During the Love is MADness event, as a public exhibition of MAD Design, this paper is an analysis of whether the event was a "success".

1. When achievements from Love Is MADness are considered, “success” becomes a word of many components. To know of success there must be a comparison to assess the event between what was anticipated and what actually happened. I have taken inventory of what was bought, but also of people influenced. I must take into account both to predict what sales will be in the near future and plan accordingly. It becomes my success to become a more accurate forecaster of my products’ popularity based on my experiences when selling my brand of graphic design. <br />Success is also a transitory word because, if achieved, will lead to a “succession” of other opportunities. MAD Design progressed from a very small to a slightly larger audience. As a result of a certain type of success, I predict an increase in commissions after having been able to talk to students about my freelance operation.<br />During Love Is MADness, many students asked how “sales were.” Considering that I made 300% profits on each set of stickers sold, sales were very profitable. For post cards, I got back what I put in and made 0% profit for each post card sold, sales were not profitable in a monetary sense. However, students were very impressed with my graphic designs, usually reacting with a surprised response, “You designed these?” when I said that the valentines are self-designed. <br />It would have been a sign of an unknown audience to make a profit during the 5-day solicitation period, but was not predicted. My purpose for Love Is MADness was to put a face to the names MAD Design and Musicanator. I predict that through distributing my merchandise to places like Avenue Art & Company, selling online at Etsy, and meeting students, that my next art exhibit in spring term will be more popular because of associations made with Love Is MADness, and turn a profit. There are steps before hitting it big in sales. I do not want to be a fad, but a consistently growing operation. <br />A object as the product of a fad would dismisses the fine graphic quality that my artwork possesses. It would make people “crazy.” Which, now that I mention it, would be a great idea for a MAD Design poster. MAD Design is not short lived, but I hope will continue to build a customer base over the next year. <br />