The evolution of the iPad, and the pro's / cons of using it in the enterprise environment... this is my first attempt at this content - comments are appreciated!
• What is the company offering consumers by launching this product? What segment and
target are served? What needs are covered?
• What variables have been used for market segmentation? Is there any niche?
• Is something extremely different in the new product or just an improvement of a
previous one? Is there any negative attribute that the product is introducing to the
market? Why?
• Is the brand showing/communicating its competitive advantage to consumers? How?
• In your opinion, what are the key aspects that made the launch a success?
• When a new service or product succeeds, competitors react by launching similar
products or services. In this case, do you think that entry barriers for new competitors are
high or low? Why? Analyze competitors’ reactions.
• Go further: What other marketing initiatives could be implemented?
The document analyzes Apple and Nokia across different dimensions of innovation using the "Service Innovation Triangle" framework, which includes resources, management, and value. It shows how Apple outperformed Nokia in areas like customer experience, technology, brand, business model, and ecosystem/value proposition. In contrast, Nokia struggled with aspects such as culture, service systems, and a focus on devices rather than platforms. This led to Apple's success with the iPhone and ecosystem while Nokia lost smartphone market share and was eventually acquired by Microsoft.
This document discusses Apple's role in technology and business. It argues that Apple fits where a pleasing user experience is important, as Apple focuses on tightly integrating hardware, software, and services to create empowering experiences for users. The document also notes that the computing world is shifting from desktop to mobile with the cloud and devices like the iPad, and that skills will need to evolve to focus more on mobile, the cloud, and developing efficient apps. Finally, it concludes that Apple has defined the next step in computing as connected but limited-function appliances and user-pleasing experiences.
The document is a presentation from OPM's Office of the CIO given to the Social Security Administration about enabling a mobile workforce. It discusses the benefits of a mobile workforce such as increased productivity and effectiveness. It then provides several ideas for making SSA's applications, processes, meetings, and communications mobile-friendly. These include eliminating paper-based processes, making all applications available offline, adopting a "mobile by default" stance, and using the web browser as a universal client. It emphasizes that SSA's core mission is to deliver social security services and that mobile initiatives should support this goal.
What is Voice?
Why you should consider adding voice?
Voice: Pros vs Cons
Introducing Voice into your SDLC / PDLC
5 Steps to Designing for Voice Before Coding
7 Principles for Designing for Voice
Real Life Conditions
Voice AI Persona, Personality, Tone and Character
Resources, Tools, and More
@igotux
The document discusses various Apple products like the iPod Touch, iPhone, and iPad and their features and uses. It provides details on the latest generations of these devices, their costs, where to purchase them, and what is included in the box. It explains that the devices are touchscreen and controlled by gestures rather than keyboards/mice. Common features like apps, cameras, speakers are described. Apps can be purchased from the iTunes store and range from free to $200. The document outlines many uses for these devices for students, including creating social stories, practicing academics and communication, and managing schedules.
This document provides an overview of smartphones, including their history, operating systems, importance, uses, advantages, disadvantages, security threats, and future. It discusses how smartphones originated from prototypes in the 1970s-1990s and have increasingly become used for tasks like communication, internet access, apps, and business/education. While smartphones provide many benefits, they also pose security risks like hacking, viruses, and data theft that users must be aware of. The future of smartphones may include flexible screens, holograms, and enhanced reality capabilities.
• What is the company offering consumers by launching this product? What segment and
target are served? What needs are covered?
• What variables have been used for market segmentation? Is there any niche?
• Is something extremely different in the new product or just an improvement of a
previous one? Is there any negative attribute that the product is introducing to the
market? Why?
• Is the brand showing/communicating its competitive advantage to consumers? How?
• In your opinion, what are the key aspects that made the launch a success?
• When a new service or product succeeds, competitors react by launching similar
products or services. In this case, do you think that entry barriers for new competitors are
high or low? Why? Analyze competitors’ reactions.
• Go further: What other marketing initiatives could be implemented?
The document analyzes Apple and Nokia across different dimensions of innovation using the "Service Innovation Triangle" framework, which includes resources, management, and value. It shows how Apple outperformed Nokia in areas like customer experience, technology, brand, business model, and ecosystem/value proposition. In contrast, Nokia struggled with aspects such as culture, service systems, and a focus on devices rather than platforms. This led to Apple's success with the iPhone and ecosystem while Nokia lost smartphone market share and was eventually acquired by Microsoft.
This document discusses Apple's role in technology and business. It argues that Apple fits where a pleasing user experience is important, as Apple focuses on tightly integrating hardware, software, and services to create empowering experiences for users. The document also notes that the computing world is shifting from desktop to mobile with the cloud and devices like the iPad, and that skills will need to evolve to focus more on mobile, the cloud, and developing efficient apps. Finally, it concludes that Apple has defined the next step in computing as connected but limited-function appliances and user-pleasing experiences.
The document is a presentation from OPM's Office of the CIO given to the Social Security Administration about enabling a mobile workforce. It discusses the benefits of a mobile workforce such as increased productivity and effectiveness. It then provides several ideas for making SSA's applications, processes, meetings, and communications mobile-friendly. These include eliminating paper-based processes, making all applications available offline, adopting a "mobile by default" stance, and using the web browser as a universal client. It emphasizes that SSA's core mission is to deliver social security services and that mobile initiatives should support this goal.
What is Voice?
Why you should consider adding voice?
Voice: Pros vs Cons
Introducing Voice into your SDLC / PDLC
5 Steps to Designing for Voice Before Coding
7 Principles for Designing for Voice
Real Life Conditions
Voice AI Persona, Personality, Tone and Character
Resources, Tools, and More
@igotux
The document discusses various Apple products like the iPod Touch, iPhone, and iPad and their features and uses. It provides details on the latest generations of these devices, their costs, where to purchase them, and what is included in the box. It explains that the devices are touchscreen and controlled by gestures rather than keyboards/mice. Common features like apps, cameras, speakers are described. Apps can be purchased from the iTunes store and range from free to $200. The document outlines many uses for these devices for students, including creating social stories, practicing academics and communication, and managing schedules.
This document provides an overview of smartphones, including their history, operating systems, importance, uses, advantages, disadvantages, security threats, and future. It discusses how smartphones originated from prototypes in the 1970s-1990s and have increasingly become used for tasks like communication, internet access, apps, and business/education. While smartphones provide many benefits, they also pose security risks like hacking, viruses, and data theft that users must be aware of. The future of smartphones may include flexible screens, holograms, and enhanced reality capabilities.
The document discusses Apple's marketing strategies targeting college students. It provides insights from a survey of over 200 Apple users, including that half use their Macs 16-24 hours per week and look for long battery life. Advertising ideas are proposed, including showing a student unable to finish a paper on a dying PC but able to on a Mac. The creative brief outlines convincing students that MacBooks are worth the investment due to discounts, features like battery life, and quality.
This document discusses guidelines for designing user interfaces for iPhone applications. It covers topics such as choosing an application style, following human interface principles, handling common tasks, and creating custom icons and images. The guidelines emphasize simplicity, focus on the primary task, effective communication, and supporting standard gestures and controls to provide a consistent user experience. Application elements like the status bar, navigation bar, tab bar, and toolbars are described. Standard views, controls, alerts and modal views are also covered.
Oliver Palmer delivers an inspirational presentation on the iPad, it's impact in the Australian market, technical challenges, and opportunities for developers and content creators.
A Presentation and Talk given throughout Q2 and Q3 in 2013 to senior business and technology leaders, mainly in the Financial Services Industry, but also in government, general software and development.
Blog entry here: http://akohli.wordpress.com/2014/02/24/trending-mobile/
Mobile technology has reached a point where everyone working I technology cares about it, from boring corporate IT to fancy schmancy media. But it certainly is not a one size fits all market and there are a lot of subtitles and nuances that must be taken into account when considering working with the technology and providing a technical offering.
Welcome any comments, @akohli or leave the comment here.
The Fortune 500 is an annual list compiled and published by Fortune magazine that ranks 500 of the largest United States corporations by total revenue for their respective fiscal years.The original Fortune 500 was limited to companies whose revenues were derived from manufacturing, mining, and energy exploration. This presentation tells how Apple became one among the fortune 500 companies and how they secured 9th rank in fortune 500 company list.
This document discusses smart phones, their advantages and disadvantages, uses in the workplace and general uses. It notes that smart phone sales and users have greatly increased since 2008. Common smart phone features are described along with mobile phone ownership among kids. In conclusion, more people are buying smart phones due to unique applications that help utilize their abilities while competing between brands.
We are living in an era where data from multiple devices and connected objects and software systems are being intertwined to create a multitude of new services and performances– all without ruining the consumer experience.
If Apple Watch is successful, it will consolidate and standardize our expectations of wearable technology, in the same way that the iPhone did for the mobile market in 2007. This broad acceptance of the digitally-enhanced self will pave the way for other technologies that are still emerging at the fringes of the consumer domain.
When Apple first released its iPad, nobody knew just how great its impact would be. We've since seen the iPad and iPad 2 explode on the market and, in the course of just two years, become an integral part of our lives. The new iPad 3 may change that all over again.
We take a brief look back over the two-year history of the iPad to see how far it has come and how far the iPad 3 may take us.
iPhone, iPad and iPod Touch are revolutionary new platform made available by Apple. These technologies presents a huge opportunity for entrepreneurs and companies with great new product ideas. Larger organizations and companies with established products will also greatly benefit by extending their applications and products to run on iPhone, iPad and iPod Touch. Given the power of this mobile computing platform, the breadth of applications that can be developed for iPhone, iPad and iPod Touch is limited only by your imagination.
With our proven experience of building mobile applications and Yash Computech Solutions expertise on iOs, X Code, Objective C, Cocoa, iPhone SDK and related technologies.
The document discusses Apple's financial success in the last quarter despite introducing an "evolutionary" rather than "revolutionary" iPhone 5. It notes Apple's $117 billion cash reserves and over $35 billion in quarterly revenue alone. The summary also touches on issues with the iPhone 5 such as screen and body issues being reported, as well as concerns around Foxconn's labor practices for assembling iPhones in China, including long work hours, strict control of workers, and reports of suicides.
Apple has been very successful in revolutionizing technology through products like the iPad. The iPad was launched in 2010 and combined the functionality of devices like computers, books, cameras and phones into a single device. It has features like a high resolution touch screen, thin and light design, and can run apps. The iPad is highly versatile as it works with other Apple products and older devices through iTunes. This created an "Apple Ecosystem" that expanded their customer base and led to the iPad capturing about 80% of the tablet market share. Apple targets various consumer groups with the iPad, including households where multiple tablets per home are now common. Through simple visual advertising focusing on the user experience, Apple has been very successful in marketing the iPad to
The document discusses the introduction and adoption of the iPad in educational settings. It describes the iPad's features and capabilities for educational use. It also examines Apple's strategy in developing the iPad to fill a gap between laptops and smartphones. While initial problems with overheating and WiFi were encountered, adoption of the iPad among early adopters like teachers, administrators and students familiar with iTechnology has been growing. Wider adoption in education is expected to increase exponentially as its benefits become more widely observed and experienced.
"The Ever-Changing Landscape of Disruptive Technologies"
The presentation will address the ever-changing landscape of disruptive technologies. Among other things, we will be going into different emerging technologies like artificial intelligence, blockchain, automation and voice control. We will also deepen in the mobile economy and share some advise on how to keep up with new tech and what one should keep track of in the next few years.
The document discusses the pros and cons of smartphone usage. Smartphones provide benefits in the workplace by allowing fast access to emails and the internet. However, they can also negatively impact productivity if overused for social media or non-work purposes. Smartphones are beneficial for education as they function like portable laptops at a lower cost, though they may distract from studying if used excessively for social networking. In conclusion, while smartphones have changed daily life, their overuse can undermine productivity in work, school, and social interactions.
Apple 2 VASANNA DO U DARE TO CHOOSE MY TOPICvaas2234
Apple is an American technology company founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. It designs, develops and sells consumer electronics, computer software and personal computers. Some of Apple's most popular products include the iPhone, iPad, Mac computers and the iPod. Apple is known for its innovative design, ease of use of its products and strong brand loyalty among customers. It continues to be one of the most valuable brands globally.
A smartphone is a mobile phone that offers more advanced computing abilities and connectivity than a regular phone. Smartphones allow users to install and run applications and are powered by full operating systems. Popular smartphone brands and their market shares have changed over time, with previous leaders losing share. While smartphones provide flexibility and connectivity, their disadvantages include small screens, high costs, impacts on work-life balance, and unhealthiness. However, on balance smartphones have significant benefits for productivity and communication.
I HOPE IT IS HELPFUL FOR YOU> BUT PLS IWANT CREDITS> OR ADD ME AND MESSAGE ME THANKS
THERE IS A NOTE FOR PRESENTERS VIEW
HAVE A GOOD DAY
KEEP CALM AND DRINK ON
NAME: Ellen Magalona
GNDR: FML
BRTHDY: FEB. 1998
@ellenmaaee
Guide by Cell Presentation on the Future of Mobile Technologyguidebycell
Mobile technology allows museum visitors to gather information, have fun, and share their experience. Smartphones can be used to access audio tours, play interactive games, and share content on social media. The document outlines several mobile app examples that provide information, entertainment and ways to spend money at museums. It encourages museums to experiment with one or two mobile options and notes that smartphone usage provides instant statistics on visitor engagement.
This document discusses the transition from desktop to mobile applications. It notes that as hardware has improved, becoming smaller and more portable, applications are no longer limited to PCs. The growth of mobile devices and changes in culture and user experiences have driven this transition. Now half of app downloads and revenues come from mobile. The document examines trends in mobile platforms, apps, and revenue, as well as future directions like augmented reality and the integration of apps into more areas of life.
I cannot get enough points for its harmful effects as a result of it's employed by such a big amount of individuals.
I think the radiation theory for damage from cell phones has been pretty much killed. identical individuals worrying regarding radiation from cell phones
1) Apple has achieved "Splendid Isolation" from competitors through its closed ecosystem and control over both hardware and software, leading to consistent innovation and financial success despite economic turmoil.
2) Apple's annual revenues have grown tremendously in recent years and now exceed the GDP of many countries, demonstrating its economic power.
3) Within Apple's ecosystem, brands can connect with consumers through iAd mobile ads and apps, though opportunities are limited and competition is intense given the vast selection available. Successful examples like the Nike+ app show what is possible.
The document discusses Apple's marketing strategies targeting college students. It provides insights from a survey of over 200 Apple users, including that half use their Macs 16-24 hours per week and look for long battery life. Advertising ideas are proposed, including showing a student unable to finish a paper on a dying PC but able to on a Mac. The creative brief outlines convincing students that MacBooks are worth the investment due to discounts, features like battery life, and quality.
This document discusses guidelines for designing user interfaces for iPhone applications. It covers topics such as choosing an application style, following human interface principles, handling common tasks, and creating custom icons and images. The guidelines emphasize simplicity, focus on the primary task, effective communication, and supporting standard gestures and controls to provide a consistent user experience. Application elements like the status bar, navigation bar, tab bar, and toolbars are described. Standard views, controls, alerts and modal views are also covered.
Oliver Palmer delivers an inspirational presentation on the iPad, it's impact in the Australian market, technical challenges, and opportunities for developers and content creators.
A Presentation and Talk given throughout Q2 and Q3 in 2013 to senior business and technology leaders, mainly in the Financial Services Industry, but also in government, general software and development.
Blog entry here: http://akohli.wordpress.com/2014/02/24/trending-mobile/
Mobile technology has reached a point where everyone working I technology cares about it, from boring corporate IT to fancy schmancy media. But it certainly is not a one size fits all market and there are a lot of subtitles and nuances that must be taken into account when considering working with the technology and providing a technical offering.
Welcome any comments, @akohli or leave the comment here.
The Fortune 500 is an annual list compiled and published by Fortune magazine that ranks 500 of the largest United States corporations by total revenue for their respective fiscal years.The original Fortune 500 was limited to companies whose revenues were derived from manufacturing, mining, and energy exploration. This presentation tells how Apple became one among the fortune 500 companies and how they secured 9th rank in fortune 500 company list.
This document discusses smart phones, their advantages and disadvantages, uses in the workplace and general uses. It notes that smart phone sales and users have greatly increased since 2008. Common smart phone features are described along with mobile phone ownership among kids. In conclusion, more people are buying smart phones due to unique applications that help utilize their abilities while competing between brands.
We are living in an era where data from multiple devices and connected objects and software systems are being intertwined to create a multitude of new services and performances– all without ruining the consumer experience.
If Apple Watch is successful, it will consolidate and standardize our expectations of wearable technology, in the same way that the iPhone did for the mobile market in 2007. This broad acceptance of the digitally-enhanced self will pave the way for other technologies that are still emerging at the fringes of the consumer domain.
When Apple first released its iPad, nobody knew just how great its impact would be. We've since seen the iPad and iPad 2 explode on the market and, in the course of just two years, become an integral part of our lives. The new iPad 3 may change that all over again.
We take a brief look back over the two-year history of the iPad to see how far it has come and how far the iPad 3 may take us.
iPhone, iPad and iPod Touch are revolutionary new platform made available by Apple. These technologies presents a huge opportunity for entrepreneurs and companies with great new product ideas. Larger organizations and companies with established products will also greatly benefit by extending their applications and products to run on iPhone, iPad and iPod Touch. Given the power of this mobile computing platform, the breadth of applications that can be developed for iPhone, iPad and iPod Touch is limited only by your imagination.
With our proven experience of building mobile applications and Yash Computech Solutions expertise on iOs, X Code, Objective C, Cocoa, iPhone SDK and related technologies.
The document discusses Apple's financial success in the last quarter despite introducing an "evolutionary" rather than "revolutionary" iPhone 5. It notes Apple's $117 billion cash reserves and over $35 billion in quarterly revenue alone. The summary also touches on issues with the iPhone 5 such as screen and body issues being reported, as well as concerns around Foxconn's labor practices for assembling iPhones in China, including long work hours, strict control of workers, and reports of suicides.
Apple has been very successful in revolutionizing technology through products like the iPad. The iPad was launched in 2010 and combined the functionality of devices like computers, books, cameras and phones into a single device. It has features like a high resolution touch screen, thin and light design, and can run apps. The iPad is highly versatile as it works with other Apple products and older devices through iTunes. This created an "Apple Ecosystem" that expanded their customer base and led to the iPad capturing about 80% of the tablet market share. Apple targets various consumer groups with the iPad, including households where multiple tablets per home are now common. Through simple visual advertising focusing on the user experience, Apple has been very successful in marketing the iPad to
The document discusses the introduction and adoption of the iPad in educational settings. It describes the iPad's features and capabilities for educational use. It also examines Apple's strategy in developing the iPad to fill a gap between laptops and smartphones. While initial problems with overheating and WiFi were encountered, adoption of the iPad among early adopters like teachers, administrators and students familiar with iTechnology has been growing. Wider adoption in education is expected to increase exponentially as its benefits become more widely observed and experienced.
"The Ever-Changing Landscape of Disruptive Technologies"
The presentation will address the ever-changing landscape of disruptive technologies. Among other things, we will be going into different emerging technologies like artificial intelligence, blockchain, automation and voice control. We will also deepen in the mobile economy and share some advise on how to keep up with new tech and what one should keep track of in the next few years.
The document discusses the pros and cons of smartphone usage. Smartphones provide benefits in the workplace by allowing fast access to emails and the internet. However, they can also negatively impact productivity if overused for social media or non-work purposes. Smartphones are beneficial for education as they function like portable laptops at a lower cost, though they may distract from studying if used excessively for social networking. In conclusion, while smartphones have changed daily life, their overuse can undermine productivity in work, school, and social interactions.
Apple 2 VASANNA DO U DARE TO CHOOSE MY TOPICvaas2234
Apple is an American technology company founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. It designs, develops and sells consumer electronics, computer software and personal computers. Some of Apple's most popular products include the iPhone, iPad, Mac computers and the iPod. Apple is known for its innovative design, ease of use of its products and strong brand loyalty among customers. It continues to be one of the most valuable brands globally.
A smartphone is a mobile phone that offers more advanced computing abilities and connectivity than a regular phone. Smartphones allow users to install and run applications and are powered by full operating systems. Popular smartphone brands and their market shares have changed over time, with previous leaders losing share. While smartphones provide flexibility and connectivity, their disadvantages include small screens, high costs, impacts on work-life balance, and unhealthiness. However, on balance smartphones have significant benefits for productivity and communication.
I HOPE IT IS HELPFUL FOR YOU> BUT PLS IWANT CREDITS> OR ADD ME AND MESSAGE ME THANKS
THERE IS A NOTE FOR PRESENTERS VIEW
HAVE A GOOD DAY
KEEP CALM AND DRINK ON
NAME: Ellen Magalona
GNDR: FML
BRTHDY: FEB. 1998
@ellenmaaee
Guide by Cell Presentation on the Future of Mobile Technologyguidebycell
Mobile technology allows museum visitors to gather information, have fun, and share their experience. Smartphones can be used to access audio tours, play interactive games, and share content on social media. The document outlines several mobile app examples that provide information, entertainment and ways to spend money at museums. It encourages museums to experiment with one or two mobile options and notes that smartphone usage provides instant statistics on visitor engagement.
This document discusses the transition from desktop to mobile applications. It notes that as hardware has improved, becoming smaller and more portable, applications are no longer limited to PCs. The growth of mobile devices and changes in culture and user experiences have driven this transition. Now half of app downloads and revenues come from mobile. The document examines trends in mobile platforms, apps, and revenue, as well as future directions like augmented reality and the integration of apps into more areas of life.
I cannot get enough points for its harmful effects as a result of it's employed by such a big amount of individuals.
I think the radiation theory for damage from cell phones has been pretty much killed. identical individuals worrying regarding radiation from cell phones
1) Apple has achieved "Splendid Isolation" from competitors through its closed ecosystem and control over both hardware and software, leading to consistent innovation and financial success despite economic turmoil.
2) Apple's annual revenues have grown tremendously in recent years and now exceed the GDP of many countries, demonstrating its economic power.
3) Within Apple's ecosystem, brands can connect with consumers through iAd mobile ads and apps, though opportunities are limited and competition is intense given the vast selection available. Successful examples like the Nike+ app show what is possible.
iPad and iPhone in the Business EnvironmentAsaf Segev
The document discusses how mobile devices like the iPad and iPhone are becoming increasingly integral to business processes. It notes that these devices are portable, easy to use, and instantly ready. The growth of cloud services, social media, and mobile internet access fuels the rise of mobile work. Tablets are replacing PCs and notebooks for many knowledge workers due to their simplicity and ability to improve employee motivation. While tablets are technically inferior to PCs, users prefer them because they place the human being at the center and allow for easy, intuitive work processes. The key to their success lies more in improving employee motivation than deeply integrating them into business processes.
The document summarizes the management process of Apple Inc. in launching their new iPad 2 product. It provides details on Apple's introduction, vision, mission and the introduction of the original iPad. It then discusses the launch and sales of the iPad 2 in March 2011, including hardware specifications. The summary discusses Apple's focus on the user experience over technical specifications. It also outlines Apple's human resource management practices in hiring specialists for new product launches.
The document traces the history and development of tablet computers from early prototypes in the late 19th century to the present day. It discusses key milestones like the Apple Newton in 1993 and the Microsoft Tablet PC in 2000. The document also analyzes the current tablet market dominated by Apple's iPad and the efforts of competitors like Amazon, Samsung, and Barnes & Noble to gain market share. Discussion questions posed consider strategies for competing with Apple and how tablets may continue to transform work and education.
Integrating iPads and Tablet Computers into Library Services Part 1ALATechSource
The document provides an overview of part 1 of a webinar on integrating iPads and tablet computers into library services. It begins with introductions of the presenters and a quick poll of library types. It then discusses the history and evolution of tablet computers, current tablet models on the market, factors to consider when investing in tablets, and why libraries may use tablets. Specifications to consider when purchasing tablets are also outlined.
The document discusses smartphones and provides details about various smartphone brands and their positioning in the market. It discusses Apple and Samsung's positioning strategies and value propositions. Apple positions the iPhone as a fashionable and easy to use device that combines web, email, music and computing. Samsung positions its Galaxy phones as offering lower prices compared to the iPhone. The document also provides Apple's marketing mix and suggestions on how it can improve its market performance, such as addressing price issues and competition.
Making the most of your smartphone and tabletjackieb32
The document discusses the features and advantages of smartphones, different operating systems (iOS, Android, Blackberry), and popular smartphone apps. It provides an overview of how smartphones can help with tasks like social media, lifestyle, work/business, and recommendations for apps in these categories. The document also discusses tablets and their similarities and differences compared to smartphones.
This document provides an overview and analysis of app stores and software distribution models for tablet computers. It discusses the benefits of the app store model pioneered by Apple, including centralized distribution and a focus on single-purpose apps. However, it also notes criticisms of Apple's closed approach and censorship of some apps. Alternative models for Android, Windows, Blackberry, and jailbroken iOS devices are examined. The document considers how traditional desktop software models are ill-suited for tablets and analyzes ways Windows could create a more app-centric ecosystem. It concludes by profiling the browsing capabilities of popular mobile browsers like Safari, Chrome, and Internet Explorer.
CES Rewind
Fallon Creative Technologist Jacob Abernathy presents 10 trends you and your brands need to know about the gadgets revealed at this year's Consumer Electronic Show – ground zero for the future of consumer electronics and technology!
Jacob will put perspective on everything you missed in an engaging multimedia demonstration that details trends ranging from the rise of tablet computing, and gaming everywhere, to the explosion of car technologies powering our everyday driving.
Mobile applications require collaboration from specialists in various roles including interaction design, mobile design, iOS development, Android development, backend development, project management, and testing. While the debate around native vs. web applications is often simplistic, creating high-quality multi-platform mobile projects typically involves both native and web components. The key is determining the right solution based on each project's specific needs rather than following rigid definitions.
The document discusses several ways that information technology has improved and enabled businesses. It provides examples of how mobile phones with internet access and applications allow users to access documents remotely. It also explains how the internet and online communications like email and video calling have allowed businesses to advertise, reach more customers, and hold meetings remotely. Finally, it mentions that IT has improved customer service through features like live chat support and email.
Steve Jobs announced in 2007 that Apple would launch the iPhone to change the mobile industry like the iPod changed music. The iPhone launch was a massive marketing success. It featured a touchscreen and integrated iPod, internet, and phone functions. While competitors were skeptical, the iPhone launched on AT&T in the US in June 2007 to widespread attention and interest.
Apple in Education - Lee Evans - iansyst Ltdiansyst
The document discusses Apple's latest offerings and commitment to accessibility in education. It summarizes John d'Abbro's presentation on using digital creativity and Apple technology to engage students with behavioral, emotional, and social difficulties. It also provides overviews of various assistive technologies available on Mac devices that can help with organization, planning, reading, writing, and more.
Meier and Moorefield-Lang: Integrating iPads and Tablets into Library Service...ALATechSource
This document provides an overview of a two-part workshop on integrating tablets in libraries. It introduces the presenters and covers a brief history of tablets, why libraries are interested in tablets, comparisons of different tablet models, and case studies of tablets being used in academic, public, and school libraries such as the L.E. Phillips Memorial Public Library and Charlottesville Schools. Practical applications and challenges of tablet integration are also discussed.
This document provides a case study on Apple Inc. conducted by Aman Sehgal for their MBA program. It discusses Apple's founding in 1976, the history and evolution of its product lines including Mac computers, iPhones, iPads and services like iTunes. It also examines Apple's business model of designing hardware and software for seamless integration, key competitors, large market share, and recommendations around pricing, R&D investment, customer engagement and business model revisions.
Wavemaker US team released the takeaways from the annual Apple Worldwide Developers Conference (WWDC), held on June 6-8th. The Don’t Miss from WWDC covers all the major announcements around AR, voice assistance, browsing, consumer tracking and more - and pulls out what is most relevant for marketers to know.
The use of the i pad in and for qualitative researchMerlien Institute
The use of the ipad in and for qualitative research
by Frank-Thomas Naether
Presented at Merlien Institute's Qualitative Consumer Research & Insights Conference 2011
6-8 April 2011, Malta
More info at: www.merlien.org
Apple is the largest technology company by revenue and market capitalization. It designs, manufactures and markets smartphones, tablets, computers and other devices and services. Apple has strengths in its brand, innovation, customer experience and research focus. However, it also faces weaknesses such as premium pricing, lack of compatibility between operating systems, and dependency on iPhone/iPad revenues. Opportunities for Apple include expanding distribution and green technology, while threats include impact from the coronavirus on supply chains and sales in China.
Integrating iPads and Tablet Computers into Library Services, Part 1ALATechSource
This document provides an overview of a workshop on integrating tablets and iPads into libraries. It introduces the presenters and covers topics like the history and evolution of tablet computers, why libraries are interested in tablets, how to set up a tablet program, and case studies of tablet programs in different libraries. Attendees participate in polls to gauge their interests and needs. The document provides a high-level introduction to considerations for selecting and implementing a tablet initiative in a library.
Enhancing Adoption of AI in Agri-food: IntroductionCor Verdouw
Introduction to the Panel on: Pathways and Challenges: AI-Driven Technology in Agri-Food, AI4Food, University of Guelph
“Enhancing Adoption of AI in Agri-food: a Path Forward”, 18 June 2024
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During the budget session of 2024-25, the finance minister, Nirmala Sitharaman, introduced the “solar Rooftop scheme,” also known as “PM Surya Ghar Muft Bijli Yojana.” It is a subsidy offered to those who wish to put up solar panels in their homes using domestic power systems. Additionally, adopting photovoltaic technology at home allows you to lower your monthly electricity expenses. Today in this blog we will talk all about what is the PM Surya Ghar Muft Bijli Yojana. How does it work? Who is eligible for this yojana and all the other things related to this scheme?
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women MagazineCIOWomenMagazine
In this article, we will dive into the extraordinary life of Ellen Burstyn, where the curtains rise on a story that's far more attractive than any script.
Prescriptive analytics BA4206 Anna University PPTFreelance
Business analysis - Prescriptive analytics Introduction to Prescriptive analytics
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Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...Niswey
50 million companies worldwide leverage WhatsApp as a key marketing channel. You may have considered adding it to your marketing mix, or probably already driving impressive conversions with WhatsApp.
But wait. What happens when you fully integrate your WhatsApp campaigns with HubSpot?
That's exactly what we explored in this session.
We take a look at everything that you need to know in order to deploy effective WhatsApp marketing strategies, and integrate it with your buyer journey in HubSpot. From technical requirements to innovative campaign strategies, to advanced campaign reporting - we discuss all that and more, to leverage WhatsApp for maximum impact. Check out more details about the event here https://events.hubspot.com/events/details/hubspot-new-delhi-presents-unlocking-whatsapp-marketing-with-hubspot-integrating-messaging-into-your-marketing-strategy/
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NIMA2024 | De toegevoegde waarde van DEI en ESG in campagnes | Nathalie Lam |...BBPMedia1
Nathalie zal delen hoe DEI en ESG een fundamentele rol kunnen spelen in je merkstrategie en je de juiste aansluiting kan creëren met je doelgroep. Door middel van voorbeelden en simpele handvatten toont ze hoe dit in jouw organisatie toegepast kan worden.
AI Transformation Playbook: Thinking AI-First for Your BusinessArijit Dutta
I dive into how businesses can stay competitive by integrating AI into their core processes. From identifying the right approach to building collaborative teams and recognizing common pitfalls, this guide has got you covered. AI transformation is a journey, and this playbook is here to help you navigate it successfully.
3. Transformation SHIFT HAPPENS Our culture will continue to increase its reliance on technology THRIVE Being Slightly Ahead of the Curve Don’t be afraid to adopt technology Embrace the experience
4. 4,000 years ago, the Chinese invented the first device used for counting and calculating. This tool is called anABACUS, and it is still in use today!
7. What is the iPad? "It's so much more intimate than a laptop and so much more capable than a smart phone” “a tablet-style computer that resembles the iPhone, but with a larger screen and other features for work and play.” “it has the potential to change portable computing profoundly, and to challenge the primacy of the laptop.” “a multipurpose device that bridges the gap between the iPhone and a laptop”
8. iPad: the beginning Announced in January 2010 Based off Apple iPhone “smart-phone”- internet/multimedia Portable media-player Internet client E-mail, web browsing, & Wi-Fi connectivity Multi-touch user interface Touch screen and virtual keyboard Redesigned all “apps” Third party applications designed to help the user perform specific task games, reference, GPS navigation & social networking
9. iPad: the design LED-Backlit IPS Display high-resolution, 9.7-inch screen No orientation or pointing device 178° viewing angle Multi-Touch Precise and responsive Functionality mimics natural actions Keyboard, Zoom, Scroll, flip through photos/pages Size and Shape 1.5 pounds and 1/2 inch thick Curved back for comfort and easy pick-up Battery Life lithium-polymer battery from Mac notebook Up to 10 hours of battery life 1 month of standby battery life
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12. iPad Revolution Fastest Selling Electronic Device EVER 16 million iPads sold since April 2010 Analysts estimate that during calendar year 2011, Apple will sell approximately 27 Million iPads What Does This Mean? In Less Than 2 years, the equivalent of ±10 % of the U.S. Population Will Own an iPad By year end 2011 tablets will be outselling pc’s!
13. Increasing Usage Currently 86% of the Fortune 500 are deploying or testing iPads Apple is adding enterprise security and deployment features with each new IOS version Salesforce.com found in a 2010 survey that 71% of CIO’s reported that tablets were NOT allowed in their enterprise In 2011 that number dropped to 33%! 51% had already started deploying tablets for employees Most common industries deploying iPads Financial Services Insurance Medical Devices
14. Why the Change in Attitude? Size Matters – smart phones simply do not have the screen size to navigate easily, show enough information, or satisfy the multiple-user requirements Consumerization – Apple’s model of “open architecture” for app development has allowed more “true” business app’s to be developed. Ease of Use – training time is shorter, productivity is increased as devices are simplified
15. Mixing Tablets with Business Functionality Productivity Security Ultimately…
16. Value to You Regarding technology, access to information will continue to increase exponentially. What is Your Value Proposition? Embrace Technology Drive business by being the resource Combine information, experience and market knowledge
17. Reduce schlepping the laptop Taking notes on the move Projecting from the ipad As a "clicker" device External Keyboard Pages Notes Good Reader Voice Recorder
18. Pros and Cons of Tablets Pros Tablets are mobile. As business begins to fully utilize cloud computing, having your work remotely accessible becomes a must. A tablet can make you more accessible and, in turn, more productive. Tablets are very practical tools. As developers continue to design new business apps that improve over time, there will be a growing amount of potential work uses for tablets. Tablets express capability. In a business setting, having and using a tablet can communicate to your clients a feeling of professionalism. If you use your tablet to enhance your work productivity, you will appear more capable.
19. Pros and Cons Tablets Cons Tablets haven’t reinvented the wheel. Most of the functions performed by a tablet can be performed on a laptop or desktop computer. Yes, tablets may be far more convenient, but does that make them absolutely necessary? Tablets are toys. Similar to smart phones, tablets are designed to function as entertainment, making it easy to become distracted with streaming video or games. Tablets are still a new technology and are therefore expensive. If you aren’t yet convinced a tablet is right for you, given their price, wait a few months to watch how the industry grows. Eventually, cheaper alternatives will be introduced as more popular hardware, like the iPad, drop in price. Size matters – it’s easy to lose site of or forget your tablet device, causing a security risk.
Fuze Meeting: Fuze Meetings by the Day allows professionals to conduct virtual meetings with teleconferencing, real-time collaboration, document sharing and HD video for just $9 a day – no subscription requiredBox.net: Box.net, the cloud-based service, offers support for video out and AirPrint, among other features. Using an Apple iPad Dock Connector to VGA Adapter, the app lets users project documents from an iPad. Now pitches and presentations look better since they are on a television, projector or LCD monitor.Air Sharing: The Air Sharing app allows iPhone and iPod touch users to view documents and operate their devices as wireless hard drives or thumb drives to store and transfer files. Users wirelessly connect their devices to their computers as an external drive and drag and drop files between the machines.
Documents to Go – allows editing of word, excel, ppt, etc. Allows creations of PDF’s. Access to documents across the web. iTap: Manage your Windows desktop from your iPad, iPhone or iPod touch. Utilizing Microsoft RDP (Remote Desktop Protocol), iTap RDP gives you complete control over and fast access to your Windows PC from anywhere.
Lynda.com: training videos on topics as diverse as business process to videography to web design, etc.Audible: audio booksSafari Books – access to thousands of books and videos (online) about technology, professional development, etc. Read online, or download to read later.
1) Epocrates: Free mobile drug reference manual2) PatientKeeper:PatientKeeper® Mobile Clinical Results™ provides physicians with anytime, anywhere access to aggregated clinical data from disparate backend systems. Mobile Clinical Results is the mobile companion product to the PatientKeeper Physician Portal. To access data, your organization needs to be a licensed PatientKeeper customer.”Some of the more interesting, and potentially important uses for this portable patient information include:* Review Medication Lists (including IV meds) and see a history of discontinued meds.* View all Clinical Notes including admit, progress, consult, discharge, and operative notes.* Review an at-a-glance presentation of temperature, blood pressure, heart rate, and other Vital Signs as well as Input/Output measurements.* Review a patient’s known Allergies, including substance, type (drug, food, or environment) and a description of any reaction.3) MedWatcher:Stay up to date with the latest news and government safety alerts for the prescription medicines you take. Submit any side effects you experience to the US Food and Drug Administration (FDA) to make drugs safer for everyone. 4) Medical Wizards Library: Medical Wizards Library provides popular medical reference guides and tools for healthcare professionals in one easy-to-use application. After you install the Medical Wizards Library to your device, you will unlock a world of mobile medical possibilities. Whether you are a Doctor, Nurse, Physician Assistant, Nursing Assistant, or Medical Student, Medical Wizards has the ideal program for you.5) NEJM This Week: The latest medical research findings, review articles, and editorial opinion on a wide variety of topics of importance to biomedical science and clinical practice, from the most trusted name in medicine - The New England Journal of Medicine.