This document provides advice and questions for evaluating the effectiveness of a job search. It suggests tracking metrics like the ratio of resumes sent to interviews received. If interviews are not being landed, it may be necessary to improve networking, personal branding, or interview skills. The document offers tips in these areas, such as crafting a clear marketing message for resumes and online profiles, focusing on accomplishments over job responsibilities, and being well prepared for interviews. Regular self-evaluation against metrics is advised to ensure the right adjustments are made to the job search strategy.