Many large operators have expressed a desire to undertake disruptive change, and we have often proposed an agenda for such change. What typically happens is that, after several rounds of engagement, we observe that there is little mainstream organisational appetite to engage in disruption. Why so?
The main reason is a perception gap between the current state of the art (which any leading operator delivers) and our understanding of the state of the possible (which most operators are very far from). This gap exaggerates the risks of engaging in disruption, and underestimates the potential rewards.
Another reason is that our industry as a whole implicitly believes that network service quality is a matter of detecting and rectifying ‘faults’. This framing inhibits the consideration of the alternative paradigm of networks as resource trading spaces. As a result, the significant ‘quality arbitrage’ that exists in all IP networks is not visible.
Operators face the risk that others will exploit the arbitrage opportunity, to their serious commercial disadvantage. This has happened before, e.g. with TDM and the rise of ISPs, and is happening now with SD-WAN. We propose that a larger multinational operators need to proactively initiate the disruption via a new business unit.
The goal of this presentation is to share exemplars of important broadband Internet access performance phenomena. In particular, we highlight the critical role of stationarity.
When they have non-stationarity, networks are useless for most applications. We show real-world examples of both stationarity and non-stationarity, and discuss the implications for broadband stakeholders.
These phenomena are only visible when using state-of-the-art high-fidelity metrics and measures that capture instantaneous flow.
Sample proposal summary for quality arbitrage business unitMartin Geddes
The telecoms industry is getting to grips with quality and performance. The current system has a weak control over quality, and many pricing mismatches. As a result, there are arbitrage opportunities everywhere. This presentation for a global telco proposed a new business unit to take advantage of them.
Superfast or superfit? The case for UK broadband policy reformMartin Geddes
This is a critical moment for UK digital infrastructure policy. The context is one of rapid political, market and technological change. As a nation, we face important decisions over topics like post-Brexit regulation, universal service delivery, Openreach independence, TETRA replacement and 5G readiness. The imperative is to reflect on whether our historic approaches will meet our future needs. Where we anticipate a shortfall, we must act to protect our long-term national interest.
This paper aims to educate policymakers about one specific shortfall: the growing ‘capability gap’ between broadband demand and supply.
It makes two recommendations.
This unwanted situation is avoidable by two readily attainable changes in our policy approach.
Firstly, our policy metrics need to reflect the readiness of broadband infrastructure to support both present and future demand.
Secondly, the money needs to move to incentivise the right market behaviours to create a correspondingly fit-for-purpose supply.
When these reforms are enacted together, this will help to position the UK with a world-class infrastructure ready to attract capital and talent on a global scale.
When we get water, electricity, or gas delivered to our home or place of work we expect it to have predictable quality. Why isn't this also true of broadband? The answer is we don't (yet) have the "glue" to integrate performance in digital supply chains.
Broadband service quality - rationing or markets?Martin Geddes
"Net neutrality" is implicitly framed as a debate over how to deliver an equitable ration of quality to each broadband user and application. This is the wrong debate to have, since it is both technically impossible and economically unfair. We should instead be discussing how to create a transparent market for quality that is both achievable and fair.
Digital supply chain quality managementMartin Geddes
We've figured out how to send physical goods around the world: aggregate them into containers. We're still struggling how to do digital good, which we disaggregate into packets. Here's the answer.
The issue of quality in networks has been long being troublesome, resulting in endless deferral. It was a hard issue for the pioneers to deal with ‘quality’ and ‘QoS’ as the underlying mathematics was insufficient to support their ambitions. We have now filled in a significant part of the missing mathematical foundations. The culmination of that work is the ∆Q framework.
As a by-product of this framework, a new approach to sharing quality has become possible: a polyservice network. We believe that this is a significant conceptual and practical advance. However, we have (until now) lacked industry standard terminology to describe it.
This short presentation introduces the idea of a polyservice network, and contrasts it with pre-existing approaches to ‘priority QoS’.
The document provides an overview of network performance science. It discusses how networks are essentially large distributed computing systems and how operators manufacture performance for distributed applications. It outlines the key activities of measuring, modeling, and managing performance hazards to understand customer experience risks. It notes issues like poor specifications that don't capture the stochastic nature of packet networks, metrics that hide important traffic patterns, non-composable contracts between vendors, and protocols like TCP attempting arbitrage on quality variations in networks.
The goal of this presentation is to share exemplars of important broadband Internet access performance phenomena. In particular, we highlight the critical role of stationarity.
When they have non-stationarity, networks are useless for most applications. We show real-world examples of both stationarity and non-stationarity, and discuss the implications for broadband stakeholders.
These phenomena are only visible when using state-of-the-art high-fidelity metrics and measures that capture instantaneous flow.
Sample proposal summary for quality arbitrage business unitMartin Geddes
The telecoms industry is getting to grips with quality and performance. The current system has a weak control over quality, and many pricing mismatches. As a result, there are arbitrage opportunities everywhere. This presentation for a global telco proposed a new business unit to take advantage of them.
Superfast or superfit? The case for UK broadband policy reformMartin Geddes
This is a critical moment for UK digital infrastructure policy. The context is one of rapid political, market and technological change. As a nation, we face important decisions over topics like post-Brexit regulation, universal service delivery, Openreach independence, TETRA replacement and 5G readiness. The imperative is to reflect on whether our historic approaches will meet our future needs. Where we anticipate a shortfall, we must act to protect our long-term national interest.
This paper aims to educate policymakers about one specific shortfall: the growing ‘capability gap’ between broadband demand and supply.
It makes two recommendations.
This unwanted situation is avoidable by two readily attainable changes in our policy approach.
Firstly, our policy metrics need to reflect the readiness of broadband infrastructure to support both present and future demand.
Secondly, the money needs to move to incentivise the right market behaviours to create a correspondingly fit-for-purpose supply.
When these reforms are enacted together, this will help to position the UK with a world-class infrastructure ready to attract capital and talent on a global scale.
When we get water, electricity, or gas delivered to our home or place of work we expect it to have predictable quality. Why isn't this also true of broadband? The answer is we don't (yet) have the "glue" to integrate performance in digital supply chains.
Broadband service quality - rationing or markets?Martin Geddes
"Net neutrality" is implicitly framed as a debate over how to deliver an equitable ration of quality to each broadband user and application. This is the wrong debate to have, since it is both technically impossible and economically unfair. We should instead be discussing how to create a transparent market for quality that is both achievable and fair.
Digital supply chain quality managementMartin Geddes
We've figured out how to send physical goods around the world: aggregate them into containers. We're still struggling how to do digital good, which we disaggregate into packets. Here's the answer.
The issue of quality in networks has been long being troublesome, resulting in endless deferral. It was a hard issue for the pioneers to deal with ‘quality’ and ‘QoS’ as the underlying mathematics was insufficient to support their ambitions. We have now filled in a significant part of the missing mathematical foundations. The culmination of that work is the ∆Q framework.
As a by-product of this framework, a new approach to sharing quality has become possible: a polyservice network. We believe that this is a significant conceptual and practical advance. However, we have (until now) lacked industry standard terminology to describe it.
This short presentation introduces the idea of a polyservice network, and contrasts it with pre-existing approaches to ‘priority QoS’.
The document provides an overview of network performance science. It discusses how networks are essentially large distributed computing systems and how operators manufacture performance for distributed applications. It outlines the key activities of measuring, modeling, and managing performance hazards to understand customer experience risks. It notes issues like poor specifications that don't capture the stochastic nature of packet networks, metrics that hide important traffic patterns, non-composable contracts between vendors, and protocols like TCP attempting arbitrage on quality variations in networks.
Essential science for broadband regulationMartin Geddes
Is 'net neutrality' an objectively measurable thing? The scientific report recently commissioned by Ofcom (the UK telecoms regulator) on Traffic Management Detection says 'no'. Furthermore, 'neutrality' isn't even what we want! This presentation is an annotated version from a webinar that summarises the report and suggests a way out of the 'neutrality' quagmire.
Broadband is a relatively new technology, and its underlying science is still being developed. We have long understood the 'right' units in other engineering disciplines: mass, length, hardness, etc. What is the 'right' unit for supply and demand for broadband?
This presentation discusses the need for having the right metric. This means solving two problems: the 'abstraction' gap, and the 'inference' gap. ∆Q is the ideal metric because it fills both gaps.
The Ladder: How money and multiplexing are connectedMartin Geddes
This document discusses how network operator costs and revenues are connected through a "ladder" of causal relationships. It explains that revenue comes from delivering good quality experiences to users, which requires sufficient network capacity and flows without excessive packet loss or delay. Costs arise from the physical infrastructure and active network mechanisms needed to support these flows. Multiplexing plays a key role by matching variable demand to fixed network resources, but introduces risks of packet loss and delay if not performed effectively. Predicting and controlling these multiplexing effects is important for maximizing profits while managing costs and risks.
Introduction to ΔQ and Network Performance Science (extracts)Martin Geddes
Introduction and summary sections from long slide deck (165 slides) on network performance science as the associated mathematical breakthrough that makes it possible.
This document discusses how broadband internet markets are maturing from focusing on speed and coverage to also considering network capability and quality of experience. It notes how other markets like cars evolved through similar phases. It describes a bad Skype call experience caused by high variability in network delay rather than average speed. It argues regulators and providers should measure additional network properties like stationarity and allow tradeoffs between peak bandwidth and stability to better enable applications.
If CSPs want to live in "the best of times" after automating and virtualizing their network, they will turn their attention to virtualized value-add services distribution and their supporting managed services as new streams of revenue.
Network performance optimisation using high-fidelity measuresMartin Geddes
Communications service providers are seeking to increase their profitability and return on assets Predictable Network Solutions Ltd has the capability to support optimisation beyond traditional approaches to network data analytics. This capability is built around a robust scientific method. CSPs can benefit greatly from enhancing the fidelity of their measurements of critical aspects of network performance. Standard techniques fail to capture enough resolution. We have the missing leading-edge measurement capabilities that all CSPs need.
Network performance - skilled craft to hard scienceMartin Geddes
This document describes the technical and business journey for network operators wanting to turn network performance from a skilled craft into hard science.
This Wainhouse Research Ebook investigates Unified Communications and Collaboration (UC&C) as an enabler of Digital Transformation. We’re focusing on the broad, enterprise-wide impact that a well deployed, integrated, and expanded UC&C experience delivers, and its ability to enable a larger Digital Transformation strategy.
This eBook provides an objective, unbiased, and detailed overview of UC&C Transformation, covering the following topics:
Digital Transformation - key concepts, terms, and definitions
Enterprise Drivers - primary drivers leading the enterprise to a digital transformation strategy
Transformation Reality - common enterprise barriers to digital transformation
Key Steps & Best Practices - to making your transformation journey successful
Transformation Use Cases & Opportunities - transformation targets and benefits
This eBook includes expert analyst insight backed by the following research:
In-Dept Interviews – with product teams, IT Decision Makers (ITDMs), and executives with experience transforming their enterprises with the use of UC&C tools and solutions.
Wainhouse Research Data – we reference data points from end-user and ITDM surveys, briefings with technology vendors, and insight gained from enterprise consulting engagements.
This white paper analyzes the potential economic and competitive impact of network functions virtualization (NFV) and software-defined networking (SDN) technologies on telecommunications carriers and their networks. It finds that NFV and SDN could drive profound changes by enabling network programmability, automation, dynamic service provisioning, and the fusion of carrier networks with cloud ecosystems. While these changes present opportunities to lower costs and expand services, carriers that fail to embrace the transformation may be left with uncompetitive business models. The white paper aims to facilitate strategic discussion on how carriers can best leverage NFV and SDN.
Using the Cloud to Attract, Engage & Retain Your CustomersWainhouse Research
The document discusses how companies can use digital engagement and cloud communications to attract, engage, and retain customers. It provides examples of how government, higher education, transportation, and healthcare organizations are using digital tools like messaging, video, location services, and analytics via the cloud to improve customer experiences. Overall the document promotes the idea that the evolving needs of today's digital customers require companies to adopt new cloud-based communications technologies and services to effectively engage with their diverse customer bases.
Forward-thinking telecom agents are choosing cable companies (cablecos) over traditional telcos. Cablecos offer innovative products and services with scalability, redundancy, and state-of-the-art infrastructure. Their bundled services provide significant cost savings for customers. Cablecos focus on business customers is driving strong revenue growth. Agents recognize cablecos as reliable network providers and a source of growth potential for serving the education, healthcare, and business sectors.
From CTAM Business Services Council: For small-and medium-sized U.S. businesses, moving computing operations out of the server closet and into what is broadly branded as "the cloud" is now a cornerstone IT strategy, offering cost, flexibility and speed advantages. Encompassing varying combinations of communications, infrastructure and software services that rely on remote computing systems connected over broadband networks, the business cloud computing movement has demonstrated tremendous marketplace momentum.
The document discusses network functions virtualization (NFV) and how it enables communication service providers (CSPs) to innovate faster and reduce costs. NFV allows CSPs to introduce new services more quickly and cost-effectively by eliminating the need for specialized hardware. It also offers more freedom and agility to respond faster to market demands with lower risks and investments. HP's OpenNFV approach provides CSPs an open and proven NFV architecture, including industry standards, validated applications through partner programs and testing labs, and a virtualized cloud platform to deploy NFV.
Next gen tech for business and telecom service providers, Raman Singh, CloudC...Alan Quayle
Next gen tech for business and telecom service providers
Raman Singh, Chief Innovation Officer, Cloud Connect
CloudConnect is a DOT Licensed Virtual Network Operator offering a lot more than just India’s first PBX on Mobile for SMBs. CloudConnect gives you the advantage of a comprehensive, and secure mobile-first Business Communication Systems which include cloud PBX system, Business IP phone service, and Unified Communications and Collaboration for small businesses.
This presentation will cover:
Emerging trends: How CloudConnct can help
CloudConnect’s offerings
UCaaS:sensible, effective, and immediately deployable
Customization, verticals, and ecosystem
CloudConnect platform Architecture
Product overview and unique value
Omni-Channel and voice bot examples
Auto-config, auto scaling, self-healing
Curso: Redes y comunicaciones II: 02 CaaS, NaaS.
Dictado en la Universidad Tecnológica del Perú, Lima - Perú, ciclos 2011-3 (octubre/2011) y 2012-1 (abril/2012).
SD-WAN projects are an opportunity to leverage a new technology. Most SD-WAN projects also aim to capture substantial savings by deploying less expensive bandwidth or renegotiating contracts. But without careful attention to detail, the forecasted savings may not materialize.
This document summarizes challenges facing cloud service providers as customers increasingly demand "need-based" solutions that shift operating risks to providers. It discusses how disappearing upfront fees, shrinking top lines, and shorter purchase cycles force providers to bear more capital and operating expenses. It recommends that providers diversify their business, manage geo-distribution of infrastructure, avoid long-term support commitments, and strive to create longer-term contracts to maintain profitability in this changing landscape.
Cloud Computing, outsourcing your IT infrastructure?Rien Dijkstra
Although IT infrastructure delivers no direct business value, for many organizations information systems are tightly interwoven within the fabric of their primary processes that creates business value. The puzzle is how to source your IT and if Cloud Computing is the solution of this puzzle.
Presentation following the publication of the book 'Rightsourcing: Enabling Collaboration' ISBN 978-1481792806
Essential science for broadband regulationMartin Geddes
Is 'net neutrality' an objectively measurable thing? The scientific report recently commissioned by Ofcom (the UK telecoms regulator) on Traffic Management Detection says 'no'. Furthermore, 'neutrality' isn't even what we want! This presentation is an annotated version from a webinar that summarises the report and suggests a way out of the 'neutrality' quagmire.
Broadband is a relatively new technology, and its underlying science is still being developed. We have long understood the 'right' units in other engineering disciplines: mass, length, hardness, etc. What is the 'right' unit for supply and demand for broadband?
This presentation discusses the need for having the right metric. This means solving two problems: the 'abstraction' gap, and the 'inference' gap. ∆Q is the ideal metric because it fills both gaps.
The Ladder: How money and multiplexing are connectedMartin Geddes
This document discusses how network operator costs and revenues are connected through a "ladder" of causal relationships. It explains that revenue comes from delivering good quality experiences to users, which requires sufficient network capacity and flows without excessive packet loss or delay. Costs arise from the physical infrastructure and active network mechanisms needed to support these flows. Multiplexing plays a key role by matching variable demand to fixed network resources, but introduces risks of packet loss and delay if not performed effectively. Predicting and controlling these multiplexing effects is important for maximizing profits while managing costs and risks.
Introduction to ΔQ and Network Performance Science (extracts)Martin Geddes
Introduction and summary sections from long slide deck (165 slides) on network performance science as the associated mathematical breakthrough that makes it possible.
This document discusses how broadband internet markets are maturing from focusing on speed and coverage to also considering network capability and quality of experience. It notes how other markets like cars evolved through similar phases. It describes a bad Skype call experience caused by high variability in network delay rather than average speed. It argues regulators and providers should measure additional network properties like stationarity and allow tradeoffs between peak bandwidth and stability to better enable applications.
If CSPs want to live in "the best of times" after automating and virtualizing their network, they will turn their attention to virtualized value-add services distribution and their supporting managed services as new streams of revenue.
Network performance optimisation using high-fidelity measuresMartin Geddes
Communications service providers are seeking to increase their profitability and return on assets Predictable Network Solutions Ltd has the capability to support optimisation beyond traditional approaches to network data analytics. This capability is built around a robust scientific method. CSPs can benefit greatly from enhancing the fidelity of their measurements of critical aspects of network performance. Standard techniques fail to capture enough resolution. We have the missing leading-edge measurement capabilities that all CSPs need.
Network performance - skilled craft to hard scienceMartin Geddes
This document describes the technical and business journey for network operators wanting to turn network performance from a skilled craft into hard science.
This Wainhouse Research Ebook investigates Unified Communications and Collaboration (UC&C) as an enabler of Digital Transformation. We’re focusing on the broad, enterprise-wide impact that a well deployed, integrated, and expanded UC&C experience delivers, and its ability to enable a larger Digital Transformation strategy.
This eBook provides an objective, unbiased, and detailed overview of UC&C Transformation, covering the following topics:
Digital Transformation - key concepts, terms, and definitions
Enterprise Drivers - primary drivers leading the enterprise to a digital transformation strategy
Transformation Reality - common enterprise barriers to digital transformation
Key Steps & Best Practices - to making your transformation journey successful
Transformation Use Cases & Opportunities - transformation targets and benefits
This eBook includes expert analyst insight backed by the following research:
In-Dept Interviews – with product teams, IT Decision Makers (ITDMs), and executives with experience transforming their enterprises with the use of UC&C tools and solutions.
Wainhouse Research Data – we reference data points from end-user and ITDM surveys, briefings with technology vendors, and insight gained from enterprise consulting engagements.
This white paper analyzes the potential economic and competitive impact of network functions virtualization (NFV) and software-defined networking (SDN) technologies on telecommunications carriers and their networks. It finds that NFV and SDN could drive profound changes by enabling network programmability, automation, dynamic service provisioning, and the fusion of carrier networks with cloud ecosystems. While these changes present opportunities to lower costs and expand services, carriers that fail to embrace the transformation may be left with uncompetitive business models. The white paper aims to facilitate strategic discussion on how carriers can best leverage NFV and SDN.
Using the Cloud to Attract, Engage & Retain Your CustomersWainhouse Research
The document discusses how companies can use digital engagement and cloud communications to attract, engage, and retain customers. It provides examples of how government, higher education, transportation, and healthcare organizations are using digital tools like messaging, video, location services, and analytics via the cloud to improve customer experiences. Overall the document promotes the idea that the evolving needs of today's digital customers require companies to adopt new cloud-based communications technologies and services to effectively engage with their diverse customer bases.
Forward-thinking telecom agents are choosing cable companies (cablecos) over traditional telcos. Cablecos offer innovative products and services with scalability, redundancy, and state-of-the-art infrastructure. Their bundled services provide significant cost savings for customers. Cablecos focus on business customers is driving strong revenue growth. Agents recognize cablecos as reliable network providers and a source of growth potential for serving the education, healthcare, and business sectors.
From CTAM Business Services Council: For small-and medium-sized U.S. businesses, moving computing operations out of the server closet and into what is broadly branded as "the cloud" is now a cornerstone IT strategy, offering cost, flexibility and speed advantages. Encompassing varying combinations of communications, infrastructure and software services that rely on remote computing systems connected over broadband networks, the business cloud computing movement has demonstrated tremendous marketplace momentum.
The document discusses network functions virtualization (NFV) and how it enables communication service providers (CSPs) to innovate faster and reduce costs. NFV allows CSPs to introduce new services more quickly and cost-effectively by eliminating the need for specialized hardware. It also offers more freedom and agility to respond faster to market demands with lower risks and investments. HP's OpenNFV approach provides CSPs an open and proven NFV architecture, including industry standards, validated applications through partner programs and testing labs, and a virtualized cloud platform to deploy NFV.
Next gen tech for business and telecom service providers, Raman Singh, CloudC...Alan Quayle
Next gen tech for business and telecom service providers
Raman Singh, Chief Innovation Officer, Cloud Connect
CloudConnect is a DOT Licensed Virtual Network Operator offering a lot more than just India’s first PBX on Mobile for SMBs. CloudConnect gives you the advantage of a comprehensive, and secure mobile-first Business Communication Systems which include cloud PBX system, Business IP phone service, and Unified Communications and Collaboration for small businesses.
This presentation will cover:
Emerging trends: How CloudConnct can help
CloudConnect’s offerings
UCaaS:sensible, effective, and immediately deployable
Customization, verticals, and ecosystem
CloudConnect platform Architecture
Product overview and unique value
Omni-Channel and voice bot examples
Auto-config, auto scaling, self-healing
Curso: Redes y comunicaciones II: 02 CaaS, NaaS.
Dictado en la Universidad Tecnológica del Perú, Lima - Perú, ciclos 2011-3 (octubre/2011) y 2012-1 (abril/2012).
SD-WAN projects are an opportunity to leverage a new technology. Most SD-WAN projects also aim to capture substantial savings by deploying less expensive bandwidth or renegotiating contracts. But without careful attention to detail, the forecasted savings may not materialize.
This document summarizes challenges facing cloud service providers as customers increasingly demand "need-based" solutions that shift operating risks to providers. It discusses how disappearing upfront fees, shrinking top lines, and shorter purchase cycles force providers to bear more capital and operating expenses. It recommends that providers diversify their business, manage geo-distribution of infrastructure, avoid long-term support commitments, and strive to create longer-term contracts to maintain profitability in this changing landscape.
Cloud Computing, outsourcing your IT infrastructure?Rien Dijkstra
Although IT infrastructure delivers no direct business value, for many organizations information systems are tightly interwoven within the fabric of their primary processes that creates business value. The puzzle is how to source your IT and if Cloud Computing is the solution of this puzzle.
Presentation following the publication of the book 'Rightsourcing: Enabling Collaboration' ISBN 978-1481792806
The document discusses the concept of a synchronous supply chain where each stage is connected and shares information. It emphasizes the need for planning and processes to be linked across organizations to enable synchronization. Key points covered include the types of information that should be shared, the role of integrated logistics systems and information technology in achieving synchronization, and the importance of flexibility and quick response in manufacturing and logistics to meet customer needs.
Cloud technology is no longer a new player in the market,
but it’s a mature and integral part of the IT landscape and a
key parameter in driving business growth. It is an
indispensable topic among CXOs. A research by Fraedon has
found that almost half of the banks find their legacy
systems to be the biggest hindrance in their growth.
The document discusses the differences between a "good enough network" and an "enterprise next-generation network". A good enough network focuses only on initial capital costs while an enterprise next-generation network takes a strategic approach considering total cost of ownership, business capabilities, and future needs. Building a network based only on low costs can increase costs over time and limit an organization's ability to adapt. The document recommends considering total cost of ownership, future requirements, and business value when making network investments.
Cloud computing is now a viable option for businesses seeking to outsource part or all of their IT operations. But in this new era — where the power of the Internet is harnessed for IT tasks — outsourcing to the cloud can be a strategic maneuver, not just a cost-cutting measure.
Navigating the Uncertain World Facing Service Providers - Juniper's PerspectiveJuniper Networks
Service providers are facing more and more pressure as customers demand immediacy. Learn how adopting a carrier-grade, open network platform closes the innovation gap to create value for your network. http://juni.pr/1JQZYOl
Performance and Supply Chain Management for the Software TelcoMartin Geddes
Many network operators are currently engaged in the transformation to become a ‘software telco’. Programmable networks deliver more efficiency and flexibility from the underlying fixed physical network assets. However, this also introduces new business and technical risks. We look at how to manage the technical issues of the SDN/NFV world.
Lean billing approaches can help telecom companies respond quickly to market changes by mitigating expensive legacy billing systems. A document describes how a telecom operator could use a lean usage management system called Service Control to offer flexible service bundles instead of traditional packages. This system allows for easy configuration of pricing models, better customer experiences, and shorter time to market for new services by offloading some functions from legacy billing stacks.
This document discusses ReadyForTheNet's SME Clustering concept to enable small and medium enterprises to leverage information technologies. The concept involves grouping SMEs together geographically and providing shared IT infrastructure and applications as a service to achieve economies of scale. This reduces costs for SMEs while also generating revenue from tenants for building owners. ReadyForTheNet plans to be the dominant IT provider for these SME clusters by removing barriers SMEs face in adopting IT.
The document discusses the importance of supply chain integration and management in today's business environment. It states that price is no longer the only indicator of quality, and that evaluating overall supply chain efficiency is now a key part of purchase decisions. It emphasizes the need for close collaboration between suppliers, customers, and across the supply chain. Effective supply chain management can provide a competitive advantage through strategies like jointly negotiating contracts to lower costs, ensure quality and timely deliveries, and increase bargaining power.
There are several ways to calculate the return on investment (ROI) of cloud computing initiatives. Key performance indicators compare metrics like cost, time, quality and profitability between cloud and traditional IT. ROI models also compare savings from cost, time and quality improvements. Specific ways cloud provides ROI include optimizing resources, increasing flexibility, enabling faster decision making, reducing costs through scale and specialization, and improving quality of service. Measuring factors like customer churn rate also helps evaluate cloud initiatives.
Maybe you can already recite the sales pitch for cloud computing in your sleep—how it’s faster, more flexible, and economical than amassing your own servers on site. But, as Joe Weinman argues in “Rethinking the Benefits of Cloud,” that’s just scratching the surface. In this exclusive white paper, Weinman, author of Cloudonomics: The Business Value of Cloud Computing, explores some of the overlooked—and more nuanced—business benefits of moving workloads to the cloud, such as faster innovation, global expansion, and customer satisfaction.
Future of Work Enabler: Flexible Commercial ModelsCognizant
As companies adopt more flexible approaches to business process service delivery, they are also moving to new outcome-based payment models that support how businesses need to operate today. (An installment in our multipart series on the shifts necessary for future-proofing your company.)
The document provides an agenda for a conference on cloud computing. It discusses:
1) Financial perspectives on cloud computing from Morgan Hill, focusing on understanding real IT costs.
2) Legal and security considerations for cloud computing from Taylor Wessing, including issues around data location, security, retention, and contractual terms.
3) The technology behind Amazon Web Services' cloud platform, including its scalable and reliable infrastructure services.
It emphasizes the importance of understanding an organization's real IT costs in order to evaluate potential cost savings from cloud computing solutions. Legal and practical security issues also need clear consideration to safely utilize cloud services.
Boeing Australia Limited (BAL) is evaluating adopting an e-procurement system to streamline procurement processes. The executive summary recommends BAL follow Boeing US's lead in implementing a cost-effective e-procurement system that can interface with existing legacy IT systems. This would improve business processes, increase productivity through upgraded procurement, and save costs by reducing processing times and rationalizing suppliers while maintaining key relationships. Any decision must consider BAL's vision of creating shareholder value through customer-focused solutions and system support.
Global banks to sign up the largest buy-side firms to their client clearing offerings. Typically, such offerings focus on the needs of complex global clients, facilitating access to multiple CCPs, and spanning numerous jurisdictions.
How to manage and reduce network Capex and Opex while maintaining profitabil...Subex
Communication service providers are facing increasing competition and spending large amounts on network infrastructure upgrades. However, 20% of network assets fail to earn back their cost and 5-15% are underutilized. This is due to a lack of visibility into existing assets and inefficient asset management. The Asset Management project aims to help operators optimize network spending through standards and guidelines for tracking assets throughout their lifecycle to reduce costs and improve profits.
Similar to Introduction to network quality arbitrage (20)
The document provides a summary of two new discussion groups and includes links to various articles and websites about topics such as the future of the internet, blockchain technology, privacy policies, and QAnon. It ends by thanking the audience and noting there will be another livestream in April.
The End of Information Technology: Introducing Hypersense & Human TechnologyMartin Geddes
If we were to climb into a time machine and set the dial for ten years into the future, what might personal communications look like? Might you inhabit a soothing virtual reality where your conference call takes place in a simulated lakeside villa? Might you consult with a virtual doctor? Employ a “Guardian Avatar” to act autonomously on your behalf eliminating online drudgery and security concerns? Although no particular future is certain, the seeds of what is to come can always be found within the present reality, albeit often only in retrospect.
The future of computing is a symbiosis of machines and people. To achieve this we need an "operating system" upgrade for digital technology. We all need a Guardian Avatar to help us to navigate the "metaverse", and to care for us and protect us.
Evaluating the internet end-user experience in the Russian FederationMartin Geddes
This document discusses initial findings from research commissioned by Euraisa:Peering to evaluate the internet end-user experience in the Russian Federation. It describes a new peering point at the IXcellerate Moscow One data centre, which offers private peering connections. The research measures the quality attenuation (ΔQ) between various locations to understand how network topology, link speeds, and traffic loads impact the user experience for different applications. Initial data was gathered between Moscow, Chelyabinsk, London, Dublin, Frankfurt, and Singapore to analyze delay and how it affects users.
FCC Open Internet Transparency - a review by Martin GeddesMartin Geddes
The document provides an informal technical review of the FCC's planned broadband measurement regime. It notes several issues with the FCC's approach, including that it:
1) Focuses more on political goals of "neutrality" than user experience
2) Does not adequately capture key technical aspects like network variability, burstiness, or what constitutes a "speed"
3) Sets up unrealistic expectations about network performance that may not match actual user experience
4) Creates challenges around accurately measuring performance across different technologies like DSL and cable.
Overall, the review finds that while the FCC addresses some important issues, its approach lacks technical rigor and could lead to measurements that do not provide useful or actionable information
This document outlines a journey from being beasts to becoming superheroes to gods using technology. It argues that as technology allows us to be present anywhere and anytime through things like telephones and computers, we are building "superconductors for our minds" that transcend biological limitations. However, privacy issues arise when sensual data is converted to symbols that computers can understand and share. The document suggests we must resolve this tension between privacy erosion and enhanced presence. It speculates that the trajectory of technology development may lead humanity to become "Homo evolutis" that deliberately directs its own and other species' evolution, achieving a god-like state of being everywhere through advanced communication technologies.
Beyond 'neutrality' - how to reconnect regulation to reality?Martin Geddes
This document discusses the lack of engagement between broadband policy literature and technical realities regarding the stochastic nature of network traffic management. It analyzes the mentions of relevant scientific terms in books on net neutrality policy and finds little exploration of concepts like stochasticity, emergence and probabilistic modeling. It argues that the focus on detecting and regulating "discriminatory" traffic has been misguided, and that policy should instead define quality of service floors and use objective measurement methods to evaluate user experience. The document promotes socializing technical knowledge with policymakers and shifting the regulatory perspective away from traffic management and towards ensuring a minimum quality of broadband service.
The ISP industry has been selling the public and government on the benefits of 'superfast' broadband. This presentation argues that the goal should instead be 'superfit' broadband.
The perception gap: the barrier to disruptive innovation in telecomsMartin Geddes
The 'state of the possible' in telecoms is a long way ahead the 'state of the art'. The new science of network performance enables a large leap in customer experience and cost. However, the perception among operators is that only relatively small, incremental improvements are possible.
This presentation explores the reasons for this 'perception gap' between what is seen to be possible, and what actually is. It draws on our work at senior levels for tier 1 operators, as well as examples from outside the telecoms industry.
Overcoming this gap opens the possibility to disruptive innovation. Who will seize the opportunity? Incumbents, challengers or new entrants?
The document summarizes the opposition to a proposed 25-meter mobile telecommunications mast over the village of Lastingham in the North York Moors National Park in England. It provides three alternative proposals that would provide mobile coverage while preserving the landscape and being more cost effective. The alternatives include a shared tree mast camouflaged in the valley near existing infrastructure, a BT Openreach mobile infill solution using existing poles, and an EE micro network of small discrete antennas within the village. The document argues these alternatives address concerns about resilience, environmental impact, and value for money better than the proposed mast.
This paper is a bibliography of articles on the key technology trends of today: Mass personalisation, Inclusive and accessible design, Data-driven decision making, Generational change, Portfolio careers, Virtual workplace solution, Privacy, Resurgence in voice, On-the-go communications, Future of email, Virtual reality, Gaming and gamification, Sensor revolution, Sensual interfaces, Soundscaping, Wearables, Social robotics, Sentiment analysis, Anticipatory computing, Virtual assistants, Wireless and mobility, Distributed trust systems, Batteries and power, ‘Glomad’ workers, Home teleworking, Data destruction, Cybermeetings, Security as a service, Human productivity, Simplified security
A forecast of the needs of future business communications users, based on research by Martin Geddes and Dean Bubley. We address the questions: What are the future communications needs of workers? How and where do people work?
A Study of Traffic Management Detection Methods & ToolsMartin Geddes
This scientific report was commissioned by the UK telecoms regulator, Ofcom, from Predictable Network Solutions Ltd. It evaluates the suitability of different traffic management techniques for regulatory use. The conclusions are very significant for the "net neutrality" debate, since it points out many common misconceptions about how broadband actually works.
Hypertext to Hypervoice - The next stage in collaboration on the WebMartin Geddes
Imagine a world where computers enrich our voices with superhuman powers; where voice is integrated into our social media just as text and images currently are; where our voice can be used as a communication tool at its full capacity: simple, powerful and rich. This is the world of hypervoice, where voice on the Web is as native and
natural as hypertext.
The Properties and Mathematics of Data Transport QualityMartin Geddes
A Brief Introduction to ’Quality’ in Data Networks; its Interaction with End User Experience, its Conservation, Propagation, and how it can be Traded, Costed and Managed.
Presentation by Herman Kienhuis (Curiosity VC) on Investing in AI for ABS Alu...Herman Kienhuis
Presentation by Herman Kienhuis (Curiosity VC) on developments in AI, the venture capital investment landscape and Curiosity VC's approach to investing, at the alumni event of Amsterdam Business School (University of Amsterdam) on June 13, 2024 in Amsterdam.
The report *State of D2C in India: A Logistics Update* talks about the evolving dynamics of the d2C landscape with a particular focus on how brands navigate the complexities of logistics. Third Party Logistics enablers emerge indispensable partners in facilitating the growth journey of D2C brands, offering cost-effective solutions tailored to their specific needs. As D2C brands continue to expand, they encounter heightened operational complexities with logistics standing out as a significant challenge. Logistics not only represents a substantial cost component for the brands but also directly influences the customer experience. Establishing efficient logistics operations while keeping costs low is therefore a crucial objective for brands. The report highlights how 3PLs are meeting the rising demands of D2C brands, supporting their expansion both online and offline, and paving the way for sustainable, scalable growth in this fast-paced market.
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
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Cover Story - China's Investment Leader - Dr. Alyce SUmsthrill
In World Expo 2010 Shanghai – the most visited Expo in the World History
https://www.britannica.com/event/Expo-Shanghai-2010
China’s official organizer of the Expo, CCPIT (China Council for the Promotion of International Trade https://en.ccpit.org/) has chosen Dr. Alyce Su as the Cover Person with Cover Story, in the Expo’s official magazine distributed throughout the Expo, showcasing China’s New Generation of Leaders to the World.
Tired of chasing down expiring contracts and drowning in paperwork? Mastering contract management can significantly enhance your business efficiency and productivity. This guide unveils expert secrets to streamline your contract management process. Learn how to save time, minimize risk, and achieve effortless contract management.
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...Niswey
50 million companies worldwide leverage WhatsApp as a key marketing channel. You may have considered adding it to your marketing mix, or probably already driving impressive conversions with WhatsApp.
But wait. What happens when you fully integrate your WhatsApp campaigns with HubSpot?
That's exactly what we explored in this session.
We take a look at everything that you need to know in order to deploy effective WhatsApp marketing strategies, and integrate it with your buyer journey in HubSpot. From technical requirements to innovative campaign strategies, to advanced campaign reporting - we discuss all that and more, to leverage WhatsApp for maximum impact. Check out more details about the event here https://events.hubspot.com/events/details/hubspot-new-delhi-presents-unlocking-whatsapp-marketing-with-hubspot-integrating-messaging-into-your-marketing-strategy/
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART
During the budget session of 2024-25, the finance minister, Nirmala Sitharaman, introduced the “solar Rooftop scheme,” also known as “PM Surya Ghar Muft Bijli Yojana.” It is a subsidy offered to those who wish to put up solar panels in their homes using domestic power systems. Additionally, adopting photovoltaic technology at home allows you to lower your monthly electricity expenses. Today in this blog we will talk all about what is the PM Surya Ghar Muft Bijli Yojana. How does it work? Who is eligible for this yojana and all the other things related to this scheme?
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2. 2
Network quality arbitrage demands a
commercial and technical strategic response
Many large operators have expressed a desire to undertake disruptive change, and we have often proposed
an agenda for such change. What typically happens is that, after several rounds of engagement, we observe
that there is little mainstream organisational appetite to engage in disruption. Why so?
The main reason is a perception gap between the current state of the art (which any leading operator
delivers) and our understanding of the state of the possible (which most operators are very far from). This
gap exaggerates the risks of engaging in disruption, and underestimates the potential rewards.
Another reason is that our industry as a whole implicitly believes that network service quality is a matter of
detecting and rectifying ‘faults’. This framing inhibits the consideration of the alternative paradigm of
networks as resource trading spaces. As a result, the significant ‘quality arbitrage’ that exists in all IP
networks is not visible.
Operators face the risk that others will exploit the arbitrage opportunity, to their serious commercial
disadvantage. This has happened before, e.g. with TDM and the rise of ISPs, and is happening now with SD-
WAN. We propose that a larger multinational operators need to proactively initiate the disruption via a
new business unit.
2
4. 4The ‘quality arbitrage’ business opportunity
Most telecommunications providers currently deliver data services that are much better than
required most of the time. This is in an attempt to avoid episodes of poor quality that cause
customers to complain and churn. Despite this commitment to over-delivery, poor quality still
occasionally occurs. These occurrences are treated as ‘faults’.
Maintaining this over-delivery is very costly, and thus creates a substantial arbitrage
opportunity. Whoever can ‘trade’ resources to better manage supply and demand (over the
appropriate timescales) can exploit this opportunity. This need not be the network operator!
It could be a customer or a rival.
We have measured the nature and scale of this arbitrage in other operators’ networks. We
have also constructed new services to exploit it. Based on this experience, we believe that
every major operator has the opportunity to create more performance-segmented products
(in terms of quality and reliability). The way to achieve this is to get better control over the
QoE risk.
5. 5
Appropriately managing the network resource trades enables both of these to be done at the
same time, i.e. to execute the ‘quality arbitrage’. This arbitrage offers a rare opportunity to
create a highly disruptive business model that extracts much more value from the
underlying data transmission assets.
Demand for QoE and willingness
to pay are both highly variable
In other industries, customers are prepared to trade cost for
uncertainty, and the products reflect the variability in
willingness to pay for QoE. For instance, airlines charge different
prices for standby, non-changeable and fully flexible tickets.
In telecoms, some customers are willing to take on more QoE
uncertainty for a reduced price; their traffic can be used to run the
network ‘hotter’. Conversely, by reducing QoE uncertainty, you
can increase the value of the service to other customers, and
charge a premium.
6. 6
Exploiting the arbitrage leads to a
demand-led ‘digital telco’ business model
To exploit the arbitrage you need to make more ‘good’ resource trades than ‘bad’ ones than is
currently the case. This means you must consider a network as a resource trading space. In
this paradigm, a network is more like a commodity futures trading platform than a ‘pipe’.
In telecoms, the commodity’s supply is ephemeral, whereas demand can be deferred (from
microseconds to months). You make trades by time-shifting (and space-shifting) the demand.
This in turn requires you to predict the impact of a trade on QoE, and hence willingness to
pay. Predicting the effect of a trade requires you to appropriately characterise the demand
for QoE and hence performance (at least in broad terms).
The job of the ‘retail trader telco’ is performing that characterisation function, whereas the
‘wholesale trading platform’ executes the trades. This is a new demand-led ‘digital telco’
business model. It contrasts with the traditional supply-led model we are all familiar with,
with ‘one size fits all’ circuit and broadband products.
7. 7
A demand-led model is
a different kind of business
In a demand-led this model, the nature of the customer relationship evolves. The
retail/services telco function helps customers to describe their demand in terms that reflect
the performance levels on offer. This is more of a customer intimacy play than that of a
traditional scale-led telco, or the lock-in from vertical integration. More profit comes from
better characterisation of the demand for QoE (and performance) than the competition.
The wholesale telco function manages the ‘QoE portfolio’ and creates mechanisms that
support the most attractive set of ‘trading options’. Profit comes from a ‘platform fee’ for
executing trades. In our proposed prototype business unit, we would create a new wholesale
function to experiment with which retail channels (internal/external) fit a demand-led model.
This is more like an Uber or Airbnb than a traditional telco. There are still underlying network
assets needed, but like Uber and Airbnb, you don’t need to own them. This opens up the
opportunity to create pure ‘software company’ revenues by arbitraging your rivals’ asset
investments.
8. 8
Examples of possible new
‘quality arbitrage’ products
Examples of possible new products include:
• A range of resiliency service levels exploiting operationally-stranded assets
• Bulk data delivery service to increase intensity of use of assets
• Work with customers to optimise packet arrival patterns to reduce risk of QoE/cost shocks
• Quality arbitrage of 3rd party networks
• Bonded “hybrid access” services (increased capacity by quality-bonding multiple paths)
• Upstream assured access for closed user groups (key service protection)
• Downstream assured services delivered to user
• Assured backhaul over commodity broadband
• Home worker services
• Range extension of DSL lines
• Quality-assured cloud connectivity (capacity + quality trading optimisation)
This list is not exhaustive, and all would be subject to feasibility studies.
9. 9
Why create a new quality
arbitrage business unit and
product model?
10. 10
Why act now?
Immediate valuable learning
Telcos are at present ‘flying blind’ with respect to this arbitrage business risk. It is therefore
important to quantify both the risk and opportunity before the arbitrage becomes known and
widely exploited. By engaging with the initial scoping and validation phase of a new business
model you initiate a process of assessing the QoE risk of (part of) your product portfolio.
By the nature of being an arbitrage business, there is a first-mover advantage. Furthermore,
by doing the initial measurement process, you gather the information you need to find the
‘low-hanging fruit’ in terms of exploiting the arbitrage to your advantage. The sooner you
act, the better position you will be in to create a fundamental and hard-to-replicate strategic
differentiator from your competitors. SD-WAN is already extracting the arbitrage for users.
Political initiatives such as ‘net neutrality’ exacerbate the arbitrage risk. They increase the
danger of arbitrage, whilst constraining your ability to act. The learning from this project is a
useful piece of technical and economic counter-evidence to ‘neutrality fundamentalists’ in
the socio-political debate.
11. 11
Why is this the right thing to do?
Reposition yourself in the supply chain (1/2)
Managing the ‘trades’ of the arbitrage play form part of a wider ‘resource trading platform’. In
our opinion, the likely future profit generator of telecoms will be these platforms (e.g. SDN
orchestration), and not the underlying (bottleneck) physical assets. This is a very disruptive
‘value network orchestrator’ business model that repositions you in the supply chain.
Customers with high-intensity traffic between specific locations are currently motivated to
invest in bespoke capacity and to manage the resources for themselves. This process risks a
loss of your key enterprise and public sector ‘anchor tenants’. It can be reversed by
engaging with this demand-led business transformation.
By creating disruptive demand-led products, you can offer more value to customers by
delivering assured application and business outcomes. This differentiation drives revenue
growth.
12. 12
Why is this the right thing to do?
Reposition yourself in the supply chain (2/2)
By constructing disruptive new products, you offer convincing exemplars of success for
mainstream organisational adoption. Only a new business unit:
• Offers clear visibility to senior management of the comparative performance of the
business models.
• Cuts across current silo structure, creating a way for the functions to interact and create
new models and processes.
• Creates an institutionalised disruption process with feedback (that is currently missing).
A new business unit creates an incubator for developing new skills for dissemination
throughout the business:
• Establishment of the nucleus of network performance science skills
• Expertise in the new skill of managing ‘portfolio of QoE risk’
• Capability to run networks in saturation (for maximum returns) and measure QoE risk
13. 13
Why nothing else?
Only viable route to ‘move the needle’ (1/2)
We believe there are no politically acceptable defences against this arbitrage, e.g. a
regulation to ‘enforce a monopoly on multiplexing traffic’ is just not going to happen. The
only technical defence is to stop offering packet data transfer products!
Building a disruptive demand-led model requires new forms of interaction, both internal and
external, both of which demand a new business unit.
The internal mainstream organisation is likely to reject the vision, as it is at odds with its
current mission as a pure ‘economies of scale’ business. The disruptive products do not fit the
metrics currently uses to evaluate organisational and customer ‘success’.
Furthermore, large changes like this threaten to cannibalise its revenues and undermine its
social structure. These factors make it impossible for the existing structure to extract the
value of quality arbitrage.
14. 14
Why nothing else?
Only viable route to ‘move the needle’ (2/2)
Changing to a quality-centric focus requires a different mind-set, which is a culture-shock
issue in our experience.
Looking externally, a demand-led model requires a different form of customer relationship.
The retail telco’s job is to partner with users to deliver their desired application outcomes,
rather than selling them bandwidth. This is a customer intimacy play, not just traditional telco
scale.
Another new skill is the ability to translate these requirements into the contracts for
‘quantities of quality’ with the underlying wholesale platform.
There is a political and technical risk of executing an ‘attack’ arbitrage play against
competitors. A new unit could operate under a different brand, reducing reputational risk to
the existing business.
16. 16Monoservice vs Polyservice networks
A monoservice network offers essentially the same service to all packet flows (in bearer
terms, e.g. ‘share of bandwidth’). Such a service must satisfy the most stringent requirements
of any flow for low delay, low loss, and sequential delivery. In periods of low load any traffic
flow can experience the best possible service (as all classes have the same upper quality
bound).
A polyservice network is one in which different flows can be caused to experience
significantly different service. The quality of these services has bounds that differ between
classes. In application-relevant (rather than bearer) terms that means different levels of delay,
loss and/or sequentiality.
A network with multiple classes of service is a ‘monoservice network with QoS’. This QoS can
delivery differential levels of service when the network is stressed. The lower bound on the
quality of different classes is therefore different. However, at other times it makes no
difference, and therefore the upper bound on quality is the same for all classes.
17. 17Monoservice vs Polyservice summary
Lower quality* bound Upper quality* bound
Monoservice
Set to the most stringent
requirement of all flows (i.e.
maximum cost).
Highest possible, and same for all
flows
Polyservice
Variable and can be set with
assured bounds.
Variable and can be set with assured
bounds.
Monoservice
with QoS
Variable, but cannot be assured. Highest possible, and same for all
flows.
* Where ‘quality’ is the requirement on probability of delay, loss and non-sequentiality.
18. 18A polyservice network exploits the arbitrage
Monoservice
network
Polyservice
network
Efficiency
Effectiveness
Good
ΔQ
Poor
ΔQ
High
cost
Low
cost EfficiencyEffectiveness
Good
ΔQ
Poor
ΔQ
High
cost
Low
cost
Hard to improve
‘state of play’
Economy class
for bulk data
Superior class
for real-time
Standard class
for interactive use
19. 19
Over-delivery does not
guarantee consistent QoE
Quality
Time
Service A
quality failure
= churn driver
Service B excess
delivery = unnecessary cost
Service A
excess
delivery =
unnecessary cost
Quality delivered
to all services
Service A requirement
Service B requirement
20. 20
Polyservice delivers consistent
performance with low over-delivery
Quality
Time
Quality delivered
to service A
Quality delivered
to service B
Service A requirement
Service B requirement
21. 21
June 2009 - V 0.4
Monoservice
Polyservice
90% of load has consistent quality sufficient to get
TDM-like revenue; remainder has residual value
The result? The arbitrage is exploited,
more predictable performance, and lower cost
22. 22
Without deviation from the norm,
progress is not possible.
―Frank Zappa
Martin Geddes
mail@martingeddes.com