The intro presentation of the Leads United Social Media Catch Up event

1. Social Media Catch-upKnowledge Forum Thursday, 5 May 2011

2. Join the conversation #LUsmCU

4. 10.00 – 10.10Introduction – Miek Gielkens

6. 11.00 – 11.15 Coffee break

7. 11.15 – 11.45 Social media for B2B: IBM case - Yves Van Seters

10. Why this forum?

11. Our work has changed Email newsletter Video Landing page Photo gallery Photos Feature Message board In depth Poll Animation Email alert Graphics Blog post Analysis Comments News story News story #tags Event

16. Creation of virtual persona’s fan pages promoting good deals (on eBay)

17. Social media competitions

18. Blogger involvementKoopjesfanaat

20. Fashion blogger contest to position eBay as THE place to find good fashion deals

21. Photo shoot with 6 famous bloggers (3 BEFR, 3 BENL) doing a make-over for less than €200

22. Push via FB & Twitter, blogs and print media

23. Chief Gifting Officer

24. 73% of Belgian women are responsible for Christmas gifts (eBay research)

25. We wanted to demonstrate advantages of online shopping

27. Charlotte Sterkens , Mathias Pattyn & Pieter De Wit - Socialmedia research team

29. 10.00 – 10.10Introduction – Miek Gielkens

31. 11.00 – 11.15 Coffee break

32. 11.15 – 11.45 Social media for B2B: IBM case - Yves Van Seters

34. 12.45 Lunch