mcoach is a company that provides product management training and consulting services to help startups and enterprises build successful digital SaaS products through an integrated approach focusing on customer obsession, problem solving, design thinking, and agile methodologies. They offer introductory and advanced product management courses taught by experts in fields like human experience, product design, and problem framing to help students transition into product management roles. Interested individuals can contact mcoach for information on their personalized product mentoring programs.
3. B2B - Enterprise - Integrated Product Design - Product Management Course - Digital SaaS - Product School
About us
At mcoach we are passionate about helping startups, enterprises build great SaaS
products that make people’s lives easier.
Winning Digital Products require the perfect blend of discovery, definition and
delivery. Integrating customer obsession and continuous improvement requires an
empathetic, agile and lean thinking.
Converting ambiguity into a tangible plan requires a constant divergence and
convergence. Conscious design thinking in every aspect of product development
requires an well integrated cross functional team of designers, developers and
business executives.
4. B2B - Enterprise - Integrated Product Design - Product Management Course - Digital SaaS - Product School
Skills & expertise
problem
framing
Human
experience
Problem
Solving
Product
Design
5. B2B - Enterprise - Integrated Product Design - Product Management Course - Digital SaaS - Product School
Introduction to
Product
Management
7. B2B - Enterprise - Integrated Product Design - Product Management Course - Digital SaaS - Product School
World is filled with only 2 kinds of people.
Proactives and Reactives.
Reactives are those who care because they
need to. Proactives are those who care
because they want to.
8. B2B - Enterprise - Integrated Product Design - Product Management Course - Digital SaaS - Product School
As a customer you are defined by the need.
It’s ok to be reactive. As a creator you are
defined by the want. Be Proactive.
Customer Obsession is the Science and Art
of being proactive with your customer.
Anticipating their needs and innovating on
their behalf.
9. B2B - Enterprise - Integrated Product Design - Product Management Course - Digital SaaS - Product School
“Our job is to figure out what customers are
going to want before they do.” - Steve Jobs.
It’s about listening to their verbal and non
verbal feedback. grasping their
unpredictable behavior, identifying outlier
patterns and eradicating friction in their
activities.
10. B2B - Enterprise - Integrated Product Design - Product Management Course - Digital SaaS - Product School
All companies claim to be customer obsessed.
Reality is different. Aspiration is good.
Sustained customer centric Action is the only
way to a higher share of revenues.
11. B2B - Enterprise - Integrated Product Design - Product Management Course - Digital SaaS - Product School
Key Resources
Product Management Course
How To Become A Product Management
Guru ?
Product Management Course
How to Transition into Product Management ?