My closing keynote at the WordUp event organised by Indiblogger in Gurgaon recently. The attempt was to summarise all the thoughts of the various presenters - bloggers and content creators who spoke at the event. I wrote more about it here: http://www.bhatnaturally.com/brands/of-blogs-and-personal-brands/

1. 5 thoughts, on blogging…

2. 1. Blog like no one is reading…
(with due apologies to the original Irish
proverb)

3. 2. Medium may come and go
(no pun intended).
But need for self expression remains.

4. 3. Blogging is so much more than writing, thanks to
rich multi-media options.
Hint: study what GE does across platforms.

9. 4. Brands & businesses increasingly rely on non-
advertising content.
Hint: opportunity for content creators.

10. The VCCircle Story
• 2005 - single man blogging outfit; continued for 2-3 years
- Focus on startups, creating information & knowledge base useful for
VCs
• 2007 -angel funding; morphed into financial media company

11. • Multi Portfolio Approach:
- VCCircle: media platform that talks about private equity, venture capital, and M&A
- VCCEdge: financial data about companies available to VCs, entrepreneurs and
bankers.
- TechCircle: track India’s booming technology startups
- VCCircle Training: workshops and seminars on finance, legal and regulatory
topics
- VCCircle Conferences: city specific events across verticals in India
• Staff of over 100
• 2015: acquired by Fox News

12. 5. Stay inspired. Believe in yourself. Believe in…magic.
Hint: the best is yet to come.

13. Above all…

14. Passion. Point of view.
Perseverance.

15. Here’s to productive blogging. Thank You.
@bhatnaturally
www.bhatnaturally.com