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CRM for small business
info@maplecrm.com
CRM for Small Business
Maple CRM
Customer Relationship
Management (CRM) Software
refers to a technological solution
that help businesses manage
customer relationships in an
organized way. CRM
softwares are considered as a
tool that improves productivity
and overall business
functionality.
Maple CRM is a simple hosted
CRM software that helps to
automate your business
activities. With Maple CRM, you
can improve work efficiency and
bring in an ideal workflow
environment within your
organization.
Maple is cost effective, user
friendly and lightweight CRM
for any small/medium
organization to accommodate
in their business process
model.
Track
Customer
enquiries &
response
No
installation
&
download
Access from
Anywhere
Plan &
Analyze
business
User
Friendly
Interface Why
Maple
CRM?
Web Based CRM to increase work productivity
Maple CRM is an on-demand CRM
which can be accessed via the
browser as a web service.
Web based CRM allows you to
perform sales management customer
service management, post sales
support and to administrate your
marketing campaigns.
Maple CRM has been targeting Small
Business Companies for complete
business automating solution. Being a
web based CRM software, the product
helps in streamlining you day to day
business activities with its various
features serving all types of industries
and focusing on sales, marketing and
customer service automation.
People
Core Functions
MODES OF OPERATION/LICENSING
CRM FOR SALES & MARKETING
• Email & SMS Marketing
• Marketing to Lead to Account Sales Pipeline
• Marketing campaigns automation.
• CAN-SPAM complaint SPAM free bulk email
• Bulk SMS (India mobile numbers only)
• Design HTML email templates
• Grouping & Tagging
• Do-Not-Disturb & Unsubscribe Options
SUPPORT DESK MANAGEMENT
• Ticket creation using web service API
• Ticket creation from ZipDial toll free
• Auto assignment – location, past records
• Automatic load balancing – round robin
• Automatic load balancing – custom defined
CRM FOR CUSTOMER MANAGEMENT
• Account creation from website/email/zipdial
• Auto assignment based on type and nature
• Activities & Schedules to manage work
• Send email and SMS to customers
• Schedule SMS – Alerts to customer
• Custom reports, export to MS-Excel
• Analytics – Charts & Graphs
COMPLETE CRM
• Sales & Marketing Tools
• Lead Generation
• Sales & Execution management
• Customer management functions
• Custom Reports, Charts, Email, SMS
• Customer sales and support
• Post sales feedback and RCA
USER ACCESS CONTROL
• Support for multi office, multi division management.
• Support for user groups with separate access control
• No access to each other for work items belongs to
two different groups.
• Superior admin control with birds eye view to all
users and work items.
FOR ALL USERS
• Dashboard with current day activities and pending
activities.
• Graph to explain the overall work versus each
persons work with sub classification.
• Access to daily, weekly and monthly calendar.
• Configuring personal tasks and news preference.
• Notifications & Announcements.
• Internal message board.
FOR GROUP USERS
• All features of normal user.
• Access to group calendar
• Access to all work items and activities of group
users.
• Manage users and permissions within the group.
• Analyse work at a group level.
• Group announcements.
FOR ADMIN USERS
• All features of normal and group user.
• Access to organization level calendar
• Access to all work items and activities of all users
• Manage users and permissions across organization.
• Administrative level control for backup, global
configuration.
• Individual, Group and Organization level
announcements.
Access control & Privileges
The Interface
The design experts of Maple CRM
has taken at most care in making
sure that the user interface is
friendly and understandable to any
user of a small organization.
Single page Account administration
and multi tabbed dashboard
interfaces are the result of user
interface simplification.
Reporting – Define your own reports
Maple CRM provides the flexibility to configure reports based on the type and
need of your business. Maple’s powerful custom reports feature enabled to
take reports from any angle of your business or process model.
Customer Management – The Flow
info@yourcompany.com
Actions:
Auto assignment
•Based on source of enquiries
• Based on type of enquiries
•Based on customer identification
(source phone or email)
Process:
•Track activities and schedules
•Send mail to customer
• Send SMS to customer
• Check daily work sheet
•Check and close pending tasks
• Collaborate within the team with
multiple activities for each customer.
• Generate Reports & Graphs to
understand the status of work.
•Understand the account lifecycle
using Process Flow.
Process Advantage:
Streamline process such that
•Single place administration.
•Better control over work burn down
• Prompt response to customer
resulting in better customer
satisfaction
• Business progress
(monthly/weekly) analysis
Cost Advantage:
•No costly hardware required
• No worries of installation/setup
• No worries of crashes /virus attack
• No worries of backup & recovery
• Access anywhere from web
Business Advantage:
* Maintain elegant communication
model to your customers (using
email and SMS templates)
* Apply RCA (Root Cause Analysis),
What went wrong, good & bad
based on reports and charts.
Maple AdvantageSource of enquiry /
service request
Your website
Zipdial
Customer mails to:
Integrate other systems using
Add account in Maple
Maple Email Power – Scheduled response
In a service type business, ‘on-time’ reminders and notifications are very important to retain
your customer. Maple can be configured to send scheduled email or SMS responses.
Customer signs in for a
service with 3 months
validity period
Data goes into Maple
CRM, with an additional
settings to send email
automatically 5 days
before expiry.
One time configuration of mail merge template
Dear <Customer Name>,
Thank you for choosing the
service from us. Your service
<service name> is expiring on
<expiry date>. Please renew the
same.
Thanks & Regards,
Your Company
Maple CRM sends mail
automatically on the
predefined date using mail
template filled in with
configured customer
attribute values.
Customer data in Maple CRM
customer data gets filled in the
mail from CRM records
Process Flow
 Manage Contacts, Leads and Accounts
 Integration of web page for lead generation
 Forecasting and Analysis with Reports
 Product Catalogue for organization reference
 Charts for accounts analysis
 Scheduler and Calendar for time management
 Exporting of reports for future reference
Sales Force Automation
Marketing Automation
 Mass email campaign with HTML and Plain Text options
 Classification and tagging for handling contacts and
customers
 Customizable reports for managing marketing techniques
 SMS campaigns with template configuration support
Campaigns
Leads
Customers
Maple’s Tagging feature allows to classify, nurture, observe
and filter the pattern and behavior of customer reactions to
campaigns and marketing.
Contacts
Design, Deliver, Track campaigns & customer behavior.
Reduce the repetitive tasks using Maple CRM marketing
software.
Customer Satisfaction
Efficient work management
Easy sharing of information
Accurate data
Saves time
Automated processes
Easy accessibility
Help Desk
 Manage support ticket and requests
 Track complete history of the support
and customer
 Manage activities and schedules
 Custom attributes and activity notes
Security Management | Product Customization
Users & User groups
Create groups and user access model
specific to your organization structure
Permission Settings
Control the access to the software
according to users
Login History
Activity history visibility of each user
for better auditing and system
security
Monitor employees
Monitor the accounts, activities
and schedules of your employees
from your desk
Custom Attributes
Add custom attributes to define your
service or process as per your business
requirements
Classify Accounts
Define Account classification according
to your business process and service
life cycle.
Tagging
Create tag names relevant to your work
and attach/detach at any point of the
work item life cycle.
Templates
Create email and SMS templates
for easy usage and maintain the
organization level communication
standards
Integration to Maple
 Webpage integration with simple code for
generating leads automatically into the software
 Email integration for creating leads
 Automatic assignment of queries to specific users
 Zipdial integration (third party telephonic service)
for automatic capturing of leads through calls
 Web service APIs to integrate to any external
systems
Access Maple Anytime, Anywhere
Do you always have the access
to all of your company’s
information?
With Maple CRM, you can
leave behind the constraints of
your desk. Since it is cloud
based, you have access to all
your data and information no
matter where you are! With its
24x7 access to the software, it
is easy to handle all your
business activities at one
place.
Be available to your customer always. Your business lies there…
For improving Sales and Business, one need to
have an efficient business model and processes
that should be followed by every individual.
Along with it, various marketing techniques
and ideas that has to be implemented and
managed well.
Maple CRM system provides new and best
methodologies to companies in raising the
capabilities of their sales force. The software
enables to analyze the sales life cycle and helps
in managing the sales from first to last.
Capturing and nurturing a customer’s interest
is of prime importance in Maple. Maple
enables business owners to streamline and
organize the process of converting the
prospective customers into clients.
Sales and Lead Generation with Maple
S
A
L
E
S
Customer Service using Maple CRM
In today’s business environment, customers are demanding for a
higher level of customer service. The customer service
executives need to be empowered with all the information
related to the customer at their finger tips. With CRM, you can
view and manage customer accounts, activities and history.
Manage your business process quickly and accurately by mapping
multiple departments. Employees can deliver consistent and
efficient customer service with easy sharing of customer
information. Maple's single page administration module provides
a complete and updated view of customer information across the
business.
C
R
M
M
E
L
P
A
Denisys Technologies
Bangalore, INDIA
Phone: +91 80 41671981
+91 9538925641
info@maplecrm.com
www.maplecrm.com
"How you gather, manage and use information will determine
whether you win or lose." -Bill Gates

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Maple CRM - SaaS based web application.

  • 1. CRM for small business info@maplecrm.com
  • 2. CRM for Small Business Maple CRM Customer Relationship Management (CRM) Software refers to a technological solution that help businesses manage customer relationships in an organized way. CRM softwares are considered as a tool that improves productivity and overall business functionality. Maple CRM is a simple hosted CRM software that helps to automate your business activities. With Maple CRM, you can improve work efficiency and bring in an ideal workflow environment within your organization. Maple is cost effective, user friendly and lightweight CRM for any small/medium organization to accommodate in their business process model. Track Customer enquiries & response No installation & download Access from Anywhere Plan & Analyze business User Friendly Interface Why Maple CRM?
  • 3. Web Based CRM to increase work productivity Maple CRM is an on-demand CRM which can be accessed via the browser as a web service. Web based CRM allows you to perform sales management customer service management, post sales support and to administrate your marketing campaigns. Maple CRM has been targeting Small Business Companies for complete business automating solution. Being a web based CRM software, the product helps in streamlining you day to day business activities with its various features serving all types of industries and focusing on sales, marketing and customer service automation. People
  • 4. Core Functions MODES OF OPERATION/LICENSING CRM FOR SALES & MARKETING • Email & SMS Marketing • Marketing to Lead to Account Sales Pipeline • Marketing campaigns automation. • CAN-SPAM complaint SPAM free bulk email • Bulk SMS (India mobile numbers only) • Design HTML email templates • Grouping & Tagging • Do-Not-Disturb & Unsubscribe Options SUPPORT DESK MANAGEMENT • Ticket creation using web service API • Ticket creation from ZipDial toll free • Auto assignment – location, past records • Automatic load balancing – round robin • Automatic load balancing – custom defined CRM FOR CUSTOMER MANAGEMENT • Account creation from website/email/zipdial • Auto assignment based on type and nature • Activities & Schedules to manage work • Send email and SMS to customers • Schedule SMS – Alerts to customer • Custom reports, export to MS-Excel • Analytics – Charts & Graphs COMPLETE CRM • Sales & Marketing Tools • Lead Generation • Sales & Execution management • Customer management functions • Custom Reports, Charts, Email, SMS • Customer sales and support • Post sales feedback and RCA
  • 5. USER ACCESS CONTROL • Support for multi office, multi division management. • Support for user groups with separate access control • No access to each other for work items belongs to two different groups. • Superior admin control with birds eye view to all users and work items. FOR ALL USERS • Dashboard with current day activities and pending activities. • Graph to explain the overall work versus each persons work with sub classification. • Access to daily, weekly and monthly calendar. • Configuring personal tasks and news preference. • Notifications & Announcements. • Internal message board. FOR GROUP USERS • All features of normal user. • Access to group calendar • Access to all work items and activities of group users. • Manage users and permissions within the group. • Analyse work at a group level. • Group announcements. FOR ADMIN USERS • All features of normal and group user. • Access to organization level calendar • Access to all work items and activities of all users • Manage users and permissions across organization. • Administrative level control for backup, global configuration. • Individual, Group and Organization level announcements. Access control & Privileges
  • 6. The Interface The design experts of Maple CRM has taken at most care in making sure that the user interface is friendly and understandable to any user of a small organization. Single page Account administration and multi tabbed dashboard interfaces are the result of user interface simplification.
  • 7. Reporting – Define your own reports Maple CRM provides the flexibility to configure reports based on the type and need of your business. Maple’s powerful custom reports feature enabled to take reports from any angle of your business or process model.
  • 8. Customer Management – The Flow info@yourcompany.com Actions: Auto assignment •Based on source of enquiries • Based on type of enquiries •Based on customer identification (source phone or email) Process: •Track activities and schedules •Send mail to customer • Send SMS to customer • Check daily work sheet •Check and close pending tasks • Collaborate within the team with multiple activities for each customer. • Generate Reports & Graphs to understand the status of work. •Understand the account lifecycle using Process Flow. Process Advantage: Streamline process such that •Single place administration. •Better control over work burn down • Prompt response to customer resulting in better customer satisfaction • Business progress (monthly/weekly) analysis Cost Advantage: •No costly hardware required • No worries of installation/setup • No worries of crashes /virus attack • No worries of backup & recovery • Access anywhere from web Business Advantage: * Maintain elegant communication model to your customers (using email and SMS templates) * Apply RCA (Root Cause Analysis), What went wrong, good & bad based on reports and charts. Maple AdvantageSource of enquiry / service request Your website Zipdial Customer mails to: Integrate other systems using Add account in Maple
  • 9. Maple Email Power – Scheduled response In a service type business, ‘on-time’ reminders and notifications are very important to retain your customer. Maple can be configured to send scheduled email or SMS responses. Customer signs in for a service with 3 months validity period Data goes into Maple CRM, with an additional settings to send email automatically 5 days before expiry. One time configuration of mail merge template Dear <Customer Name>, Thank you for choosing the service from us. Your service <service name> is expiring on <expiry date>. Please renew the same. Thanks & Regards, Your Company Maple CRM sends mail automatically on the predefined date using mail template filled in with configured customer attribute values. Customer data in Maple CRM customer data gets filled in the mail from CRM records Process Flow
  • 10.  Manage Contacts, Leads and Accounts  Integration of web page for lead generation  Forecasting and Analysis with Reports  Product Catalogue for organization reference  Charts for accounts analysis  Scheduler and Calendar for time management  Exporting of reports for future reference Sales Force Automation
  • 11. Marketing Automation  Mass email campaign with HTML and Plain Text options  Classification and tagging for handling contacts and customers  Customizable reports for managing marketing techniques  SMS campaigns with template configuration support Campaigns Leads Customers Maple’s Tagging feature allows to classify, nurture, observe and filter the pattern and behavior of customer reactions to campaigns and marketing. Contacts Design, Deliver, Track campaigns & customer behavior. Reduce the repetitive tasks using Maple CRM marketing software.
  • 12. Customer Satisfaction Efficient work management Easy sharing of information Accurate data Saves time Automated processes Easy accessibility Help Desk  Manage support ticket and requests  Track complete history of the support and customer  Manage activities and schedules  Custom attributes and activity notes
  • 13. Security Management | Product Customization Users & User groups Create groups and user access model specific to your organization structure Permission Settings Control the access to the software according to users Login History Activity history visibility of each user for better auditing and system security Monitor employees Monitor the accounts, activities and schedules of your employees from your desk Custom Attributes Add custom attributes to define your service or process as per your business requirements Classify Accounts Define Account classification according to your business process and service life cycle. Tagging Create tag names relevant to your work and attach/detach at any point of the work item life cycle. Templates Create email and SMS templates for easy usage and maintain the organization level communication standards
  • 14. Integration to Maple  Webpage integration with simple code for generating leads automatically into the software  Email integration for creating leads  Automatic assignment of queries to specific users  Zipdial integration (third party telephonic service) for automatic capturing of leads through calls  Web service APIs to integrate to any external systems
  • 15. Access Maple Anytime, Anywhere Do you always have the access to all of your company’s information? With Maple CRM, you can leave behind the constraints of your desk. Since it is cloud based, you have access to all your data and information no matter where you are! With its 24x7 access to the software, it is easy to handle all your business activities at one place. Be available to your customer always. Your business lies there…
  • 16. For improving Sales and Business, one need to have an efficient business model and processes that should be followed by every individual. Along with it, various marketing techniques and ideas that has to be implemented and managed well. Maple CRM system provides new and best methodologies to companies in raising the capabilities of their sales force. The software enables to analyze the sales life cycle and helps in managing the sales from first to last. Capturing and nurturing a customer’s interest is of prime importance in Maple. Maple enables business owners to streamline and organize the process of converting the prospective customers into clients. Sales and Lead Generation with Maple S A L E S
  • 17. Customer Service using Maple CRM In today’s business environment, customers are demanding for a higher level of customer service. The customer service executives need to be empowered with all the information related to the customer at their finger tips. With CRM, you can view and manage customer accounts, activities and history. Manage your business process quickly and accurately by mapping multiple departments. Employees can deliver consistent and efficient customer service with easy sharing of customer information. Maple's single page administration module provides a complete and updated view of customer information across the business. C R M M E L P A
  • 18. Denisys Technologies Bangalore, INDIA Phone: +91 80 41671981 +91 9538925641 info@maplecrm.com www.maplecrm.com "How you gather, manage and use information will determine whether you win or lose." -Bill Gates