Wonder Vision is a digital creative agency that specializes in computer generated imagery (CGI) and bespoke digital solutions. They use a physics-driven process to create hyper-realistic CGI. Their highly talented team works to produce captivating visual content for clients while building lasting relationships. They ensure every pixel of their work is perfect and evoke emotion through creative lighting and color grading.

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ATRICKONTHEBRAINJames Elderton - Wonder Vision

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WONDERVISIONCGI + Digital Agency
We are a high-end digital creative agency that craft one-of-a-kind computer
generated imagery (CGI) and bespoke digital solutions. Since 2010 we’ve worked
tirelessly at the intersection of creativity and technology to help our clients and
brands unleash the full potential of their visual assets.
Our highly talented team thrive on engaging with our clients to produce captivating
visual content, whilst building meaningful, lasting relationships. Obsessed with the
details, we ensure every pixel of our work is perfect.

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We use a physics driven process
to create hyper photorealistic
computer generated imagery
Our distilled focus and desire to
innovate produces work of a magical
quality that excites our clients
We evoke emotion in our imagery,
using creative lighting and colour
grading to breathe life into our work
SCIENCE MAGIC EMOTION

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WORKAutomotive // Product // Architectural // Interior

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WHATMAKES
SOMETHINGREAL
TOAHUMAN?

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UNCANNYVALLEYHypothesis
Wikipedia
The uncanny valley is a hypothesis in the field of
aesthetics which holds that when features look and
move almost, but not exactly, like natural beings, it
causes a response of revulsion among some observers.

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Stick Man

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Mr Incredible

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Homer Simpson

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Repliee Q2

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Snow White

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Polar Express

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Cubo Girl

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VIOLATIONOFNORMSSummary
If the entity is sufficiently non-human in appearance, the human
characteristics are noticeable and it generates empathy.
If the entity looks almost human, it is then judged by human
standards and the non-human characteristics become
noticeable, giving the viewer a sense of strangeness.

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VIRTUAL
ENVIRONMENTSDifferent to Human Virtual Reality

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VIRTUALREALITYIn Essence
Mark Bolas
Associate Director of the Institute of Creative Technologies at the University of Southern California
Your perceptual system doesn’t really have
anything to tell it that it’s not in the virtual world,
so it believes it, and you feel as if you’re present.

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HOWDOVR
HMDsWORKVirtual Reality Head-Mounted Displays

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TOTAL
IMMERSIONHead Tracking // Motion Tracking // Eye Tracking

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THETECHVirtual Reality Head-Mounted Displays

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HEADTRACKING

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MOTIONTRACKING

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EYETRACKING

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THEVIRTUAL
ENVIRONMENTCreating Content QTVR

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CYLINDRICAL-LIKEHDRI

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CUBIC-CONSISTINGOF6 90o
x90o
IMAGES

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APPLICATIONS
Wonder Vision VR

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TRICKINGTHEBRAINFOR
MEDICALRECOVERYSwiss Start Up MindMaze

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MIXEDREALITYMicrosoft HoloLens

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ENTERTHEMATRIXThe Brain Will Be The Final Frontier

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THANKSwww.wonder-vision.com