The document outlines various internet marketing strategies such as creating a website or blog for online presence, optimizing content for search engine ranking, using social media and forums to promote products and services, and evaluating analytics to measure progress. Affiliate marketing and article submissions are also presented as options for making money online through traffic generation and relationship building. Overall tips provided focus on quality content creation, community engagement, and automation of social media activities.
how to use linked in, how to promote business in linked in, benefits of linked in, linked in and business
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Gold key advisors boost your online presenceLoic Jeanjean
The goal of this presentation is to help Great-West Life Gold Key advisors and financial planners maximize their financial website, get the most out of online marketing tools available to them, explore social media and increase their ROI.
Digital Media Dinners- Social Media BrandingMelodie Tao
It’s a New Year and Social Media is increasingly becoming an invaluable business tool. Whether you’re active in Social Media or not, people are talking about your brand. If it’s not your brand specifically, it’s your industry or your competitor. It’s time to take action to ensure you have a positive brand reputation on Social Media to attract customers and clients you want.
Social Media Branding will focus on strategies to strengthen your brand across various social networks including review sites (Yelp, TripAdvisor), group buying sites (Groupon, BuyWithMe), location based sites (Foursquare, Gowalla), Facebook and Twitter.
how to use linked in, how to promote business in linked in, benefits of linked in, linked in and business
for more info please visit here--
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Gold key advisors boost your online presenceLoic Jeanjean
The goal of this presentation is to help Great-West Life Gold Key advisors and financial planners maximize their financial website, get the most out of online marketing tools available to them, explore social media and increase their ROI.
Digital Media Dinners- Social Media BrandingMelodie Tao
It’s a New Year and Social Media is increasingly becoming an invaluable business tool. Whether you’re active in Social Media or not, people are talking about your brand. If it’s not your brand specifically, it’s your industry or your competitor. It’s time to take action to ensure you have a positive brand reputation on Social Media to attract customers and clients you want.
Social Media Branding will focus on strategies to strengthen your brand across various social networks including review sites (Yelp, TripAdvisor), group buying sites (Groupon, BuyWithMe), location based sites (Foursquare, Gowalla), Facebook and Twitter.
With an increasing number of people joining Linkedin, it is becoming an important tool in managing and developing your online credibility. Most people understand the basics to setting up the profile, but beyond that they do not understand the potential of how they can use this online networking to:
- Increase traffic to their website
- Become an online expert within your niche
- Build trust with existing & potential customers
- Build rapport with your existing network
This is a presentation I gave to the bConnected Blogger conference on Saturday, April 12, 2014 in Ottawa, ON at the National Arts Centre. #bConnectedConf @elvisrun
The thesis here is to present a snapshot of the LinkedIn network as it currently stands and to introduce some of the new features available, specifically targeting the blogger community. This presentation also contains links to the new LinkedIn Publisher Platform available to all members.
This presentation is based on our WSJ and National Bestseller, CONNECT, which can be found here: http://amzn.to/1LxUhL2
Most people don't understand the true power of LinkedIn - or they have an account "just because they should." Social media has taken the humanity out of social interaction in some ways, and this is no more true than on LinkedIn, where unsolicited connection requests and business pitches are commonplace.
We've cracked the LinkedIn code by going back to the basics - being a human being, reaching out, and offering value. Connecting.
We'll show you how to reach out to the people that matter most for your business and generate tons of leads and sales along the way.
A HubSpot webinar that gives a high-level overview of linkedin tools for marketing, then goes into specific questions from marketers about using linkedin.
With an increasing number of people joining Linkedin, it is becoming an important tool in managing and developing your online credibility. Most people understand the basics to setting up the profile, but beyond that they do not understand the potential of how they can use this online networking to:
- Increase traffic to their website
- Become an online expert within your niche
- Build trust with existing & potential customers
- Build rapport with your existing network
This is a presentation I gave to the bConnected Blogger conference on Saturday, April 12, 2014 in Ottawa, ON at the National Arts Centre. #bConnectedConf @elvisrun
The thesis here is to present a snapshot of the LinkedIn network as it currently stands and to introduce some of the new features available, specifically targeting the blogger community. This presentation also contains links to the new LinkedIn Publisher Platform available to all members.
This presentation is based on our WSJ and National Bestseller, CONNECT, which can be found here: http://amzn.to/1LxUhL2
Most people don't understand the true power of LinkedIn - or they have an account "just because they should." Social media has taken the humanity out of social interaction in some ways, and this is no more true than on LinkedIn, where unsolicited connection requests and business pitches are commonplace.
We've cracked the LinkedIn code by going back to the basics - being a human being, reaching out, and offering value. Connecting.
We'll show you how to reach out to the people that matter most for your business and generate tons of leads and sales along the way.
A HubSpot webinar that gives a high-level overview of linkedin tools for marketing, then goes into specific questions from marketers about using linkedin.
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Digital marketing presentation (PPT) widefyKarishmaKale2
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What is Digital marketing- An advance Guide By DSIMDSIM
Detailed Concepts of Digital marketing By Delhi School of Internet Marketing (DSIM).
This guide will help you to understand "How to do Digital marketing" and "What is Digital Marketing".
1. Digital marketing is doing marketing of products, services, brands or people on Internet using digital devices like laptops, tablets and mobile phones.
2. key steps in Digital Marketing:
a- Identify what customers want
b- Research and development
c- Identifying potential buyers
d- Increasing brand awareness
e- Proposing value
f- Creating utility
g- Advertising
h- Promotion
i- Sales
j- Feedback
k- Retaining
l- Measurement
3. Importance and benefits of digital marketing-
a- Wide Reach
b- Helps in increasing brand awareness
c- Cost effective
d- Performance oriented
e- You can easily target your niche
f- Generate potential business leads
g- Track and monitor your marketing campaigns to improve performance
h- Cut down on employees expenses
i- Edge your lazy competitors
j- Challenge your big fat competitors
k- Add extra outlet for sales
4. 10 step guide on how to start with Digital Marketing:
a- Book A Domain Name
b- Buy Web Hosting
c- Website Content planning
d- Conceptualize your Website
e- . Do A/B Testing
f- Get your website developed
g- Boost Social media visibility
h- Start writing blog
i- Get your website mentioned on your business card or brochure.
j- Online advertising on google Adwords, Facebook, LinkedIn
5. Digital Marketing Process :
a- Increase visibility online
b- Bring targeted traffic
c- Traffic engagement
d- Conversion
e- Measurement
f- Retention
6. How to do digital Marketing:
Search Engine marketing- Organic(SEO), Inorganic(PPC)
Social media marketing
Email marketing
Share Your reviews and feedback on Digital marketing .
Leveraging The Web To Increase Business Using Web 2.0 To Increase BusinessTom Hackelman
Presentation about using social media to increase business presented to commercial printers attending the Fall Conference of the Printing Industry of the Carolinas (PICA)
This presentation has prepared for students of DAIICT by Blow Horn Media, LLP in the association with Google Business Group - Ahmedabad. Purpose of this presentation is to educate students about digital marketing, future of it and career scope in digital marketing.
Build a Content Marketing Machine Workshop | Session 1Tom McCracken
It's no secret that marketing has changed. Traditional techniques no longer work like they used to. There is a solution, content marketing. Its success is driven by:
* Attracting visitors with content, search engines, and social media
* Optimizing customer conversion, nurturing, and retention
* Continually improving using deep analytics and insight
Over the course of this extended five-session workshop, we will present a complete system for marketing the right way. We will cover the strategies and tactics leaders are using to produce extraordinary results on today’s Internet.
This workshop will go beyond methodology, revealing an integrated suite of tools for building the ultimate content marketing platform.
Session 1: Get Strategic: How leaders are growing their business on the modern web
For a preview visit getcm2.com
Digital marketing refers to the use of all internet-based marketing efforts. It's about sharing content with the aim of engaging and influencing potential customers, driving website traffic, generating leads and ultimately converting those leads to sales.
Digital training India is one of the best digital marketing training courses institute in east Delhi. We provide all digital courses at affordable prices. We delivered a quality education as per digital industries requirements. We are participating in digital India program and motivating our students to become a part of digital world.
Digital marketing plan - Digital marketing strategy for businessGaurav Tripathi
Digital Marketing Ideas for your small business, check this ppt and find here , how to increase online traffic, how to create brand awareness, complete digital marketing plan for your business, digital marketing strategy, seo techniques, social media marketing.
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On April 13th, 2011, John Foley delivered this presentation at the PIA Georgia headquarters. He emphasized that you must execute a social media marketing strategy before you follow through on the tactics.
interlinkONE's CEO John Foley, Jr. spoke at the Charlotte DMA on April 14th 2011.
During his presentation, he provided ways for companies to succeed at social media. John provided instruction on the importance of creating a successful strategy.
Digital Marketing Full Course | Shaun MentorShaun Mentor
Learn a digital marketing full course in all free. Now be an expertise just following a mentor "shaunmentor.com" instructions to imply it in practical.
How Companies are Using Social Networks and the Internet to Generate Sales 20...Social Jack
Great Presentation to a three chamber event in Northwest Indiana. Very progressive group looking to combine what they now have with what they want to do next in the Online world of Social Networks!
2. Internet Marketing Presentation
Define Internet Marketing
Options to get an Online Presence
High search engine ranking
Increase web traffic to website or blog
Marketing your products or services online
Making Money Online
Evaluate Online Activities to reach goals
3. Definition of Term
Internet marketing is Internet marketing, also
referred to as i-marketing, web marketing, online
marketing, or eMarketing, is the marketing of
products or services over the Internet.
Internet marketing benefits are:
Free or low cost marketing to a global audience.
Interaction with potential customers
Ties creative and technical aspects together
Helps to focus your efforts on your target audience
More about this term can be found on the wikipedia website
http://en.wikipedia.org/wiki/Internet_marketing
4. Online Presence Options
A website: There are over 70 million active websites on
the internet. Custom website can be expensive but they
will help you stand out.
A blog is a less expensive option. You can create a
business blog for free. Your blog can be used as your
social media hub. If you don’t want to learn technical
aspects to create a blog you can outsource this project,
which is still cheaper than a custom website.
5. Online Presence Options continued
Social Network Profiles
Create profiles on the above most popular social
networks or on others that best fit your business
needs.
Forums and Online Communities Include your
contact information in your signature (i.e. website,
blog address, general email
6. SEO - How else will people find me?
Blog content: Write for two audiences on your blog - search
engines and target audience.
You can link or post other’s content on your blog as long as you have
their permission and cite them for credit. This will help build quality online
relationships as well as keep new content on your blog.
Social Networks: When creating a profile consider your
purpose on the site. If you are building your brand you might
list yourself as your company name.
For Twitter: Use programs to automate some of your
interactions
For LinkedIn join groups, ask and answer questions
sharing your knowledge. Create a group. Use the apps
like (i.e. Slide Share) to give others an idea of your work
For Facebook join groups, participate, create a business
page to keep your connections updated.
7. Recognized Experts
Mari Smith is recognized as a
Relationship Media Expert. You can
get great tips and ideas from her on
how to use Facebook and Twitter
Caroline Middlebrook is another
expert regarding blogging to make
money, Twitter and StumbleUpon
Co-Author of LinkedWorking,
Lewis is a thought leader on using
LinkedIn to build your business
network
8. Marketing
Online Submissions - Increase Traffic Using:
Article Marketing
Ezine Article, Get listed as an expert or platinum
expert
Articles Factory
Directory Submissions
Dmoz: General Listing
Email Marketing
Aweber
Constant Contact
iContact
9. Making Money Online
Affiliate Marketing: A method of promoting
web businesses in which an affiliate is rewarded
for every visitor, subscriber, customer and/or
sale recorded through their efforts
Affiliate Partnerships: Ad Publishing Networks
is another affiliate system with pay per click ads
10. Evaluate Your Progress
Web Analytics enables businesses to chart the right course for
the web business endeavors through clearly evaluating the behavior
& actions of website visitors. (vaclassroom)
Some free analytic programs that are very useful are:
These programs help you identify:
Which link building activities are bringing visitors to your site
(i.e.... social networks, forums and directories)
How long people are on your site
How many people are converting into subscribers and sales
11. Things to Remember
Content is King on the Internet. To build a
good relationship it is imperative that you give
back and add value to your online
communities.
Automate as much of social media marketing
as possible using programs like
Hard sells are frowned on in social
networking. It is better to raise awareness
about your work naturally
12. Review
Defined Internet Marketing
Showed various Online Presence Options
How to receive a high search engine ranking
How to get traffic to your website or blog
How to market your products and services on
the Internet
Shared some options to make money online
Web programs to monitor your Internet business’
progress