The document discusses the service sector of the economy. It notes that the service sector includes industries like government, telecommunications, healthcare, banking, and others. The key aspects of the service sector are that it focuses on providing services rather than producing physical goods, and involves people interacting with customers. The document also discusses in detail the large role that information technology now plays across many industries and applications in the service sector, such as in hospitals, banking, education, retail, and more.

1. Presented by:
Ashish Porwal
12 May 2013

2. Service Sector
 The tertiary sector of the economy
 One of the three economic sectors
secondary sector (approximately the
same as manufacturing) and the
Primary sector (agriculture, fishing,
and extraction such as mining)
 “Soft" parts of the economy
12 May 2013

3. Cont.
 People offer their knowledge and time to
improve
productivity, performance, potential, and
sustainability.
 Production of services instead of end
products.
 Provision of services to other businesses
as well as final consumers.
 Focus is on people interacting and
serving the customer rather than
transforming physical goods.12 May 2013

4. Examples
 Government
 Telecommunication
 Pharmaceuticals
 Hospitality/Tourism
 Mass media
 Healthcare/hospitals
 Public health
 Information technology
 Waste disposal
 Banking
 Insurance
 Financial services
 FMCG
 Legal services
 Construction
 Food processing
 Consulting
 Retail sales
 Franchising
 Real estate
 Education
12 May 2013

5. Role of IT
 IT revolution – omnipresent.
 Organisations implementing IT are able to
provide better services and thereby able
to improve their businesses manifold.
 IT has enormously been used in
manufacturing sector.
 The importance of IT has been strongly
felt and applied in the service sector.
12 May 2013

6. Application of IT in
Hospitals
 Hospital management is taking place with the
application of IT.
 As basic as recording a patient's name.
 Record comprising his name, age, sex, disease
found, blood group, height, weight, blood
pressure level and previous record can be
verified.
 A safe storage for future reference.
 Computers and specialized software for
judgement of diseases/problems and for curing
the diseases. 12 May 2013

7. Cont.
 Stock Market – Biggest IT
users
 Quick updates.
 Better decisions by
investors.
 Judgement power of
analyst and experts
 International and National
integration 12 May 2013

8. Application of IT in Marketing
Research Agencies
 Research activities starting from research
survey on product development till
distribution and measurement of customer
response.
 Manual analysis of data – obsolete
 MR agencies use sophisticated statistical
software packages for data analysis and
interpretation.
 Customised statistical software.
 Quick, reliable, accessible and effective.
12 May 2013

9. Application of IT in Banking and
Trading
 Tremendous improvement in the Indian
banking sector because of the IT revolution.
 100 percent computerization in private and
foreign banks.
 Nationalized banks are also improving their
number of computerized branches.
 Faster transaction time, Lower waiting
period.
 E – Banking, internet banking, phone and
mobile banking with the help of IT.
 All the branches of a bank are networked.
 Low cost 12 May 2013

10. Application of IT in Travel,
Tourism and Hospitality
 IT, has provided various benefits for the Indian
Railways and its passengers.
 Computerized railway tickets, the errors have
been minimized.
 Book the train ticket from any part of the
country.
 Similar convenience for air travel, bus booking.
 Compare and book
hotels, restaurants, resorts, travel packages.
 Virtual tour. 12 May 2013

11. 12 May 2013

12. Application of IT in Retail
 Quick checkout
 Easy record of inventory
 Bar-code scanning
 Dynamic update of stock
 Connectivity with distributors
/stockist/companies.
 Online shopping.
 Increase in competition = customer wins
!!! 12 May 2013

13. 12 May 2013

14. Application of IT in Educational
Institutions
 IT for teaching.
 Smart classes.
 Better learning – visual and aural help.
 Skills and knowledge for teachers
 Journals, case studies, e-books, research
papers – click of a button.
 Information and Knowledge from around
the Globe
 Apply for admissions globally
12 May 2013

15. 12 May 2013

16. Government to Public
 Social
welfare, revenue, taxes, payroll, and
personnel records
 Online Tax payment.
 Web kiosks in rural areas.
 Information and knowledge for farming.
 Pay fines online.
 Connect with the people online.
 Businesses can apply for
certificates/renewal online. 12 May 2013

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18. 12 May 2013

19. Even More !!!
 Online News
 Promotion on social networking sites
 Online libraries in institutions
 Online “hundi” for temples
 Entertainment
 Social Causes – widely spread
 reservation for film shows take place
through online ticket booking
12 May 2013

20. 12 May 2013
Strength's
 Highly skilled human resource
 Quality of work
 Initiatives taken by the Government (setting up Hi-Tech Parks and
implementation of e-governance projects)
 Many global players have set-up operations in India like Microsoft, Oracle,
Adobe, etc.
 Following Quality Standards such as ISO 9000, SEI CMM etc.
 Cost competitiveness
 Quality telecommunications infrastructure
 Indian time zone (24 x 7 services to the global customers). Time difference
between India and America is approximately 12 hours, which is beneficial
for outsourcing of work

21. 12 May 2013
Weaknesses
 Absence of practical knowledge
 Dearth of suitable candidates
 Less Research and Development
 Contribution of IT sector to India 's GDP is still
rather small.

22. 12 May 2013
Opportunities
 High quality IT education market
 Increasing number of working age people
 India 's well developed soft infrastructure
 Upcoming International Players in the market

23. 12 May 2013
Threats
 Lack of data security systems.
 Countries like China and Philippines with
qualified workforce making efforts to overcome
the English language barrier.
 IT development concentrated in a few cities
only.

24. 12 May 2013