Bryce Hickson and Sydney LenzThis is the slideshow for the Interactive Design Promotional Campaign project review #2 presentation.

1. Interactive Design
Promotional Campaign
Bryce Hickson & Sydney Lenz
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2. Who We Are
• Bryce Hickson
– Animation Major
– Video Game Design
– Creator of Arising Studios
– Project Lead
– Website Design, Helping with general designs
• Sydney Lenz
– Graphic Design Major
– Photographer
– Logo Design, Brochure, Flyers, Drawer
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3. Our Client
• Miss Karchin, the teacher of Interactive
Design, is our client.
• She came to us with the goal of getting more
students to want to enroll in this class.
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4. Objective
• Our objective is to bring more students into
Interactive Design.
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5. Target Audience
• High school students in the Blue Valley School
District
– While only juniors and seniors can attend CAPS, we
want underclassmen to be aware of the class so they
can fit it into their schedule plans.
• Parents/Guardians
– Parents often have an influence on what classes their
children take.
• Teachers/Councilors
– We want the adults in high school to be supportive of
the CAPS program and show it’s good for the Blue
Valley School District.
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6. Message
• Our message to high school students is simply:
Join Interactive Design!
• To the adults it’s to show that CAPS is a
powerful program for Blue Valley students
that will really help our futures.
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7. Rationale
• To make awareness of the class to the public we
decided to do a few things:
– Help create and promote the Interactive Design website.
– Create flyers and a brochure.
– Create social media groups.
– Create a theme for the class, new logo.
– Create a video for the class.
• We’re open to more ideas, these are just the ones
we’ve written down and started planning on. If you
have any other ideas, come to either of us and we can
discuss it.
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8. What Was
• Interactive Design had it’s website, the
standard CAPS provided brochure, and little
promotion to the public.
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9. What Was
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10. What Was
• http://bvcapsinteractivedesign.weebly.com/
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11. What Was
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12. Research
• We looked into the CAPS site and different art
sites.
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13. Research- CAPS Site
• http://www.bvcaps.org/
• It has a sleek, professional look while keeping it
appealing to high school kids with color, videos and a
layout that draws you in.
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14. Research- Art Sites
• http://vandelaydesign.com/blog/galleries/25-
incredibly-artistic-websites/
• http://webdesignerwall.com/trends/30-
artistic-flash-sites
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15. Sketches- Logos
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16. Sketches- Website
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17. What We Have Now
• http://www.wix.com/misskarchin/capsinteract
ivedesign
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18. Timeline
• Oct. 7th- Discuss individuals tasks and parts on the project- DONE
• Oct. 14th- Have some sketches and ideas for logo- PARTIALLY DONE
• Oct. 14th- Learn how to use Wix.com- DONE
• Oct. 14th- Sketch up website plan- DONE
• Oct. 21st- Have presentable logo- BEHIND
• Oct. 21st- Start on website- DONE
• Oct. 28th-Have detailed brochure/flyer sketch- ON TRACK
• Nov. 4th- Have website built, ready to refine with teacher- ON TRACK
• Nov. 4th- Have digital version of brochure/flyer- ON TRACK
• Nov. 11th- Have all work ready to be revised and finalized- ON TRACK
• Undetermined Date- We will start creating a video for Interactive Design
once we have the website, brochure, logo, and flyer finalized. It may roll
over into next semester before we start.
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19. Comments, Questions, Suggestions?
• This is for promoting our class, so we would
like a lot of involvement with you all in this
project. If you ever have any ideas, come to
one of us and we will discuss it.
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