Heather Negaard is a graphic designer with over 15 years of experience in print and interactive design. She has worked as a contract designer for various companies, including Wunderman, Advance Auto Parts, and Medtronic. Her experience includes designing direct mail campaigns, marketing materials, retail signage, and web/social assets. She is proficient in Adobe Creative Suite and Microsoft Office. Negaard strives to deliver great work within tight budgets and deadlines and enjoys solving problems and creating designs for her clients.
The 2021 digital marketing playbook for the nightlife industry
Experienced Graphic Designer Heather Negaard
1. HEATHER NEGAARD GRAPHIC DESIGNER
Hello. I’M
EMPLOYMENT
WHAT I HAVE DONE AND WHERE.
Contract Designer/Production Artist; Wunderman, Bloomington, MN
Design and production of the weekly insert for Best Buy per brand standards and tight deadlines.
Freelance; FlannelFish Creative, St. Paul, MN
One-stop-shop: All things design related, including web design, social media assets, identity systems and collateral pieces
for B2B and B2C. Champagne work on a beer budget for my clientele.
Contract Designer; Advance Auto Parts, Bloomington, MN
Designed monthly direct mail campaigns that drove 75 million in sales annually while driving efficiency by implementing
snippets, style sheets and content management practices, which resulted in a reduced timeframe from concept to completion.
Created concepts and designs for in-store retail experiences (B2C) to aid in consumer education, attachment sales
and brand awareness.
Designed and executed weekly email campaigns for retail loyalty/CRM program with over 5 million members.
Contract Designer; Medtronic, Spring Lake Park, MN
Worked extensively with newly developed brand standards and applied to existing marketing materials in print, ebillboard
and Powerpoint formats.
Senior Designer; Cenveo, Inc., Minneapolis, MN
Project lead for a 76-piece, quarterly financial publication for a Fortune 500 company that included variable data and charts,
oversaw a team of three designers for this ongoing project.
Concepted and designed sales, marketing and financial materials, including brochures, direct mail, signage, interactive PDFs
and prospectus materials within client brand standards and budget.
Managed numerous projects effectively while overseeing timelines, budgets, and other designers.
Designer; Fahrenheit Marketing, Minneapolis, MN
If you are still reading this, (and I hope you are!) Fahrenheit was my first job out of college. I was thrown into the fire and loved it.
I created brochures, ads and trade displays; facilitated and directed photo shoots, casting calls and much more. I learned a
great deal and appreciated the opportunity to develop and grow in my career.
AT A GLANCE
WHAT I BRING TO THE TABLE.
I am an experienced designer that likes to get things done. I am a problem solver. I enjoy my clients.
I have a quirky sense of humor. I like to create something out of nothing, within tight budgets and
timelines (did I mention I like a challenge?). I have experience with print and interactive, running gamut from
financial prospectus and brochures to retail (B2C) signage and Direct Mail booklets, and everything in between.
Need an email blast? I’m on it. How about some Direct Mail designs? Done. Web and social media assets? Bam.
Business card for your nephews’ new business venture? No problem. Flash presentation? Cool.
I am all about offering up the client great work, no matter what that may be. That’s what makes me
get up in the morning after I dream about it at night.
2000 2016
15
YEARS OF
EXPERIENCE
651.341.3495
view my
online
portfolio
FlannelFish Creative651.341.3495 hnegaard@comcast.net www.linkedin.com/in/heathernegaard
2. SOFTWARE
WHAT I USE AND HOW MUCH I USE IT.
Adobe InDesign
Quark Xpress
Adobe Photoshop
Adobe Illustrator
Adobe Acrobat
Adobe Flash
Adobe Dreamweaver
Microsoft Suite
Apple Keynote
REFERENCES
WHO LOVES ME AND WHY.
AVAILABLE UPON REQUEST.
EDUCATION TRAINING
WHAT I LEARNED AND WHERE.
Associate of Applied Science – Visual Communications
Brown Institute, Mendota Heights, MN, GPA 3.89
Graphic Design / General Courses (110 credits)
University of Wisconsin Madison / St. Cloud State University
Introduction to Flash (18 hours)
Independent Feature Project (IFP) Minnesota, St. Paul, MN
651.341.3495
FlannelFish Creative651.341.3495 hnegaard@comcast.net www.linkedin.com/in/heathernegaard