What is all the fuss about Internet of things? How we create interactive experiences that integrate screens, objects, and locations for a real-time personal contextual experience? Project Careable is an attempt at Contextual Experience Design (CED) and narrative storytelling. The project team comprised on Britt Olsen, Varsha Bhagel, Jahnavi Mirashi and myself.

1. WEARABLE & HEALTHCARE MARKET

2. BRIDGING THE
GAP BETWEEN
HEALTHCARE
AND FITNESS
HEALTHCARE & MEDICAL
FITNESS & WELLNESS

3. THINK
FEEL
DO
FOCUS
High Adoption & High Buying Decision

4. Photo by rileyroxx - Creative Commons Attribution License https://www.flickr.com/photos/41216460@N00
“10,000 Baby
Boomers a day
will turn 65 –
every single day
between now
and the year
2030.”
Paul Taylor –
Author, The Next
America

5. THIS MARKET IS:
● GROWING
● HEALTH CONSCIOUS
● COMFORTABLE WITH
TECHNOLOGY

6. OUR THREE USERS
PATIENT DOCTOR FAMILY

7. USER NEEDS
To improve my health and the
quality of my health care
To feel more independent and in
control of my health choices
To stay in better contact with my
family and informed by my
physician
To increase the convenience of
physician appointments
To remember doctor instructions
and prescription directions

9. THINK
FEEL
DO

10. HOW DO WE
CREATE A
CONNECTED
EXPERIENCE?

11. Careable
Your Health in Your Hands

12. Photo Credit: MC10 Lab

13. Sleep Monitor
Activity Sensor
Temperature Sensor
Activity Sensor
Heart rate Monitor
RF Cell
Wireless Power Coil

14. SENSOR PATCH
VS
WEARABLES

15. CAREABLES
VS
WEARABLES

16. TECH REQUIREMENTS

17. WEARABLE SENSORS
ROOM BEACONS
COMMUNICATIONS HUB
ACCESSORIES
ADDITIONAL SENSORS

18. To create a multi-platform experience that is connected,
unobtrusive, real-time and intuitive with the aim to
improve healthcare and reduce medical costs.
CAREABLES - PRODUCT GOAL
• Solve user
problems
• Build a
platform-less
product
• Design smart
experience
Prototype
Goal
• Merge home &
hospital care
• Revolutionize
wearables
• Harvest data,
make it
compelling
Strategy
Focus
• Simplicity
• Connectivity
• Real-time data
Factors

19. Stay healthy
Feel Independent
Stages Monitoring Hospital Experience Communication
Afternoon (Hospital)
Wakes up with an alarm Takes Medication Gets a Hospital Reminder Doctor uses Dashboard as
Reference
Health Report Sent to Family
Checks Vitals
Checks Vitals on Dashboard Exercises Checks in remotely at hospital Message sent to pharmacy Takes Medications Sets Alarm
Automatic Dial – in to family
Evening (Home)Time
Questions
• Alerts - Pills, meal times & exercises
• Reminder - Doctors appointment
• Monitoring - vitals, missed medication dosages & activity within the home
• Emergency alert - Automatic 911 alert in the case of life threatening circumstances
• Alerts - Traffic & weather
• Dashboard - Shows patient data
• Tracking - Navigation within the hospital
• Pictures of family
• Automatic medical updates sent to the family
• Dashboard access for the family
• Call my family with the results of my doctors visit
• Socialize with Friends
Motivations
Activity
• Stay healthy
• Feel Independent
• Knowledge of health status
• Family aware of doctor visits/ reports
• Stay connected
• Reassure my family
• How am I feeling today?
• Do I need to exercise? How much?
• How do I remember to take my pills?
• How is my family?
• Can I have the process of going to a doctor less stressful?
• How do I remember all this information my doctor gave me?
• Can my family be here?
• Do I need to call every time?
• What if I forget some vital information that the doctor gave me?
• When should I sleep?
• Do I need to take pills?
Janet’s
Journey Map
Morning ( Home)

20. MESSAGES BASED ON
KEY USER TOUCH POINTS

21. REAL TIME USER NEEDS DICTATE
MESSAGE ATTRIBUTES

22. Content
Type
Personalized Conversatio
nal
Inspirational/
Informational
Simple Instructional Engaging
Greeting
note
✓ ✓ ✓
Overall
Navigation
✓ ✓ ✓ ✓
Pill/Exercise
Reminders
✓ ✓ ✓
Social
Content
✓ ✓ ✓
Nutritional
Reminders
✓ ✓ ✓ ✓
Alerts ✓ ✓
TYPES OF CONTENT & VOICE MAP
VOICE ATTRIBUTES
✓ = PRIMARY Attribute ✓ = SECONDARY Attribute

23. 1. Its easy to use
2. It gives you control of your health
3. Stay in touch with those who care
4. Personalize your hospital experience
5. Get virtual consultation and health evaluation
6. It will help you find a friend
1. Simple set up gives easy-to-use dashboard of health data
2. You will never forget your pills, meals or a checkup
3. Your sensors and dashboard do all the work
4. We help you live a happier life
5. Bridge the distance between you & people who care for you
6. Send instant medical alert in case of emergency
7. Your data is secure, only available to people you share
1. Send at-a-glance overview to caregiver/clinical team
2. Be in-charge of your preventive care
3. Reduce long-term healthcare cost
4. Learn more about how you can improve your health habits
5. Share health tips with your community
HOSPITAL
FAMILYHOME
P
R
I
M
A
R
Y
PRIORITY OF
MESSAGES
S
E
C
O
N
D
A
R
Y
T
E
R
T
I
A
R
Y

24. MONITOR
(Vitals)
CONSEQUENCE
(Health)
ACTION
(Informed Decisions)
FEEDBACK LOOP
CONTENT
SUPPORTING
THE LOOP
REMINDER
ALERT
CONNECT
CONNECT
INFORM
(Dashboard)

25. End with the second video
THANK YOU