Master Data and Enterprise Information Management, the 16th conference in Data Management series, collected MDM practitioners around the Europe to Berlin. Talent Base participated the conference as a Partner Sponsor during 25th-26th of April. As the conference headline Moving Towards Further Levels of MDM Maturity suggested, master data management has again taken more important role in companies’ business development agenda. In this post we summarize our views on the key take-aways from those two days.