Ryanair performs simple fleet operations using secondary airports with excellent turnaround times and simplified procedures to maximize efficiency. Management contributed to growth by cutting costs after the 1990 Gulf War, removing free services, and establishing Ryanair as a budget airline. Key changes managers made included expanding flight routes, developing an online booking system, and negotiating a deal with Boeing. Going forward, the entrepreneur and negotiator roles will be most critical for finding new opportunities and convincing others to support the company's development. External factors influencing Ryanair are regulations from airport operators, authorities, and the EU Commission, which Ryanair has impacted through its low-cost approach that has made travel more accessible.