KIV pitch deck idea concept commerce conglomeration

1. discover | organise | collect
www.keepinview.co facebook.com/kivapp

2. our team
Founder,
Ops & Tech
Products &
Innovation
Community &
Marketing
Co-founder,
Business
Adrian Neo Chan Wen Tjun
 Info tech grad
 Versed in Android &
Web programming
 Past entrepreneurial
ventures experience
 Computer science undergrad
 Past working experience with
start-ups
 Actively engaged in the
startup scene
Karmaine Tan Koh Yoet Siang
 Media and communication
graduate
 Eye for fashion
 Extensively well travelled
 Worked in Starcom
Mediavest Thailand
 Merit scholar, reading a part
time MBA
 Pioneered in successful &
failed tech startups
 Worked in consultancy firms,
tech MNCs & IDA

3. your store, for all stores

5. 50,000 blogshops in Singapore

6. Problems with Mobile Shopping
LACK OF SMART
FEATURES
BARRAGE OF
INFO
LONESOME
INCONVENIENCE

7. The future: social mobile
shopping
discover, organise, collect

8. Smarter shopping, more convenience, get social
• iBeacon
• NFC
• Geo-location store marketing
• Personalised products feed
• KIV products from any ecommerce site
• Price reduction notification
• Universal products wish list
• Trending products
• Theme boards
• Community interaction
• & many more
SMART SHOPPING FEATURES

9. Online shopping in Asia, end 2014Mobile commerce
Singapore 2015
S$ 4.4 billion S$525.5 billion
Sources: Euromonitor, IDA, Passport GIMD, Singstat, TechinAsia & Yahoo

10. Market
Sources: Euromonitor, IDA, Passport GIMD, Singstat, TechinAsia & Ya
955,500
Singapore Residents (Jun
2013)
Men and women 18-35 years

11. iBeacon
• Contactless Payment• Get notifications
• View full product description
• Check reviews or style ideas
• KIV for later• Get recommendations
• Buy anytime & anywhere later

12. SingTel
• Geo-location personalised targeted ads
• Tailored marketing based on user’s personal style
• Contactless payment in retail stores
• In app purchases & delivery
Communication API and Payment API
to provide a seamless and enhanced shopping experience for users.

13. Business Model
Merchant Referral
Referral sales
commission
(5% to 16%)
Merchant Partnership
Exclusive merchant
store partnership &
analytics
Ads
Advertisements &
paid featuring
m-commerce shopping
in Singapore 2015
S$ 4.4 billion S$ 8.8 million
If 10% of total sales are
made via KIV
S$ 880,000
We reap a
10% commission
Revenue Projection
& this is Singapore market alone

14. Product Status
iOS soft launch end Oct
Application remodeled
Beta version feedback (<50 users)
Full launch in Nov

15. Discover, Collect, Organize brands and products
THANK YOU
www.keepinview.co facebook.com/kivapp