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ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
The science of psychology
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
SOCIAL MEDIA
ABOUT ME
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ABU BAKAR
NATIONALITY : PAKISTAN
CITY : SIALKOT, PUNJAB
MARITAL STATUS : SINGLE
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BS(HONS) PHYSICS
UNIVERSITY OF SIALKOT
EDUCATION
Abubakar Bhutta
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ABU BAKAR
@abubakar786786
ABUBAKAR692909
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
What Is Psychology?
• Psychology: the scientific study of
behavior and mental processes
– behavior: outward or overt actions and
reactions
– mental processes: internal, covert activity of
our minds
LO 1.1 Definition and Goals of Psychology
ABU BAKAR
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Psychology is a Science
• Prevent possible biases from leading to
faulty observations
• Precise and careful measurement
LO 1.1 Definition and Goals of Psychology
ABU BAKAR
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Psychology’s Four Goals
• Description
– What is happening?
• Explanation
– Why is it happening?
– theory: general explanation of a set of
observations or facts
LO 1.1 Definition and Goals of Psychology
ABU BAKAR
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Psychology’s Four Goals
• Prediction
– Will it happen again?
• Control
– How can it be changed?
LO 1.1 Definition and Goals of Psychology
ABU BAKAR
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Structuralism
• Structuralism
– focused on the structure or basic elements of
the mind
LO 1.2 Structuralism and Functionalism
ABU BAKAR
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Structuralism
• Wilhelm Wundt’s psychology laboratory
– Germany in 1879
– developed the technique of objective
introspection: the process of objectively
examining and measuring one’s thoughts and
mental activities
LO 1.2 Structuralism and Functionalism
ABU BAKAR
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Structuralism
• Edward Titchener
– Wundt’s student; brought structuralism to
America
• Margaret Washburn
– Titchener’s student; first woman to earn a
Ph.D. in psychology
• Structuralism died out in the early 1900s.
LO 1.2 Structuralism and Functionalism
ABU BAKAR
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+92 322 7967172
Functionalism
• Functionalism
– how the mind allows people to adapt, live,
work, and play
• Proposed by William James
• Influenced the modern fields of:
– educational psychology
– evolutionary psychology
– industrial/organizational psychology
LO 1.2 Structuralism and Functionalism
ABU BAKAR
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+92 322 7967172
Functionalism
• Functionalism
– Mary Whiton Calkins; denied Ph.D. because
she was a woman
– African Americans and early psychology
LO 1.2 Structuralism and Functionalism
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Gestalt Psychology
• Gestalt
– “good figure” psychology
• Started with Wertheimer, who studied
sensation and perception
• Gestalt ideas now part of the study of
cognitive psychology
– cognitive psychology: field focusing not only
on perception but also on learning, memory,
thought processes, and problem solving
LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism
ABU BAKAR
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Figure 1.1 A Gestalt Perception
The eye tends to “fill in” the blanks hereand sees both of these figures as circles rather than as a series of dots or a
broken line.
ABU BAKAR
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Psychoanalysis
• Psychoanalysis: theory and therapy based
on the work of Sigmund Freud
• Freud’s patients suffered from nervous
disorders with no apparent physical cause.
– Freud proposed the existence of an
unconscious (unaware) mind into which we
push—or repress—our threatening urges and
desires
LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Psychoanalysis
• Freud’s patients suffered from nervous
disorders with no apparent physical cause.
– believed that these repressed urges, in trying
to surface, created nervous disorders
– stressed the importance of early childhood
experiences
LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism
ABU BAKAR
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+92 322 7967172
Behaviorism
• Behaviorism
– science of behavior that focuses on
observable behavior only
– must be directly seen and measured
LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism
ABU BAKAR
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+92 322 7967172
Behaviorism
• Proposed by John B. Watson
– based on the work of Ivan Pavlov, who
demonstrated that a reflex could be
conditioned (learned)
– Watson believed that phobias were learned
 case of “Little Albert”: baby taught to fear a
white rat
LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism
ABU BAKAR
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Behaviorism
• Mary Cover Jones: an early pioneer in
behavior therapy
LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism
ABU BAKAR
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Modern Perspectives
• Psychodynamic perspective: modern
version of psychoanalysis
– more focused on the development of a sense
of self and the discovery of motivations
behind a person’s behavior other than sexual
motivations
LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers
ABU BAKAR
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Modern Perspectives
• Behavioral perspective
– B. F. Skinner studied operant conditioning of
voluntary behavior
– Behaviorism became a major force in the
twentieth century
– Skinner introduced the concept of
reinforcement to behaviorism
LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers
ABU BAKAR
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Modern Perspectives
• Humanistic perspective
– Owes far more to the early roots of
psychology in the field of philosophy
– People have free will: the freedom to choose
their own destiny
– Early founders:
 Abraham Maslow
 Carl Rogers
LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers
ABU BAKAR
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Modern Perspectives
• Humanistic perspective
– Emphasizes the human potential, the ability of
each person to become the best person he or
she could be
 self-actualization: achieving one’s full potential or
actual self
LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers
ABU BAKAR
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+92 322 7967172
Modern Perspectives
• Cognitive perspective
– focuses on memory, intelligence, perception,
problem solving, and learning
• Sociocultural perspective
– focuses on the relationship between social
behavior and culture
LO 1.4 Modern Perspectives :Skinner, Maslow, and Rogers
ABU BAKAR
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Modern Perspectives
• Biopsychological perspective
– attributes human and animal behavior to
biological events occurring in the body, such
as genetic influences, hormones, and the
activity of the nervous system
LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers
ABU BAKAR
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+92 322 7967172
Modern Perspectives
• Evolutionary perspective
– focuses on the biological bases of universal
mental characteristics that all humans share
– looks at the way the mind works and why it
works as it does
– behavior seen as having an adaptive or
survival value
LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Types of Psychological Professionals
• Psychologist
– professional with an academic degree and
specialized training in one or more areas of
psychology
– can do counseling, teaching, and research;
may specialize in any one of a large number
of areas within psychology
 areas of specialization in psychology include
clinical, counseling, developmental, social, and
personality, among others
LO 1.5 Psychiatrist, Psychologist, and Other Professionals
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Types of Psychological Professionals
• Psychologist
– basic research
– applied research
LO 1.5 Psychiatrist, Psychologist, and Other Professionals
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Types of Psychological Professionals
• Psychiatrist
– medical doctor who has specialized in the
diagnosis and treatment of psychological
disorders
LO 1.5 Psychiatrist, Psychologist, and Other Professionals
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Types of Psychological Professionals
• Psychiatric social worker
– social worker with some training in therapy
methods who focuses on the environmental
conditions that can have an impact on mental
disorders, such as poverty, overcrowding,
stress, and drug abuse
LO 1.5 Psychiatrist, Psychologist, and Other Professionals
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Figure 1.2 Work Settings and Subfields of Psychology
(a) There are many different work settings for psychologists. Although not obvious from the chart,many psychologists
work in more than one setting. For example, a clinical psychologist may work in a hospital setting and teach at a
university or college. (Tsapogas et al., 2006) (b) This pie chart shows the specialty areas of psychologists who recently
received their doctorates. (Hoffer et al., 2007)
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Psychology and the Scientific Method
• Scientific method
– system of gathering data so that bias and
error in measurement are reduced
LO 1.6 Psychology Is a Science; Steps in the Scientific Method
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Psychology and the Scientific Method
• Steps in the scientific method:
1. Perceive the question
2. Form a hypothesis: tentative explanation of a
phenomenon based on observations.
3. Test the hypothesis
4. Draw conclusions
5. Report your results so that others can try to
replicate, or repeat, the study or experiment to
see whether the same results will be obtained
in an effort to demonstrate reliability of results
LO 1.6 Psychology Is a Science; Steps in the Scientific Method
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Descriptive Methods
LO 1.7 Naturalistic and Laboratory Settings
• Naturalistic observation
– watching animals or humans behave in their
normal environment
– major advantage: realistic picture of behavior
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Descriptive Methods
LO 1.7 Naturalistic and Laboratory Settings
• Naturalistic observation: disadvantages
– observer effect: tendency of people or
animals to behave differently when they know
they are being observed
 participant observation: a naturalistic observation in
which the observer becomes a participant in the
group being observed (to reduce observer effect)
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Descriptive Methods
LO 1.7 Naturalistic and Laboratory Settings
• Naturalistic observation: disadvantages
– observer bias: tendency of observers to see
what they expect to see
 blind observers: people who do not know what the
research question is (to reduce observer bias)
– Each naturalistic setting is unique, and
observations may not hold
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Descriptive Methods
LO 1.7 Naturalistic and Laboratory Settings
• Laboratory observation
– watching animals or humans behave in a
laboratory setting
– advantages
 control over environment
 allows use of specialized equipment
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Descriptive Methods
LO 1.7 Naturalistic and Laboratory Settings
• Laboratory observation: disadvantage
– artificial situation may result in artificial
behavior
• Descriptive methods lead to the formation
of testable hypotheses
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Descriptive Methods
LO 1.8 Case Studies and Surveys
• Case Study
– study of one individual in great detail
– advantage
 tremendous amount of detail
– disadvantage
 cannot apply to others
– famous case study: Phineas Gage
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Descriptive Methods
LO 1.8 Case Studies and Surveys
• Surveys
– researchers ask a series of questions about
the topic under study
• Given to representative sample
– representative sample: randomly selected
sample of subjects from a larger population of
subjects
– population: the entire group of people or
animals in which the researcher is interested
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Descriptive Methods
LO 1.8 Case Studies and Surveys
• Survey advantages
– data from large numbers of people
– study covert behaviors
• Survey disadvantages
– researchers have to ensure representative
sample or the results are not meaningful
– people are not always accurate (courtesy
bias)
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Descriptive Methods
LO 1.8 Case Studies and Surveys
• Random Sampling from Population
POPULATION
SAMPLE
INFERENCE
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Finding Relationships
LO 1.9 Correlational Technique
• Correlation
– measure of the relationship between two
variables
– variable: anything that can change or vary
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Finding Relationships
LO 1.9 Correlational Technique
• Correlation
– measures of two variables go into a
mathematical formula and produce a
correlation coefficient (r), which represents
two things:
 direction of the relationship
 strength of the relationship
– knowing the value of one variable allows
researchers to predict the value of the other
variable
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Finding Relationships
LO 1.9 Correlational Technique
• Correlation coefficient ranges from
-1.00 to +1.00.
• The closer to +1.00 or -1.00, the stronger
the relationship between the variables
– no correlation = 0.0
– perfect correlation = -1.00 or +1.00
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Finding Relationships
LO 1.9 Correlational Technique
• positive correlation: variables are related
in the same direction
– as one increases, the other increases
– as one decreases, the other decreases
• negative correlation: variables are related
in opposite direction
– as one increases, the other decreases
• Correlation does not prove causation!
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Figure 1.3 Five Scatterplots
These scatterplots show direction and strength of correlation. It should be noted that perfect correlations, whether
positive or negative, rarely occur in the real world.
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
The Experiment
LO 1.10 Experimental Approach and Terms
• Experiment
– a deliberate manipulation of a variable to see
whether corresponding changes in behavior
result, allowing the determination of cause-
and-effect relationships
• Operational Definition
– definition of a variable of interest that allows it
to be directly measured
– definition: aggressive play
ABU BAKAR
abubakarmehmood786@yahoo.com
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The Experiment
LO 1.10 Experimental Approach and Terms
• Independent variable (IV)
– the variable in an experiment that is
manipulated by the experimenter
– IV: violent TV
• Dependent variable (DV)
– the variable in an experiment that represents
the measurable response or behavior of the
subjects in the experiment
– DV: aggressive play
ABU BAKAR
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The Experiment
LO 1.10 Experimental Approach and Terms
• Experimental group
– subjects in an experiment who are subjected
to the independent variable
– experimental group: watch TV
ABU BAKAR
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The Experiment
LO 1.10 Experimental Approach and Terms
• Control group
– subjects in an experiment who are not
subjected to the independent variable and
who may receive a placebo treatment
(controls for confounding variables).
– control group: no TV
ABU BAKAR
abubakarmehmood786@yahoo.com
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The Experiment
LO 1.10 Experimental Approach and Terms
• Random assignment
– the process of assigning subjects to the
experimental or control groups randomly, so
that each subject has an equal chance of
being in either group
– controls for confounding (extraneous,
interfering) variables
ABU BAKAR
abubakarmehmood786@yahoo.com
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• Random Assignment
The Experiment
LO 1.10 Experimental Approach and Terms
SAMPLE
Control Group
Experimental Group
Test for Differences
ABU BAKAR
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Control Group
Experimental Group
The Experiment
LO 1.10 Experimental Approach and Terms
• Confounding Variables
SAMPLE Are differences due to manipulation
or confounding variable (mood)?
ABU BAKAR
abubakarmehmood786@yahoo.com
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The Experiment
LO 1.10 Experimental Approach and Terms
• No Confounding Variables
SAMPLE
Control Group
Experimental Group
Differences are due to manipulation,
not an extraneous variable, because
mood is randomly determined.
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
The Experiment
LO 1.11 Placebo and the Experimenter Effects
• Placebo effect
– the phenomenon in which the expectations of
the participants in a study can influence their
behavior
• Single-blind study
– subjects do not know whether they are in the
experimental or the control group (reduces
placebo effect)
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
The Experiment
LO 1.11 Placebo and the Experimenter Effects
• Experimenter effect
– tendency of the experimenter’s expectations
for a study to unintentionally influence the
results of the study
• Double-blind study
– neither the experimenter nor the subjects
know which subjects are in the experimental
or control group (reduces placebo effect and
experimenter effect)
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
The Experiment
LO 1.11 Placebo and the Experimenter Effects
• Single-blind study
– the participants are “blind” to the treatment
they receive
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Example of a Real Experiment
LO 1.12 Conducting a Real World Experiment
• Hypothesis
– knowing that other people might think one’s
success in school is due to athletic ability
rather than intelligence can make an athlete
perform poorly on an academic test
• Independent variable
– timing of “high threat” question
• Dependent variable
– test scores
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Example of a Real Experiment
• Experimental group
– answered “high threat” question before taking
the test
• Control group
– answered “high threat” question after taking
the test
• Results-supported hypothesis
– those asked the “high threat” question before
the intellectual test scored significantly lower
on that test
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Ethics in Psychological Research
LO 1.13 Ethical Concerns in Conducting Research
• Institutional review boards
– groups of psychologists or other professionals
who look over each proposed research study
and judge it according to its safety and
consideration for the participants in the study
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Ethics in Psychological Research
LO 1.13 Ethical Concerns in Conducting Research
• Common ethical guidelines:
– The rights and well-being of participants must
be weighed against the study’s value to
science.
– Participants must be allowed to make an
informed decision about participation.
– Deception must be justified.
– Participants may withdraw from the study at
any time.
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Ethics in Psychological Research
LO 1.13 Ethical Concerns in Conducting Research
• Common ethical guidelines (cont’d):
– Participants must be protected from risks or
told explicitly of risks.
– Investigators must debrief participants, telling
them the true nature of the study and their
expectations regarding the results.
– Data must remain confidential.
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Ethics in Psychological Research
LO 1.13 Ethical Concerns in Conducting Research
• Common ethical guidelines (cont’d):
– If for any reason a study results in undesirable
consequences for the participant, the
researcher is responsible for detecting and
removing, or correcting, these consequences.
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Ethics in Psychological Research
LO 1.13 Ethical Concerns in Conducting Research
• Animal research answers questions we
could never investigate with human
research.
• The focus is on avoiding exposing animal
subjects to unnecessary pain or suffering.
• Animals are used in approximately 7
percent of psychological studies.
ABU BAKAR
abubakarmehmood786@yahoo.com
+92 322 7967172
Critical Thinking
LO 1.14 Principles of Critical Thinking
• Critical thinking
– making reasoned judgments about claims
ABU BAKAR
abubakarmehmood786@yahoo.com
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Critical Thinking
LO 1.14 Principles of Critical Thinking
• Four basic criteria:
1. There are very few “truths” that do not need
to be subjected to testing.
2. All evidence is not equal in quality.
3. Just because someone is considered to be
an authority or to have a lot of expertise
does not make everything that person claims
automatically true.
4. Critical thinking requires an open mind.

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Intro to psychology

  • 1. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 The science of psychology
  • 2. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 SOCIAL MEDIA ABOUT ME CONTACT INFO Tel: (+92) 322 7967172 E-Mail: abubakarmehmood786@yahoo.com SKILLS & LANGUAGE ORIGIN LAB, VIRTUAL LAB, ENDNOTE SOFTWARE, EMATHHELP SOFTWARE , MICROSOFT OFFICE, ADBOBE (PHOTOSHOP & ILUUSTRATOR), ARDUINO SOFTWARE, AMAZON VITUAL ASSISTAN, VIDEO EDITTING, SOCIAL MEDIA ACCOUNT MANAGEMENT URDU, PUNJABI, ENGLISH, ARABIC FOUNDER UCQxAo-GBHUI2l9_LBYicsRw THE CREATOR ACADEMY thecreatorsacademyofficial thecreatorsacademyofficial The Creators Academy ABU BAKAR NATIONALITY : PAKISTAN CITY : SIALKOT, PUNJAB MARITAL STATUS : SINGLE PERSONAL PROFILE BS(HONS) PHYSICS UNIVERSITY OF SIALKOT EDUCATION Abubakar Bhutta @_abubakar786 ABU BAKAR @abubakar786786 ABUBAKAR692909
  • 3. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 What Is Psychology? • Psychology: the scientific study of behavior and mental processes – behavior: outward or overt actions and reactions – mental processes: internal, covert activity of our minds LO 1.1 Definition and Goals of Psychology
  • 4. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Psychology is a Science • Prevent possible biases from leading to faulty observations • Precise and careful measurement LO 1.1 Definition and Goals of Psychology
  • 5. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Psychology’s Four Goals • Description – What is happening? • Explanation – Why is it happening? – theory: general explanation of a set of observations or facts LO 1.1 Definition and Goals of Psychology
  • 6. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Psychology’s Four Goals • Prediction – Will it happen again? • Control – How can it be changed? LO 1.1 Definition and Goals of Psychology
  • 7. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Structuralism • Structuralism – focused on the structure or basic elements of the mind LO 1.2 Structuralism and Functionalism
  • 8. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Structuralism • Wilhelm Wundt’s psychology laboratory – Germany in 1879 – developed the technique of objective introspection: the process of objectively examining and measuring one’s thoughts and mental activities LO 1.2 Structuralism and Functionalism
  • 9. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Structuralism • Edward Titchener – Wundt’s student; brought structuralism to America • Margaret Washburn – Titchener’s student; first woman to earn a Ph.D. in psychology • Structuralism died out in the early 1900s. LO 1.2 Structuralism and Functionalism
  • 10. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Functionalism • Functionalism – how the mind allows people to adapt, live, work, and play • Proposed by William James • Influenced the modern fields of: – educational psychology – evolutionary psychology – industrial/organizational psychology LO 1.2 Structuralism and Functionalism
  • 11. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Functionalism • Functionalism – Mary Whiton Calkins; denied Ph.D. because she was a woman – African Americans and early psychology LO 1.2 Structuralism and Functionalism
  • 12. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Gestalt Psychology • Gestalt – “good figure” psychology • Started with Wertheimer, who studied sensation and perception • Gestalt ideas now part of the study of cognitive psychology – cognitive psychology: field focusing not only on perception but also on learning, memory, thought processes, and problem solving LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism
  • 13. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Figure 1.1 A Gestalt Perception The eye tends to “fill in” the blanks hereand sees both of these figures as circles rather than as a series of dots or a broken line.
  • 14. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Psychoanalysis • Psychoanalysis: theory and therapy based on the work of Sigmund Freud • Freud’s patients suffered from nervous disorders with no apparent physical cause. – Freud proposed the existence of an unconscious (unaware) mind into which we push—or repress—our threatening urges and desires LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism
  • 15. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Psychoanalysis • Freud’s patients suffered from nervous disorders with no apparent physical cause. – believed that these repressed urges, in trying to surface, created nervous disorders – stressed the importance of early childhood experiences LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism
  • 16. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Behaviorism • Behaviorism – science of behavior that focuses on observable behavior only – must be directly seen and measured LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism
  • 17. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Behaviorism • Proposed by John B. Watson – based on the work of Ivan Pavlov, who demonstrated that a reflex could be conditioned (learned) – Watson believed that phobias were learned  case of “Little Albert”: baby taught to fear a white rat LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism
  • 18. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Behaviorism • Mary Cover Jones: an early pioneer in behavior therapy LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism
  • 19. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Modern Perspectives • Psychodynamic perspective: modern version of psychoanalysis – more focused on the development of a sense of self and the discovery of motivations behind a person’s behavior other than sexual motivations LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers
  • 20. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Modern Perspectives • Behavioral perspective – B. F. Skinner studied operant conditioning of voluntary behavior – Behaviorism became a major force in the twentieth century – Skinner introduced the concept of reinforcement to behaviorism LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers
  • 21. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Modern Perspectives • Humanistic perspective – Owes far more to the early roots of psychology in the field of philosophy – People have free will: the freedom to choose their own destiny – Early founders:  Abraham Maslow  Carl Rogers LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers
  • 22. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Modern Perspectives • Humanistic perspective – Emphasizes the human potential, the ability of each person to become the best person he or she could be  self-actualization: achieving one’s full potential or actual self LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers
  • 23. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Modern Perspectives • Cognitive perspective – focuses on memory, intelligence, perception, problem solving, and learning • Sociocultural perspective – focuses on the relationship between social behavior and culture LO 1.4 Modern Perspectives :Skinner, Maslow, and Rogers
  • 24. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Modern Perspectives • Biopsychological perspective – attributes human and animal behavior to biological events occurring in the body, such as genetic influences, hormones, and the activity of the nervous system LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers
  • 25. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Modern Perspectives • Evolutionary perspective – focuses on the biological bases of universal mental characteristics that all humans share – looks at the way the mind works and why it works as it does – behavior seen as having an adaptive or survival value LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers
  • 26. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Types of Psychological Professionals • Psychologist – professional with an academic degree and specialized training in one or more areas of psychology – can do counseling, teaching, and research; may specialize in any one of a large number of areas within psychology  areas of specialization in psychology include clinical, counseling, developmental, social, and personality, among others LO 1.5 Psychiatrist, Psychologist, and Other Professionals
  • 27. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Types of Psychological Professionals • Psychologist – basic research – applied research LO 1.5 Psychiatrist, Psychologist, and Other Professionals
  • 28. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Types of Psychological Professionals • Psychiatrist – medical doctor who has specialized in the diagnosis and treatment of psychological disorders LO 1.5 Psychiatrist, Psychologist, and Other Professionals
  • 29. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Types of Psychological Professionals • Psychiatric social worker – social worker with some training in therapy methods who focuses on the environmental conditions that can have an impact on mental disorders, such as poverty, overcrowding, stress, and drug abuse LO 1.5 Psychiatrist, Psychologist, and Other Professionals
  • 30. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Figure 1.2 Work Settings and Subfields of Psychology (a) There are many different work settings for psychologists. Although not obvious from the chart,many psychologists work in more than one setting. For example, a clinical psychologist may work in a hospital setting and teach at a university or college. (Tsapogas et al., 2006) (b) This pie chart shows the specialty areas of psychologists who recently received their doctorates. (Hoffer et al., 2007)
  • 31. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Psychology and the Scientific Method • Scientific method – system of gathering data so that bias and error in measurement are reduced LO 1.6 Psychology Is a Science; Steps in the Scientific Method
  • 32. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Psychology and the Scientific Method • Steps in the scientific method: 1. Perceive the question 2. Form a hypothesis: tentative explanation of a phenomenon based on observations. 3. Test the hypothesis 4. Draw conclusions 5. Report your results so that others can try to replicate, or repeat, the study or experiment to see whether the same results will be obtained in an effort to demonstrate reliability of results LO 1.6 Psychology Is a Science; Steps in the Scientific Method
  • 33. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Descriptive Methods LO 1.7 Naturalistic and Laboratory Settings • Naturalistic observation – watching animals or humans behave in their normal environment – major advantage: realistic picture of behavior
  • 34. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Descriptive Methods LO 1.7 Naturalistic and Laboratory Settings • Naturalistic observation: disadvantages – observer effect: tendency of people or animals to behave differently when they know they are being observed  participant observation: a naturalistic observation in which the observer becomes a participant in the group being observed (to reduce observer effect)
  • 35. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Descriptive Methods LO 1.7 Naturalistic and Laboratory Settings • Naturalistic observation: disadvantages – observer bias: tendency of observers to see what they expect to see  blind observers: people who do not know what the research question is (to reduce observer bias) – Each naturalistic setting is unique, and observations may not hold
  • 36. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Descriptive Methods LO 1.7 Naturalistic and Laboratory Settings • Laboratory observation – watching animals or humans behave in a laboratory setting – advantages  control over environment  allows use of specialized equipment
  • 37. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Descriptive Methods LO 1.7 Naturalistic and Laboratory Settings • Laboratory observation: disadvantage – artificial situation may result in artificial behavior • Descriptive methods lead to the formation of testable hypotheses
  • 38. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Descriptive Methods LO 1.8 Case Studies and Surveys • Case Study – study of one individual in great detail – advantage  tremendous amount of detail – disadvantage  cannot apply to others – famous case study: Phineas Gage
  • 39. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Descriptive Methods LO 1.8 Case Studies and Surveys • Surveys – researchers ask a series of questions about the topic under study • Given to representative sample – representative sample: randomly selected sample of subjects from a larger population of subjects – population: the entire group of people or animals in which the researcher is interested
  • 40. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Descriptive Methods LO 1.8 Case Studies and Surveys • Survey advantages – data from large numbers of people – study covert behaviors • Survey disadvantages – researchers have to ensure representative sample or the results are not meaningful – people are not always accurate (courtesy bias)
  • 41. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Descriptive Methods LO 1.8 Case Studies and Surveys • Random Sampling from Population POPULATION SAMPLE INFERENCE
  • 42. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Finding Relationships LO 1.9 Correlational Technique • Correlation – measure of the relationship between two variables – variable: anything that can change or vary
  • 43. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Finding Relationships LO 1.9 Correlational Technique • Correlation – measures of two variables go into a mathematical formula and produce a correlation coefficient (r), which represents two things:  direction of the relationship  strength of the relationship – knowing the value of one variable allows researchers to predict the value of the other variable
  • 44. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Finding Relationships LO 1.9 Correlational Technique • Correlation coefficient ranges from -1.00 to +1.00. • The closer to +1.00 or -1.00, the stronger the relationship between the variables – no correlation = 0.0 – perfect correlation = -1.00 or +1.00
  • 45. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Finding Relationships LO 1.9 Correlational Technique • positive correlation: variables are related in the same direction – as one increases, the other increases – as one decreases, the other decreases • negative correlation: variables are related in opposite direction – as one increases, the other decreases • Correlation does not prove causation!
  • 46. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Figure 1.3 Five Scatterplots These scatterplots show direction and strength of correlation. It should be noted that perfect correlations, whether positive or negative, rarely occur in the real world.
  • 47. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 The Experiment LO 1.10 Experimental Approach and Terms • Experiment – a deliberate manipulation of a variable to see whether corresponding changes in behavior result, allowing the determination of cause- and-effect relationships • Operational Definition – definition of a variable of interest that allows it to be directly measured – definition: aggressive play
  • 48. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 The Experiment LO 1.10 Experimental Approach and Terms • Independent variable (IV) – the variable in an experiment that is manipulated by the experimenter – IV: violent TV • Dependent variable (DV) – the variable in an experiment that represents the measurable response or behavior of the subjects in the experiment – DV: aggressive play
  • 49. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 The Experiment LO 1.10 Experimental Approach and Terms • Experimental group – subjects in an experiment who are subjected to the independent variable – experimental group: watch TV
  • 50. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 The Experiment LO 1.10 Experimental Approach and Terms • Control group – subjects in an experiment who are not subjected to the independent variable and who may receive a placebo treatment (controls for confounding variables). – control group: no TV
  • 51. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 The Experiment LO 1.10 Experimental Approach and Terms • Random assignment – the process of assigning subjects to the experimental or control groups randomly, so that each subject has an equal chance of being in either group – controls for confounding (extraneous, interfering) variables
  • 52. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 • Random Assignment The Experiment LO 1.10 Experimental Approach and Terms SAMPLE Control Group Experimental Group Test for Differences
  • 53. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Control Group Experimental Group The Experiment LO 1.10 Experimental Approach and Terms • Confounding Variables SAMPLE Are differences due to manipulation or confounding variable (mood)?
  • 54. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 The Experiment LO 1.10 Experimental Approach and Terms • No Confounding Variables SAMPLE Control Group Experimental Group Differences are due to manipulation, not an extraneous variable, because mood is randomly determined.
  • 55. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 The Experiment LO 1.11 Placebo and the Experimenter Effects • Placebo effect – the phenomenon in which the expectations of the participants in a study can influence their behavior • Single-blind study – subjects do not know whether they are in the experimental or the control group (reduces placebo effect)
  • 56. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 The Experiment LO 1.11 Placebo and the Experimenter Effects • Experimenter effect – tendency of the experimenter’s expectations for a study to unintentionally influence the results of the study • Double-blind study – neither the experimenter nor the subjects know which subjects are in the experimental or control group (reduces placebo effect and experimenter effect)
  • 57. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 The Experiment LO 1.11 Placebo and the Experimenter Effects • Single-blind study – the participants are “blind” to the treatment they receive
  • 58. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Example of a Real Experiment LO 1.12 Conducting a Real World Experiment • Hypothesis – knowing that other people might think one’s success in school is due to athletic ability rather than intelligence can make an athlete perform poorly on an academic test • Independent variable – timing of “high threat” question • Dependent variable – test scores
  • 59. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Example of a Real Experiment • Experimental group – answered “high threat” question before taking the test • Control group – answered “high threat” question after taking the test • Results-supported hypothesis – those asked the “high threat” question before the intellectual test scored significantly lower on that test
  • 60. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Ethics in Psychological Research LO 1.13 Ethical Concerns in Conducting Research • Institutional review boards – groups of psychologists or other professionals who look over each proposed research study and judge it according to its safety and consideration for the participants in the study
  • 61. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Ethics in Psychological Research LO 1.13 Ethical Concerns in Conducting Research • Common ethical guidelines: – The rights and well-being of participants must be weighed against the study’s value to science. – Participants must be allowed to make an informed decision about participation. – Deception must be justified. – Participants may withdraw from the study at any time.
  • 62. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Ethics in Psychological Research LO 1.13 Ethical Concerns in Conducting Research • Common ethical guidelines (cont’d): – Participants must be protected from risks or told explicitly of risks. – Investigators must debrief participants, telling them the true nature of the study and their expectations regarding the results. – Data must remain confidential.
  • 63. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Ethics in Psychological Research LO 1.13 Ethical Concerns in Conducting Research • Common ethical guidelines (cont’d): – If for any reason a study results in undesirable consequences for the participant, the researcher is responsible for detecting and removing, or correcting, these consequences.
  • 64. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Ethics in Psychological Research LO 1.13 Ethical Concerns in Conducting Research • Animal research answers questions we could never investigate with human research. • The focus is on avoiding exposing animal subjects to unnecessary pain or suffering. • Animals are used in approximately 7 percent of psychological studies.
  • 65. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Critical Thinking LO 1.14 Principles of Critical Thinking • Critical thinking – making reasoned judgments about claims
  • 66. ABU BAKAR abubakarmehmood786@yahoo.com +92 322 7967172 Critical Thinking LO 1.14 Principles of Critical Thinking • Four basic criteria: 1. There are very few “truths” that do not need to be subjected to testing. 2. All evidence is not equal in quality. 3. Just because someone is considered to be an authority or to have a lot of expertise does not make everything that person claims automatically true. 4. Critical thinking requires an open mind.