MallCockpit from MallVision. The content management system MallCockpit was developed specifically for shopping centers. The core function is content management and administration of all marketing channels including; websites, mobile websites, digital signage, wayfinding, social media and Apps. MallCockpit provides real-time location based information and consistent content across all channels anytime and anywhere with multi-language support. MallCockpit supports shopper retention, acquisition and customer service.

1. SPECIALISTS IN
RETAIL COMMUNICATION

2. MallCockpit
The content management system MallCockpit was
developed specifically for shopping centers.
The core function is content management and administration of all
marketing channels including; websites, mobile websites, digital-
signage, wayfinding, social media and Apps.
MallCockpit provides real-time location based information and
consistent content across all channels anytime and anywhere with
multi-language support.
MallCockpit supports shopper retention, acquisition and customer
service.
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3. Graphic Design Programming
Services provided
Our Platform
HostingContent Creation
Marketing IntegrationContent Acquisition
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4. Channels
MallCockpit
Social
Media
Wayfinding
Wi-Fi
Hotspots
Apps
Totems
Digital
Signage
Web &
Mobile
Pages
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5. Schematic Overview
MallCockpit
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6. MallCockpit
Functions
MallCockpit can manage digital content on all connected
media channels.
All content changes can be verified and tested before
publication.
MallCockpit offers full flexibility to publish content based on
time and location.
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7. MallCockpit
Management
Levels
Complete flexibility in the development
and provision of functions
No restrictions in the design of the user
interface.
Full user and rights management.
Global level
Portfolio View
Center management level
Local view
External level
Public view
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8. Center Events
Center Events can be published
and displayed for a defined period
of time.
Website Features
MallCockpit
Stores
Each store is promoted on all
media channels and with
content changes possible at the
local mall level.
Competitions
The Center Management can
organize competitions.
Opening Hours
The opening hours of the individual
centers can be adjusted.
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9. Center Plan
An interactive center plan shows
the stores, brand and services
guide.
Website Features
MallCockpit
Services
Full list of center services.
Job Vacancies
Job advertisements can be
created and published across all
channels.
SEO
Optimized for search engines.
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10. Newsletter
Newsletters can be created
automatically using existing digital
assets and then emailed out to
the shopper community.
Website Features
MallCockpit
Loyalty Program
MallCockpit can integrate with
existing loyalty schemes.
Coupons
Management of coupon campaigns for
competitions or discounts etc. that can
be redeemed locally in the center.
Statistics
MallCockpit captures and displays
an extensive range of user
interaction that can be saved into a
suite of reports.
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11. You will be found
Search Engine
Optimization
Continuous optimization of the source code
Definition, maintenance and optimization of the most important Key
Words
On-going optimization of the website
Extensive linking
Maintenance of the Google MyBusiness entry
On Page Optimization
Off Page Optimization
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Retail Partners
Content-Acquisition

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Retail Partners
Content-Acquisition

14. Coordination with center management
Planning and realization of center marketing
activities.
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Building a
digital
community
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Acquisition of tenant content
Regular contact with tenants.
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Regular refreshing of website content
Current content, offers, events, coupons etc.
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Management of social media channels
Followers acquisition, entertainment, community
building.
All-Round Support
Our services
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15. We create posts
for interaction with the users and we moderate
conversations
Daily communication
We create individual content and local actions
User rewards
We develop and post games, encourage participation,
voting, competitions, etc.
User-acquisition
Concepts for Facebook Ads and Promoted Posts
Social Media
We engage with 1 Million plus Center Facebook users
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Social Media
Examples

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Social Media
Examples

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Social Media
Examples

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Social Media
Examples

20. Wayfinding Terminals
Center-Content
Touch Center Plan
Brand and Services Guide
Public Transport Timetables
Traffic Feed
Current Offers
Coupons and Events Current
Social Media Posts
Promotional Content
Supporting the center marketing
messages and local brands.
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Digital Signage
Center-Info and Marketing
Full search function.
Search by Product, Store or Service.
Route Guidance to your chosen store or
service.

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Digital Signage - Examples
Center-Info and Marketing

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Wayfinding - Examples
Examples

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Wayfinding Examples
Examples

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Our Services
Hosting Packages
Website, Digital wayfinding and current
content for your center as a modular
system that grows with you.
We offer you all-round carefree packages
for your online presence which you can
individually adapt to your needs.
Choose any combination of one Hosting
and one Content Package.

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Our Services
Benefit from the
expertise of our social
media team and the
experience of more
than 500 managed
domains worldwide.
Content Packages

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Stores connected to MallCockpit:
Connected centers:
Facebook users:
Website visitors per month:
HotSpot visitors per month:
Display screens in centers:
Touch interactions per month:
3,623
74
1,000,590
1,230,000
350,000
952
580,000
Snapshot
MallCockpit

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Some of our Partners
Overview

28. DIGITAL MARKETING
IN THE PALM OF
YOUR HAND
WWW.MALLVISIONUS.COM
Mall Vision Holdings Ltd
20 - 22 Wenlock Road, London,
N1 7GU.
Mall Vision LLC
260 Peachtree Street NW, Suite
2200, Atlanta GA30303.