This document discusses the benefits of including video on a company's website. It lists 10 reasons why video is useful, such as driving more traffic to the site, enhancing the user experience, and helping the company look innovative. It then promotes the services of Authentik Video Production, saying they can create effective and engaging videos that communicate a company's message and support its marketing strategy. Authentik believes video is an excellent outreach tool for businesses to connect with clients, partners, and the public.