques for the following objectives:
Create new products and services
Enter new market
Create processes to interact and engage with the audience
Retaining, acquiring, and targeting consumers
Therefore, a range of functions are done by digital marketers in an organization. Today’s job market is filled with multiple job positions that are rewarding as well as diverse. If you want to know about the high salary jobs in digital marketing, then this will help you.
So, take a look at the 5 high salary jobs in digital marketing
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Marketing Funnel - Explained by iStrategist Institute
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3. What is Digital Marketing
Digital marketing is the component of marketing that utilizes
internet and online based digital technologies such as desktop
computers, mobile phones and other digital media platforms
(Digital TV, Alexa, Google Homes etc.) to promote products and
services.
8. when a person
discovers your
company, product
or service
when a person takes
an interest in your
product or service
the final stage, when a
person makes a
decision to buy from
you
The marketing funnel is a visualization for understanding the process of
turning leads into customers, as understood from a marketing (and sales)
perspective.
10. How Swiggy started their journey
Video ad campaign made from
offline event
An offline event, and they did
a video campaign with same
footage.
Objectives
• Only and only brand awareness
• Explaining company’s core work
• Why one should consider swiggy
14. Importance of Digital Marketing
Reaches People Where They Spend Their Time &
Money
Can Be Hyper-Personalized
Automation
Cost Effective
Global Reach
Easy to Scale & Adapt
15. Who should learn DM
Students – As the importance of Digital Marketing is growing enormously day by
day, the chances of it becoming a stable career are prominent.
Marketing Professionals
Career Switchers / Individuals – Individuals who are presently executing
traditional marketing strategies and who would like to “switch-over” to new
marketing channels are highly in need of doing a digital marketing course.
CEO – Being a boss you can keep an eye on the digital marketing strategies
implemented
Business Owners – It provides a huge way for them to earn money and generate
profits at minimal efforts with higher ROI.
IT Professionals – Personals working in IT sectors also has a big deal of benefit in
taking up digital marketing training.
Others – House wives,
16. Job opportunities In India
~Figure as such October 2019
According to the International Journal of Advanced Research
Foundation, “India is undergoing a golden period of digital
marketing” and this shift will continue till 2020 at least.
Looking at the scenario today, it can easily be said that Digital
market is still in its early stages in India and it will further
grow in the next 8-10 years.
17. 9 major Job Roles for Career in Digital
Marketing in India
SEO Specialist/
SEO Manager
PPC Marketer
Social Media
Manager
Blog Manager
Content
Marketing
Manager
Copy Writing
Analyst
Email
Marketing/Ad
ops
Digital
Strategist