A collaborative research & design project between students of the Savannah College of Art and Design (SCAD). The project focused on transforming the current state of the SCAD Jen Library. This presentation documents the development and delivery of design ideas that came out of the midterm research findings. The content was generated over a 5 week period. This presentation was presented to the client for the final design report.

1. The Library
SCAD | “Transforming the Library” SDES 791 / 490 | Spring 2013

2. Tran s fo rm i n g the L ibr a r y
W ill Cro we
Ser v i c e Desi gn, BFA
J e f f Dull
Industr i al Desi gn, BFA
P h il Lewis
Industr i al Desi gn, BFA
D a v id M at t hews
Industr i al Desi gn, BFA
Ja Ke nna M ar t in
Desi gn M anagem ent, M A
D ia n e S e aver
Desi gn M anagem ent, M FA
N ic h olas St rat to n
Industr i al Desi gn, BFA
To m H ardy
Professor, Desi gn M anagem ent
SCAD | “Transforming the Library” SDES 791 / 490 | Spring 2013

3. di verg e nt-co n ve rge n t
re s e arch re p or t
d i sc o ve r
defin e
d e s ig n re p or t
dev el op
del i v er
secondary and pri-
synthesize collected
generate ideas for
final concept and
mary research to un-
data into insights and
immediate and future
solution recommen-
derstand the current
opportunities to guide
solutions that reflect
dations with compre-
state of the library
concept development
brand attributes
hensive project report
re- i nt ro d u c t i o n
re se a rc h re c a p
co nce p t id e a t io n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

4. Li br ar y B r a n d
emotional
attributes
i nt ui t i ve
wel co m i n g
t rus t w o r t h y
rational
attributes
rel ev a n t
rel i a b l e
f und ame n ta l
re- i nt ro d u c t i o n
positioning
statement
The Library as a brand inherently
supports the community by establishing
knowledge creation through effective
access to fundamental and relevant information.
The Library provides users with a
reliable, welcoming, and trustworthy
resource of information and service.
re se a rc h re c a p
co nce p t id e a t io n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

5. Com pil e d F i n dings
purpose
of library
rig ht of a c c e ss
to co m mu n i t y
res o urc e s
in t ro re dux
information
access
fir st sale doc tr i ne
digit a l mill enni um
copyrigh t ac t
res earch recap
co nce p t id e a t io n
growth
engine
ec onom i c
di c hotom y
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

6. transition
phase
changing
model
ad a p t a t i o n to l i m it ed resou rces
rebr andi ng to refl ec t target m ar k et
ma na g i n g d i g i t a l con n ect
l earni ng c om m ons al ternati v e
in no v a t o r s, n o t l ea der s
c reati ng thi rd-pl ac e env i ronm ent
maine
infonet
in t ro re dux
learning
commons
res earch recap
co nce p t id e a t io n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

7. as pir ati o nal e x a mple s
academic:
nc state
in t ro re dux
public:
cerritos
res earch recap
co nce p t id e a t io n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

8. c o n te xtual i mme r sion
liv e o aks:
b ull
stree t
b ranch
sav annah, g a
savannah, ga
( p ub lic)
(academic)
liv e o aks:
so uthwe st
chatham
b ranch
savannah
college
of ar t
and design
sav annah, g a
savannah, ga
( p ub lic)
in t ro re dux
armstrong
atlantic
state
univer sity
(academic)
res earch recap
co nce p t id e a t io n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

9. ca se st u d y
savannah
college
of ar t
and design
savannah, ga
(academic)
in t ro re dux
res earch recap
co nce p t id e a t io n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

10. c u sto mer us a ge
online
s i m i l ar v i si t frequenc y
results collected from self-run online public survey
with a total of 68 respondents
1 -2 hour m ost popul ar l ength of stay
more extrem es i n qual tr i c s response
qualtrics
results collected from scad-approved electronically
distributed survey with a total of 373 respondents
com puter s and rel ated c om ponents
were m ore i m por tant than book s for
qual tr i c s respondents
most of the ser v i c e r ati ngs were v er y
good to exc el l ent
in t ro re dux
res earch recap
co nce p t id e a t io n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

11. brand as se ssme n t
scad-approved
qualtrics survey
results collected
from 373 on-line
respondents
info rm a t ion
technology
physical s pace
in-use
results collected from hand distributed in-library
survey with a total of 86 respondents
in t ro re dux
res earch recap
s er vice
community
qualtrics
results collected from scad-approved electronically
distributed survey with a total of 373 respondants
co nce p t id e a t io n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

12. us er feedbac k
access
restrictions
improvement
requests
p hy s i ca l l i mi t a t i o n s
i n-l i br ar y c afe
s it e l o c a t i o n
v ar i abl e wor k spac e
ab i l i t y t o e a si l y c on n ect in g t o
res o urc e s
c reature c om for ts
in t ro re dux
res earch recap
c onnec ti on wi th exter i or
co nce p t id e a t io n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

13. awareness paradox
“The model of the library is changing.
There still needs to be quiet areas to
study, but it should transition into a
more social area for exchanging ideas.”
Survey response
“well, it’s a library”
Survey response
in t ro re dux
res earch recap
co nce p t id e a t io n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

14. Sy nth e s i s
information
technology
physical space
service
community
attract
extend
engage
in t ro re dux
res earch recap
co nce p t id e a t io n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

15. in sights
a t t ra ct
engage
i gnor anc e of resourc es
i nf o r m a t io n
w a n t to c o ve r t i n f o to k n o w l e dge
sec ondar y c hoi c e for i nform ati on
extend
u n c le a r in fo rma t io n ide n t if ic a t io n
n e e d fo r s u c c e s s f u l e xpe rie n c e
libra r y is mo re t h a n in fo rma t io n
di sc our agi ng fi r st c ontac t
te c h n o lo gy
phy s ic a l
s pa c e
s e r v ic e
technology can affect
collaboration
i ndoor-outdoor dy nam i c
n eed for dyn amic space
unwel c om e entr y ac c ess
need c ontem por ar y rel ev anc e
user desi re for thi rd pl ac e
look for more th an in formation
c om mu n it y
par tner shi ps add v al ue/
seek c om m uni ty engagem ent
i neffec ti v e outreac h
i nadequate c om m uni c ati on
in t ro re dux
res earch recap
n e e d u p- t o - da t e t e c h n o lo gy
be a h e a d of t e c h n o lo gy c u r ve
t e c h n o lo gy mu s t be in t u it ive
t e c h n o lo gy pro ble ms a re
ma gn if ie d
la yo u t dic t a t e s wo rk s pa c e
n e e d fo r a da pt a bilit y/
de s ire fo r pe r s o n a l a t mo s ph e re
pe r so n a l c o n n e c t i o n to
spa c e c re a te s l o y a l t y
in a de qu a t e wa yfin din g
e xpe c t mo re t h a n in fo rma t io n
n e e d f o r ho l i st i c e x pe ri e n c e
libra ria n s wa n t in t e ra c t io n /
mis pe rc e pt io n of libra ria n ’s ro le
fa c u lt y dis c o n n e c t
c a n n o t ide n t if y s e r vic e pro vide r s
la c k fa c ilit a t io n of e n ga ge me n t
i m po r t a n c e of e xc ha n ge be t we e n
u se r s
f a c ilit a t io n of c o n n e c t io n s
n e e d t o s e e a n d be s e e n /
wa n t a bilit y t o s o c ia liz e
co nce p t id e a t io n
o n e e xpe rie n c e in flu e n c e s a n o t h e r
c a n s t re t c h prima r y e xpe rie n c e
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

16. o ppo r tuni ti e s
a t t ra ct
i nf o r m a t io n
i nform user to resourc es
phy s ic a l
s pa c e
fa c ilit a t e le a rn in g t h a t c o n ve r t s
in fo rma t io n t o k n o wle dge
a c t ive ly e n c o u ra ge u s e r s
establ i sh a m ore i nv i ti ng gateway
te c h n o lo gy
engage
social n etwork for collaboration
e va lu a t e t e c h a s s e t s t o fo rmu la t e
a c t io n pla n
extend
e n s u re fe e lin g of u s e r gra t if ic a t io n
i n f o rm a t i o n c ro ss c o n n e c t i o n
e va lu a t e a n d re la t e t o c u rre n t
t re n ds
so c i a l n e t wo rk f o r c o l l a bo ra t i o n
establ i sh v i sual i denti ty of l i br ar y
spa c e s to re f l e c t u se r
establ i sh i nv i ti ng spac es
in c re a s e d in t e rio r e a s e of a c c e s s
s e pa ra t e in de pe n de n t s pa c e s
i m prov e phy si c al ac c ess
stay ah ead of ch an ge
s e r v ic e
a lign c u s t o me r s e r vic e pe rc e pt io n
e n s u re h o lis t ic e xpe rie n c e
i m pl em ent par adi gm shi f t
imple me n t pro a c t ive ra t h e r t h a n
re a c t ive s e r vic e
fo s t e r c ro s s e n ga ge me n t
c re a te c o n n e c t i o n s be t we e n u se r
gro u ps
c o n t in u e e xpe rie n c e t h ro u gh
o u t re a c h
di v er si f y spac es
c om m u n it y
forge par tner shi ps i nternal l y
seek external par tner shi ps
s u c c e s s f u lly e n ga ge fa c u lt y
outreac h c om m uni c ati ons
in t ro re dux
res earch recap
co nce p t id e a t io n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

17. Bra nd E va l u a t ion
comparison
in t ro re dux
res earch recap
execution
co nce p t id e a t io n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

18. Deve l o p & De live r
con cept s evalu a t ed agai nst br and attr i butes
a ddress immedia t e and shor t-term s sol uti ons
reflect mission of SCAD 2020 desi gn pl an
fin al recommen dat i ons
libra r y at la rge
in t ro re dux
re se a rc h re c a p
c on c ep t ideatio n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

19. concept generation methods
ev a l ua t e e xi sti n g
b r a i ns t o rmi n g
imp l eme n ta ti o n
time f ra m e
in t ro re dux
re se a rc h re c a p
c on c ep t ideatio n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

20. evaluation
& selection
immediate
short-term
scad 2020
professor Hardy putting discarded ideas where they belong
in t ro re dux
re se a rc h re c a p
c on c ep t ideatio n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

21. brand attributes
in t u it ive
w elcomin g
t ru st w or t h y
relevan t
reliable
fu n damen t a l
in t ro re dux
re se a rc h re c a p
The final concepts selected
for development are measured
against the brand attributes to
confirm appropriate concepts are
executed.
These designs will delight the
user through a library interaction
that not only meets, but exceeds,
brand engagement expectation.
c on c ep t ideatio n
d e s ig n s o lut io ns
im m e diate
shor t- te r m
2020

22. F ra m i n g So l u tions
immediate
short-term
scad 2020
o p t i mi z e “ re c l a i med”
s p a ces a n d u n d e rut i l i z ed a re a s
redefin e m eani ng
of a librar y and the
pu rpose i t ser v es
tr ansform ati on of
the l i br ar y to set
sc ad as the l eader
b eg i n t o m e e t th e
s t a nd a rd l e ve l s set
b y co m p e t i n g i n st itu t i o ns
set in moti on the
pa t h t o leapfrog
compet iti on
refl ec t m i ssi on
and goal s set by
the str ategi c pl an
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

23. Imm e di a te S olutions
immediate
o p t i mi z e “ re c l a i med”
s p a ces a n d u n d er- ut i l i z e d a re a s
b eg i n t o m e e t th e
s t a nd a rd l e ve l s set
b y co m p e t i n g i n st itu t i o ns
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

24. floor plan
resourc es
l ei sure
touc hpoi nts
wor k spac e
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

25. Tech
Support
Work Tables
Course
Reserve
Circulation/
Reference
Desk
First Floor
Stakcs
Organization
Station
First Floor
Way
Finding
Search
Terminals
Work Tables
Computer
Cubilcles
Lounge
Area
Self-Service
Copy & Print
Station
Vending
Machines
Bathroom
Computer
Lab
Bathroom
Computer
Lab
Stairs
Elevators
Second Floor
Second Floor
Stakcs
Lounge
Area
Computer
Cubilcles
Current
Periodicals
Mechanical
Tech Enabled
Group Room
Help Desk
Computer
Cubilcles
Computer
Cubilcles
Search
Terminals
Bound
Periodicals
Lockers
Writer’s
Studio
Writer’s
Studio
Academic
Resource
Center
Bathroom
Bathroom
Stairs
Stairs
Mechanical
Elevators
Computer
Lab
Visual
Resource
Center
Reading
room
Mechanical
Bluth Collection
Catalog
Search Terminals
Computer
Cubilcles
Classroom
Bathroom
Elevators
Help Desk
Computer
Cubilcles
Bathroom
Stairs
Mechanical
Third Floor
Stakcs
Slide Viewing and
Screening Room
Stairs
Lounge
Area
Third Floor
Inspiration
Room

26. floor plan
so l i d = added or expanded
t ransparent = exi sti ng
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

27. first floor
resources
touchpoints
lounge
workspace
Catalog
Search Terminals
Patio
Area
Tech
Support
Way
Finding
Organization
Station
Lounge
Area
Vending
Machines
Self-Service
Copy & Print
Station
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

28. first floor
I n te r action
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

29. first floor
scad brand color
library map and wayfinding
stairwell signs indicating “noise” levels per floor
alternative computer cubical design
creativity colors
source:
diy network
“psychology of color”
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

30. second floor
resources
lounge
Tech Enabled
Group Room
touchpoints
workspace
Help Desk
Catalog
Search Terminals
Lockers
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

31. second floor
C o l l a bo r a tion
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

32. second floor
steelcase “mediascape” collaboration furniture
in t ro re dux
alternative “interior design” proposal
re se a rc h re c a p
existing interior style
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

33. third floor
resources
touchpoints
lounge
workspace
Inspiration
Room
Catalog
Search Terminals
Help Desk
Lockers
Slide Viewing and
Screening Room
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

34. third floor
Inspiration
Room
Q u i e t Study
Catalog
Search Terminals
Help Desk
Lockers
Slide Viewing and
Screening Room
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

35. third floor
clear communication of allowed noise levels per floor
in t ro re dux
study carrel styling application
re se a rc h re c a p
existing study carrels style
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

36. exterior
di g i t a l d i sp l a ys
before
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

37. exterior
di g i t a l d i sp l a ys
credit: Aaron Cornette
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

38. increased access
c ard-ac c essed book drop
al ternati v e i d l ook-up
par tner wi th c i ty of sav annah
for gar age perm i t par k i ng
after-hours book drop
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

39. di git al netwo r k
d i g i ta l l i b r a r y of st u den t w ork suc h as sound f x,
3 d mo d e l s, ph ot osh op preset s, and m ater i al s spec s
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

40. di git al netwo r k
GrabSCAD
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

41. Did Yo u K n o w?
c am pai gn to hei ghten awareness
attr ac t user s by per sonal l y rel ati ng to
what the l i br ar y c an do for them
em phasi ze resul ts bec ause of av ai l abl e
resourc es spec i fi c to user s
poster concept with user quotes for external display
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

42. brag a little
front of postcard
back of postcard
use p e r so n a l la n gu a ge t o per son al i z e
t h e l i b r a r y a n d relat e t o t h e u ser
ref l e c ts “e xh i bit ion open in g”
a n n o u n c e m en t ca rds for easy u se r
a s so c i a t i o n
back
front
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

43. brag a little more
use w e b si te por t al t o in t rodu ce
“ba c k sta g e ” st aff t o u ser
website profile
in-library screen saver
use sc re e n saver s t o visu ally lin k
s t af f so th a t u ser s ca n see w h o
t h e p e r so n i s an d w h a t t h ey do
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

44. “well, it’s a library”
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

45. Rebr a n di n g
SCAD Collaboratory
c am pai gn to em phasi ze the c hangi ng
m odel and rol e of a l i br ar y
break perc epti on of what a l i br ar y i s
em br ac e “ ar t student” arc hety pe
poster concept to introduce renaming as a “launch party”
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

46. model reframe
us e de f i n i ti o n of “colla bora t or y”
t o i nt ro d u c e h o w librar y model is
cha ngi n g
front of postcard
rei nf o rc e d yn a mism of librar y by
a s s o c i a t i n g w i th a n act ion
front
back of postcard
i nt eg r a te tre n d s su ch as lea rn in g
co m m o n s a n d th ird place set t in g
b ut i n a u n i q u e ly SCAD w a y
front
back
back
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

47. differentiate
us e “c a rd i g a n - w ea rin g” st ereot ype t o
cl ea r l y i d e n t i f y st a ff t o u ser s
ea ch l i b r a r i a n depa r t men t a ssocia t ed
w i t h a d i f f e re n t color
w o rk- st u d y st a f f “u n iform” a s visu al
cue t o u se r s
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

48. di git al netwo r k
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

49. in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

50. ARLH 202
Art Deco
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
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2020

51. in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

52. in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

53. in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

54. in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

55. in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

56. in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

57. Sh or t-te r m Solutions
red ef i ne me a n i n g
of a l i b r a r y a n d th e
p ur p o s e i t se r ve s
s et i n m o t i o n t h e
p a t h t o l e a p f ro g
co m p et i ti o n
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

58. branching out
s a t ell i te l i b r a r i e s & resou rce rooms
t hi rd p l a c e & l ea rn in g common s
s t a f f e d w i th l i b r arian s for resea rch suppor t
a l t ern a ti ve p i c k-u p & drop-off
existing example: Pepe hall resource room
in t ro re dux
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co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

59. first floor interaction
resources
touchpoints
lounge
workspace
Security Card Swipe
Outside
Study Area
Graduate
Success
Display
Lounge
Area
Public Gallery
Workstations
& Cubicales
Resource
Highlights
Display
Bag
Check
“ColLab”
Coffee
Shop
Used Book
Store
Serivce
Desk
Full-Service
Copy & Print
Station
Adjustable
Wall
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

60. first floor interaction
street-view for passerby
public lobby area
first floor redesign
exiting special collections
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

61. special collections
special collections space
from special collections to gallery
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

62. special collections
user perspective
resource interaction
in t ro re dux
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co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

63. second floor collaboration
Windows
Lounge
touchpoints
lounge
workspace
Copy/
Organization
Room
Presentation
Room
Track Vaults Periodicals
Computer
Lab
resources
Current Periodicals
Comic
Room
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

64. third floor quiet study
Inspiration
Room
resources
touchpoints
lounge
workspace
Special Collections Processing Room
Discovery
Space
in t ro re dux
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co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

65. SCA D 2 0 2 0 S olutions
tra ns f o rma ti o n of
the l i b r a r y to se t
sca d a s t h e l e a d e r
re f l ect mi ssi o n
a nd g oa l s se t b y
the s t r a t e g i c p l a n
in t ro re dux
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co nce p t id e a t io n
design solu t io n s
im m e diate
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2020

66. m ov in g fo r wa rd
site realities
w ei g ht a n d st r u c t u ral
mo d i f i c a ti o n c o ncern s
n o t cen tr a l to S CAD “ca mpu s”
c o nt i n u e d p a r k i n g limit a t ion s
third floor ceiling connection between building additions
in t ro re dux
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co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

67. meet minerva
Minerva is a third year fibers major at SCAD,
who is graduating in 2021 and says she loves
SCAD Collaboratory. She works there at least one
to two times a week.
Her latest group project is working on a new
apparel design, which focuses on sustainable
material and limited manufacturing.
in t ro re dux
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co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

68. Today, Minerva is going to meet her project team at
the SCAD Collaboratory. They are searching for fresh
inspiration to help jump-start their assignment.
Walking by the front of the building,
Minerva watches a live-stream feed
from the Milan Fashion Week being
shown in the windows.
in t ro re dux
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co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

69. The interactive entry wall
greets Minerva by name and
notifies her that her group is
already working in Space 23.
Walking through the
lobby, the RFID scanner registers her ID in
her pocket.
in t ro re dux
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co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

70. At the Virtual Browse kiosk, Minerva searches for interesting books about
her project, finding three to be retrieved from the book storage vault.
While she waits the short few minutes for robot retrieval of her books,
she sees there is a special event Friday at the Rooftop Planetarium.
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

71. With books in hand, Minerva walks to the Collaboration Workzone.
As Minerva approaches Space 23, she can already see what her
group is up to via the OLED walls around the space.
in t ro re dux
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co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

72. Minerva enters and
places her books on
the table, triggering
the
digital
table
to virtually display
content from the
books on the walls
allowing the group to
follow along with her.
Completing their initial research, the group
begins to sketch, with the table automatically
switching to light box mode for easier tracing.
in t ro re dux
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co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

73. Minerva felt the meeting was
a successful collaboration, but
she needs a breather, so she
decides to head to the rooftop.
She takes a leisurely stroll
through the garden and grabs
a refreshing green tea from the
rooftop cafe.
in t ro re dux
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

74. Feeling rejuvenated, she goes to
the Discovery Center to research
fabrics that will help develop
her project. She finds a video on
aboriginal dying techniques.
After finding the video she sends
it to the display wall to play.
As the video is playing it takes
Minerva into the tribal villages of
Africa and shows her the original
methods of making fabrics.
in t ro re dux
As the woven fabric is dunked into vats of indigo dye,
key details about the materials and dye are shown
to the side, and Minerva detects the scent of indigo
wafting through the room.
re se a rc h re c a p
co nce p t id e a t io n
design solu t io n s
im m e diate
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2020

75. Minerva selects a panel of additional
information about dyeing and sees related
projects by other students that used similar
materials and techniques.
One project seems particularly relevant and
she sends an invitation to the student to
collaborate with her team on this project.
While in the Discovery Center, Minerva goes
to one of the learning stations with tools
for practicing native basket-weaving. After
trying the techniques herself she is motivated
to learn more and sign-up for a dyeing class
on native techniques.
in t ro re dux
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co nce p t id e a t io n
design solu t io n s
im m e diate
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2020

76. Satisfied with her research progress, Minerva wants to look at the
new fashion plates in Special Collections. As Minerva walks into
the Special Collections lobby she checks in her bag at the front
desk and steps into the gallery ready for the latest amazements.
Minerva pauses at the
exquisite handmade books
before moving on to look
at the fashion plates. She
finds one that inspires
several ideas for her
project and she decides
it’s time to head home to
sketch before her group
meets again tomorrow.
in t ro re dux
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co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

77. As she gets ready to leave,
Minerva walks past the
Alumni Success display
in the hall. A recent
graduate’s work featured
in Vogue’s September
issue is on display and
Minerva looks forward to
the day that’s her work in
the showcase.
On her way out of the
Collab, the RFID scanner
identifies the books in her
bag and automatically
updates the system, while
the display wall wishes
her luck on her project.
in t ro re dux
re se a rc h re c a p
Back at her place, Minerva reflects on
all that she’s learned, and accomplished
in her day at the SCAD Collaboratory.
She wonders what she’ll find tomorrow
when she heads back for another day
of inspiration.
co nce p t id e a t io n
design solu t io n s
im m e diate
shor t- te r m
2020

78. thank yo u .