App Impact aims to transform traditional donors into social investors by educating them about charities, engaging them through tracking donations, and motivating them with incentives. The application provides donors transparency into how their donations are used with proof of accomplishments and beneficiary stories. It also uses a points-based incentive system where donors can earn points for recruiting others or having their recruits donate. These points can then be used to allocate additional sponsorship donations to projects. The goal is to better connect corporations, the community, and create an effective two-way feedback loop to maximize social impact.