Kalamazoo Chamber 2011
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Ari B. Adler's presentation to the Kalamazoo Chamber of Commerce Candidate School, July 27, 2011. You can find the Socialnomics video and more at www.socialnomics.com. The Bob Etheridge video is available in multiple locations on YouTube, just search for "Congressman Bob Etheridge" and it should be one of the top hits.
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Kalamazoo Chamber 2011
- 1. Modern Activism Grassroots run deeper and wider online Ari B. Adler @aribadler
- 2. Web 2.0 = Revolution The Internet became a platform
- 3. Web 3.0 = mainstream Enhanced creativity, information sharing, collaboration and functionality
- 4. Next = Web 4.0? The move to a mobile society that is always connected to information and each other
- 5. The Many Faces of Social Media
- 6. Is Social Media A Fad?
- 7. Only if the Telephone was
- 8. What’s out there? Blogging Networking Video & image sharing
- 9. I’ll give it 3 stars… 34% of bloggers post opinions about products and brands
- 10. I’ll give it 3 stars… 34% of bloggers post opinions about products and brands YOU are a brand
- 11. Blogging “I blog because not only do I have an opinion, I cannot keep it to myself.”
- 12. Networking LinkedIn Twitter Facebook Foursquare Google+
- 13. Networking LinkedIn – Office Twitter – Cocktail reception Facebook – Backyard BBQ Foursquare/Google Plus – ?
- 14. Video & image sharing
- 15. Video &image sharing More than x,000 photos uploaded per minute
- 16. Video & image sharing 24 hours of video uploaded every minute
- 17. The whole world is watching & Sharing Google is the #1 search engine in the world ___ is the #2 search engine in the world
- 18. The whole world is watching & Sharing is the #2 search engine in the world
- 21. Who is Out There? Kids Teens College students 20-somethings 30-somethings Middle-age Baby boomers Senior citizens
- 22. Who is Out There? Nearly half of all Americans are now members of at least one social network
- 24. 65% turn to social media sites such as Facebook and LinkedIn
- 26. 50% of active users log on to Facebook in any given day
- 28. “Consuming” news 41% of Americans get most of their news from the Internet 65% of 18- to 29-year-olds now cite the Internet as their main source of news
- 29. Sharing news 80 percent of online news consumers get or share links via e-mails
- 30. Sharing news 80 percent of online news consumers get or share links via e-mails 37% of Internet users have contributed to creation of news, commented on it or disseminated it via posting to social media sites
- 31. Reputation threatlevel = HIGH
- 32. Reputation threatlevel = HIGH “For now, I’ll keep the pictures of me in a coconut bra off my Facebook page.”
- 33. Reputation threatlevel = HIGH Keep your hands off people, too…just ask Bob Etheridge
- 35. Who are you?!?
- 36. Engage! “The power of social media comes from the ability to affect change due to simple and fast communication.” ~ Ari B. Adler
- 37. Stay Engaged
- 39. Words of wisdom “I don’t know the secret to success, but the secret to failure is trying to please everyone.” ~ Bill Cosby
- 40. I’m here and there… Ari B. Adler www.twitter.com/aribadler LinkedIn: Ari Adler Google+: Ari Adler aribadler@gmail.com