market and its types

1. Learning outcome 4
Market and its types

2. Market
A market is a place where buyers and sellers can meet to
facilitate the exchanger or transaction of goods and services.
Markets can be physical like a retail outlet, or virtual like an e-
retailer. Other examples include the illegal markets, auction
markets, and financial markets.

3. Types of Market
Perfect competition
Monopoly
Oligopoly
Monopolistic competition

4. Perfect competition
Perfect competition is an economic term that refers to a
theoretical market structure in which all suppliers are equal and
overall supply and demand are in equilibrium.
Example
Foreign exchange markets
Agricultural market
Internet- related industries.

5. Monopoly
 A monopoly is a dominant position of an industry or a sector by one
company, to the point of excluding all other viable competitors. Monopolies
are often discouraged in free market nations. They are seen as leading to
price- gouging and deteriorating quality due to the lack of alternative
choices for consumers.
Example
Restaurants
TV programs
Clothing

6. Oligopoly
Not all companies aim to sit as a single building in a city.
Oligopolies have companies that collaborate, or work
together, to collaborate, or work together, to limit
competition and dominate a limit competition and
dominate a different market or industry.
Example
gas
aluminum
Film
Cell phone

7. Monopolistic competition
Monopolistic competition is a type of imperfect competition
such that there are many producers competing against each
other, but selling products that are differentiated from one
another and hence are not perfect substitutes.
Example
hair salons
restaurants
clothing

8. Thank you
Namneet kaur
Roll no. 1967
Marketing excutive
unit 2