The document provides research on Irn-Bru, a Scottish soft drink brand. It includes statistics on radio presenter salaries at the BBC, with the highest earner being Chris Evans at £2.2 million per year. Research is also presented on the gender pay gap at the BBC, with 62% of top earners being male compared to 34% being female.
For his fashion magazine FMP, the student will create a magazine covering various topics related to fashion including brand releases, histories, and shops. Each page will have a unique design related to the article topic. Articles will be grouped by fashion culture or style. A variety of contrasting colors will make the articles vibrant. Photography will take place in York and Easingwold, utilizing free locations and models. The magazine will have a very low budget as most equipment is already owned and transportation and models are free. Various articles and advertisements are outlined.
Two teenagers are joking around when one bets the other that they can't hit the crossbar from a long distance. The other accepts the challenge and takes a shot, but skies it completely. The ball zooms through the air, passing famous landmarks and monuments, before returning and hitting the first teenager in the stomach.
Here are some key points to consider including in your market research:
- Who are Irn Bru's main competitors in the soft drink market? What products do they offer that are similar?
- How do Irn Bru's competitors advertise and market their products? What audiences do they target?
- What marketing strategies or partnerships have competitors used that have helped them achieve greater success/awareness than Irn Bru?
- What are some key differences between how Irn Bru markets itself versus larger competitors? Why may this impact Irn Bru's ability to expand nationally/internationally?
- What segments of the soft drink market does Irn Bru primarily target in terms of demographics? How does this compare to
This document provides planning details for a fashion magazine photo shoot project. It outlines two photo locations - York city centre and Easingwold. Models from both locations are named, along with their availability. Draft articles are included on the history of Nike Air Max day and a profile of the menswear store Oi Polloi. Other planned articles discuss the links between football fandom and fashion, and profiles of key streetwear brands. A bibliography is also included.
The document provides information on Irn-Bru, a popular soft drink in Scotland. It discusses Irn-Bru's main competitors, Coca-Cola and Pepsi, and how they established themselves in the market. Coca-Cola became known as a premium brand through careful marketing strategies in the late 19th century. Pepsi also grew its brand through promotions, celebrity endorsements, and competitive pricing. The document also presents results of primary market research, finding that Irn-Bru's core audience is males aged 25-39 in Scotland, and that it is the most popular drink in that region despite competition from global brands.
An editor works closely with the film director to lead a team in editing films and videos, requiring creativity in pacing, storytelling, and handling pressure. Editors need experience with editing software, a bachelor's degree, and the ability to organize complex projects while following guidelines. The average salary for an editor ranges from £18,000 for entry-level to £45,000 for highly experienced editors.
- The document provides information about Irn-Bru, a popular soft drink brand in Scotland.
- It traces the history of Irn-Bru from its origins in the 19th century as a family cork cutting business that expanded into soft drinks, to its current branding as Irn-Bru rather than the original name of Iron Brew.
- The document discusses how Irn-Bru has actively promoted itself over the years through advertising campaigns featuring athletes, eccentric characters, and parodies of popular media.
- The document provides information about Irn-Bru, a popular soft drink brand in Scotland.
- It traces the history of Irn-Bru from its origins in the 19th century as a family cork cutting business that expanded into soft drinks, to its current branding as Irn-Bru rather than the original name of Iron Brew.
- The document discusses how Irn-Bru has actively promoted itself over the years through advertising campaigns featuring athletes, eccentric characters, and parodies of popular media.
For his fashion magazine FMP, the student will create a magazine covering various topics related to fashion including brand releases, histories, and shops. Each page will have a unique design related to the article topic. Articles will be grouped by fashion culture or style. A variety of contrasting colors will make the articles vibrant. Photography will take place in York and Easingwold, utilizing free locations and models. The magazine will have a very low budget as most equipment is already owned and transportation and models are free. Various articles and advertisements are outlined.
Two teenagers are joking around when one bets the other that they can't hit the crossbar from a long distance. The other accepts the challenge and takes a shot, but skies it completely. The ball zooms through the air, passing famous landmarks and monuments, before returning and hitting the first teenager in the stomach.
Here are some key points to consider including in your market research:
- Who are Irn Bru's main competitors in the soft drink market? What products do they offer that are similar?
- How do Irn Bru's competitors advertise and market their products? What audiences do they target?
- What marketing strategies or partnerships have competitors used that have helped them achieve greater success/awareness than Irn Bru?
- What are some key differences between how Irn Bru markets itself versus larger competitors? Why may this impact Irn Bru's ability to expand nationally/internationally?
- What segments of the soft drink market does Irn Bru primarily target in terms of demographics? How does this compare to
This document provides planning details for a fashion magazine photo shoot project. It outlines two photo locations - York city centre and Easingwold. Models from both locations are named, along with their availability. Draft articles are included on the history of Nike Air Max day and a profile of the menswear store Oi Polloi. Other planned articles discuss the links between football fandom and fashion, and profiles of key streetwear brands. A bibliography is also included.
The document provides information on Irn-Bru, a popular soft drink in Scotland. It discusses Irn-Bru's main competitors, Coca-Cola and Pepsi, and how they established themselves in the market. Coca-Cola became known as a premium brand through careful marketing strategies in the late 19th century. Pepsi also grew its brand through promotions, celebrity endorsements, and competitive pricing. The document also presents results of primary market research, finding that Irn-Bru's core audience is males aged 25-39 in Scotland, and that it is the most popular drink in that region despite competition from global brands.
An editor works closely with the film director to lead a team in editing films and videos, requiring creativity in pacing, storytelling, and handling pressure. Editors need experience with editing software, a bachelor's degree, and the ability to organize complex projects while following guidelines. The average salary for an editor ranges from £18,000 for entry-level to £45,000 for highly experienced editors.
- The document provides information about Irn-Bru, a popular soft drink brand in Scotland.
- It traces the history of Irn-Bru from its origins in the 19th century as a family cork cutting business that expanded into soft drinks, to its current branding as Irn-Bru rather than the original name of Iron Brew.
- The document discusses how Irn-Bru has actively promoted itself over the years through advertising campaigns featuring athletes, eccentric characters, and parodies of popular media.
- The document provides information about Irn-Bru, a popular soft drink brand in Scotland.
- It traces the history of Irn-Bru from its origins in the 19th century as a family cork cutting business that expanded into soft drinks, to its current branding as Irn-Bru rather than the original name of Iron Brew.
- The document discusses how Irn-Bru has actively promoted itself over the years through advertising campaigns featuring athletes, eccentric characters, and parodies of popular media.
The document provides information about Irn-Bru, a carbonated soft drink produced and sold in Scotland. Some key details include:
- Irn-Bru has been produced since 1901 and is most popular in Scotland, though sold worldwide.
- It is advertised through TV commercials, posters, and decorated vehicles. Ads aim to be comedic to grab attention.
- The manufacturer is A.G. Barr and it was originally called "Iron Brew" due to a small iron content, though it is not brewed.
- In the UK it is the third best-selling soft drink behind Coca-Cola and Pepsi, and it has utilized taglines over the years
This document provides information about Irn-Bru, a carbonated soft drink produced and sold primarily in Scotland. It discusses Irn-Bru's history and origins in the late 19th/early 20th century. The document also covers how Irn-Bru advertises through television commercials and sponsorships. It analyzes Irn-Bru's main competitor, Coca-Cola, and how the two companies compare in terms of marketing, sales, and global reach. Research on Irn-Bru's market performance and the effects of the sugar tax are also mentioned.
This document provides information about Irn-Bru, a carbonated soft drink produced and sold primarily in Scotland. It discusses Irn-Bru's history, noting it was founded in 1901 and originally called "Iron Brew." The document also covers how Irn-Bru advertises, including through television commercials, posters, and sponsoring sports events. It compares Irn-Bru to its main competition, Coca-Cola, in terms of worldwide sales and marketing strategies.
The document provides background information on Irn-Bru, a popular Scottish soft drink brand. It details the origins of Irn-Bru dating back to 1875 when Robert Barr started producing aerated waters in Falkirk. It then outlines the history of the brand as it expanded across Scotland in the late 19th century and discusses the development of the unique Irn-Bru flavor profile and the change of its name from Iron Brew to Irn-Bru in 1946.
The document provides information on salaries and revenues for various jobs in the film industry, finding that film/TV producers in the UK can earn up to £68,493 annually, the average salary for a camera operator in the UK is £20,273-£60,402, and the average income for a film and video editor in the UK is £16,284-£34,269 with a bonus of around £291-£4,932.
It also provides data on average salaries for these roles in the US and New York City, such as art directors averaging $83,372 in New York City and $
- Radio show hosts in the UK earn between £10,000-£84,000 per year, with 67% being female and 50% having 10-19 years of experience.
- Radio broadcast assistants earn £18,000-£29,000 annually, working an average of 40 hours per week.
- Most radio-based jobs rely heavily on experience.
Irn-Bru is Scotland's most popular soft drink and the third most popular in England. As a director of photography, one would be responsible for managing all camera-related aspects of film production including equipment, setups, techniques, and ensuring the visual style matches the director's vision. The role requires long hours, worldwide travel, and a portfolio of past work before being eligible for high-paying freelance positions earning between £50,000-300,000 annually.
The document provides information about the role of a director of photography (DP). Key points include:
1. DPs manage all aspects of filming including equipment, location scouting, and camera setups.
2. They work closely with the director to achieve the desired visual style and with camera crews to operate equipment.
3. The job requires long hours, including evenings and weekends, and experience working up through roles like camera assistant.
4. Pay can be up to £60,000 per production and between £50,000 to £300,000 annually, with much of the work being freelance. DPs also get to travel worldwide.
Irn-Bru is a popular soft drink in Scotland. It faces competition from Coca-Cola and Pepsi, two larger global brands. Coca-Cola established itself as a premium product in the late 19th century, while Pepsi used celebrity endorsements and loyalty programs to grow. Irn-Bru targets males aged 25-39 in Scotland, where it remains more popular than Coca-Cola. It uses humor and comedy in television advertisements to appeal to its core audience.
The document provides information about film directors. It begins with some key facts - in 2016, the average director's salary in the US was $70,950 and there were 123,000 people employed as directors in 2014. Most directors begin their careers in motion pictures or film. The document then discusses what directors do, including creatively translating scripts into visuals and sounds on screen. It also notes some top Hollywood directors and compares salaries of directors in the UK (£19,000-£68,000) to those in Hollywood ($750,000-$1.5 million). Gender composition at 20th Century Fox showed 58% of directors were male and 32% female.
- Irn-Bru is a carbonated soft drink that was created in Glasgow, Scotland in 1901 and contains 32 secret flavors.
- It is known for its distinctive orange and blue color theme which is featured prominently in their advertising.
- Irn-Bru's advertising typically uses humor and comedy, featuring Scottish accents and connections to Scottish culture, with most ads having a mockumentary style that is nonlinear and unrealistic. The ads portray drinking Irn-Bru as a way to calm difficult situations.
- Irn-Bru is a carbonated soft drink that was created in Glasgow, Scotland in 1901 and contains 32 secret flavors.
- It is known for its distinctive orange and blue color theme which is featured prominently in their advertising.
- Irn-Bru's advertising typically uses humor and comedy, featuring Scottish accents and connections to Scottish culture. Many ads portray Irn-Bru as helping people cope with difficult situations.
The document provides information about set design in film making. It discusses that the scenic designer collaborates with other members of the production design team to create environments for film productions. They communicate design ideas through scale models, renderings, and drawings. Entry requirements include a relevant degree and portfolio. Skills needed include creativity, drawing, research, and working under pressure. Duties involve studying scripts, communicating with other designers, and creating designs within budgets. Salaries range from £200-500 per day starting to over £1000 per day for experienced designers working on major productions.
This document provides information on the soft drink Irn-Bru, including:
1) Irn-Bru is a unique-tasting carbonated soft drink created in Scotland in 1901 that contains 32 different flavors.
2) In Scotland, Irn-Bru is one of the most popular soft drinks, with consumption on par with Coca-Cola and Pepsi.
3) Irn-Bru appeals to proud Scots with a sense of humor through memorable and funny advertising campaigns.
The document discusses ideas for an Irn Bru advertising campaign including a print ad, TV commercial, and advergame. The print ad concept involves people opening doors with Irn Bru cans visible. The TV commercial would feature people shooting Irn Bru cans off a wall. The advergame would be a retro-style platformer where the player collects Irn Bru cans for power-ups. Planning documents include storyboards, locations, roles, and assets needed for each part of the campaign.
The document contains research on various careers related to photography and videography, including average salaries and gender comparisons for photographers and camera operators in both the UK and US; it also includes sample bibliographies and potential color schemes and resources needed for creating an infographic comparing the two careers.
The group created coordinated advertising content for Irn Bru including a print ad, TV commercial, and advergame. The print ad features an old woman with Irn Bru-colored face paint carrying bags. The TV commercial will be a storyboarded video shot by the group. For the advergame, the concept is an 8-bit style side-scrolling game where the player controls an old woman carrying bags across a path by button-mashing to keep her balanced. All elements feature humor and tie into Irn Bru's tone of comedy in advertising.
- Help with set up and pack down
- Hold reflectors/flags
- Help with camera moves
- Help with lighting set up
Director:
- Call shots
- Direct actors
- Direct camera operator
- Direct lighting crew
- Direct sound crew
Camera Operator:
- Operate main camera
- Follow shot list
- Hit marks/shots on time
Sound Recordist:
- Record dialogue
- Record sound effects
- Monitor levels
Gaffer:
- Set up lighting rig
- Focus/adjust lights
- Grip equipment
Props Master:
- Source props
- Manage props on set
- Replace as needed
Make Up Artist:
-
This document summarizes research about the role of series director in 2D animation. It discusses the responsibilities of a series director, typical qualifications like a degree in animation or art, and factors like talent and experience being more important than formal qualifications. It also provides information on the employment outlook and typical salary for series directors. Breaking into the field typically involves apprenticeships, degrees, or persistence and passion. Qualifications alone are not enough - directors must also understand the animation process and types to succeed.
The man will be a Scottish warrior who has just won an epic battle. He is wearing face paint and a kilt. He raises his sword in victory but is parched. He reaches for an Irn-Bru and says "Nothing refreshes like an Irn-Bru!" before taking a refreshing swig. In the background, his fellow clansmen cheer on his triumphant victory.
The print shows the victorious warrior holding his sword aloft while grasping an Irn-Bru bottle in his other hand. The slogan reads "Irn-Bru - The Warrior's Refreshment".
The advergame pits the warrior against increasingly difficult levels of pixelated enemies that must be defeated in battle
Kieran Bradley has broadcast his shows live on Two Rivers Radio, a community radio station in York. This has helped promote his work and make it accessible to the public. He has also uploaded his shows to Soundcloud so they can be accessed more broadly online in addition to his radio broadcasts.
Kieran Bradley evaluates their research, methods, planning, and production for a project on alcoholism. For research, they conducted interviews in London which provided useful data, but travel was time consuming. A survey helped identify audience interests. Secondary research on existing shows was also effective. Planning interviews proved difficult due to the sensitive topic. Overall, planning went well but contacting services earlier could have helped. Experience presenting radio shows improved their live presentation skills. Problems included a late train during research and forgotten playback software during a live broadcast.
The document provides information about Irn-Bru, a carbonated soft drink produced and sold in Scotland. Some key details include:
- Irn-Bru has been produced since 1901 and is most popular in Scotland, though sold worldwide.
- It is advertised through TV commercials, posters, and decorated vehicles. Ads aim to be comedic to grab attention.
- The manufacturer is A.G. Barr and it was originally called "Iron Brew" due to a small iron content, though it is not brewed.
- In the UK it is the third best-selling soft drink behind Coca-Cola and Pepsi, and it has utilized taglines over the years
This document provides information about Irn-Bru, a carbonated soft drink produced and sold primarily in Scotland. It discusses Irn-Bru's history and origins in the late 19th/early 20th century. The document also covers how Irn-Bru advertises through television commercials and sponsorships. It analyzes Irn-Bru's main competitor, Coca-Cola, and how the two companies compare in terms of marketing, sales, and global reach. Research on Irn-Bru's market performance and the effects of the sugar tax are also mentioned.
This document provides information about Irn-Bru, a carbonated soft drink produced and sold primarily in Scotland. It discusses Irn-Bru's history, noting it was founded in 1901 and originally called "Iron Brew." The document also covers how Irn-Bru advertises, including through television commercials, posters, and sponsoring sports events. It compares Irn-Bru to its main competition, Coca-Cola, in terms of worldwide sales and marketing strategies.
The document provides background information on Irn-Bru, a popular Scottish soft drink brand. It details the origins of Irn-Bru dating back to 1875 when Robert Barr started producing aerated waters in Falkirk. It then outlines the history of the brand as it expanded across Scotland in the late 19th century and discusses the development of the unique Irn-Bru flavor profile and the change of its name from Iron Brew to Irn-Bru in 1946.
The document provides information on salaries and revenues for various jobs in the film industry, finding that film/TV producers in the UK can earn up to £68,493 annually, the average salary for a camera operator in the UK is £20,273-£60,402, and the average income for a film and video editor in the UK is £16,284-£34,269 with a bonus of around £291-£4,932.
It also provides data on average salaries for these roles in the US and New York City, such as art directors averaging $83,372 in New York City and $
- Radio show hosts in the UK earn between £10,000-£84,000 per year, with 67% being female and 50% having 10-19 years of experience.
- Radio broadcast assistants earn £18,000-£29,000 annually, working an average of 40 hours per week.
- Most radio-based jobs rely heavily on experience.
Irn-Bru is Scotland's most popular soft drink and the third most popular in England. As a director of photography, one would be responsible for managing all camera-related aspects of film production including equipment, setups, techniques, and ensuring the visual style matches the director's vision. The role requires long hours, worldwide travel, and a portfolio of past work before being eligible for high-paying freelance positions earning between £50,000-300,000 annually.
The document provides information about the role of a director of photography (DP). Key points include:
1. DPs manage all aspects of filming including equipment, location scouting, and camera setups.
2. They work closely with the director to achieve the desired visual style and with camera crews to operate equipment.
3. The job requires long hours, including evenings and weekends, and experience working up through roles like camera assistant.
4. Pay can be up to £60,000 per production and between £50,000 to £300,000 annually, with much of the work being freelance. DPs also get to travel worldwide.
Irn-Bru is a popular soft drink in Scotland. It faces competition from Coca-Cola and Pepsi, two larger global brands. Coca-Cola established itself as a premium product in the late 19th century, while Pepsi used celebrity endorsements and loyalty programs to grow. Irn-Bru targets males aged 25-39 in Scotland, where it remains more popular than Coca-Cola. It uses humor and comedy in television advertisements to appeal to its core audience.
The document provides information about film directors. It begins with some key facts - in 2016, the average director's salary in the US was $70,950 and there were 123,000 people employed as directors in 2014. Most directors begin their careers in motion pictures or film. The document then discusses what directors do, including creatively translating scripts into visuals and sounds on screen. It also notes some top Hollywood directors and compares salaries of directors in the UK (£19,000-£68,000) to those in Hollywood ($750,000-$1.5 million). Gender composition at 20th Century Fox showed 58% of directors were male and 32% female.
- Irn-Bru is a carbonated soft drink that was created in Glasgow, Scotland in 1901 and contains 32 secret flavors.
- It is known for its distinctive orange and blue color theme which is featured prominently in their advertising.
- Irn-Bru's advertising typically uses humor and comedy, featuring Scottish accents and connections to Scottish culture, with most ads having a mockumentary style that is nonlinear and unrealistic. The ads portray drinking Irn-Bru as a way to calm difficult situations.
- Irn-Bru is a carbonated soft drink that was created in Glasgow, Scotland in 1901 and contains 32 secret flavors.
- It is known for its distinctive orange and blue color theme which is featured prominently in their advertising.
- Irn-Bru's advertising typically uses humor and comedy, featuring Scottish accents and connections to Scottish culture. Many ads portray Irn-Bru as helping people cope with difficult situations.
The document provides information about set design in film making. It discusses that the scenic designer collaborates with other members of the production design team to create environments for film productions. They communicate design ideas through scale models, renderings, and drawings. Entry requirements include a relevant degree and portfolio. Skills needed include creativity, drawing, research, and working under pressure. Duties involve studying scripts, communicating with other designers, and creating designs within budgets. Salaries range from £200-500 per day starting to over £1000 per day for experienced designers working on major productions.
This document provides information on the soft drink Irn-Bru, including:
1) Irn-Bru is a unique-tasting carbonated soft drink created in Scotland in 1901 that contains 32 different flavors.
2) In Scotland, Irn-Bru is one of the most popular soft drinks, with consumption on par with Coca-Cola and Pepsi.
3) Irn-Bru appeals to proud Scots with a sense of humor through memorable and funny advertising campaigns.
The document discusses ideas for an Irn Bru advertising campaign including a print ad, TV commercial, and advergame. The print ad concept involves people opening doors with Irn Bru cans visible. The TV commercial would feature people shooting Irn Bru cans off a wall. The advergame would be a retro-style platformer where the player collects Irn Bru cans for power-ups. Planning documents include storyboards, locations, roles, and assets needed for each part of the campaign.
The document contains research on various careers related to photography and videography, including average salaries and gender comparisons for photographers and camera operators in both the UK and US; it also includes sample bibliographies and potential color schemes and resources needed for creating an infographic comparing the two careers.
The group created coordinated advertising content for Irn Bru including a print ad, TV commercial, and advergame. The print ad features an old woman with Irn Bru-colored face paint carrying bags. The TV commercial will be a storyboarded video shot by the group. For the advergame, the concept is an 8-bit style side-scrolling game where the player controls an old woman carrying bags across a path by button-mashing to keep her balanced. All elements feature humor and tie into Irn Bru's tone of comedy in advertising.
- Help with set up and pack down
- Hold reflectors/flags
- Help with camera moves
- Help with lighting set up
Director:
- Call shots
- Direct actors
- Direct camera operator
- Direct lighting crew
- Direct sound crew
Camera Operator:
- Operate main camera
- Follow shot list
- Hit marks/shots on time
Sound Recordist:
- Record dialogue
- Record sound effects
- Monitor levels
Gaffer:
- Set up lighting rig
- Focus/adjust lights
- Grip equipment
Props Master:
- Source props
- Manage props on set
- Replace as needed
Make Up Artist:
-
This document summarizes research about the role of series director in 2D animation. It discusses the responsibilities of a series director, typical qualifications like a degree in animation or art, and factors like talent and experience being more important than formal qualifications. It also provides information on the employment outlook and typical salary for series directors. Breaking into the field typically involves apprenticeships, degrees, or persistence and passion. Qualifications alone are not enough - directors must also understand the animation process and types to succeed.
The man will be a Scottish warrior who has just won an epic battle. He is wearing face paint and a kilt. He raises his sword in victory but is parched. He reaches for an Irn-Bru and says "Nothing refreshes like an Irn-Bru!" before taking a refreshing swig. In the background, his fellow clansmen cheer on his triumphant victory.
The print shows the victorious warrior holding his sword aloft while grasping an Irn-Bru bottle in his other hand. The slogan reads "Irn-Bru - The Warrior's Refreshment".
The advergame pits the warrior against increasingly difficult levels of pixelated enemies that must be defeated in battle
Similar to Irn bru pro forma irn bru final 14 (20)
Kieran Bradley has broadcast his shows live on Two Rivers Radio, a community radio station in York. This has helped promote his work and make it accessible to the public. He has also uploaded his shows to Soundcloud so they can be accessed more broadly online in addition to his radio broadcasts.
Kieran Bradley evaluates their research, methods, planning, and production for a project on alcoholism. For research, they conducted interviews in London which provided useful data, but travel was time consuming. A survey helped identify audience interests. Secondary research on existing shows was also effective. Planning interviews proved difficult due to the sensitive topic. Overall, planning went well but contacting services earlier could have helped. Experience presenting radio shows improved their live presentation skills. Problems included a late train during research and forgotten playback software during a live broadcast.
Kieran Bradley planned a radio show for Two Rivers Radio where he created jingles, interviewed a recovering alcoholic about alcoholism in the UK, and edited the final production together. He researched interview questions, booked travel for the interview in London, and produced branding and a script for his show. Kieran encountered challenges finding interview subjects but overcame them by securing an interviewee through a family contact.
Kieran Bradley is planning a final major project involving problem solving. He has identified several potential issues he may face regarding equipment, locations for interviews, contacting potential guests, and release forms. He also outlines contingency plans and ways to solve potential problems, drawing on past experience producing radio shows.
Kieran Bradley planned a radio show for Two Rivers Radio where he created jingles, interviewed a recovering alcoholic about alcoholism in the UK, and edited the final production together. He researched interview questions, recorded the interview in London, and edited the audio on Adobe Audition. Kieran reflected on obstacles like not having the proper software for his live show and discussed strengths like pre-recording allowing him to perfect timings through editing.
Kieran Bradley evaluated their radio show project on alcoholism. Their research methods like primary interviews and secondary research from PowerPoints were effective. Travelling for an interview was time consuming. Surveys helped identify audience interests. Production went well overall though it was difficult initially finding interviewees due to the sensitive topic. Planning was thorough but responses were challenging to obtain. Post-production improved skills with editing software. The live broadcast faced technical issues but was ultimately successful in meeting the goal of informing listeners about alcoholism.
The author attended the University of Salford's Open Day to learn more about the facilities, courses, and student life from tutors and talks. Having previously visited the university in 2017 and fallen for its radio course and opportunities for placements and study abroad, the Open Day reaffirmed the author's decision that Salford is the right university.
Kieran Bradley is applying to university to study Television and Radio. He struggled academically in school but found a passion for media studies in college. His current study of a Level 3 Creative Media Production diploma has helped him learn skills like audio editing in Adobe Audition. For his diploma, he created a radio documentary which solidified his interest in pursuing radio. He has work experience at a local radio station which exposed him to real studio environments. Kieran believes studying Television and Radio at Salford University will provide industry placements and proximity to the BBC and ITV to help start his desired career in radio.
Kieran Bradley is applying to university to study Television and Radio. He struggled academically in school but found passion for media studies in college. His college media production courses improved his skills with software like Adobe Audition. He created radio documentaries which fueled his interest in radio. Work experience at a radio station solidified his goal of a radio career. He believes the chosen degree course and university will provide industry placements and experience to achieve this goal.
Kieran Bradley evaluates their research, methods, planning, and production for a project on alcoholism. For research, they conducted interviews in London which provided useful data, but travel was time consuming. A survey helped identify audience interests. Secondary research on existing shows was also effective. Planning interviews proved difficult due to the sensitive topic. Overall, planning went well but contacting services earlier could have helped. Experience presenting radio shows improved their live presentation skills. Problems included a late train during research and forgotten playback software during a live broadcast.
Kieran Bradley planned and produced a radio show for his final major project focusing on alcoholism. He created jingles for the show by recording unique voices and editing them in Adobe Audition. He named the show "An Alright Show With Kieran Bradley" to have an informal feel. Kieran conducted an interview with a recovering alcoholic to discuss alcoholism in the UK. He produced scripts and scheduled music, interviews, and jingles for his live radio show broadcast on April 29th. Kieran explored both pre-recorded and live shows to improve his radio skills.
This document contains reflections from a student named Kieran Bradley about their final major project on alcoholism. Over several weeks, Kieran reflects on researching and planning for their project. They discuss feeling more confident after deciding on their topic. Kieran recognizes the need to conduct further research through surveys and interviews. Planning activities include arranging an interview and producing questions. Potential issues around equipment and permissions are noted. Overall, Kieran's reflections show progress in researching, planning, and problem-solving for their final project on the topic of alcoholism.
Kieran Bradley is planning a final major project on problem solving. He has identified several potential issues with equipment, locations for interviews, contacting potential guests, and release forms. To address these issues, he proposes checking computers for needed software, booking backup locations, following up with interviewees, and having backup guests. He also discusses past experiences producing radio shows and experiments with different equipment and formats.
The applicant is applying to study Television and Radio at university. They have a passion for audio production that started in secondary school Media Studies classes. Throughout their college studies, they created various audio projects including a podcast, radio show, and Brexit documentary. They hope university will allow them to further develop skills in recording, editing, and producing radio in a professional environment, which will prepare them for a career creating and presenting radio content.
The radio show explores the topic of alcoholism in the UK, including an interview with a recovered alcoholic. It plays songs by Bring Me The Horizon, Dream State, In Her Words, and Juice WRLD. The host, Kieran Bradley, introduces the show on York's number 1 community radio station and says the show will ask if the UK has a drinking problem.
Kieran Bradley is creating a documentary aimed at young people aged 18-35 to explore alcohol consumption. His research found that most of his target audience drinks alcohol but also has alcohol-free days. He plans to interview people within this age range and experts on the topic. By researching existing radio programs, he found they use different languages, music styles, and presentation approaches depending on the intended audience. This will help him determine how to structure his own documentary.
Kieran Bradley is planning a final major project on problem solving. He identifies several potential issues he may face with equipment, locations for interviews, contacting potential guests, release forms, and contingency planning. He outlines solutions such as checking computer software beforehand, booking backup locations, following up early with potential guests, and having backup plans or people. Kieran also discusses past experiences with radio shows where he faced issues with equipment, content ideas, and comfort level that improved with experience.
Kieran Bradley is planning a final major project on alcoholism. He will interview an alcoholism recovery support worker in London and record in a quiet room. He will air the production on Two Rivers Radio in York. He has contacted his interview subject but found it difficult to schedule meetings as the topic is sensitive. He will produce a script and release forms. For editing, he will use Adobe Audition and include music by artists who struggled with addiction. Potential issues include equipment availability which he will resolve by booking in advance.
Kieran Bradley is conducting research for a documentary aimed at young people aged 18-35 on the topic of alcoholism. He analyzed survey responses from his target audience which showed that most respondents drink alcohol but also have alcohol-free days. He found his audience has mixed views on alcohol consumption in society. Kieran observed key facts about alcohol use and deaths in the UK. He researched existing radio programs and documentaries to understand production techniques, language use, and music selection. This background research will help Kieran create an appealing documentary for his target audience on this important social issue.
Kieran Bradley is planning a final major project on problem solving. He discusses several potential issues he may face with equipment, locations for interviews, contacting people to interview, release forms, and contingency planning. He also discusses practical problems from past experience producing radio shows and how he will address potential issues with interviews, sounds, and time management for this project.
A Free 200-Page eBook ~ Brain and Mind Exercise.pptxOH TEIK BIN
(A Free eBook comprising 3 Sets of Presentation of a selection of Puzzles, Brain Teasers and Thinking Problems to exercise both the mind and the Right and Left Brain. To help keep the mind and brain fit and healthy. Good for both the young and old alike.
Answers are given for all the puzzles and problems.)
With Metta,
Bro. Oh Teik Bin 🙏🤓🤔🥰
Philippine Edukasyong Pantahanan at Pangkabuhayan (EPP) CurriculumMJDuyan
(𝐓𝐋𝐄 𝟏𝟎𝟎) (𝐋𝐞𝐬𝐬𝐨𝐧 𝟏)-𝐏𝐫𝐞𝐥𝐢𝐦𝐬
𝐃𝐢𝐬𝐜𝐮𝐬𝐬 𝐭𝐡𝐞 𝐄𝐏𝐏 𝐂𝐮𝐫𝐫𝐢𝐜𝐮𝐥𝐮𝐦 𝐢𝐧 𝐭𝐡𝐞 𝐏𝐡𝐢𝐥𝐢𝐩𝐩𝐢𝐧𝐞𝐬:
- Understand the goals and objectives of the Edukasyong Pantahanan at Pangkabuhayan (EPP) curriculum, recognizing its importance in fostering practical life skills and values among students. Students will also be able to identify the key components and subjects covered, such as agriculture, home economics, industrial arts, and information and communication technology.
𝐄𝐱𝐩𝐥𝐚𝐢𝐧 𝐭𝐡𝐞 𝐍𝐚𝐭𝐮𝐫𝐞 𝐚𝐧𝐝 𝐒𝐜𝐨𝐩𝐞 𝐨𝐟 𝐚𝐧 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:
-Define entrepreneurship, distinguishing it from general business activities by emphasizing its focus on innovation, risk-taking, and value creation. Students will describe the characteristics and traits of successful entrepreneurs, including their roles and responsibilities, and discuss the broader economic and social impacts of entrepreneurial activities on both local and global scales.
Andreas Schleicher presents PISA 2022 Volume III - Creative Thinking - 18 Jun...EduSkills OECD
Andreas Schleicher, Director of Education and Skills at the OECD presents at the launch of PISA 2022 Volume III - Creative Minds, Creative Schools on 18 June 2024.
Level 3 NCEA - NZ: A Nation In the Making 1872 - 1900 SML.pptHenry Hollis
The History of NZ 1870-1900.
Making of a Nation.
From the NZ Wars to Liberals,
Richard Seddon, George Grey,
Social Laboratory, New Zealand,
Confiscations, Kotahitanga, Kingitanga, Parliament, Suffrage, Repudiation, Economic Change, Agriculture, Gold Mining, Timber, Flax, Sheep, Dairying,
THE SACRIFICE HOW PRO-PALESTINE PROTESTS STUDENTS ARE SACRIFICING TO CHANGE T...indexPub
The recent surge in pro-Palestine student activism has prompted significant responses from universities, ranging from negotiations and divestment commitments to increased transparency about investments in companies supporting the war on Gaza. This activism has led to the cessation of student encampments but also highlighted the substantial sacrifices made by students, including academic disruptions and personal risks. The primary drivers of these protests are poor university administration, lack of transparency, and inadequate communication between officials and students. This study examines the profound emotional, psychological, and professional impacts on students engaged in pro-Palestine protests, focusing on Generation Z's (Gen-Z) activism dynamics. This paper explores the significant sacrifices made by these students and even the professors supporting the pro-Palestine movement, with a focus on recent global movements. Through an in-depth analysis of printed and electronic media, the study examines the impacts of these sacrifices on the academic and personal lives of those involved. The paper highlights examples from various universities, demonstrating student activism's long-term and short-term effects, including disciplinary actions, social backlash, and career implications. The researchers also explore the broader implications of student sacrifices. The findings reveal that these sacrifices are driven by a profound commitment to justice and human rights, and are influenced by the increasing availability of information, peer interactions, and personal convictions. The study also discusses the broader implications of this activism, comparing it to historical precedents and assessing its potential to influence policy and public opinion. The emotional and psychological toll on student activists is significant, but their sense of purpose and community support mitigates some of these challenges. However, the researchers call for acknowledging the broader Impact of these sacrifices on the future global movement of FreePalestine.
🔥🔥🔥🔥🔥🔥🔥🔥🔥
إضغ بين إيديكم من أقوى الملازم التي صممتها
ملزمة تشريح الجهاز الهيكلي (نظري 3)
💀💀💀💀💀💀💀💀💀💀
تتميز هذهِ الملزمة بعِدة مُميزات :
1- مُترجمة ترجمة تُناسب جميع المستويات
2- تحتوي على 78 رسم توضيحي لكل كلمة موجودة بالملزمة (لكل كلمة !!!!)
#فهم_ماكو_درخ
3- دقة الكتابة والصور عالية جداً جداً جداً
4- هُنالك بعض المعلومات تم توضيحها بشكل تفصيلي جداً (تُعتبر لدى الطالب أو الطالبة بإنها معلومات مُبهمة ومع ذلك تم توضيح هذهِ المعلومات المُبهمة بشكل تفصيلي جداً
5- الملزمة تشرح نفسها ب نفسها بس تكلك تعال اقراني
6- تحتوي الملزمة في اول سلايد على خارطة تتضمن جميع تفرُعات معلومات الجهاز الهيكلي المذكورة في هذهِ الملزمة
واخيراً هذهِ الملزمة حلالٌ عليكم وإتمنى منكم إن تدعولي بالخير والصحة والعافية فقط
كل التوفيق زملائي وزميلاتي ، زميلكم محمد الذهبي 💊💊
🔥🔥🔥🔥🔥🔥🔥🔥🔥
3. Info-graphic Research:
Put your info-graphic research here. Use this space to collate information and write notes. If you prefer to write notes on
paper, then scan those notes and add them here.
You will need to copy and paste this slide several times.
The production role I have chosen is Presenters within the BBC, I have chosen this because I feel as if it interests me the
most. Looking at the research I have gathered shows that Chris Evans is the highest earner within the BBC earning a
staggering £2.2M this year (2017)
I have sourced this information from
http://www.express.co.uk/showbiz/tv-
radio/830476/BBC-salaries-salary-pay-full-list-
chris-evans-gary-lineker
I have sourced this
information from
http://www.bbc.co.uk
/news/entertainment-
arts-40653383
4. Info-graphic Research:
I have sourced this
information from
http://www.bbc.co.uk/new
s/entertainment-arts-
40653383
Looking at the research I have gathered
shows that 62% of top earners are men who
are earning £150,000 or over, this also shows
that only 34% of top earners are women
earning £150,000 or over.
5. Info-graphic Research:
Here I have researched and found the Gender pay gap
for stars within the BBC. This has caused a lot of
controversy, with a lot of female stars calling on the BBC
to shorter the pay gap.
Claudia Winkleman, Strictly Come Dancing co-host and Radio 2 presenter -
£450,000-£499,999
Alex Jones, presenter of The One Show - £400,000-£449,000
Fiona Bruce, BBC News and Antiques Roadshow presenter - £350,000-£399,999
Vanessa Feltz, BBC radio presenter - £350,000-£399,999
Tess Daly, Strictly Come Dancing co-host - £350,000-£399,999
Sue Barker, BBC Sport and Question of Sport presenter - £300,000-£349,999
Lauren Laverne, BBC Radio 6 Music presenter - £300,000-£349,999
Sourced from
http://www.bbc.co.u
k/news/entertainmen
t-arts-40653383
6. Info-graphic Research:
I have researched some important questions that will help me shape my Info-graphic.
1. How much does a radio presenter earn?
This comes down to many factors.
How big the audience is that they are presenting to.
Where the radio station broadcasts to.
How profitable the company are that own the station.
The experience of the presenter.
For example, Chris Evans presenter on BBC Radio 2 has a yearly salary of £2.2M. BBC Radio 2 has 14.8M listeners per week, Radio 2 also covers 15.4M of the
total population, also in 2015 the financial records for the BBC’s profit was up a third to £226.5M.
This isn’t the same for all presenters and radio stations, commercial radio presenters in the UK is paid significantly less. £100,000-£416,000 per annum.
7. Facts:
1. BBC Radio 2 has 14.8M listeners a week.
2. The highest earning presenter BBC, Chris Evans £2.2M a year.
3. BBC Radio 2 Covers 15.4M of the total population.
4. 62% of top earners in the BBC are men
5. 34% of top earners in the BBC are women
6. Commercial radio presenters in the UK earn £100,000-£416,000
7. Claudia Winkleman is the highest earing women within the BBC, salary: £450,000-£499,999
8. Graham Norton is the second highest earner in BBC, salary: £850,000-£899,999
9. Jeremy Vine is third, salary: £700,000-£749,999
10. Steve Wright is fourth, salary: £500,00-£549,999
8. Info-graphic Bibliography:
Put your info-graphic bibliography here.
Anon. (2017). BBC pay: Chris Evans tops list of best-paid stars.
Available: http://www.bbc.co.uk/news/entertainment-arts-
40653383. Last accessed 13th September 2017.
Smith, R. (2017). BBC salaries: Full list of BBC stars’ pay .
Available: Express.co.uk, Express.co.uk, 20 July 2017,
www.express.co.uk/showbiz/tv-radio/830476/BBC-
salaries-salary-pay-full-list-chris-evans-gary-lineker.. Last
accessed 13th September 2017.
Anon. (Anon). Radio Presenters Salary. Available:
http://www.radio-presenter.com/radio-presenters-salary/. Last
accessed 13th September 2017.
Anon. (2017). Radio 2-Listening Figures . Available:
https://media.info/radio/stations/bbc-radio-2/listening-figures.
Last accessed 13th September 2017.
9. Info-graphic Research:
Here I have found some existing Info-graphics that
will generate ideas when I come to make my Info-
graphic.
11. Research:
Describe how you located, retrieved and stored information:
Located: I located my research from a number of different place, the
internet, different websites.
Retrieved: I retrieved my research by reading through and filtering
different pieces of information that I needed.
Stored: I stored information on PowerPoint with havard referencing.
12. Client research:
Put your client research here.
Irn-Bru
Who is your client, what do they make, how do they advertise their products?
My client is Irn-Bru, it was founded in Cumbernauld, Scotland UK. In 1875 By A.G. Barr. Irn-Bru is a fizzy soft drink, the colours that the company have
adopted are orange and blue. They advertise their product on posters, billboards and through videos, their adverts normally follow a certain theme, there
adverts are usually linear. Below I have researched some existing adverts and I have found that many use a play on words. I have also put in a link to an Irn
Bru advert that gives you a perfect example of how they use “Reward power” because in the advert the man drinks to give himself confidence to speak to
the other guy. This is making the audience think that if they buy the drink it will reward them with this feeling. This is repeated throughout several adverts,
as the slogan to date is “Irn-Bru gets you through”.
Also the company like to remind there audience that the soft drink started its roots in Scotland, with them using the tagline “Made in Scotland from girders”
this is making there audience think that if they buy the drink they will become strong the same as a girder.
Use screen shots, images and links to help show your research.
13. Harvard Referencing
Anon. (2013). New Fella, IRN-BRU advert 2013. Available:
https://www.youtube.com/watch?v=9UprxM_aBWk. Last
accessed 19th September 2017.
Anon. (2017). Irn-Bru adverts. Available:
https://www.google.co.uk/search?safe=strict&rlz=1C1GCEA_enGB763GB76
3&biw=1034&bih=747&tbm=isch&sa=1&q=irn+bru+advert&oq=irn+bru+&
gs_l=psy-ab.1.0.0i67k1l3j0.93944.93944.0.95293.1.1.0.0.0.0.69.69.1.1.0..
Last accessed 19th September 2017.
Anon. (2017). Market value of soft drinks in the United Kingdom (UK) from 2012
to 2017 (in million euros). Available:
https://www.statista.com/statistics/491383/soft-drinks-united-kingdom-uk-
market-value/. Last accessed 19th September 2017.
Anon. (2017). The Phenomenal A.G.BARR Story . Available:
http://www.agbarr.co.uk/about-us/our-history/timeline//. Last accessed 19th
September 2017.
Donnelly, L. (2016). Teenagers drink a 'bath full' of sugary drinks a year, research
finds . Available: http://www.telegraph.co.uk/news/2016/11/22/teenagers-drink-
bath-full-sugary-drinks-year-research-finds/. Last accessed 21st September 2017.
Anon. (2017). Pepsi on Forbes Lists #30 World's Most Valuable Brands. Available:
https://www.forbes.com/companies/pepsi/. Last accessed 21st September 2017.
Anon. (2017). Coca-Cola Company Statistics. Available:
http://www.statisticbrain.com/coca-cola-company-statistics/. Last accessed 21st
September 2017.
14. Client research:
A.G. BARR have branched out in to several different drinks, in the year 1924 a man by the name
Fred Pickup launched “Tizer” coined from the word “Appletizer”. Barr acquired Tizer Ltd in 1972.
Irn-Bru was removed from sales during the world war 2 (1942-1947), this is because of the
shortages of raw materials, the government at the time had little choice but to “concentrate” the
soft drinks industry across the UK.
Barr purchased Mandora St. Clements Ltd. for £21.5M in 1988, diversifying in to high juice based
drinks.
15. Client research:
Design and packaging
Irn-Bru was launched in 1901, the design when it first launched featured a famous highland athlete on the front
that went by the name of Adam Brown from Shotts, the colours that they had used were bold and stood out to
attract there audience. In 1922 the label and design changed again, this time Adam Brown was replaced, in the
original design his right hand held an upright oar, this was later changed to a glass of Irn-Bru. In the year 1947
“Iron Brew” was born, concern grew over if the company would still be able to use the name on labelling due to
new food labelling regulations. The proposed regulations stipulated that brand names should be ‘literally true’.
Barr’s IRON BREW. 1947 was also the year that the first 330ML can designs were made and released the
purchase of Stotherts Ltd Atherton in 1967 brought soft drinks cans into the Barr portfolio for the first time. In
1979 the first plastic bottles of Irn-bru were sold in supermarkets, this was seen as better because they could be
manufactured with no safety issues. In 1998 Irn-Bru was first manufactured in Russia, the design on the can was
an outline of a athlete.
16. Client research:
Robert Barr’s Franklin factory (1900), where he started his soft drink business in 1875, deliveries to the shop were
restricted to 10 miles out and back each day the distance a horse could travel, the horse draw carriages in the picture,
indicates a growing prosperous operation.
In the same year, Robert Barr’s famous secret recipe book was produced, the book stated the exact steps you need to take
to make a carbonated soft drink, and also the key ingredients for its success. The staff that worked at the factory called
“The Syrup Room Staff” made a certain type of syrup that contained all of the ingredients for Irn-Bru.
17. Client research:
In the early 1900’s, the staff started using Hydrometers to check the density and pressure of the of the syrup and then the
finished product. This ensured that the right amount of sugar was present, they then used a pressure gauge, this was then
attached to the top of the bottle and indicated how much carbon dioxide was contained in the finished drink.
18. Market research:
Competition that Irn-Bru faces.
The competition that Irn-Bru faces from other big drink company's such as Coca Cola, Pepsi, Tango, 7 Up, Fanta. After doing some research I have found out
the Financial and company statistics of the number one drinks company on how successful they have been. Looking at the statistics I can see that in 2016 the
total number of revenue sales were $41.3B, I can also see that the average stock value over the past 10 years were $26.25. After doing other research I have
found the statistics of the 2nd largest drinks company Pepis.co, I found that they have a brand value of $18.2B as of may 2017, I also found that they have
sales totalling to $9.5B.
19. Interview
1. What would you like to see on a can of Iron Brew and why?
I find the irn bru can to be fine the way it is but perhaps have the nutrition's table or ingredients
a bit larger for people with bad eye sight or interested in the Nutrients and ingredients
2. What would you like to see in a Iron Brew advert and why?
Id like to see more Irn-Bru adverts that are suitable for young teens as some of their adverts
have a sexual nature or reference which isn't everyone fortay so I think they should make more
funny comedic adverts which make you laugh and think “Ill give that a Try”
3. How would you like to see Iron Brew advertised and why?
Id like to see more posters and ads on the TV as you do not see Irn bru advertised as much as
other soft drinks. Fun posters that feature the actual picture of the can/bottle rather than a silly
quote would get people more aware that the product exists an dto appeal to all kinds of
audience.
20. Interview
1. What would you like to see on a can of Iron Brew and why? – A design that looks interesting
and is not just plain, also something that is specific to that brand and not just something generic.
2. What would you like to see in a Iron Brew advert and why? – Comedy as it actually makes the
advert interesting and makes me associate the brand when I see it as something I should like.
3. How would you like to see Iron Brew advertised and why? - On a television advert like they
usually are with a sense of humor and a slight narrative.
21. Market research:
Put your market research here.
Things to consider:
What market is your client part of, who is their competition?
My client is part of the soft drinks market within the UK, the industry to date (2017) is worth £17.4M, the competition
that Irn-Bru faces are drinks company’s such as Coca Cola, Fanta, Tango and other big name soft drinks brands.
A long running advertising campaign was “The Adventures of Ba-Bru and Sandy” a comic wich ran from the 1930’s the the
early 70’s a sign featuring Ba-Bru was placed in Glasgow Central railway station and was only taken down in the late
1970’s. Irn-Bru’s maker A.G Barr have also mimicked Coca Colas campaign “Share a coke” by releasing thousands of
limited edition bottles of Irn-Bru with different funny names on the labels. Through the years Irn-Bru have had many
controversial marketing advertisements.
22. Market research:
Irn-Bru Adverts
After researching and looking at the adverts that Irn-Bru have produced, it’s clear to see that all of them have a certain theme, and that theme is humour
with a sense of realist elements, also the adverts are what I would class as linear, they have a beginning, middle and end. With all of this being said a few of
Irn-Bru’s adverts have caused quite some controversy, when you watch the adverts this soon because clear. In the way of colours, images and text, the
adverts have changed dramatically throughout the years, but what I have noticed is that they still really play where the drink originated from, I feel as if it’s
defiantly something that the company are very proud of, also adverts always seem to have a setting, I have noticed in the modern adverts and even in the
older ones, I that they play on image of a happy family, this is so instantly people will feel as if they can relate, because everyone what’s that.
This is a perfect example of a
realist advert and this has a
lot of elements that people
can connect with instantly
when they see it. Irn-Bru went
with the “happy family setting
when creating this advert
This advert gives the viewer the
impression that if they drink Irn-Bru it
will make them “Weightless” in sense,
this advert is more aimed at young
children due to its cartoon layout and
characters . I would also class this advert
as non-realist
23. Audience research:
Information you found on this audience from secondary sources.
After doing some research on the audience and target group I am aiming my product at, I found out that teenagers
apparently a “bath full” of fizzy sugary drinks a year, according to an article published by The Telegraph in 2016.
Research conducted by cancer research found that teenagers drink just over 234 cans a year!.
I found these results from a survey conducted in 2014, the results of the survey
show a list of the most popular drinks, the most popular drink is Coca cola, the
percentage of people that love Irn-Bru is 12% this comes as a surprise as it is so
famous in Scotland.
25. Audience research:
The results of any primary research you conducted about this brand.
Observation: The observation I made, by looking at the results of my survey were that 70% of people answered
to being male, and 30% of people answered to being female.
What this says about my audience: Looking through my results this tells me that a large percent of my audience
were male and a smaller percent were female.
How will your product appeal to this audience: My product will appeal to this audience because my product is
aimed at both men and women.
26. Audience research:
Observation: The observation I made, by looking through my results is that 85% of people answered
to be 15-17 and 15% of people answered to being 18-24.
What does this tell me about my audience: Looking at my results this tell me that a larger percentage
of people are aged 15-17 and only a small number of people are aged 18-24
How will your product appeal to this audience: My product will appeal to this audience because
originally I was aiming my product at young people.
27. Audience research:
Observation: The observation I have made looking through the results, I have been
given is that, 55% of people answered yes to drinking Iron Brew and 45% of people
answered no to drinking Iron Brew.
What does this tell me about my audience: Looking through my results this tells me
that a large number of people drink Iron Brew with a strong 55% of people saying yes,
while on the other hand 45% of people answered no.
How will your product appeal to this audience: My product will appeal to this audience
because the product I make will be largely based on Iron Brew, by doing this, this will
attract this audience.
28. Audience research:
Observation: The observation I have made by the results I have been
given is that, 52.63% of people said that Coca Cola was there favorite
drink, also 0.00% of people said that Tango was there least favorite
drink, Monster Energy, Fanta, and Iron Brew all got the same
percentage with them all getting 15.79%.
What does this tell me about my audience: Looking though my results,
this tells me that my audience liked Coca Cola the most out of all of the
drinks that I mentioned.
How will your product appeal to this audience: My product will appeal
to this audience because my product will be based largely on drinks of
this type.
29. Audience research:
Observation: The observation I have made looking back through my results is
that 100% of people answered yes and 0,00% of people answered no.
What does this tell you about my audience: Looking through my results, this
tells me that 100% of my audience have seen an Iron Brew advert.
How are you going to make your product appeal to this audience: My
product will appeal to this audience because, I will be creating my own
advert in many different ways.
30. Audience research:
Observation: The observation I have made looking at the results I have been given is
that 30% of people said they had seen Iron Brew adverts on the internet, 0% of
people said they had seen them at the bus stop, the largest number 65% of people
said they had seen adverts on TV and 5% of people said they had seen adverts on
social media pages.
What does this tell you about your audience: Looking at my results, this tells me
that the largest percent of my audience view the Iron Brew adverts on TV with 65%
saying this.
How will your product appeal to this audience: My product will appeal to this
audience because my product will be aimed at this audience’s age range, I will use
the feedback from these results when I come to make my product.
31. Audience research:
Observation: The observation I have made looking
through the results I have been given is that, 75% of
people answered a new taste texture would make Iron
Brew there favourite drink, 5% of people answered that
a new colour scheme would make Iron Brew there
favourite drink, and a new style of text and a better
layout of adverts both got 10%.
What does this tell you about your audience: Looking
at these results tells me that 75% of my audience said
that if Iron Brew got a new taste texture this would
make it there favourite drink, this also tell me that only
5% of my audience think that a change of colour
scheme is important to then make it there favourite
drink.
How will your product appeal to this audience: My
product will appeal to this audience because I will use
the feedback I have been given.
32. Idea generation Advergame:
Sound effects How will it be produced?
Music https://youtu.be/MUNLDZtqNM0?list=PL
E44EA8AF6F095EB3
Skateboarding Noise I will record this sound effect at college.
Can opening I will record this sound effect at college,
when I have a can available .
35. Planning Docs (TV Advert):
Existing TV Adverts/inspiration
Moodboard
Here are a collection of images I have found that will inspire me when I
come to create my TV advert, I will look at the different storyline each
advert has and get ideas from it.
36. Health and Safety Planning For The
Video:
When planning for our video, we have to think
thoroughly about all the possible health and safety risk
that may occur during filming, and because we are
using certain props during filming for example a
skateboard this increases the risk.
Health and Safety Risks that may occur
Someone in the group falls off the skateboard and
bangs there head on the floor, other risks could be that
the ground is wet, this can impact the skateboarding
and could cause accidents.
37. Planning Docs (TV Advert):
Cost/Props.
Cost: 80p.
April will be buying
the can of Irn-bru
and as a group we
will all put money in.
Cost: £20-30.
Price varies.
We will be borrowing
a skateboard from
one of April’s friends,
because of this there
will be no cost
involved.
Cost: £25
I have some clothes
that would be good
for using in our video
and I will be
responsible for
bringing them in to
use.
Cost: £249.99
As a group we will
be accessing a
camera from college,
because of this there
will be no cost
involved.
39. Individual Idea:
The idea that I thought of doing was a person throwing a javelin, missing the first time round, then he drinks some Irn-Bur,
throws the javelin again and it goes unbelievably far, I would also make a points system so that the player can get a certain
number of gold coins depending on how far they throw the javelin this would then make my target audience think that if
they try the drink it will give them the same affect which intern will make them buy the drink.
40. Group Idea:
Put your groups idea here. Agree on what you are doing. You need to work to this concept from here on.
My group has decided to go with the idea
of having a person sat down looking tired,
they want to skate but don’t have any
energy, they then get handed an Irn-Bru
Extra that they then drink and find
themselves full of energy and begin to
skate.
My role: The role I have agreed to do is
camera work and acting, I therefore have
the responsibility to be in charge of taking
any shots that need to be taken and
general filming, as I have also agreed to do
some acting this means I will be
responsible for any scenes that I get asked
to do.
Cast Roles Responsibility's
April Camera work/Director Bringing the Irn-Bru,
directing the senses
Louis Camera work Doing camera work and
bringing in any costumes
needed.
Aprils Friends Acting To act out the scenes. Also
bringing the skateboard
Kieran Camera Work I’m doing camera work and
shooting any senses that I
get asked to.
44. Idea Generation: Moodboard for my poster.
Here I have used a number of different fonts to see how it
would look if I were to use it when I come to make my
poster.
I like this style font because I feel as if it would stand out to my
chosen target group because of the font size and general style.
When I come to make my poster I will need to conceder, a
number of different colours to attract my target audience I
will use a range of different vibrant colours to ensure that
my poster stands out.
45. Planning Docs (Print Advert):
Potential colour scheme: The potential colour scheme that I was going for was a few different vibrant colours to ensure
it attracted my chosen target audience, colours that I think, I would use are blue and orange for my background, I think
these would be good because they are vibrant colours and when people look at the poster they will know its Irn-Bru
straight away. I will keep my text plain white because this will make my text stand out amongst the background.
46. Planning Docs (Print Advert):
Potential font ideas:
Out of all of the fonts I have found I think
this one is the best style for my poster
because it will stand out with the colours
I add to it, the colours I’m going to outline
the font with are blue and yellow.
These are other font I thought
about using and that I think
would look good on my poster,
they would look good because
they are very bold and I know
they would stand out to my
audience.
47. Planning Docs (Print Advert):
This is a practice attempt at a logo
design, I made on Photoshop, using a
range of different colours and different
techniques, for example, adding stroke
and a colour overlay, I also used Bevel
and Emboss.
48. Planning Docs (Print Advert):
Hand Drawn Sketches.
The sketches I have drawn out here
are what I’m going to incorporate on
to my poster, I have used different
colours to show what colours I will
use when I come to create my poster.
52. Irn-bru
Skateboards
Actors
Costume
COSTUME
Skater clothes
Ripper jeans
Hats
Jacket T-shirts converses/shoes/trainers
Contingency planning
What could go wrong?
Actors could not be available, make sure we all learn lines and are on
reserve. This may effect our overall production.
Camera could break, have back up camera.
SD car full, make sure we have a back up SD card.
This may effect our overall production
Camera can over heat, make sure you turn it off when not filming
Back up footage as the camera may break. There may not be enough
time for all shots so plan very carefully.
Unsafe tricks, make sure actors are safe and know what they are
doing. his may effect us if the actor is injured they may not be able to
take part
If skateboard unavailable make a cardboard skateboard that looks
original. The effect will not be the same and no one can obviously
skate.
Irn-bru may get forgotten, have back up Irn-bru. This could be time
consuming as it takes extra time to go to Tessco and buy another
which could impact on the time scales.
FINANCE
Irn-Bru can: 80p
Irn-Bru Bottle: 2 for £2
Skateboard: £20 board
53.
54. Photoshop Experiments
Here I have done two experiments expressing a number of skills, I
produced these before I had produced my final product. I have used a
number of different skills here.
Skills Used:
Stroke
Colour overlay
Bevel emboss