Social media allows for communication, entertainment, search, and business uses. There are many types of social media including blogs, microblogs, social networks, and hosting sites for video, photos, documents, and links. Jobs in social media include social media optimization, social media relations, and social media marketing. Social media works by allowing users to generate and share content that can then be found through both direct monitoring tools and indirect promotions and spam. Key performance indicators for social media include return on investment, various metrics, branding, public relations, advertising, and customer relationship management.

1. Social Media communication | entertainment | search| business

2. What is social media? Internet in Internet Web 2.0 – user generated content 93% U.S. marketers use social media for business

3. Statistics

5. It is revolution Every minute 24 hours of video are uploaded on youtube

6. Types of social media Blog (livejournal, blogger, wordpress, tumblr, posterous) Microblog(twitter) Geolocation service (foursquare) Social network – general, professional (facebook, google+, linkedin, myspace) Hosting– videohotoocumentink (youtube, vimeo, last.fm, scribd, slideshare, flickr)

7. Types of social media jobs SMO | optimization SMR | relations SMM | marketing

9. uploading,

11. Tech support in social media

12. Direct communication with customers

14. Activities, promotions

16. How does it work?

17. V ↑ t ∞ $ ?

18. How can news and products find you? Directly: monitoring tools. Indirectly: promotions, spam. Anything you say can be used against you

19. KPI ROI Metrics Branding references to brand, brand loyalty, brand engagement, reputation index PR and advertising shows of messages, clicks (in all sorts of variations), the comparative of references, the depth of posts penetration CRM the number of claims (complaints) examined, treated and satisfied the claims of questions and answers

20. Tips What has got into theInternet will remain there forever You can prohibit indexation of your pages

21. Questions? @el_sh facebook.com/yelsh Elena Sharoninaabout.me/elsh