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1
INTELLECTUAL PROPERTY RIGHTS
AND ITS
MANAGEMENT
NAME THE MOST POPULAR
ACQUISITION OF AN APP IN
COMMERCIAL AND BRANDING
SENSE???
2
YES. ITS NONE OTHER THAN
WHAT’S APP by FB
3
YES $ 19 billions
4
What is the cost of
Acquisition???
What’s the development cost of
whatsapp???
5
YES ITS $2,50,000
6
Number of Employees @ Whats App???
7
YES, just 55 employees
8
WHAT MAKES THE COMPANY TO
HAVE THAT MUCH OF VALUE ???
THAT’S THE POWER OF
VALUATION OF INTANGIBLE
ASSETS &
EMPOWERMENT of INTELLECTUAL
PROPERTY RIGHTS
9
10
SO
KYI-
(Know Your IPR Knowledge)
ROUND -I
11
Know your IPR
Knowledge(KYI)
12
Maximum marks for each right answer
(1M)
For each wrong answer (0.5M) negative
mark
PART-A- Multiple choice questions
1. Who cannot get IPRs?
(a). Individual
(b). Company
(c). Society
(d). Association of Persons
13
2. The term “WIPO” stands for:-
(a). World Investment policy organization
(b). World intellectual property organization
(c). Wildlife Investigation and Policing
organization
(d). World institute for Prevention of
organized crime
14
3. Which of the following is an „intellectual
property‟ as per IPR Laws in India.
(a). Original literary work;
(b). Industrial Design of Maruti800 car;
(c). Trademark of Tata company
(d). All the above
15
4. Which of the following is not an IP?
(a). Patent
(b). Franchise
(c). Goodwill
(d). leave and license agreement
16
5. Registration of IP is
(a). Optional
(b).Mandatory
(c).Depending on the kind of business
(d). Depending up on the nature of the law
17
6. A company wishes to ensure that no one
else can use their logo then which IP shall
organization apply for
(a). Copy rights and Trade marks
(b). Trade mark and Designs
(c). Copy rights/ Patents/Trade marks
/Designs
(d). trade mark
18
7. A singer wishes to assign the rights to
reproduce a video she has made of
her concert.
(a). Copy rights
(b). Trade mark
(c). Patent
(d). Industrial designs
19
8. A new way to process milk so that there is
no fat in any cheese made from it.
(c). Patent
(d). Industrial designs
(e). Geographical indications
(d). Trade secrets and Pharma
20
9. Which of the following is not an
intellectual property law?
(a). Copyright Act, 1957
(b). Geographical indications of
goods(regulations and Protection), 1999
(c). WIPO act, 1999
(d). Design Act, 2000
21
10. In your view, who can be the right holder
of IPR?
(a). Owner of the intellectual property.
(b). The successor in title of the owner of
intellectual property.
(c). A licensee duly authorized by the owner
of the intellectual property.
(d). All the above
22
PART-B-Paragraph question(5M)
• Mention any 5 instances which are referred
in the companies act 2013 as well as in the
companies act 1956 (each answer carries 1M)
23
TO
WINNERS
24
PRESENT YOUR PEER
25
ROUND -II
INTRODUCING YOURSELVES
PRESENT YOUR PEER WITH
THE FOLLOWING
PARAMETERS:
26
• INTRODUCTION AND BACKGROUND
• ANY SPECIAL SKILL
• IPR SKILL & KNOWLEDGE
27
28
SO FRIENDS,
EVERYONE ARE EXCITED TO KNOW ABOUT IPR
29
IDENTIFICATION ROUND
IDENTIYFY THE IPR’S
30
ROUND –III
• AUDIO
• ORIGINAL SONG
• COPYCAT
31
IDENTIFY THE IPR IN THE AUDIO?
(
32
Find out the IPR’s in the following Diagrams
33
WHETHER IT ATTRACTS COPY RIGHTS?
34
IDENTIFY THE ORIGINAL WORD
Tol Mol Ke Bol
35
ROUND –IV
Get..
Set…
Go….
With
INTELLECTUAL
PROPERTY RIGHTS
36
● To begin with...
37
What is IPR??
38
 Intellectual property rights are the rights
given to persons over the creations of their
minds. They usually give the creator an
exclusive right over the use of his/her
creation for a certain period of time.
39
WHAT IS IPR??
IPR MEANS:
40
What is Intangible Asset??
What is Intangible Asset???
41
42
Intangible Assets
An intangible asset is an identifiable non-
monetary asset without physical
substance. Such an asset is identifiable
when it is separable, or when it arises
from contractual or other legal rights.
Which Cannot be visible with naked eye
42
Let’s Understand IPR in a Fun way!!!
43
44
IPR VS INTANGIBLE
ASSETS
45
IPR VS INTANGIBLE ASSETS
What are the types of IPR
46
•
47
TYPES OF IPR ….
48
What are the types of Intangible
Assets??
Types of Intangible Assets
49
Intangible assets are those noncurrent economic resources that a company
uses in its operations but have no physical existence.
Patents Goodwill & Copyrights Trademark
Who can get the IPR???
50
51
WHO CAN GET IPR??
 Any person ..it may be individual ,
company or any legal entity
 Ownership of intellectual property can be
owned by one entity, typically the creator,
in the form of Sole Ownership. One or
more creators can also own ownership of
intellectual property through Joint
Ownership.
WHO CAN GET IPR??
52
WHETHER IPR ADDS THE
VALUE TO THE BUSINESS ??
53
 Patent, Trade mark, Copy right &
Design
54
LEGAL ….
 Capture the same by identifying
 recognizing the same and
registering the same
55
CAPTURE ….
 Franchise agreement
 Long hold leases agreement
 Chain out lets
 Customer data base
 And many more
56
BUSINESS…..
What are the Authorities
Connected with IPR’s ??
57
 Registrar of Trademark, Copyright &
Patent
 Trademark Tribunal Board
 Intellectual Property Appellate Tribunal
 Registrar of Companies, Ministry of
Corporate Affairs.
 Regional Director, Ministry of Corporate
Affairs
58
AUTHORITIES ….
By whom the Valuation can be
Done??
59
The valuation of IPR’s will be done by the
Registered Valuer appointed under the
provisions of the Companies Act, 2013
 By Merchant Bankers
60
VALUATION ....
DISCLOSURE
IS IPR’s Required to be
disclosed as per the law? If so
where?
61
 Books of Accounts
 Financial Statements
 Board’s Report
 Notes to accounts
62
DISCLOSURE
63
DISCLOSURE IN BOARD’s REPORT
 The books of Accounts shall be
maintained as per the Schedule III of the
Companies Act, 2013 and Intangible Assets
shall be disclosed in the Assets
classification
64
BOOKS OF ACCOUNTS….
How the IPR’s can be used by the
Organisation???
65
 Convert the same IPR for Sweat Equity
shares, loans ,funds and dividends
66
SET FOR FUTURE….
IPR IN THE PRE-DOMINANT SECTORS?
67
Sector Intangible Assets Total Assets %
Pharma 22,601 491,163 4.60%
Automotive 182,612 2,424,798 7.53%
Power 42,490 4,106,981 1.03%
Media 11,876 134,902 8.80%
Banking - 26,585,316 0.00%
Telecom 980,636 3,110,090 31.53%
Oil and Gas 367,764 8,014,213 4.59%
Total 1,607,978 44,867,462 3.58%
Disclosure of Intangible Assets in Balance Sheet 2011-12 of 7 Sectors
based on top 5 companies in each sector
68
Disclosure of Intangible Assets
Phar
ma
Auto
motiv
e
Power Media
Banki
ng
Telec
om
Oil
and
Gas
% 4.60% 7.53% 1.03% 8.80% 0.00% 31.53 4.59%
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
%
69
Intangible as a % of Total Assets
DEBATE
70
ROUND –V
WHAT IS THE ROLE OF
COMPANY SECRETARY IN
IPR?
71
1. To Act as a IPR Attorney
2. To Appear before the Tribunal
3. To Act as Strategies for allotment of the Securities
through the IPR
4. To Draft the Agreements-
a) Assignment Agreement
b) Franchise Agreement
5. To ensure necessary compliances as mentioned in
the law.
6. To arrange the International Funding
7. To set up a company with strategic & financial
Investors
72
ROLE OF COMPANY SECRETARY…..
CASE STUDY
73
ROUND –VI
74
SAMSUNG Vs. APPLE –
IMPACT OF INTANGIBLE ASSETS
 SAMSUNG was found guilty of
Infringing Apple’s patents for I-
PHONE.
 SAMSUNG had to pay USD 1.05
billion in damages to APPLE.
Compensation
75
ROUND –VI
Why this Kolaveri Di?
76
ROUND –VI
How to protect IPR and who
has to follow the same
77
Finally..
PROTECTION OF IPR
The protection of
intellectual property
Intellectual property
rights
(formal protection)
Copyright
Patent
Trademark
Contracts
(semi-formal
protection)
Non-disclosure
Non-competition
Informal protection
methods
Secrecy
Restrictedaccessto
information
Databaseand
network protection
78
OVERALL FINDINGS
• Impact of
Share
value of the
firm
• Need for
compliances
relating to
Intangible
Assets
• Need for
awareness &
Information
on Intangibles
• Need for
Realization
and
Disclosure in
Financial
Statement
Management Investors
Share Holders
Legal
Professionals
Contd.
79
80
81
So friends protect your IPR
always..
Don’t differentiate with gender
ALL THE BEST

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INTELLECTUAL PROPERTY RIGHTS - PPT. pptx

  • 2. NAME THE MOST POPULAR ACQUISITION OF AN APP IN COMMERCIAL AND BRANDING SENSE??? 2
  • 3. YES. ITS NONE OTHER THAN WHAT’S APP by FB 3
  • 4. YES $ 19 billions 4 What is the cost of Acquisition???
  • 5. What’s the development cost of whatsapp??? 5
  • 7. Number of Employees @ Whats App??? 7
  • 8. YES, just 55 employees 8
  • 9. WHAT MAKES THE COMPANY TO HAVE THAT MUCH OF VALUE ??? THAT’S THE POWER OF VALUATION OF INTANGIBLE ASSETS & EMPOWERMENT of INTELLECTUAL PROPERTY RIGHTS 9
  • 10. 10 SO
  • 11. KYI- (Know Your IPR Knowledge) ROUND -I 11
  • 12. Know your IPR Knowledge(KYI) 12 Maximum marks for each right answer (1M) For each wrong answer (0.5M) negative mark PART-A- Multiple choice questions
  • 13. 1. Who cannot get IPRs? (a). Individual (b). Company (c). Society (d). Association of Persons 13
  • 14. 2. The term “WIPO” stands for:- (a). World Investment policy organization (b). World intellectual property organization (c). Wildlife Investigation and Policing organization (d). World institute for Prevention of organized crime 14
  • 15. 3. Which of the following is an „intellectual property‟ as per IPR Laws in India. (a). Original literary work; (b). Industrial Design of Maruti800 car; (c). Trademark of Tata company (d). All the above 15
  • 16. 4. Which of the following is not an IP? (a). Patent (b). Franchise (c). Goodwill (d). leave and license agreement 16
  • 17. 5. Registration of IP is (a). Optional (b).Mandatory (c).Depending on the kind of business (d). Depending up on the nature of the law 17
  • 18. 6. A company wishes to ensure that no one else can use their logo then which IP shall organization apply for (a). Copy rights and Trade marks (b). Trade mark and Designs (c). Copy rights/ Patents/Trade marks /Designs (d). trade mark 18
  • 19. 7. A singer wishes to assign the rights to reproduce a video she has made of her concert. (a). Copy rights (b). Trade mark (c). Patent (d). Industrial designs 19
  • 20. 8. A new way to process milk so that there is no fat in any cheese made from it. (c). Patent (d). Industrial designs (e). Geographical indications (d). Trade secrets and Pharma 20
  • 21. 9. Which of the following is not an intellectual property law? (a). Copyright Act, 1957 (b). Geographical indications of goods(regulations and Protection), 1999 (c). WIPO act, 1999 (d). Design Act, 2000 21
  • 22. 10. In your view, who can be the right holder of IPR? (a). Owner of the intellectual property. (b). The successor in title of the owner of intellectual property. (c). A licensee duly authorized by the owner of the intellectual property. (d). All the above 22
  • 23. PART-B-Paragraph question(5M) • Mention any 5 instances which are referred in the companies act 2013 as well as in the companies act 1956 (each answer carries 1M) 23
  • 26. INTRODUCING YOURSELVES PRESENT YOUR PEER WITH THE FOLLOWING PARAMETERS: 26
  • 27. • INTRODUCTION AND BACKGROUND • ANY SPECIAL SKILL • IPR SKILL & KNOWLEDGE 27
  • 28. 28
  • 29. SO FRIENDS, EVERYONE ARE EXCITED TO KNOW ABOUT IPR 29
  • 30. IDENTIFICATION ROUND IDENTIYFY THE IPR’S 30 ROUND –III
  • 31. • AUDIO • ORIGINAL SONG • COPYCAT 31 IDENTIFY THE IPR IN THE AUDIO?
  • 32. ( 32 Find out the IPR’s in the following Diagrams
  • 33. 33 WHETHER IT ATTRACTS COPY RIGHTS?
  • 35. Tol Mol Ke Bol 35 ROUND –IV
  • 37. ● To begin with... 37
  • 39.  Intellectual property rights are the rights given to persons over the creations of their minds. They usually give the creator an exclusive right over the use of his/her creation for a certain period of time. 39 WHAT IS IPR??
  • 41. What is Intangible Asset?? What is Intangible Asset??? 41
  • 42. 42 Intangible Assets An intangible asset is an identifiable non- monetary asset without physical substance. Such an asset is identifiable when it is separable, or when it arises from contractual or other legal rights. Which Cannot be visible with naked eye 42
  • 43. Let’s Understand IPR in a Fun way!!! 43
  • 46. What are the types of IPR 46
  • 48. 48 What are the types of Intangible Assets??
  • 49. Types of Intangible Assets 49 Intangible assets are those noncurrent economic resources that a company uses in its operations but have no physical existence. Patents Goodwill & Copyrights Trademark
  • 50. Who can get the IPR??? 50
  • 51. 51 WHO CAN GET IPR??
  • 52.  Any person ..it may be individual , company or any legal entity  Ownership of intellectual property can be owned by one entity, typically the creator, in the form of Sole Ownership. One or more creators can also own ownership of intellectual property through Joint Ownership. WHO CAN GET IPR?? 52
  • 53. WHETHER IPR ADDS THE VALUE TO THE BUSINESS ?? 53
  • 54.  Patent, Trade mark, Copy right & Design 54 LEGAL ….
  • 55.  Capture the same by identifying  recognizing the same and registering the same 55 CAPTURE ….
  • 56.  Franchise agreement  Long hold leases agreement  Chain out lets  Customer data base  And many more 56 BUSINESS…..
  • 57. What are the Authorities Connected with IPR’s ?? 57
  • 58.  Registrar of Trademark, Copyright & Patent  Trademark Tribunal Board  Intellectual Property Appellate Tribunal  Registrar of Companies, Ministry of Corporate Affairs.  Regional Director, Ministry of Corporate Affairs 58 AUTHORITIES ….
  • 59. By whom the Valuation can be Done?? 59
  • 60. The valuation of IPR’s will be done by the Registered Valuer appointed under the provisions of the Companies Act, 2013  By Merchant Bankers 60 VALUATION ....
  • 61. DISCLOSURE IS IPR’s Required to be disclosed as per the law? If so where? 61
  • 62.  Books of Accounts  Financial Statements  Board’s Report  Notes to accounts 62 DISCLOSURE
  • 64.  The books of Accounts shall be maintained as per the Schedule III of the Companies Act, 2013 and Intangible Assets shall be disclosed in the Assets classification 64 BOOKS OF ACCOUNTS….
  • 65. How the IPR’s can be used by the Organisation??? 65
  • 66.  Convert the same IPR for Sweat Equity shares, loans ,funds and dividends 66 SET FOR FUTURE….
  • 67. IPR IN THE PRE-DOMINANT SECTORS? 67
  • 68. Sector Intangible Assets Total Assets % Pharma 22,601 491,163 4.60% Automotive 182,612 2,424,798 7.53% Power 42,490 4,106,981 1.03% Media 11,876 134,902 8.80% Banking - 26,585,316 0.00% Telecom 980,636 3,110,090 31.53% Oil and Gas 367,764 8,014,213 4.59% Total 1,607,978 44,867,462 3.58% Disclosure of Intangible Assets in Balance Sheet 2011-12 of 7 Sectors based on top 5 companies in each sector 68 Disclosure of Intangible Assets
  • 69. Phar ma Auto motiv e Power Media Banki ng Telec om Oil and Gas % 4.60% 7.53% 1.03% 8.80% 0.00% 31.53 4.59% 0.00% 10.00% 20.00% 30.00% 40.00% 50.00% % 69 Intangible as a % of Total Assets
  • 71. WHAT IS THE ROLE OF COMPANY SECRETARY IN IPR? 71
  • 72. 1. To Act as a IPR Attorney 2. To Appear before the Tribunal 3. To Act as Strategies for allotment of the Securities through the IPR 4. To Draft the Agreements- a) Assignment Agreement b) Franchise Agreement 5. To ensure necessary compliances as mentioned in the law. 6. To arrange the International Funding 7. To set up a company with strategic & financial Investors 72 ROLE OF COMPANY SECRETARY…..
  • 74. 74 SAMSUNG Vs. APPLE – IMPACT OF INTANGIBLE ASSETS  SAMSUNG was found guilty of Infringing Apple’s patents for I- PHONE.  SAMSUNG had to pay USD 1.05 billion in damages to APPLE.
  • 76. Why this Kolaveri Di? 76 ROUND –VI
  • 77. How to protect IPR and who has to follow the same 77 Finally..
  • 78. PROTECTION OF IPR The protection of intellectual property Intellectual property rights (formal protection) Copyright Patent Trademark Contracts (semi-formal protection) Non-disclosure Non-competition Informal protection methods Secrecy Restrictedaccessto information Databaseand network protection 78
  • 79. OVERALL FINDINGS • Impact of Share value of the firm • Need for compliances relating to Intangible Assets • Need for awareness & Information on Intangibles • Need for Realization and Disclosure in Financial Statement Management Investors Share Holders Legal Professionals Contd. 79
  • 80. 80
  • 81. 81 So friends protect your IPR always.. Don’t differentiate with gender ALL THE BEST