Social media allows for communication, entertainment, search, and business uses. There are many types of social media including blogs, microblogs, social networks, and hosting sites for video, photos, documents, and links. Jobs in social media include social media optimization, social media relations, and social media marketing. Social media works by allowing users to generate and share content that can then be found through both direct monitoring tools and indirect promotions and spam. Key performance indicators for social media include return on investment, various metrics, branding, public relations, advertising, and customer relationship management.

1. Social Mediacommunication | entertainment | search| business

2. What is social media?Internet in InternetWeb 2.0 – user generated content93% U.S. marketers use social media for business

3. Statistics

5. It is revolutionEvery minute 24 hours of video are uploaded on youtube

6. Types of social mediaBlog (livejournal, blogger, wordpress, tumblr, posterous)Microblog(twitter)Geolocation service (foursquare)Social network – general, professional (facebook, google+, linkedin, myspace)Hosting– video\photo\document\link (youtube, vimeo, last.fm, scribd, slideshare, flickr)

7. Types of social media jobsSMO | optimizationSMR | relationsSMM | marketing

8. SMO | optimizationFirst position in social media search resultsContent package: creating,

9. uploading,

10. tagging.SMR | relationsReputation management, brand awareness Site in site

11. Tech support in social media

12. Direct communication with customers

13. Indirect influenceSMM | marketing Listening first, selling second Monitoring tools

14. Activities, promotions

15. Sales

16. How does it work?

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