Sure, you could throw tons of money at marketing, but why?!?! It’s time that we start mastering the cost-effective and free marketing resources that we have at our fingertips! This popular learning opportunity focuses on getting you an arsenal of client-winning techniques and tools. No matter if you’re a veteran or newbie, this program has something for everyone!
This is the student handout for Four Pillars 2010 Technology Education Program. The class is approved for 3 hours of CE in Virginia. More information can be found at www.TheAgentTrainer.com
Fashion Retailers — Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of leading fashion retailers Bloomingdale's, Neiman Marcus, Rent the Runway, Macy's, and Saks Fifth Avenue. Outreach was closely studied for three weeks following account creation.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable’s growth marketing platform.
Expedia vs. Priceline - User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing Expedia and Priceline's user engagement strategies in the first 3 weeks post-signup.
After evaluating all messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's Growth Marketing Platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
Sure, you could throw tons of money at marketing, but why?!?! It’s time that we start mastering the cost-effective and free marketing resources that we have at our fingertips! This popular learning opportunity focuses on getting you an arsenal of client-winning techniques and tools. No matter if you’re a veteran or newbie, this program has something for everyone!
This is the student handout for Four Pillars 2010 Technology Education Program. The class is approved for 3 hours of CE in Virginia. More information can be found at www.TheAgentTrainer.com
Fashion Retailers — Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of leading fashion retailers Bloomingdale's, Neiman Marcus, Rent the Runway, Macy's, and Saks Fifth Avenue. Outreach was closely studied for three weeks following account creation.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable’s growth marketing platform.
Expedia vs. Priceline - User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing Expedia and Priceline's user engagement strategies in the first 3 weeks post-signup.
After evaluating all messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's Growth Marketing Platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
Top Online Travel Agents - Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of three top online travel agents (OTAs) in the first 3 weeks post-signup: TripAdvisor, Travelocity, and Kayak.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's growth marketing platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
Fast Food Restaurants — Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of leading fast food restaurants McDonald’s, Chick-fil-A, Taco Bell, and Domino’s Pizza. Outreach was closely studied for two weeks following account creation.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable’s growth marketing platform.
Top Car Rental Companies - Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of three top car rental companies in the first 3 weeks post-signup: Enterprise, Hertz, and Avis.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's growth marketing platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
AMC Theatres vs. Alamo Drafthouse - User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing AMC Theatres and Alamo Drafthouse's user engagement strategies in the first 3 weeks post-signup.
After evaluating all emails and texts received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's Growth Marketing Platform.
To view more User Engagement Teardowns, visit http://iterable.com/teardown
Top U.K. Retailers - Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of leading U.K. retailers Marks & Spencer, ASOS, boohoo, and Topshop. Outreach was closely studied for two weeks following account creation.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's growth marketing platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
Top U.S. Newspapers - Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of leading U.S. newspapers The Wall Street Journal, The Washington Post, The New York Times, and USA Today. Outreach was closely studied for three weeks following account creation.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's growth marketing platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
General Merchandise Retailers — Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of leading general merchandise retailers Wish and Kohl's. Outreach was closely studied for three weeks following account creation.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable’s growth marketing platform.
This is a presentation by http://www.footinmouthdisease.net for small business owners to explain what local search marketing is, actual how to steps, a list of possible sites where you can get listed, and tools to make the process go as smoothly as possible.
The RE Investment News is the monthly newsletter publication from Mid-America Association of Real Estate Investors. MAREI has been serving real estate investors in the Kanas City Metro and across the country with networking, education and benefits since 2004. Learn more on www.MAREI.org.
Top Home Decor Companies - Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of leading home decor companies spanning two weeks after signup. Studied companies include Bed Bath & Beyond, RH, Wayfair, and Williams Sonoma.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's growth marketing platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
Top U.S. Airlines - Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of three top U.S. airlines in the first 3 weeks post-signup: Delta, Southwest, and Alaska.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's growth marketing platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
This is an Iterable User Engagement Teardown comparing the Black Friday and Cyber Monday user engagement strategies of Amazon and Walmart during their first two weeks post-signup.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's growth marketing platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
Cyber-Duck, a digital agency in London and Hertfordshire welcomed StartupBus in its office to present some principles behind user experience before their European tour
Top Online Travel Agents - Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of three top online travel agents (OTAs) in the first 3 weeks post-signup: TripAdvisor, Travelocity, and Kayak.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's growth marketing platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
Fast Food Restaurants — Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of leading fast food restaurants McDonald’s, Chick-fil-A, Taco Bell, and Domino’s Pizza. Outreach was closely studied for two weeks following account creation.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable’s growth marketing platform.
Top Car Rental Companies - Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of three top car rental companies in the first 3 weeks post-signup: Enterprise, Hertz, and Avis.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's growth marketing platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
AMC Theatres vs. Alamo Drafthouse - User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing AMC Theatres and Alamo Drafthouse's user engagement strategies in the first 3 weeks post-signup.
After evaluating all emails and texts received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's Growth Marketing Platform.
To view more User Engagement Teardowns, visit http://iterable.com/teardown
Top U.K. Retailers - Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of leading U.K. retailers Marks & Spencer, ASOS, boohoo, and Topshop. Outreach was closely studied for two weeks following account creation.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's growth marketing platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
Top U.S. Newspapers - Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of leading U.S. newspapers The Wall Street Journal, The Washington Post, The New York Times, and USA Today. Outreach was closely studied for three weeks following account creation.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's growth marketing platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
General Merchandise Retailers — Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of leading general merchandise retailers Wish and Kohl's. Outreach was closely studied for three weeks following account creation.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable’s growth marketing platform.
This is a presentation by http://www.footinmouthdisease.net for small business owners to explain what local search marketing is, actual how to steps, a list of possible sites where you can get listed, and tools to make the process go as smoothly as possible.
The RE Investment News is the monthly newsletter publication from Mid-America Association of Real Estate Investors. MAREI has been serving real estate investors in the Kanas City Metro and across the country with networking, education and benefits since 2004. Learn more on www.MAREI.org.
Top Home Decor Companies - Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of leading home decor companies spanning two weeks after signup. Studied companies include Bed Bath & Beyond, RH, Wayfair, and Williams Sonoma.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's growth marketing platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
Top U.S. Airlines - Iterable User Engagement TeardownIterable
This is an Iterable User Engagement Teardown comparing the user engagement strategies of three top U.S. airlines in the first 3 weeks post-signup: Delta, Southwest, and Alaska.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's growth marketing platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
This is an Iterable User Engagement Teardown comparing the Black Friday and Cyber Monday user engagement strategies of Amazon and Walmart during their first two weeks post-signup.
After evaluating all email and mobile messages received, we identify what these companies do well and where there is room for improvement. Everything shown in the slides (and any recommendations) can be implemented with Iterable's growth marketing platform.
To view more User Engagement Teardowns, visit https://iterable.com/teardown
Cyber-Duck, a digital agency in London and Hertfordshire welcomed StartupBus in its office to present some principles behind user experience before their European tour
Did you know that 1 in 3 companies report losing data in the cloud? As more and more companies move core applications and processes to the cloud, they face new challenges for enforcing IT best practices. Join Backupify CEO Rob May as he discusses the growing risk of SaaS data loss and why cloud-to-cloud backup is more critical today than ever. It's time to stop leaving the door open to data loss and start proactively protecting cloud data—before it's too late.
Possibilità di utilizzare porzioni della banda di frequenze 470-790 MHz attri...CSP Scarl
Giornata di studio sui White Spaces, che si è tenuta lunedì 24 ottobre 2011, 9.30 - 17.00 – Sala Agorà, Incubatore d’Imprese Innovative del Politecnico di Torino (I3P).
Joe will be showing us how Homes.com has a solution to all your real estate challenges. There are great products for new Agents to Brokers and everyone in between.
In this webinar you'll learn:
Insider tips that can double your conversion rate on ALL lead sources
How to get a twelvefold return using 4 Top Agent sources
SEO secrets (with an 86% success rate) to organically land your website on page 1 of Google!
How Top Agents utilize Social Media to increase engagement & leads by up to 269%
Joe Sesso
Homes.com National Sales Director. Author of up coming book "Secrets Of Top Selling Agents, Real Estate Titans Reveal the Play Book for Sales Success".
It all begins with that first property. So what do you need to know before you begin your real estate investment journey? This presentation will give you all the basics of how to successfully buy your first investment property. During this in-depth workshop you will learn The 5 Steps to Owning Investment Real Estate:
1. Goal setting
2. Financing
3. Due Diligence
4. Property Management
5. The Closing Process
We will also teach you:
- How to Obtain the Best Financing for Investors
- Property Management In’s and Out’s
- Which Markets in the Country to Invest
- How to Analyze the Financials (Actual Deals)
- How to Eliminate as Much Risk as Possible
- Tax Benefits of Owning Investment Property
Our company has helped over 50,000 invest in real estate since 1979 and you can do it too. By joining us for this presentation, you will have the opportunity to get connected to a real estate advisor who can walk you through all the steps afterwards for absolutely no cost.
Presentations from contestants in the Apartment Internet Marketing Conference's 2011 startup competition. Rentmineonline.com took home the victor's trophy.
1. Marketing on the Internet Jeremy Schneider Founder, RentLinx Lead Developer, MSHDA’s MichiganHousingLocator.com Michigan Conference on Affordable Housing April 28, 2010
2. Why Market? Sales Funnel/Pipeline Starts with a lead: Marketing/Advertising Phone calls, emails, walk-ins Onsite Tour Sales/Qualifying Application Qualify $$ Signed Lease!
3. What’s a lead worth? Who cares if you miss a few? They’ll find me! Example: 100 unit building, 95% occupancy Average rent $800 10% lead to lease conversion ratio Marketing generates 20 leads/month 2 new leases signed/month $1600 new rent / 20 leads = $80/lead!
4. * Brought to you by MSHDA www.MichiganHousingLocator.com Free to list! Free to search! Affordable and Accessible housing options 24x7 Access, Unlimited updates Easy to use Part of the RentLinx network FREE!
5. MHL Success (Through April 2010) Went live December, 2006 3.5 Million Property Views in last 12 months! 72,000+ leads in last 12 months! 27,600+ properties representing 348,000+ Michigan rental housing units listed – and more are added every day All of these numbers increased 20%-50%over 1 year ago! EXLCUSIVE
14. TIP EXLCUSIVE Add photos! Take photos on sunny days!* More photos = More traffic! *Statistics as tracked by RentLinx on the RentLinx network of sites
22. The Long Tail – Search Keywords EXLCUSIVE *RentLinx.com keyword stats from Google Analytics
23. What are renters searching for? “Top” Keywords #1. “ann arbor apartments” #2. “kalamazoo apartments” #3. “east lansing apartments” Some other “down the list” searches #941. “houses for rent in manistee michigan” #3,139. “senior subsidized living in garden city michigan” #13,052. “all bills paid apartments flint, mi” #22,361. “for rent gas light district of grand rapids, mi” #35,477. “show me all the apartments by the #3 bus route” EXLCUSIVE *RentLinx.com keyword stats from Google Analytics
24. Do longer descriptions help? 0: Blank! 1-200: One or two sentences 201-500: One long paragraph 501-1000: Two long paragraphs 1000+: Getting kind of wordy! EXLCUSIVENEW FOR ‘10
29. TIP List the rent or rent range! Renters prefer to see places they know they can afford instead of calling to be disappointed If your rent is based on income, use the description to describe general qualifications Provide a link to your income qualifications
33. TIP Upload your attachments in PDF format Everyone can view on any type of computer Will always be viewed and printed as you expect “But Jeremy,” you may be asking yourself, “don’t you need expensive software to create PDF documents?” No! Visit www.primopdf.com for a free converter! OR: Send your documents as an attachment to pdf@koolwire.com. It’s like magic! Any file that you can print, you can convert to PDF
43. When Are Renters Looking? Moral. Only 40.9% of MHL web leads came in during 9-5, M-F business hours Many renters may not bother calling after hours Make sure your e-mail works! Reply (preferably call) as promptly as possible!
44. Phone Call Study! Phone call tracking implemented in Sept. ‘09 RentLinx Plus! Properties track their phone leads via special toll free numbers Michigan calls by the numbers: 7,000+: Calls tracked and recorded 600+: Distinct properties receiving calls 150+: Distinct management companies EXLCUSIVENEW FOR ‘10
59. Social Media Includes: Blogs, micro-blogging, social networking, event coordinating, etc. Not a silver bullet Great way to stay top of mind, increase referrals
60. Invite residents to events Tag residents in photos* Residents can “become a fan” Status updates: “Free cookies in the office!” Follow the site rules, or risk alienating users Example: facebook
65. Market Your Website! Signs Business Cards E-mail Signatures Brochures Print and Internet Ads Voicemail Links from Partner websites! * Add a link to your RentLinx listing!
66. Your Listings on Your Site! Your Website! Visit www.rentlinx.com and click on “WebLinx” for more details
67. RentLinx . Track and record your phone leads Advertise on additional pay-to-list sites Generate custom average rent reports Free to upgrade, pay only $10/lead Plus! lead MHL Leads always 100% free Set your own monthly budget No contracts no commitments
68.
69. Customize to match your chosen area based on specific location, zip code, city or county.
70. Included free when any property is upgraded to Plus!EXLCUSIVENEW FOR ‘10
71. Why Market? Sales Funnel/Pipeline Phone calls, emails, walk-ins Onsite Tour Application Qualify $$ Signed Lease!
72. Why Market? Sales Funnel/Pipeline Attachments Links Answer phone facebook Up-to-date Good Description Your site RentLinx Plus! MHL craigslist Prompt reply Photos twitter RentLinx network Phone calls, emails, walk-ins Onsite Tour Application Qualify $$ Lots of Signed Leases!!!
73. Why not market on the Internet? Survey responses to “Don’t advertise online? Why?” Lack of Budget - 25% Confusion. Don’t know how or where to begin - 20% The internet is not relevant to our business - 18% Lack of time or personnel to do it - 15% Have all the business we need - 12% Skeptical that it is effective - 10% No more excuses! *ClickZ.com and Opus Research Study, 2007