SlideShare a Scribd company logo
Leveraging OPA Greg Rollett Cognitiv @g_ro + @cognitiv
What if you could legally steal  traffic from successful websites?
You can. People do it all the time.
Ways To Leverage OPA ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Affiliate Marketing & JV’s ,[object Object],[object Object],[object Object],[object Object],[object Object]
There’s Got To Be A Better Way ,[object Object],[object Object],[object Object],[object Object],[object Object]
Easiest + Best Way To Accomplish This? Guest Posting
Why + How ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why + How Part 2 ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
Some Examples + Some Numbers
 
Guest Post On Mashable.com ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Jeremy Cee On Gen-Y Rock Stars GREAT post man! I also wanted to tell you that I just got a new follower on Twitter who sounds like she’s pretty f’in influential in the UK Music scene. She told me she found me b/c she was doing some direct-to-fan research for a presentation and found your post.  THANK YOU for the platform!
 
Nick Nanton Case Study ,[object Object],[object Object],[object Object],[object Object]
Here’s How I Do It
The Process ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tips + Tricks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Holler Back. Greg Rollett @g_ro www.cognitiv.com [email_address]

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Leveraging OPA - Social Media And Advertising Miami

  • 1. Leveraging OPA Greg Rollett Cognitiv @g_ro + @cognitiv
  • 2. What if you could legally steal traffic from successful websites?
  • 3. You can. People do it all the time.
  • 4.
  • 5.
  • 6.
  • 7. Easiest + Best Way To Accomplish This? Guest Posting
  • 8.
  • 9.
  • 10.  
  • 11. Some Examples + Some Numbers
  • 12.  
  • 13.
  • 14.  
  • 15. Jeremy Cee On Gen-Y Rock Stars GREAT post man! I also wanted to tell you that I just got a new follower on Twitter who sounds like she’s pretty f’in influential in the UK Music scene. She told me she found me b/c she was doing some direct-to-fan research for a presentation and found your post. THANK YOU for the platform!
  • 16.  
  • 17.
  • 18. Here’s How I Do It
  • 19.
  • 20.
  • 21. Holler Back. Greg Rollett @g_ro www.cognitiv.com [email_address]