SlideShare a Scribd company logo
Internet
Marketing Tools
The Next Steps to Networking
• Stay top of mind with more people
  –   Strategic Networking Partners
  –   Social Media
  –   Email Marketing
  –   Direct Mail
• Be Found
   – SEO (Search Engine Optimization)
   – Search Engine Traffic: Google 83% Yahoo 8% Bing 5%


      Internet Marketing Tools are FREE
Everybody’s Doing It!!!
Over Whelming…
      but FREE!?!
•   Google Alerts
•   Google Reader
•   Google Insights/Search
•   Google Blog Search
•   Google Analytics
•   Photograph Sharing – Flickr & Picasa
•   YouTube
•   Social Bookmarking – StumbleUpon, Digg, Reddit.
    Delicious
Google Alerts is content change detection
 and notification service, offered by the
    search engine company Google
Google Blog Search enables you to find out
                                    what people are saying on any subject of
                                                 your choice.

http://www.google.com/blogsearch
Google Reader is a Web-based
aggregator, capable of reading Atom
  and RSS feeds online or offline.
Google Insights for Search is a service by Google similar to
                                 Google Trends[1], providing insights into the search terms
                                people have been entering into the Google search engine.
http://www.google.com/insights/search
Google Analytics (GA) is a free service offered
 by Google that generates detailed statistics
       about the visitors to a website.
Picasa is an image organizer and image viewer for
    organizing and editing digital photos, plus an
integrated photo-sharing website, owned by Google
                     since 2004
YouTube is a video-sharing website for amateurs
    and professionals to distribute videos.
Social bookmarking is a method for Internet
users to organize, store, manage and search
     for bookmarks of resources online
Learning Opportunities
Internet
Marketing Tools




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Internet marketing tools free & unused

  • 2. The Next Steps to Networking • Stay top of mind with more people – Strategic Networking Partners – Social Media – Email Marketing – Direct Mail • Be Found – SEO (Search Engine Optimization) – Search Engine Traffic: Google 83% Yahoo 8% Bing 5% Internet Marketing Tools are FREE
  • 4. Over Whelming… but FREE!?! • Google Alerts • Google Reader • Google Insights/Search • Google Blog Search • Google Analytics • Photograph Sharing – Flickr & Picasa • YouTube • Social Bookmarking – StumbleUpon, Digg, Reddit. Delicious
  • 5. Google Alerts is content change detection and notification service, offered by the search engine company Google
  • 6. Google Blog Search enables you to find out what people are saying on any subject of your choice. http://www.google.com/blogsearch
  • 7. Google Reader is a Web-based aggregator, capable of reading Atom and RSS feeds online or offline.
  • 8. Google Insights for Search is a service by Google similar to Google Trends[1], providing insights into the search terms people have been entering into the Google search engine. http://www.google.com/insights/search
  • 9. Google Analytics (GA) is a free service offered by Google that generates detailed statistics about the visitors to a website.
  • 10. Picasa is an image organizer and image viewer for organizing and editing digital photos, plus an integrated photo-sharing website, owned by Google since 2004
  • 11. YouTube is a video-sharing website for amateurs and professionals to distribute videos.
  • 12. Social bookmarking is a method for Internet users to organize, store, manage and search for bookmarks of resources online