LinkedIn Presentation at St. Cletus on Feb. 5, 2015.

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ENERGIZE YOUR JOB SEARCH
USING LinkedIn
Denis Curtin

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LinkedIn by the Numbers
U.S. Members – 107 Million
2 New Users Join per Second
Members in 200 Countries and Territories

3. 3
LinkedIn by the Numbers
Available in 20 Languages
432 Million Years of Professional Experience
Executives from Every Fortune 500 Company

4. 4© Statista 2014

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THE #1 PROFESSIONAL
SOCIAL NETWORK
LinkedIn is a registered trademark of the LinkedIn Corporation

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Key LinkedIn Profile Sections
Picture and Headline Box
Summary and Specialties
Experience
Honors & Awards
Skills & Endorsements
Education
Groups

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LinkedIn Do’s and Don’ts

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Picture and Headline Section
Always Have a Picture
Don’t
Don’t

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Be Aware of the Background
Black
White

10. 10
Wear Your Interview Outfit
Do
Don’t

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Use the Correct Size Picture

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Some Picture Don’ts

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Do Not Use the Default Job Title
120 Character Limit

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Use a Robust Job Title

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Use a Robust Job Title

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Always Have A Current Job Title
Don’t
Do

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Do
Don’t
Choose a Background Image

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Communication Settings
Found Under Privacy & Settings
Viewable by
all 332 Million
members
Do

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Create a Custom URL

20. 20
Create a Custom URL
Don't
www.linkedin.com/pub/timothy-howe/2a/391/575
www.linkedin.com/pub/tammy-lakes/10/885/203
Do
www.linkedin.com/in/deniscurtin/

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Summary Section
Career Summary From Your Resume
Portions of Your Elevator Speech
Tell Your Story

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Summary Section Don’t
No Summary

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Summary Section Don’t
One Sentence Summary

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Summary Section Do
One Paragraph Summary

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Summary Section Do
CALL TO
ACTION

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Specialties Section
Good
Better

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Specialties Section
Add Your Word .doc Resume
Using www.SlideShare.net
Edit Title

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Experience Section
Everything From Your Resume and More
Add Bullets Dropped From Your Resume
Incorporate Your Industry’s Keywords

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Experience Section
Further Amplify Your Achievements
Add Visual Media, Projects, Publications
Choose Your Company From The Dropdown
So Logo Is Visible Next To Company Name

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Experience Section

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Experience Section
Omit Months
Use Action
Words
Don’t
Don’t

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Experience Section
Do

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Experience Section
Do

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Honors & Awards Section
Don’t

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Honors & Awards Section
Do

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Education Section
Always Select College from Dropdown Menu
Start with Highest Degree
If Recent include Graduation Year
Include More Details If You Like

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Education Section
Do

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Skills & Endorsements Section
List Key Skills First
Choose 50 Entries
Incorporate Keywords from Specialties Section

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LinkedIn Groups
Join 50 Groups including:
1,799,000 Members*
* The Largest LinkedIn Group
1,000,000 Members
Try
Do
Do
953,297 Members
1,000,045 Members
Do

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LinkedIn Subgroups
Join up to 50 Subgroups
13 SubgroupsDo

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LinkedIn Profile Goals
Bring Profile Strength to All-Star Level
Have at Least 501 Connections (500+)
• Invite Super Connectors (5,000+ Connections)
• Invite Recruiters Who Are LIONs

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LinkedIn Profile Goals
Solicit Recommendations (3 - 5)
Solicit Endorsements
Error-Free Profile

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LinkedIn Profile Goals
• Invite Super Connectors (5,000+ Connections)

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Drive Recruiters to Your Profile
Post Your Resume on
• CareerBuilder.com (Using Five Different Titles)
• Monster.com
• Indeed.com
• Other Job Sites

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Drive Recruiters to Your Profile
Include Your Custom LinkedIn URL on Your
• Resume
• Handbill
• Emails
• Networking Business Card

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Denis Curtin
WEBMASTER
www.JobSearchChicago.com
Denmarc@comcast.net
© Copyright 2015 – Denis Curtin – www.JobSearchChicago.com