The Learning Model Canvas is a tool that can be used to plan an organizational learning model or align learning projects. It contains 9 components that are centered around customer segments and business outcomes. Gaining support requires learning leaders to obtain information, share information, and gain commitment from executives using the 3G's approach. Alignment across all 9 components is critical, and tradeoffs may need to be made during discussions with executives over resource allocation. The document refers the reader to additional resources on learning models and activity patterns.

1. Great learning organizations, much like great businesses, have a business model which
requires direction, clarity, and execution.
The Learning Model Canvas can be used for planning an overall organizational learning model, or for
project alignment within a current learning model.
Customer Segments and Business Outcomes are the starting point for the 9 components.
Gaining buy-in for your model or project requires learning leaders to Get Information, Give
Information, and Gain Commitment (3G’s).
Alignment of all 9 components is the “Golden Thread”.
Critical interdependencies between components are where tough conversation and tradeoffs
happen with executives for resources.
See blog.saltbox.com for more details on the 2 Activity Patterns and 5 Learning Models that
organizations follow most often.
Welcome to the Learning Model Canvas

2. www.businessmodelgeneration.com
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Key Partners Design
Key Resources
Value Proposition
Delivery
Customer Relationship Customer Segments
Cost Structure Business Outcome
Designed for: Designed by:

3. example...
www.businessmodelgeneration.com
3.0 Unported License. To view a copy of this license, visit http://creative-
commons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171
Second Street, Suite 300, San Francisco, California, 94105, USA
Key Partners Design
Key Resources
Value Proposition
Delivery
Customer Relationship Customer Segments
Cost Structure Business Outcome
Who are the key partners for
activities and resources?
Examples:
• 3rd Party Content
• Application Developers
• System Integrators
• Vendors
• IT Department
• Executive Sponsors
What is our value to our
customers?
Examples:
• Performance Support
•
• Risk Reduction
• Skills Development
• Information Dissemination
• Revenue Generation
What groups or people are we
creating value for?
Examples:
• Business Units
• Employees
• Partners
• Company Customers
Who is the real customer?
• Sponsor
• Requestor
• Payer
• Learner
What key activities are needed for
our value proposition?
Examples:
Types of Learning
• New Learning
• Continuing Education
• Critical Issues/Updates
Production
• Ad Hoc/Agile/ADDIE
• Curate
Structure
• Formal/Informal/Blended
What type of relationship does
each segment want?
Examples:
• Strategic
• Vendor
• Broker
• Self-Service
What key resources are needed
to support the model?
Examples:
People
• Instructional Designers
• Community Managers
• Facilitators
• SMEs
Tools
• Authoring
• Development
• Communication
Systems
• Learning Record Store (LRS)
•
• Measurement & Reporting
What delivery mechanisms work
best for our customers?
Examples:
•
• Mobile
• Content Management System
• Social Community
• LMS
• On-site
• One-to-one
• Email
• Webinar
• Intranet
• Instructional Designers
• Design Tools
• Delivery
• Systems
• Partners
• IT Development
• • Efffectiveness • Business Impact
Put your Learning Model Canvas into motion.
Contact John to discuss: john.delano@saltbox.com

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“Golden Thread”

5. 1-3
Get Information
4-6
Give Information
7-9
Gain Commitment
“3G’s” Selling with Learning Model Canvas

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