This document provides guidance on proposal and reporting formats for major grants from the Joffe Charitable Trust for maternal health projects. It outlines 6 key areas the Trust looks for in funding proposals: 1) objectives and activities rather than logframes, 2) a stakeholder analysis, 3) plans for remaining responsive to changing needs, 4) an inclusive planning process, 5) collecting annual feedback from stakeholders, and 6) other Trust policies around meetings, funding cycles, and reports. The Trust values learning and flexibility over perfection.