The document proposes a mobile application to connect students seeking part-time or temporary employment with employers in need of short-term help. Currently, students must search for jobs through door-to-door inquiries while employers struggle to quickly find and vet candidates. The proposed app would allow students to upload profiles and employers to post jobs, with students receiving notifications of opportunities matching their interests and employers gaining immediate access to qualified candidates along with their performance ratings from previous jobs. Initial market research found strong interest among students and small business owners. Development of a prototype app is underway with the goal of testing it soon.

1. Launching New Ventures
Business Concept Proposal

2. Identifying opportunities.
• I live in a country with huge unemployment and
the added burden that when a job is advertised,
the potential employer has to shift through
hundreds of applications from the wrong
candidates that are all hopeful for a job. Any job.
This cause pain and frustration to both the
jobseeker who waits in vain for an answer as well
as the potential employer who loose time and
money trying to find the right person amongst all
the applications.

3. Possible Solutions Number One
• I investigated the viability of creating a mobile application where
jobseekers can register and receive jobs alerts for their specific
sector.
• Whilst this seemed like a good idea, investigations revealed that
there are already apps that cater for this.
• These apps seem to be of little help as many jobseekers register in
more that one sector recreating the very problem the app intents
to solve.
• Possible Solution Number Two
• I decided to investigate the possibility of creating an application
that will cater for just one industry.
• This is also not a viable business idea as there are employment
agencies that specialise in certain industries and they already have
applications for their industries.

4. The Pain
• Pain for the Students
• On investigation, I discover that the “Student
Part-time Employment” market is a mess.
• Students looking for temporary/part-time
employment feel the pain and frustration of
having to go door to door looking for
employment.
• They have to leave their CV and wait for an
answer.
• Often when the employment opportunity
becomes available the student is either busy
with exams or has taken up something else.
• More often that not students settle for long
working hours with very little pay as they do
not know of any other jobs available.
• They often settle for jobs that they have no
experience or appetite for resulting in a
loose-loose situation for both the student
and the employer.
• Pain for the Employer
• Many Employers struggle to get part-time
employees to quickly fill in for a sick
employee or to help out with a large order or
so.
• The urgency of this type of employment
makes it impossible to advertise the position
in the papers.
• They often have to settle for the first
candidate that comes along irrespective of
their experience.
• Many are unhappy with the results and
express frustration at not being able to vet
potential candidates before they take them
on.

5. A mobile application for the
Temporary Student Employment
Market• What Student can do
• Students will be able to
upload their details,
including work experience,
on the application free of
charge.
• Students will be able to
indicate in which industries
they wish to be employed.
• What Students will get
• Immediate notification of
employment available in
their chosen industries only.
• Full detail of the
employment including the
what, where, for how long
and how much.
• Regular feedback from past
employers on four core
competencies i.e.
Punctuality, Customer
Centricity, Pro-activeness
and Team Player.

6. • What employers can do
• Post an available job with detail
to only students willing to work in
that industry and/or with
experience.
• The ability to rate students who
were employed according to four
simple criteria which is
Punctuality, Customer Centric,
Pro-activeness, Team player.
• Once a vacancy is filled the
employer will be able to post a
notice to this effect on the
application and will not get any
more correspondence from
students.
• What employers will get
• Paid for access to a data base of
students with experience or a
willingness to work in their
industries
• Access to ratings of past
employers on a students
Punctuality, Customer Centricity,
Pro-activeness and Team Player.
• Immediate responses from
students willing to take up a
posted job offer.
• The ability to immediately choose
the best candidate and let that
person know.

7. The Customers
• In the city where I live there are ten institutions of higher learning with
about twelve-thousand students in total. I did a snap survey at seven of
these institutions and of the seventy students I spoke to sixty seven
indicated a willingness to use such a mobile application with twenty
wanting to access it immediately as they were looking for jobs.
• The potential employers I spoke to consist mainly of small business. The
majority are in the retail or food service/restaurant industries. The most
pain was felt by those whose business premises were more than five block
away from student residences.
• The business owners express a willingness to pay an annual subscription
fee for access to such an application with many expressing delight at the
ability to rate students and also see how previous employers have rated a
student.
• They indicated that they will use the app mainly over weekends and
public holidays

8. The business so far.....
• I have engage the services of a company to build the application for me. They have made good
progress and we will be able to test the application with-in the next month or so.
• I have already recruited ten students at each institution of higher learning who will serve as
ambassadors task with introducing the application to fellow students and encouraging/help them
to register their details on the application.
• To date I have secured the firm commitment of twenty one business owners who are eager to take
up the application once its life. I believe I will achieve higher numbers when I have a substantial
number of students signed up.
• I have spoken to a major clothing retailer who would like to have access to the database once its up
with the view of marketing to the students. Whilst this is not in the business model it could become
a lucrative alternative income source.
• The current total projected setup cost for the business is seven thousand dollars with most of it
only due once the application is up and running. I have secured four thousand and is working on
getting the rest.
• Whilst the application can be easily duplicated, I believe I will have first mover advantage and will
be able to fight off any competition as most employers will not sign up and pay twice for the same
type of service. Most paying customers are small business owners and they watch every cent they
spend.

9. Value Proposition
• Value of the app to the Student
• Students can register their details and job interest free of charge on the
application.
• Students will get an immediate notification of an available job, eliminating
the need for students to look for jobs either door to door or in the
classifieds.
• The notification will have the full description of the where, what, for how
long and how much, enabling immediate and informed decision making.
• Students can either ignore if they don’t like or accept if they are
interested.
• Employers will notify the person/people they want to employ and send
out a notice to the unsuccessful ones.
• Students can build up a steady working record with feedback on what
areas to improve on.

10. • Value of the application to employers.
• Employers will have immediate access to a
database of potential employees.
• Employers can send out a job notification at any
time secured in the knowledge that the right
people will access it immediately.
• They can decide to whom they want to send it
based on past ratings.
• They can access a potential employees file to see
how past employers rated the employee.