The document discusses interactive sleeve labels that can double the messaging space on containers by using two labels, where spinning the top label reveals information through a window on the bottom label. These labels allow brands to provide recipes, usage suggestions, cross-promotions, coupons, and engage consumers in the store, at home, and online through QR codes. The interactive labels benefit brands by providing multiple consumer interactions, building loyalty, and generating increased sales and new distribution opportunities.

1. Turn Up The Value Of Your Brand
With Interactive Sleeve Labels
Pharma Food Health & Beauty Beverage Water Cups
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2. The SpinLabel Opportunity
Increase the value of your brand with Interactive Sleeve Labels
from SpinLabel Technologies:
— Almost double the valuable messaging ‘real estate’ on a container
— Transforms static and crowded labels into dynamic and flexible marketing
platforms – in the hands of consumers
— Provides real estate for drug facts, warnings, compliance
— Communicate facts that drive purchases: ingredients, manufacturing
methods, environmental factors, GMO’s, Gluten-free, Organic and Eco-
Friendly
— Presents multi-language and large font opportunities
— Opportunity for brand stories, key features, usage suggestions and
testimonials
— Cross product, cross promotion platform
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3. What is a SpinLabel?
The patented “spin” label is
actually two labels, a top label
and a bottom label. As the
consumer spins the top label,
information on the bottom label
is revealed through a window,
thus increasing labeling space
on a package of approximately
75%. (even more can be
achieved with our roll fed
technology and a peel) See
www.spinlabels.com
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4. Multiple Touch Points
In the shopping corridor
— Garner attention, “touch me”
— Establish relevance
— Underscore benefits
— Communicate usage options
— Deliver testimonials
— Promote purchase
— Cross promote
In the home
— Reinforce value proposition
— Drive usage, usage frequency and
efficacy
— Improve compliance
— Engage with brand
— Educate
— Cross promote
— Build continuity and pre-sell
Online
— QR codes linking to relevant brand content, educational information, social
media sites, reminders, how-to-do’s, what-to-do’s, critical and timely brand
messaging and user communities
Page 4
With SpinLabel you engage your customer in the shopping corridor, at home and online,
delivering relevant messaging, competitive advantage and call to action, while enhancing the
value of your brand.

5. How Can The Interactive
Sleeve Label Be Used?
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6. Product Recipes
and Suggested
Usage
Base Label
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View animation of
label spinning.

7. Interactive Links
and Cross
Promotion
Base Label
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View animation of
label spinning.

8. Event Promotion
and Couponing
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Base Label
View animation
of label spinning.

9. Cross
Brand
Promotion
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View animation
of label spinning.

10. QR Code
Promotions
Base Label
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View animation
of label spinning.

11. Product
Knowledge
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Base Label
View annimation
of label spinning.

12. Eliminate The
Box
• Full Body Tamper
Evident Band
• Visual Dosing
• Weight Based Dosing
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View animation
of label spinning.

13. Interactive Sleeve Label Benefits Brands
• Multiple consumer interactions
• Consumer interacts with the brand in the aisle and again
at home
• Builds brand loyalty
• Provides consumers with additional information
• Generates new retail distribution
• Meaningful point-of-difference vs. competition
• Generates increased sales
• Repeat usage based on recipes/games/entertainment
• New sales from events and coupon promotions, contests
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