National Museums Scotland has been experimenting with live video broadcasts on Facebook since June 2016. They have found that live video increases audience engagement and allows them to track analytics. Their live broadcasts have received over 58,000 total video views and reached over 735,000 people. They have covered topics related to Celts and new galleries through their live series. Their most popular live video received over 10,000 views. Other museums like The Met, British Museum, and MoMA are also using Facebook Live. National Museums Scotland has learned that preparation, lighting, sound quality, and trial runs are important for successful live broadcasts.
Northern Collaboration Conference 2014: Research cafes at Liverpool John Moor...northerncollaboration
Northern Collaboration Conference 2014: Research cafes at Liverpool John Moores University by Valerie Stevenson. presented at The Northern Collaboration Conference, 5th September 2014.
Finding Belgian Refugees in Cymru1914.org: Using Digital Resources to Uncover...lorna_hughes
Keynote talk, presented 2nd September at "Responses to Belgian Refugees in Britain during the First World War: a Symposium", Stirling University.
The talk refers to using the digital archive cymru1914.org for research.
Northern Collaboration Conference 2014: Research cafes at Liverpool John Moor...northerncollaboration
Northern Collaboration Conference 2014: Research cafes at Liverpool John Moores University by Valerie Stevenson. presented at The Northern Collaboration Conference, 5th September 2014.
Finding Belgian Refugees in Cymru1914.org: Using Digital Resources to Uncover...lorna_hughes
Keynote talk, presented 2nd September at "Responses to Belgian Refugees in Britain during the First World War: a Symposium", Stirling University.
The talk refers to using the digital archive cymru1914.org for research.
A presentation given at the event "Conversations with Cataloguers" held at Cardiff University, 6th March 2012 : the history of the Salisbury Library, and issues around its classification and propsed reclassification
NCECA for New Members
This sesion will give a brief conference orientation to those NCECA members who are either new to the conference, or would like to get a general overview of what is available.
http://blog.nceca.net/planning-your-schedule
Zine talk presented on the 31st October 2013 at the ALIA National Library & Information Technicians Symposium 2013 held at the National Library of Australia.
Dr Allan Sudlow (Head of Research Development):
‘Research collaboration with the British Library’
• Our core purposes and strategic priorities
• Ways of working with us
• Who to contact and when
Presentation about the global Twitter Initiatves @FollowAnArchive and @AskArchives, founded by Charlotte Jensen and Anneke van Waarden-Koets, to promote archives and their collections world wide.
The presentation was held in Stuttgart,at the conference 'Archive 1.0', on April 4, 2014.
Assessing significance - an introduction to significance - Veronica Bullock of Significance International. Presented at the 2016 Community Heritage Grants Preservation and Collection Management Training Workshops.
Digitalisation at Royal Pavilion & Museumsfauxtoegrafik
Presentation given to Swale Museums Group, Saturday 14 November 2015.
Contains an overview of recent digital work at the Royal Pavilioon & Museums, and an introduction to a Digital Ideas Map that formed the basis of a workshop with the group.
OurDigitalWorld.org: a digitization update from the grassrootsOurDigitalWorld
A presentation by Art Rhyno at the OCUL Digitual Curation Summit, October 27th, 2016.
Art has been prototyping new methods of microfilm digitization that are cheaper, faster, and more accurate than existing commercial techniques. He uses open-source software such as text-recognition tool Tesseract, a DSLR, and maybe a few power tools ....
Presentation delivered at Museums and Transmedia course hosted by Olot Museums in Catalonia, Spain, 19 November 2015.: https://museustransmedia.wordpress.com/
Discusses recent digital projects at the Royal Pavilion & Museums, in Brighton & Hove, with a particular emphasis on the concepts of play, discovery, and co-production.
A presentation given at the event "Conversations with Cataloguers" held at Cardiff University, 6th March 2012 : the history of the Salisbury Library, and issues around its classification and propsed reclassification
NCECA for New Members
This sesion will give a brief conference orientation to those NCECA members who are either new to the conference, or would like to get a general overview of what is available.
http://blog.nceca.net/planning-your-schedule
Zine talk presented on the 31st October 2013 at the ALIA National Library & Information Technicians Symposium 2013 held at the National Library of Australia.
Dr Allan Sudlow (Head of Research Development):
‘Research collaboration with the British Library’
• Our core purposes and strategic priorities
• Ways of working with us
• Who to contact and when
Presentation about the global Twitter Initiatves @FollowAnArchive and @AskArchives, founded by Charlotte Jensen and Anneke van Waarden-Koets, to promote archives and their collections world wide.
The presentation was held in Stuttgart,at the conference 'Archive 1.0', on April 4, 2014.
Assessing significance - an introduction to significance - Veronica Bullock of Significance International. Presented at the 2016 Community Heritage Grants Preservation and Collection Management Training Workshops.
Digitalisation at Royal Pavilion & Museumsfauxtoegrafik
Presentation given to Swale Museums Group, Saturday 14 November 2015.
Contains an overview of recent digital work at the Royal Pavilioon & Museums, and an introduction to a Digital Ideas Map that formed the basis of a workshop with the group.
OurDigitalWorld.org: a digitization update from the grassrootsOurDigitalWorld
A presentation by Art Rhyno at the OCUL Digitual Curation Summit, October 27th, 2016.
Art has been prototyping new methods of microfilm digitization that are cheaper, faster, and more accurate than existing commercial techniques. He uses open-source software such as text-recognition tool Tesseract, a DSLR, and maybe a few power tools ....
Presentation delivered at Museums and Transmedia course hosted by Olot Museums in Catalonia, Spain, 19 November 2015.: https://museustransmedia.wordpress.com/
Discusses recent digital projects at the Royal Pavilion & Museums, in Brighton & Hove, with a particular emphasis on the concepts of play, discovery, and co-production.
IAML Future of music in public librariesJohan Mijs
Presentation on the future of digital music in public libraries, July 28 2011 at IAML Dublin. Updated on September 19 2012 for a presentation at the German IAML division in Frankfurt
Will the art of fundraising and community engagement change as we move out of the Information Age and into the Age of Transformation? What are the generational differences between the 'Adopters' (Matures, Boomers, GenX) and the 'Transformers' (GenY, GenZ, Alpha)? Presented by Lee Fox for the Getty Leadership Institute on June 11th, 2014, the biggest take-away is that just like any other non-profit or community organization, museums have to focus on communicating "impact" in order to ensure they are able to grow their charitable donations.
Creating a buzz... Using Social Media & Cultural Heritage to promote your lib...Martin O Connor
Slides of my talk for ANLTC / CONUL one day seminar - Developing a marketing & Promotion focus in Irish Libraries: what is it and are we really doing it?
The OpenGLAM community: promoting free & open access to digital cultural heritage | Lieke Ploeger, Open Knowledge Foundation at http://books2ebooks.eu/eod2014
Social Contract Archaeology: a business case for the futureDigVentures Ltd
In July 2012, DigVentures pioneered an entirely new procurement model for archaeology, hosting Europe’s first crowdfunded and crowdsourced excavation at the internationally significant Bronze Age site at Flag Fen (www.digventures.com). Crowdfunding has been most successful in creative industries such as film, music and drama, where supporters can launch projects such as films, records, exhibitions and runway shows through buying perks and rewards (such as invitations to premieres, performances, or limited edition artwork) with creative and social entrepreneurs retaining commercial and artistic ownership of their project. Ideas that may not fit the pattern required by conventional financiers therefore achieve traction in the marketplace, supported by what has been called the ‘wisdom of crowds.’ This new approach to funding (using social networks in the context of e-commerce transactions) was combined with crowdsourcing, inviting the public to join the excavation team – either via a robust digital platform from the comfort of their armchairs (in real time), or with their sleeves rolled up on the site itself. The DigVentures approach can best be described as ‘Social Contract Archaeology’ – a value-led archaeology situated within the emerging trend for social commerce, entering into a social contract with as wide a constituency of funders and stakeholders as possible. Assessing the success of this new business model in terms of audience reach and engagement, this paper will present key metrics for breadth, depth and diversity of on and off-line participation, evaluating our contribution to the public good.
How Jisc MediaHub allows sophisticated searching and discovery of a large range of multimedia items. Presented by Andrew Bevan at the RSC Northern efest 2014, Sunderland, 5 June 2014.
The Trust for Governors Island has created New York City's shared space for art and play by embracing an open platform, continuing to innovate and iterate, and by being radically welcoming.
Unlock TikTok Success with Sociocosmos..SocioCosmos
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“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
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Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
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Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
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Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Buy Pinterest Followers, Reactions & Repins Go Viral on Pinterest with Socio...SocioCosmos
Get more Pinterest followers, reactions, and repins with Sociocosmos, the leading platform to buy all kinds of Pinterest presence. Boost your profile and reach a wider audience.
https://www.sociocosmos.com/product-category/pinterest/
Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
https://www.sociocosmos.com/product-category/reddit/
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
3. • Audience
• Engagement
• Analytics
• Algorithm
WHY
FACEBOOK
LIVE?
Click to add text
Leading social networks worldwide as of
September 2016, ranked by number of
active users (in millions)
www.statista.com
Facebook has 1.71 billion
monthly active users
National Museums
Scotland Facebook has
68k followers
4. 3,2,1… LIVE
• 19 Facebook live broadcasts since June 2016
• 58,020 Total video views
• 5611 Total reactions
• 10,669 Total post clicks
• 735,072 Total reach
5. Producing & Filming
• Elaine Macintyre - Digital Media Content Manager
• Hazel Saunderson – Digital Media Content Creator
• Anita Briggs – Digital Media Content Creator
• Nuria Ruiz – Digital Media Producer
TEAM EFFORT
15 Speakers
• Martin Goldberg – Senior Curator, Scottish History and Archaeology
• Sarah Teale – Exhibitions Officer, Exhibitions and Design
• Alice Blackwell – Glenmorangie Research Fellow, Scottish History and Archaeology
• Georgina Ripley – Curator, Art and Design
• Sarah Rothwell – Assistant Curator, Art and Design
• Claire Allan – Learning Manager, Learning and Programmes
• Lucy Neville – Learning Enabler, Learning and Programmes
• Fraser Hunter – Principal Curator, Scottish History and Archaeology
• Sophie Goggins – Assitant Curator, Science and Technology
• Ali Floyd – Science Engagement Officer, Learning and Programmes
• Tayce Phillipson – Senior Curator, Science and Technology
• Julia Farley – Curator, Britain, Europe and Prehistory, British Museum
• Sally-Anne Huxtable – Principal Curator, Art and Design
• Klaus Staubermann – Principal Curator, Science and Technology
• Alison Taubman – Principal Curator, Science and Technology
Technical support
• David Dunn – Electronic Systems Officer, Estates
• Security & Visitor Experience team
8. #CELTS LIVE
• Live broadcasts from and about Celts
• Sharing knowledge and key themes
• Regular slots from June to September
• Permissions from British Museum and Loans
featured
First Celts Live with Martin Goldberg
13. MOST POPULAR?
• 10,398 video views
• 1961 reactions
• 4,386 clicks
Opening day video with the Boghall Pipe Band
14. WHO ELSE IS
DOING IT?
• The Met (Facebook )
• British Museum (Periscope )
• ZSL London Zoo (Facebook Live)
• Los Angeles County Museum of Art (Facebook Live)
• J. Paul Getty Museum (Periscope and Facebook)
• Moma (Facebook)
• Tate (Facebook)
• Airbnb & Disney
• Buzzfeed
22. • It's not so difficult to just click 'go live'
• It's 90% in the preparation
• A little light makes a big difference
• Trial, Set-up, get ready and go!
WHAT CAN WE
LEARN
Facebook has 1.71 billion
monthly active users
Sharing - So our digital team is pretty good at sending interesting links round, with good articles to read about developments in digital and social. Just in the last two weeks, two of my top ‘live video’ ones have come from Elaine and Rob.
Hugh - I had a look back in my email archive, and in June 2015 – Hugh sent round the agenda for our team meeting, with a suggestion for us all to watch the British Museum’s latest live Periscope broadcast – with Dan Snow, exploring an exhibition. With the question to us all – are there tools and trends we should be keeping on top of, plus to come along to the meeting with one or two ideas/examples to discuss.
August 2015 – Periscope experiments with Free Fringe Music, and have be doing some more ‘live’ snippets on Instagram and Twitter.
June 2016 – more concentrated effort to plan a series of live broadcasts and we've been working on Facebook Live.
Live video transformed in a new social format.
Wonder of smartphones, it is now much more accessible to us as an organisation.
As traditional social channels are coming close to saturation, and have much more competition – they are building new products to invigorate their channels for consumers in new ways.
Nice, but also the challenge for us – is to try and use that, to try and keep up.
Last few years, video has been increasingly on the agenda for digital content and social media.
So alongside films being produced with higher budgets and longer timescales, we also wanted to make sure we are part of the growing ‘home-made’ trend of videos and meet our audience in new ways. Plus that this more adhoc element allow us to experiment a little more and grow our content production skills to keep up with trends.
Audience: Facebook has 1.71 billion monthly active users, plus National Museums Scotland has it's biggest audience on Facebook – with over 68k followers.
Engagement: We hoped that live broadcasts might help increase engagement on this channel, but it also provides a good platform for it as the video stays as a post, questions could be responded to later, video can be reposted if required.
Analytics: Facebook provides a good set of analytics about posts, we may still be trying to decide what best measurements are sometimes, but it is good to know there will be a good amount of numbers to try to delve into.
Algorithm: You may have experienced at times, Faceboook’s mysterious news feed algorithm works for you and sometimes it doesn’t. Paid advertising works, but we’d like to see some of our native content reaching top numbers too. Whilst Facebook live was relatively new, it was actively searching for an audience for you and gave preference to live video, as opposed to non live video. Videos appear higher in the news feed when they are actually live, as opposed to when they are not and I have read that people spend 3x more time watching a Facebook Live video, compared to when it is no longer live.
3,2,1 – live – when you click the little live video button, 3 seconds – that’s the countdown.
So we’ve clicked it about 19 times now - with 19 posts, that's roughly one or two a week, since our first broadcast on the 23 June.
At times, felt like a lot – particularly in the earlier days, when we took more time to prep for each one.
How many of you have used or watched a video on Facebook Live? How many have watched one of our videos?
Overall, these have been a real team effort…
Initial meeting with marketing, Fraser Hunter, Sarah Teale to discuss feasability
We’ve all played numerous parts – Elaine organisation, Anita and I on the filming, all of us have helped clean down dirty display cases, shhh people, hold lights …
Really good input from all of the speakers – we invited them to speak, they decided the topic and focus of their live talk.
We now know who controls the lights at the museum! They are all programmed and keeping them turned on when we want them, has often been the biggest challenge for our live videos.
We didn’t actually have a digital team smart phone when starting out, now we do.
The planning of the Celts series was a good impetus for us to request some additional equipment for the team. Hugh and IT kindly responded.
So our base equipment starting out was a tripod, microphones, phone.
We’ve developed the rest of our kit as and when required – lights chat.
Out most recent addition has been these lovely lights, which make a huge difference.
Anita also brought this hand clapper board back for the team from her recent holidays, where she was getting some top tips from Disney.
Martin was our brave first broadcast and it’s fair to say it didn’t run quite as smoothly as we would have hoped. We’d trialed it in the morning, again before clicking live, tested sound, requested lights to stay on. So we clicked to go live… a couple of seconds in someone told us sound wasn’t working and then the lights went off!
Quick decision. Stop, delete intital broadcast to stop confusion, got lights back on and started again.
Play video
More successful
bringing objects from conservation stores
visiting BM curator
people from learning and programmes and exhibitions
So which video do you think has been our most popular?
Most popular video to date has been our least planned one. Capturing the opening day celebrations with the pipe band.
Nuria filmed
A little shaky, but it captures a moment and shares it with people who weren’t there.
British Museum – In May they did a Live exhibition tour with Dan Snow, moved to Youtube afterwards. One Periscope for Celts when showing also.
ZSL London Zoo (over 100,000 followers on Facebook) : released footage of its two newborn Sumatran tigers, captured just moments after they were born to seven-year-old tigress, Melati. Garnering over five hundred thousand views, the video has been a massive success for the Zoological Society London.
Airbnb – Live there campaign, partnered with Disney on the jungle book – livestreamed interviews from the red carpet
Buzzfeed - stretching rubber bands over a watermelon until it eventually burst. 40 minutes.
Met - n informal tour of the museum from Fifth Avenue, to live openings (Cornelia Parker's new work on the garden roof), to more involved exhibition previews, The Met's early experiments with Live show impressive willing.
Most successful initiatives
Great engagement & responses to people joining the Periscope
Great consistent series
Relaxed presence and style of filming
Nice starter screen
Relaxed presence and style of filming
Good ability to connect with audience
Acknowledges bad connections comments
Good personality
Video with curators
Sneak preview
Still a little shaky
Good timing
- Informal filming
Los Angeles County Museum of Art (306,534 followers on Facebook) - streamed filmmaker Guillermo del Toro offering a sneak peek of his “At Home with Monsters” exhibition live on Facebook,. The post got more than 1.2 million views, 6,000 comments and 16,000 shares.
Relaxed ‘shaky’ video style
Lighting dark at points
Big name speaking
Wandering – filming on the move
Famous film director, talking about monsters – people tend to like
Video with curators
Sneak preview
Still a little shaky
Good timing
- Informal filming
So we have almost finished with this set of broadcasts, an on the 10 October we've invited those who have taken part in a live to join us to review them – to see what worked for them, what didn't, what they may want to do more of, and discuss when we may consider doing more live broadcasts again.
There’s always something that may falter or fail – for us, the biggest challenges have been lights, sound and signal.
On almost every broadcasts – one of these has posed a challenge. Just when we thought we had lights and sound going well, signal would be patchy. Or vice versa.
However, the important thing has been to try not to stress (too much) about it, then to quickly figure out how to deal with it and carry on filming.
It's not so difficult to just click 'go live', it's 90% in the preparation
A little light, makes a big difference
Time – once initial planning has been done, actual filming is relatively quick. Although ideally two people are required to do a staged live.
Coordination is important -
Trial it, set-up, get ready and go
Lights, sounds, signal…. there’s always something that may falter – don’t stress (too much) about it! Figure out how to deal with it and carry on filming.
There’s always something that may falter or fail – for us, the biggest challenges have been lights, sound and signal.
On almost every broadcasts – one of these has posed a challenge. Just when we thought we had lights and sound going well, signal would be patchy. Or vice versa.
However, the important thing has been to try not to stress (too much) about it, then to quickly figure out how to deal with it and carry on filming.