This document discusses seven tools that can help with sales and marketing opportunities: presentation skills, leadership skills, confidence, organizational skills, listening skills, credibility, and networking opportunities. It provides details on each tool, including how presentation skills can give a sales edge, how leadership can help position someone as an expert and assist with management goals, the importance of confidence in sales, how organization is important for follow up and managing tasks, and how networking can help refer clients and products. The document also includes two appendix sections on the rule of three technique for speechwriting and how to build confidence.

1. Lead & Communicate to Sell
How Communication & Leadership
may help with your upcoming
Sales and Marketing opportunities.

2. Introduction
In this
presentation, we will
introduce seven
tools of trade that
can provide you an
edge for selling any
product, including
yourself.

3. Our Focus:
• Presentation Skills
• Leadership Skills
• Confidence
• Organizational Skills
• Sharper Listening Skills
• Credibility
• Networking Opportunities

4. Presentation Skills:
Being an excellent presenter is by far one
of the best advantages a sales person can
possess. Focus areas are:
•Effective use of voice,
•eye contact,
•Gestures,
•Timing,
•Using visual aids to add to your presentation and..
•Handling nerves .

5. Presentation Skills: (cont’d)
Whether you are in the
boardroom looking to justify
your position during a
company meeting, or in front
a room full of clients, you
need to inspire and persuade
the audience to buy in to your
message. The presentation
skills will give you that sales
edge.

6. Leadership Skills:
Benefit from Leadership skills is
two-fold; Firstly Leadership can
help position you as the expert in
any field of sales; Why? Because
Toastmasters take on
challenges, make things happen
and get things done.
If management is a your
goal, Leadership skills come
especially handy allowing you to
bring the best out of others.

7. Leadership to communicate
Ronald Regan was a great
communicator. His speeches
always:
•Provided a vision
•Had simple, direct & effective message
•Connected with the audience
•Reflected of carefully listened to events
•Effectively communicated the true spirit.

8. Leadership to Manage
The movie Anger Management
portrays Dr. Buddy who cured
Dave’s anger issues using the
following management methods:
•Unleashed true potential in others
•Courage to make unpopular decision
•Hired Top performers in his team
•Acquired and kept loyal followers
•Kept everyone focused
•Remained flexible and focused.

9. Confidence:
In sales, soaring confidence
is a tremendous advantage.
You will look forward to
challenges, like an awkward
call, dealing with complex
clients; negotiating a deal or
closing an important sale.
Practicing such skills is
important for long term
survival.

10. Organizational Skills:
Organization is important in
sales for:
• Follow up,
• Managing your database,
• Preparing proposals & presentations,
• Managing your daily activities,
• Meeting preparation…etc.

11. Sharper Listening Skills:
Success in sales requires sharp
listening skills. Sales people do
much better in their careers
when armed with these skills.
Sales people must be well
equipped to listen reflectively to
their clients and provide
relevant solutions which will give
them yet another advantage in
their sales tool belt.

12. Credibility:
Being involved with a credible
and possibly global organization
makes a statement.
Clients, colleagues & bosses
who have been involved in
those or similar organizations
will recognize you in a positive
way. Your association to such
organizations as Toastmasters
will be a powerful contributor to
your resume.

13. Networking Opportunities:
Be part of organizations that
lends you networking
opportunities. Networking
goes a long way in Sales.
While you outreach a
community, you can help out
your clients by referring to
other products they may
need, as other sales people
are referring your products.

14. Questions?
Please raise your hand for any questions you may have.

15. Appendix 1: Rule of 3’s
The rule of three is powerful speechwriting technique that you should
learn, practice, and master. Using the Rule of Three allows you to express concepts
more completely, emphasize your points, and increase the memorability of your
messag:
That’s the truth, the whole truth, and nothing but the truth.
Listed are some of the following categories to explain the usage of this rule:
• Western Culture and the Rule of Three
• Christianity
• Movies & Books
• Politics
• Civic, Organizational, and Societal Mottos
• Historic Rule of Three Speech Examples

16. Appendix 2: Build Confidence
Confidence brings Success. Confidence in the idea or concept means you are more
likely to plan and confidence in the plan means you are more likely to work that
plan. Use the following points to build and mature your confidence:
1. IDENTIFY 10 SELF-CONFIDENT PEOPLE. LIST WHAT MAKES THEM SO?
2. UNDERSAND THE DIFFERENCE BETWEEN SELF-ESTEEM AND SELF-CONFIDNECE
3. SPECIFY YOUR SKILLS
4. STRETCH YOUR COMPETENCES
5. GET HELP IF NEEDED
6. ACCESSORIZE FOR PERSONAL CONFIDENCE
7. LEARN TO STAND ALONE
8. GET ADVICE FROM ACHIEVERS