1
Creating New York City’s
Shared Space
for Art and Play:
The Story of Governors
Island
Governors Island basic facts
• 172-acre island in the middle of New York Harbor
• Sits 800 yards from Manhattan and 300 yards from
Brooklyn
• Former military base, closed to public its entire history
• Accessible only by boat
• First opened to the public in 2005
2
3
Governors Island Facts
• In 2003, 150 acres of
Governors Island transferred
to New York, now managed
by The Trust for Governors
Island
• Remaining 22 acres of Island
declared a National
Monument, managed by the
National Park Service
• Deed to the Island prohibits
residential housing and
gambling
44
5
Historic District: The Ice Cream
• Northern half of the
island is 92 acre
Historic District,
protected by
national and local
landmark laws
• More than 52 vacant
landmark buildings,
totaling 1.4M Sq Ft
6
South Island: The Cone
• 80 acres of flat, featureless landfill
• New park required, new buildings
and uses allowed
• Statue of Liberty views
• Dozens of derelict buildings
• Obsolete infrastructure
• Closed to the public
8
Our mission:
To transform Governors Island into a
vibrant resource for NYC with
extraordinary public space,
educational, not-for-profit and
commercial facilities.
In 2006, the question was:
What will Governors Island be?
Sometimes phrased as:
“Where is the master plan?”
“Is anything ever going to happen there?”
9
• What does NYC not have?*
• What should happen first?
• Why would anyone come here
on a Sunday?
Instead we asked:
10
*
* And does it make sense on an island?
11
Lead redevelopment with arts, culture
and exceptional design.
Our Answer:
Open House KnishHammocks
12
NYC is the cultural capital of the world.
What does it not have?
NYC is the world’s cultural capital.
14
A flexible, free space for
public programming.
“If you build it they will come.”
encourage
15
Open ideas Friendly
bureaucracy
Curation
a.k.a. The Spaghetti Strategy
Funding
How we approach programming:
OpenHouseGI
150,000 SF of indoor space and 25 acres of
outdoor space available free of charge
• Two dozen former officers’ homes
• Open, transparent permit process online
• Free for organizations offering free public programs
17
A citywide audience and platform
Social media
DIY graphic
designPress
Island as a
magnet
18
A Typical Day: Saturday, June 21 2014
Make Music New
York’s Porch Stomp
“A Curious Invasion”
in Hammock Grove
FIGMENT’s mini
golf and treehouse
“15
Minute
Hamlet”
River to River
Festival Dance
Performance
A dozen indoor
exhibits
Compost Learning
Center workshops FIGMENT pavilion
LMCC’s Trisha Brown
exhibition
Spontaneous
Interventions
19
20
CONFIDENTIAL 21
0
10
20
30
40
50
60
70
2011 2012 2013 2014
NumberofProgrammingOrganizations
Growth in number of organizations presenting
0
10
20
30
40
50
60
70
80
90
100
Theater and Dance
Productions
Indoor exhibits Special events Open rehersals and
studios
Workshops
Growth in visitor experiences offered
2011
2012
2013
2014
0
50,000
100,000
150,000
200,000
250,000
300,000
350,000
400,000
450,000
500,000
2006 2007 2008 2009 2010 2011 2012 2013 2014
TotalVisitation
Year
Growth in Governors Island’s popularity
24
OpenHouseGI includes the nascent and established
25
• Performances range from Hedgepig Theater’s “15 Minute Hamlet” to Third Rail,
the Lincoln Center Festival
• Exhibitions range from 4Heads and the Typewriter Project to the International
Center of Photography, New York Historical Society, Cooper Hewitt
Brooklyn Public LibraryFraming NYC
Space and platform for groups with no other presence
in city or “home base”
26
• Nearly half of organizations have no permanent home elsewhere
• Half new to the Island each year
Mu Math’s workshops Governors Island Art Fair, annual exhibit
“[Governors Island] is one of the few places in New York City where artists can
have the time and space to collaborate with a site and be in a conversation with
the public. It’s a perfect match, really.”
- Jennine Willett, artistic director of Third Rail,
as quoted in The New York Times
Third Rail’s “Roadside
Attraction”
28
OpenHouseGI is the platform where
the City’s cultural communities
present, experiment, and reach new
audiences.
Governors Island is now a lively and
loved destination where New Yorkers
encounter all forms of culture.
Open House KnishHammocks
29
30
Exceptional design
•International design competition 2007
•Selected West 8, internationally acclaimed firm
•Adriaan Geuze brilliant designer
•Dramatic master plan creating artificial hills
•Won awards and critics’ plaudits
•Model of resiliency
•First phase opened 2014, new phase 2017
• Solicited and collected more than
3,000 Post-It™ notes
• People said:
• “Lots more hammocks!”
• “Keep it car-free”
• “Outdoor sculpture
everywhere!”
• “Yay for biking!”
• “Playgrounds for big people”
We listen to people.
WORD CLOUDWe show the public that what you
say matters.
We learn from what you do.
• Observing is
just as
crucial as
listening.
Most importantly,
we experiment and
improvise.
34
Maira Kalman
35
A visitor had an idea.….
36
We went shopping…
37
We demolished some buildings…
Picnic Point, July 2009
38
We opened Picnic Point…
Hammock Grove, Park and Public Space Master Plan, 2010
39
And designed “Hammock Grove.”
Hammock Grove, 2014
40
Now the public enjoys it.
Open House KnishHammocks
41
42
Everyone talks about engagement.
43
Knish
noun /k(ə)-ˈniSH/
Yiddish: a small round or square of dough stuffed with a filling (as potato) and
baked or fried
We act with knishes.
•44
75% of our visitors live in NYC
• We do a lot of outreach to
invite people from every
community.
• And make you feel welcome
when you are here.
45
46
Food is not just essential.
It’s welcoming.
And comforting.
And part of culture.
47
Vegan and organic BBQ pulled pork
It must vary in
taste points…
Organic Ice Cream Mister Softee
And price points.
48
Thaietnamese Fusion
It must be
flavorful...
Mahi Mahi fish tacos
Hot Dogs
And familiar.
PB&J
49
It must be for everyone.
Kosher knishes.
Hot Knosh,
Governors Island, 2010
Hot Nosh was necessary, but insufficient.
51
52
Schnitzi’s food truck , Sundays on Governors Island 2014
Now we are truly Kosher..
Be open Be welcomingImprovise
53
54
Find your Knish.

Governors Island: Find Your Knish

  • 1.
    1 Creating New YorkCity’s Shared Space for Art and Play: The Story of Governors Island
  • 2.
    Governors Island basicfacts • 172-acre island in the middle of New York Harbor • Sits 800 yards from Manhattan and 300 yards from Brooklyn • Former military base, closed to public its entire history • Accessible only by boat • First opened to the public in 2005 2
  • 3.
  • 4.
    Governors Island Facts •In 2003, 150 acres of Governors Island transferred to New York, now managed by The Trust for Governors Island • Remaining 22 acres of Island declared a National Monument, managed by the National Park Service • Deed to the Island prohibits residential housing and gambling 44
  • 5.
  • 6.
    Historic District: TheIce Cream • Northern half of the island is 92 acre Historic District, protected by national and local landmark laws • More than 52 vacant landmark buildings, totaling 1.4M Sq Ft 6
  • 7.
    South Island: TheCone • 80 acres of flat, featureless landfill • New park required, new buildings and uses allowed • Statue of Liberty views • Dozens of derelict buildings • Obsolete infrastructure • Closed to the public
  • 8.
    8 Our mission: To transformGovernors Island into a vibrant resource for NYC with extraordinary public space, educational, not-for-profit and commercial facilities.
  • 9.
    In 2006, thequestion was: What will Governors Island be? Sometimes phrased as: “Where is the master plan?” “Is anything ever going to happen there?” 9
  • 10.
    • What doesNYC not have?* • What should happen first? • Why would anyone come here on a Sunday? Instead we asked: 10 * * And does it make sense on an island?
  • 11.
    11 Lead redevelopment witharts, culture and exceptional design. Our Answer:
  • 12.
  • 13.
    NYC is thecultural capital of the world. What does it not have? NYC is the world’s cultural capital.
  • 14.
    14 A flexible, freespace for public programming.
  • 15.
    “If you buildit they will come.” encourage 15
  • 16.
    Open ideas Friendly bureaucracy Curation a.k.a.The Spaghetti Strategy Funding How we approach programming:
  • 17.
    OpenHouseGI 150,000 SF ofindoor space and 25 acres of outdoor space available free of charge • Two dozen former officers’ homes • Open, transparent permit process online • Free for organizations offering free public programs 17
  • 18.
    A citywide audienceand platform Social media DIY graphic designPress Island as a magnet 18
  • 19.
    A Typical Day:Saturday, June 21 2014 Make Music New York’s Porch Stomp “A Curious Invasion” in Hammock Grove FIGMENT’s mini golf and treehouse “15 Minute Hamlet” River to River Festival Dance Performance A dozen indoor exhibits Compost Learning Center workshops FIGMENT pavilion LMCC’s Trisha Brown exhibition Spontaneous Interventions 19
  • 20.
  • 21.
  • 22.
    0 10 20 30 40 50 60 70 2011 2012 20132014 NumberofProgrammingOrganizations Growth in number of organizations presenting
  • 23.
    0 10 20 30 40 50 60 70 80 90 100 Theater and Dance Productions Indoorexhibits Special events Open rehersals and studios Workshops Growth in visitor experiences offered 2011 2012 2013 2014
  • 24.
    0 50,000 100,000 150,000 200,000 250,000 300,000 350,000 400,000 450,000 500,000 2006 2007 20082009 2010 2011 2012 2013 2014 TotalVisitation Year Growth in Governors Island’s popularity 24
  • 25.
    OpenHouseGI includes thenascent and established 25 • Performances range from Hedgepig Theater’s “15 Minute Hamlet” to Third Rail, the Lincoln Center Festival • Exhibitions range from 4Heads and the Typewriter Project to the International Center of Photography, New York Historical Society, Cooper Hewitt Brooklyn Public LibraryFraming NYC
  • 26.
    Space and platformfor groups with no other presence in city or “home base” 26 • Nearly half of organizations have no permanent home elsewhere • Half new to the Island each year Mu Math’s workshops Governors Island Art Fair, annual exhibit
  • 27.
    “[Governors Island] isone of the few places in New York City where artists can have the time and space to collaborate with a site and be in a conversation with the public. It’s a perfect match, really.” - Jennine Willett, artistic director of Third Rail, as quoted in The New York Times Third Rail’s “Roadside Attraction”
  • 28.
    28 OpenHouseGI is theplatform where the City’s cultural communities present, experiment, and reach new audiences. Governors Island is now a lively and loved destination where New Yorkers encounter all forms of culture.
  • 29.
  • 30.
    30 Exceptional design •International designcompetition 2007 •Selected West 8, internationally acclaimed firm •Adriaan Geuze brilliant designer •Dramatic master plan creating artificial hills •Won awards and critics’ plaudits •Model of resiliency •First phase opened 2014, new phase 2017
  • 31.
    • Solicited andcollected more than 3,000 Post-It™ notes • People said: • “Lots more hammocks!” • “Keep it car-free” • “Outdoor sculpture everywhere!” • “Yay for biking!” • “Playgrounds for big people” We listen to people.
  • 32.
    WORD CLOUDWe showthe public that what you say matters.
  • 33.
    We learn fromwhat you do. • Observing is just as crucial as listening.
  • 34.
  • 35.
    Maira Kalman 35 A visitorhad an idea.….
  • 36.
  • 37.
  • 38.
    Picnic Point, July2009 38 We opened Picnic Point…
  • 39.
    Hammock Grove, Parkand Public Space Master Plan, 2010 39 And designed “Hammock Grove.”
  • 40.
    Hammock Grove, 2014 40 Nowthe public enjoys it.
  • 41.
  • 42.
  • 43.
    43 Knish noun /k(ə)-ˈniSH/ Yiddish: asmall round or square of dough stuffed with a filling (as potato) and baked or fried We act with knishes.
  • 44.
    •44 75% of ourvisitors live in NYC • We do a lot of outreach to invite people from every community. • And make you feel welcome when you are here.
  • 45.
  • 46.
    46 Food is notjust essential. It’s welcoming. And comforting. And part of culture.
  • 47.
    47 Vegan and organicBBQ pulled pork It must vary in taste points… Organic Ice Cream Mister Softee And price points.
  • 48.
    48 Thaietnamese Fusion It mustbe flavorful... Mahi Mahi fish tacos Hot Dogs And familiar. PB&J
  • 49.
    49 It must befor everyone.
  • 50.
  • 51.
    Hot Nosh wasnecessary, but insufficient. 51
  • 52.
    52 Schnitzi’s food truck, Sundays on Governors Island 2014 Now we are truly Kosher..
  • 53.
    Be open BewelcomingImprovise 53
  • 54.